Who Uses This Software?

For businesses of all sizes.


Average Ratings

3 Reviews

  • 4.5 / 5
    Overall

  • 5 / 5
    Ease of Use

  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Free Version
    Yes
  • Deployment
    Cloud, SaaS, Web
    Installed - Mac
    Installed - Windows
    Mobile - Android Native
    Mobile - iOS Native
  • Support
    Online

Vendor Details

  • App Annie
  • www.appannie.com

About Advertising Analytics

Provides an analytics dashboard for aggregation of all app marketing and monetization data in one place.


Advertising Analytics Features

  • Channel Management
  • Contact Database
  • Email Marketing
  • Event Triggered Actions
  • Lead Management
  • Multi-Campaign

Advertising Analytics Reviews Recently Reviewed!


Superb - but pricey

Nov 15, 2016
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Comments: App Annie is great. It's a superb tool to look deeper at your own performance metrics; but equally superb for competitive analysis; but it comes with a price as each country and platform increases the investment level. The only other negative, which is the same with all tools, is that sometimes the data differs from ad analytic sources

Pros: Deep Data across all Apps Good customer service and help offered

Cons: Can be expensive if you want really deep data. Data not always aligned with other sources Free version can be quite limiting on date range and countries The App store optimization tools are useful; but would be great for a deeper comparison with competitors. Would be great to have a deeper look a competitors advertising creative and placement.

Recommendations to other buyers: Just make sure you are specific with your targeting needs from a device and territory point of view, as the pricing can grow quickly if you opt for multiple options. That said, if you're making enough revenue, just factor this into your marketing budget!.

Easily aggregate your app data

Aug 14, 2018
4/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Extremely
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Pros: It's easy to implement. Nice tool to aggregate your app/platform data. Also freemium features are very cool and sufficient.

Cons: It's too expensive if you would like to purchase paid version of it. The freemium version lacks of deeper market data. Also it's not easy to export data from this tool. It doesn't have native connections.

A good product to get analytics done

Mar 20, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: The ease of using this product - Its very easy to use . One doesn't need much training to use this. The kind of analytics it provides are really useful for business growth.

Cons: There is nothing as such which I don't like. The company behind this product can surely work on adding more features.