# data.ai Intelligence Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about data.ai Intelligence Software - reviews, pricing plans, popular comparisons to other App Store Optimization Tools products and more. Source: https://www.capterra.com/p/149005/Salesforce-Marketing-Cloud --- # data.ai Intelligence Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) data.ai Intelligence ## What is data.ai Intelligence? App Annie is the industry's most trusted mobile data and analytics platform. App Annie's mission is to help customers create winning mobile experiences and achieve excellence. Founded in 2010, the company launched the first mobile market data solution. In 2019, App Annie acquired Libring, an advertising monetization and spend offering. Together, these solutions comprise the industry's most complete mobile performance platform. More than 1100 enterprise clients and over a million registered users ## What is data.ai Intelligence used for? [App Store Optimization Tools](https://www.capterra.com/app-store-optimization-tools-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Product Analytics](https://www.capterra.com/product-analytics-software/) Overall rating Based on 13 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Contact vendor for pricing Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for data.ai Intelligence?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.appannie.com&name=data.ai Intelligence) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### data.ai Intelligence 4.2 (13) VS. [4.4 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/) Starting Price Contact vendor Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.4 (13) Ease Of Use 4.3 (19) Value For Money 3.8 (10) Value For Money 4.1 (19) Customer Service 3.8 (10) Customer Service 4.4 (18) ## data.ai Intelligence alternatives [4.6 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/) Starting price $139.95 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars Highest Rated [4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [4.7 (260)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [4.7 (222)](https://www.capterra.com/p/156209/CHEQ-Essentials/reviews/) Starting price $99.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. ASO Reporting 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc. Benchmarking 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Compare key metrics for the business against prominent players in the industry Customer Journey Mapping 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Visualize and analyze customer experience across all touchpoints and channels Engagement Tracking 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Tracks metrics that provide insight into how a user interacts with any interface or product Keyword Rank Tracking 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track positioning in search engines over time Keyword Research Tools 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns data.ai Intelligence 29 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Application programming interface that allows for integration with other systems/databases View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc. Compare key metrics for the business against prominent players in the industry Track the performance of marketing campaigns across multiple channels. Manage various distribution channels, build relations with channel partners, and track their performance Track activity of your competitors Visualize and analyze customer experience across all touchpoints and channels Process of dividing customers into groups based on common characteristics Assembly of graphs and charts for visualizing and tracking statistics/metrics Graphical representation of data Tracks metrics that provide insight into how a user interacts with any interface or product Track user activities and events within an application. Track positioning in search engines over time Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns Manage multiple campaigns in one system A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Predict future data based on historical data sets Capture, organize and track product-specific data and information in a centralized location Trigger clickable pop-up messages View and track pertinent metrics to find patterns and gain insights from data Measures the retention rate and satisfaction of customers. Track and monitor reviews of products or services Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral Track activity on sites such as Facebook, Twitter, Instagram, etc. Track and interpret metrics on the usage of company resources Track and analyze information regarding website visitors Get Advice We can help you find the software with the features you need. Features 4.2 (13) 4.2 Based on 13 reviews ## Pricing Value for money 3.8 (10) ### Starting price Contact vendor for pricing Free trial available Value for money 3.8 (10) 3.8 Based on 10 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 3.8 (10) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 3.8 (10) 3.8 Based on 10 reviews ## User reviews Overall rating 4.2 Based on 13 reviews Filter by rating 5(5) 4(6) 3(1) 2(1) 1(0) Mentioned topic Sorted by most recent Ziv S. Marketing Owner Marketing and Advertising ### "Great Competitive tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 December 31, 2021 Pros The way we can track the organic keywords ranking Cons The way we can track the paid keywords ranking Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AF Amiril F. TPM Entertainment ### "Good tool for apps performance monitoring" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 October 29, 2021 It's helpful software to see and compare how our apps performed with competitors. They also have a routine research papers and/or webinar that user can utilize. Pros I mostly use the comparison and competitive insights features in Appannie for our monthly reports. I can easily compare our apps with other competitors, this is to see how are are doing and what can be improved. Cons I use their alert management for app rating spikes, however after I double check in the app store, I think their rating information mentioned in the email is not the correct rating. Switched from [Appbot](https://www.capterra.com/p/172807/Appbot/) Management decision. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User growth Entertainment ### "Default along with sensor tower" 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 2.0 2.0 Likelihood to Recommend 5/10 November 28, 2020 Helpful for Aso aand for tracking our performance vs peers Pros Most people I know use app annie along with sensor tower for any aso work. It helps monitor app performance and of competitors Cons Customer service can be lacking at times. Coverage of smaller market countries limited. Limited database of old appstore pages. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Omer S. SEO Content Writer Printing ### "Detailed and Accurate Analytics for Android and IOS Apps" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 October 30, 2020 A great tool to search for trending and rising keywords. But not so flexible and easy to use. Pros It is the best analytics and stats display online software so far. I used many software's but found app Annie to be the best among them all. It shows very accurate and updated results daily. Rising keywords are the best option to use in the description for android apps. It suggests an organized data according to rankings and highlights any new keywords which gain popularity. You can also integrate your app in the App Annie website to see the results which are frequently updated. Cons So many features are disabled in the free version. The software offers many useful features but they are complex to learn and understand. App Annie does not have any internal demo or guide to teach people in detail how to use those features. Some examples compare feed, insights generator, alert feed etc. Guidance and assistance are granted only if you upgrade to the upper version. Moreover, I personally do believe that software is expensive. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SD Stephen D. Director Media Production ### "App Annie is great for ASO Keywords" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 16, 2020 Pros The free version of App Annie is great to track basic ASO measures such as reviews and rankings. They Keyword tool is really useful to see what keywords your app is ranking for and in what markets. Cons I would love to have the full version of App Annie however for a micro-company with only one app and basic advertising revenue it's just way too expensive and completely not accessible for us. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Andrey R. Marketing Business Development Manager Marketing and Advertising ### "Great tool for mobile analytics and app store optimization" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 July 29, 2019 Firstly, it helps me to create a more effective marketing plan with more statistics which can be analyzed. Second, development issues are being solved earlier. Pros App Annie is a very good choice when you have to do some analysis and predict your performance after some further development. You can start with a free account which looks reliable and user-friendly. I like that the App Annie has easy instructions and guided walkthroughs which saved many hours trying to figure out how it works. Cons After the free period, it would be great if there is a bigger choice of pricing options, not just one Premium option. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Software Engineering Computer Games ### "App Annie review" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 7/10 May 21, 2019 Pros The software is very intelligent, you can easily see that they have worked on every part of the software carefully. There are too many data that can really help you to grow your business. Cons Well, the pricing is high. I think it is calculated only for big companies. It will be hard for small startups or one person companies to afford it. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Sam L. Head of Digital Marketing Leisure, Travel & Tourism ### "Very limited free features; be nice if there was a free trial of paid features" 2.0 Overall Rating 2.0 2.0 Ease of Use 2.0 2.0 Features 4.0 4.0 Customer Service 1.0 1.0 Likelihood to Recommend 3/10 May 2, 2019 We currently use App Annie as a free tool for our organization to track keyword rankings, DAUs & MAUs, and the breakdown of users and app store conversion rates so we can compare to similar tools such as AppFollow and the respective App Stores. Our internal marketing department uses App Annie to compare app data sources and understand reliable metrics. App Annie solves problems with app store data discrepancies - specifically download volumes and conversion rates across countries. Pros Most ASO keyword tools only offer 20-30 free keywords. App Annie provides 100 free keywords if you are on the free plan. This is extremely helpful to be able to track important keywords for iOS and Android, along with looking into other countries. Servicing clients from multiple parts of the world, it's important to know how our app is performing outside the US App Store. With App Annie, we are able to see where our app ranks in each country's respective store and if our app is trending upward or downward. App Annie connects to 3rd party paid media and ad revenue platforms extremely well. The data across our Facebook Ads and Apple Search Ads matches exactly with App Annie pulls in. This is extremely important as this helps us determine CPI and cost-per-lead from those sources with App Annie. Cons After nearly considering a paid plan with App Annie, I decided not to purchase because of the broken trust that stemmed from their sales team. I often got cold-calls from their reps - even when I never contacted them for a sales member to call me. I was bombarded for about 2 weeks straight with phone calls and hard-core sales emails with just asking to talk, no questions or personalization. This cold, unwanted and unwelcome outreach solidified my decision not to purchase. App Annie is extremely limited if you are on the free plan. While you can garner some golden nuggets from the free plan, it's extremely difficult to make needle moving decisions based on the free data. It would be great if App Annie would disclose pricing on their website, plus have a non-free/enterprise plan were you could pick and choose features they offer. Alternatives considered [AppFollow](https://www.capterra.com/p/181039/AppFollow/) Reasons for choosing data.ai Intelligence When comparing the free versions of App Annie and AppFollow, App Annie falls short. Not only is AppFollow more intuitive, it provides better data export integrations such as Slack (view and respond to reviews real-time), Google Analytics, multiple CRMs, etc. App Annie allows for none of these things, they are more of a data aggregate. AppFollow also has a live intercom chat to help with any problems, something that App Annie is lacking when it comes to support. The only thing that App Annie wins at is connecting to the App Stores and pulling in download and conversion volumes, and allowing for 100 keywords versus 20. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. VB Vishal B. Senior Associate Management Consulting ### "Insights to your App Using AppAnnie" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 February 13, 2019 Pros 1\. The interface is very user-friendly and it is very to use. It also provides detailed documentation for one to go through it and understand the steps. 2. Provides an integrated view of the app and good statistics to make the decision-making more data-driven. Cons 1\. There is nothing much negative or cons about AppAnnie; only thing is around the pricing aspect. It is a little expensive. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. KC Kimberly C. Advertising Marketing and Advertising ### "Awesome!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 February 6, 2019 Pros I loved that it does what it is told it does. Cons Nothing bad nor negative about this at all. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/149005/Advertising-Analytics/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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