App Annie Ratings

Overall
4.5/5
Ease of Use
4.5/5
Customer Service
4/5

About App Annie

Provides an analytics dashboard for aggregation of all app marketing and monetization data in one place. Learn more about App Annie

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Showing 5 of 5 reviews

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Showing 5 of 5 reviews

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Rating
Company Size
Reviewer's Role
Length of Use
Frequency of Use
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Sam L.
Head of Digital Marketing
Leisure, Travel & Tourism, 11-50 employees
Used the software for: I used a free trial
Overall Rating
2/5
Ease of Use
2/5
Customer Service
1/5
Features
4/5
Value for Money
2/5
Likelihood to Recommend
3/10
Reviewer Source 
Source: Capterra
May 1, 2019

“Very limited free features; be nice if there was a free trial of paid features”

OverallWe currently use App Annie as a free tool for our organization to track keyword rankings, DAUs & MAUs, and the breakdown of users and app store conversion rates so we can compare to similar tools such as AppFollow and the respective App Stores. Our internal marketing department uses App Annie to compare app data sources and understand reliable metrics. App Annie solves problems with app store data discrepancies - specifically download volumes and conversion rates across countries.
ProsMost ASO keyword tools only offer 20-30 free keywords. App Annie provides 100 free keywords if you are on the free plan. This is extremely helpful to be able to track important keywords for iOS and Android, along with looking into other countries. Servicing clients from multiple parts of the world, it's important to know how our app is performing outside the US App Store. With App Annie, we are able to see where our app ranks in each country's respective store and if our app is trending upward or downward. App Annie connects to 3rd party paid media and ad revenue platforms extremely well. The data across our Facebook Ads and Apple Search Ads matches exactly with App Annie pulls in. This is extremely important as this helps us determine CPI and cost-per-lead from those sources with App Annie.
ConsAfter nearly considering a paid plan with App Annie, I decided not to purchase because of the broken trust that stemmed from their sales team. I often got cold-calls from their reps - even when I never contacted them for a sales member to call me. I was bombarded for about 2 weeks straight with phone calls and hard-core sales emails with just asking to talk, no questions or personalization. This cold, unwanted and unwelcome outreach solidified my decision not to purchase. App Annie is extremely limited if you are on the free plan. While you can garner some golden nuggets from the free plan, it's extremely difficult to make needle moving decisions based on the free data. It would be great if App Annie would disclose pricing on their website, plus have a non-free/enterprise plan were you could pick and choose features they offer.
Reviewer Source 
Source: Capterra
May 1, 2019
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Andrey R.
Marketing Business Development Manager
Marketing and Advertising, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
5/5
Ease of Use
5/5
Customer Service
5/5
Features
4/5
Value for Money
4/5
Likelihood to Recommend
8/10
Reviewer Source 
Source: Capterra
July 29, 2019

“Great tool for mobile analytics and app store optimization”

OverallFirstly, it helps me to create a more effective marketing plan with more statistics which can be analyzed. Second, development issues are being solved earlier.
ProsApp Annie is a very good choice when you have to do some analysis and predict your performance after some further development. You can start with a free account which looks reliable and user-friendly. I like that the App Annie has easy instructions and guided walkthroughs which saved many hours trying to figure out how it works.
ConsAfter the free period, it would be great if there is a bigger choice of pricing options, not just one Premium option.
Reviewer Source 
Source: Capterra
July 29, 2019
Kimberly C.
Advertising
Marketing and Advertising, Self-employed
Used the software for: Less than 6 months
Overall Rating
5/5
Ease of Use
5/5
Customer Service
4/5
Features
5/5
Value for Money
4/5
Likelihood to Recommend
7/10
Reviewer Source 
Source: Capterra
February 6, 2019

“Awesome!”

ProsI loved that it does what it is told it does.
ConsNothing bad nor negative about this at all.
Reviewer Source 
Source: Capterra
February 6, 2019
Verified Reviewer
Computer Games, Self-employed
Used the software for: Less than 6 months
Overall Rating
5/5
Ease of Use
4/5
Features
4/5
Value for Money
3/5
Likelihood to Recommend
7/10
Reviewer Source 
Source: Capterra
May 20, 2019

“App Annie review”

ProsThe software is very intelligent, you can easily see that they have worked on every part of the software carefully. There are too many data that can really help you to grow your business.
ConsWell, the pricing is high. I think it is calculated only for big companies. It will be hard for small startups or one person companies to afford it.
Reviewer Source 
Source: Capterra
May 20, 2019
Verified Reviewer
Food & Beverages, Unspecified
Used the software for: 6-12 months
Overall Rating
5/5
Ease of Use
5/5
Customer Service
5/5
Features
5/5
Value for Money
5/5
Reviewer Source 
Source: Capterra
March 20, 2018

“A good product to get analytics done”

ProsThe ease of using this product - Its very easy to use . One doesn't need much training to use this. The kind of analytics it provides are really useful for business growth.
ConsThere is nothing as such which I don't like. The company behind this product can surely work on adding more features.
Reviewer Source 
Source: Capterra
March 20, 2018