# Brand24 Pricing 2026 | Capterra > Learn more about Brand24 pricing plans including starting price, free versions and trials. Source: https://www.capterra.com/p/149054/Brand24/pricing --- # Pricing for Brand24 [4.7 (254)](https://www.capterra.com/p/149054/Brand24/reviews/) Write a Review! ## [Brand24](https://www.capterra.com/p/149054/Brand24/) has **5** pricing plans - Yes, has free trial - No free version **Credit Card Required:** No **Discount:** By Plan Frequency ### Individual $199 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Individual plan includes: - 1 User - 2k Mentions/Month - 3 Keywords - Account Setup - Boolean Search ### Team $299 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Team plan includes: - 5k Mentions/Month - 7 Keywords - Account Setup - Boolean Search - Chat Support ### Pro $399 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Pro plan includes: - 12 Keywords - 25k Mentions / Mo. - Account Setup - Boolean Search - Chat Support ### Business $599 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Business plan includes: - 100k Mentions / Mo. - 25 Keywords - Account Setup - Boolean Search - Chat Support ### Enterprise $999 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Enterprise plan includes: - Unlimited mentions - Unlimited keywords - Unlimited topic analysis - API ## Popular alternatives to [Brand24](https://www.capterra.com/p/149054/Brand24/) Looking to learn more about Social Media Monitoring software similar to Brand24? Check out these popular alternatives that are closest in terms of key features, functionality, and benefits. [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) by Hootsuite Media [4.4 (3796)](https://www.capterra.com/p/121701/HootSuite/reviews/) Starting Price:$249/month [LEARN MORE](https://www.capterra.com/p/121701/HootSuite/) [Agorapulse](https://www.capterra.com/p/123971/Agorapulse/) by Agorapulse [4.6 (713)](https://www.capterra.com/p/123971/Agorapulse/reviews/) Starting Price:$69/month [LEARN MORE](https://www.capterra.com/p/123971/Agorapulse/) by YouScan [4.9 (112)](https://www.capterra.com/p/173036/YouScan/reviews/) Starting Price:$499/month [LEARN MORE](https://www.capterra.com/p/173036/YouScan/) [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/) by Sprout Social [4.4 (606)](https://www.capterra.com/p/121447/Sprout-Social/reviews/) Starting Price:$199/month [LEARN MORE](https://www.capterra.com/p/121447/Sprout-Social/) [Lyfpit](https://www.capterra.com/p/228116/Lyfpit/) by Brandizer [4.6 (138)](https://www.capterra.com/p/228116/Lyfpit/reviews/) Starting Price:$9/month [LEARN MORE](https://www.capterra.com/p/228116/Lyfpit/) [View all alternatives](https://www.capterra.com/p/149054/Brand24/alternatives/) ## What do others say about [Brand24](https://www.capterra.com/p/149054/Brand24/) pricing? Pricing RatingN/A Value For Money[4.5(254)](https://www.capterra.com/p/149054/Brand24/reviews/) Pros Cons [Read All 254 Reviews](https://www.capterra.com/p/149054/Brand24/reviews/) Read Full Reviews Below Marta P. Senior Advisor Management Consulting, 11-50 employees Used the software for: 6-12 months ** Overall Rating 5.0 ** Ease of Use 5.0 Customer Service 5.0 Features 5.0 Value for Money 5.0 Likelihood to Recommend 90% 9/10 Reviewer Source Source: Capterra October 22, 2025 "Positive Results Driven by Expertise and Customer Focus" **Overall:** positive and effective, additionally supported by professional assistance and understanding of the customer on the part of consultants—it couldn't be done any better **Pros:** value for money, subscription schemes, but mostly ease of use, speed of operation, easy adaptation to current needs, ability to generate AI summaries **Cons:** the load on the computer (the need to use very large amounts of memory) and, most recently, - AI summaries, which have become very quantitative and statistical, with a much smaller share of substantive content than six months ago (e.g., in the spring, the summary mainly discussed what topics were covered, and now it discusses how many mentions appeared, which is less useful in decision-making processes) Jennifer B. Senior Social Media Manager, Community Environmental Services, 51-200 employees Used the software for: Less than 6 months ** Overall Rating 5.0 ** Ease of Use 5.0 Customer Service 5.0 Features 5.0 Value for Money 5.0 Likelihood to Recommend 100% 10/10 Reviewer Source Source: Capterra October 6, 2025 "Turning Conversations into Strategy: Our Journey with Brand24" **Overall:** Brand24 has empowered us to launch a robust social listening program and share meaningful insights with our broader organization. We’ve been able to track brand conversations in real time, identify trends, and better understand our audience’s needs and perceptions. **Pros:** Brand24 made it incredibly easy to get started with social listening. The setup was seamless, and there was virtually no learning curve, which is a huge relief when launching a new tool can often feel overwhelming. Their customer support team is fantastic, both during onboarding and as we continued to build out our program. They are responsive, knowledgeable, and genuinely invested in helping us succeed. Thanks to Brand24, we were able to quickly launch our social listening initiative and start sharing real-time insights about brand conversations across the business. It’s been a game-changer for how we understand and respond to our audience. **Cons:** Brand24’s filters can let irrelevant or incorrect content through, which affects the accuracy of insights. Boolean search and sentiment filters sometimes need refinement to better exclude noise or unrelated mentions, but that's the case with virtually any tool, so not really a con. Just more refinement may be needed to get drilled down to what we're looking for at times. **Alternatives Considered:** [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/), [Mention](https://www.capterra.com/p/149705/Mention/) and [YouScan](https://www.capterra.com/p/173036/YouScan/) **Reasons for Choosing Brand24:** Ease of use and best features for what we were looking for **Switched From:** [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/) **Reasons for Switching to Brand24:** It was not user-friendly at all. The results were not helpful to our business. It was expensive. [Read All 254 Reviews](https://www.capterra.com/p/149054/Brand24/reviews/) ## How should I be thinking about software pricing? [ Be an Informed Buyer: Understanding the True Cost of Business Software It's not just you-budgeting for business software is complicated. We're here to break it down. ](https://www.capterra.com/resources/business-software-cost/)