--- title: "UseItBetter Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about UseItBetter Software - reviews, pricing plans, popular comparisons to other AB Testing products and more." source_url: "https://www.capterra.com/p/148756/UseItBetter/" page_type: "product" language: "en" --- # UseItBetter Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 17, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) UseItBetter ## What is UseItBetter? UseItBetter understands how your website is built and automatically tracks everything visitors do. You can use CSS selectors, just like you would do in jQuery, to measure visitors actions or use them as Triggers to A/B test changes to your website. Also: - discover why users are failing to convert (Heat Maps, Form Analytics and Session Replays) - measure impact of users behaviour on your KPIs (Behavioral Analytics, Segmentation) ## What is UseItBetter used for? [AB Testing](https://www.capterra.com/ab-testing-software/) Top alternative Featured Overall rating Based on 2 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price PLN9 Per User, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for UseItBetter?[Manage this product listing](https://www.g2.com/products/useitbetter/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### UseItBetter 4.5 (2) VS. [4.7 (267)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Starting Price PLN9 Per User, Per Month Starting Price $39 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (2) Ease Of Use 4.6 (912) Value For Money 4.0 (2) Value For Money 4.6 (831) Customer Service 4.0 (2) Customer Service 4.7 (851) ## UseItBetter alternatives [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/) [4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/178819/EngageBay-Marketing/) [Freshsales](https://www.capterra.com/p/155563/Freshsales/) [4.5 (623)](https://www.capterra.com/p/155563/Freshsales/reviews/) Starting price $11.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/155563/Freshsales/) [BlueConic](https://www.capterra.com/p/148284/BlueConic/) [4.2 (17)](https://www.capterra.com/p/148284/BlueConic/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 82% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/148284/BlueConic/) [Freshmarketer](https://www.capterra.com/p/226111/Freshmarketer/) [4.4 (25)](https://www.capterra.com/p/226111/Freshmarketer/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/226111/Freshmarketer/) ## FAQs about UseItBetter Overview ### What company size and specific industries is UseItBetter built for? UseItBetter is designed for e-commerce businesses and online product teams of any size that want to improve web development efficiency through customer insights and experimentation. It fits companies focused on digital commerce or web-based products, especially teams that need to study user behavior and test changes before release. Features and Usability ### What are the key features of UseItBetter? UseItBetter offers A/B testing, multivariate testing, and split testing for comparing page or campaign variants. It also includes audience targeting, campaign segmentation, conversion tracking, funnel analysis, heatmaps, landing pages and web forms, surveys and feedback, and statistical analysis for measuring results. Getting Started and Support ### What training and onboarding options does UseItBetter offer? UseItBetter provides in-person training, live online sessions, and documentation. In-person training supports face-to-face guidance, live online sessions allow remote instruction, and documentation offers written reference material for self-paced review and feature lookup. Getting Started and Support ### What customer support options does UseItBetter offer? UseItBetter provides 24/7 live rep and chat support. These channels let users contact the support team at any time through immediate messaging or direct assistance. No reviewer feedback on support experience is available, so support quality, response speed, and helpfulness cannot be described here. ## Features AI summary Based on 260 AB Testing reviews Capterra data shows that buyers of AB Testing software rank the following features as their top priorities: - **Conversion Rate Optimization** (**65%** of reviewers rated this feature as critical) - **A/B Testing** (**62%**) - **Split Testing** (**57%**) UseItBetter supports **A/B Testing** and **Split Testing**, giving teams practical ways to compare variations and measure which experiences perform better. However, it does not offer **Conversion Rate Optimization**. Instead, it provides **Conversion Tracking** (**54%**), which still helps businesses monitor user actions and understand which changes lead to better outcomes, allowing teams to make more informed testing decisions and improve campaign performance over time. A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Audience Targeting Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Campaign Segmentation Group campaigns by project, client, or campaign for better management. Conversion Tracking Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Funnel Analysis Method of analysis that visualizes the series of events that lead towards a defined goal. Heatmaps A visual display that uses a color spectrum to show how visitors interact with areas of a web page UseItBetter 11 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Funnel Analysis: Method of analysis that visualizes the series of events that lead towards a defined goal. - Heatmaps: A visual display that uses a color spectrum to show how visitors interact with areas of a web page - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective - Split Testing: Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.) - Statistical Analysis: Apply statistical/mathematical models to sets of data - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success --- Features 4.0 (2) 4.0 Based on 2 reviews ## Pricing Value for money 4.0 (2) Free Trial Free Version Basic PLN9.00 Per User,Per Month Value for money 4.0 (2) 4.0 Based on 2 reviews ## Support, customer service and training options Customer Service 4.0 (2) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.0 (2) 4.0 Based on 2 reviews ## User reviews Overall rating 4.5 Based on 2 reviews Filter by rating 5(1) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent Isabel M. Docente ### "This platform offers different skills at once. " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 0/10 March 28, 2018 Pros UseItBetter is a great platform, it helps to manage the services. It permits to use different skills at once and it is easy to use for person who does not know coding. Cons UseltBetter is a platform that must fit the pricing to the small bussiness and the initial entrepreneurs. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Nkundi T. Director ### "Great platform" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 0/10 January 28, 2018 Pros the platform is great especially with its built-in features, makes it easy for the person who doesn't know coding but more than that they can help to manage your services...if you are a small business you probably can't afford different skills sets at once hence use it better makes life easy. Cons in the pricing tab, i was really hoping to see THEIR PRICING...didn't see anything, mostly likely that means its expensive. Therefore not sure if it will fit the small business but it might be good for the medium-sized businesses Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.