# InsightHub Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is InsightHub the right Market Research solution for you? Explore 13 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/149667/FlexMR-Research-Platform/reviews

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InsightHub

4.4 (13)

[View alternatives](https://www.capterra.com/p/149667/FlexMR-Research-Platform/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated November 10th, 2024

# Reviews of InsightHub

Ease of use

4.0

Customer Service

4.8

## Showing most helpful reviews

Showing 1-13 of 13 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Christopher M.  
Marketing Consultant  
  
Used the software for:

### "Easy to use, innovative & all in one place"

March 16, 2016

5.0

My first experience with online research, the FlexMR team made it easy to understand the tools and research methods. The best part, aside from the fantastic team, is the ability to run all projects (long term and ad hoc) within the same space.

Review Source

Response from FlexMR

January 19, 2023

Thank you for the 5-star feedback. We're glad InsightHub, and the team at FlexMR, has been a helpful part of our online research journey - and hope we can continue to be for many years to come.

AC

Alex C.  
Customer insight executive  
Insurance  
Used the software for: 1-2 years

### "FlexMR review"

September 18, 2024

5.0

As stated easy to use just need to understand it first

Pros

Quick, easy, and smart technology to use. Allows quick feedback on insights but also quality feedback from our customers and external respondents

Cons

Needs training for some of the tech. It is very easy to use but if you're unaware of a certain part of the software it can

Alternatives considered

[Snap Survey Software](https://www.capterra.com/p/19620/Snap-Survey-Software/)

Reason for choosing InsightHub

It is a better visualisation output for different tasks

Review Source

Response from FlexMR

September 24, 2024

Thank you for the 5-star feedback. We're glad InsightHub, and its data visualisation options, have been valuable to your team. We hope it can continue to be for many years to come.

IH

Imogen H.  
Insights Analyst  
Retail  
Used the software for: 2+ years

### "easy to use but slow to innovate "

June 2, 2023

3.0

Pros

its easy to use, good customer support from the team

Cons

so to innovate, survey aren't mobile first

Review Source

Response from FlexMR

June 12, 2023

Thank you for the feedback and sharing your evaluation of InsightHub. We're glad to hear of your positive experience with the our support team, and will ensure your comments on innovation and survey functionality are raised during upcoming development sprints.

AD

Amanda D.  
Insight manager  
Financial Services  
Used the software for: 2+ years

### "Cheap and effective way to reach customers "

August 11, 2023

4.0

Excellent great tool with great service at a great price.

Pros

Easy to design surveys and for a non analytical person like me Numbers is great to analyse the results.

Cons

Some limitations on survey design.Also.. numbers can be quite limited.

Alternatives considered

[XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[UserTesting](https://www.capterra.com/p/173755/UserTesting/)

Reason for choosing InsightHub

Price and ease to use plus been using it for years

Review Source

Response from FlexMR

August 14, 2023

Thank you for the positive review. It's always great to hear how InsightHub is bringing people closer to customers, and we're proud to do so at a competitive price. Our team are continuing to work hard on further survey design & analysis functionality, and we hope you'll be able to benefit from these upcoming releases too.

RC

Rachel C.  
Customer Insight Manager  
Financial Services  
Used the software for: 2+ years

### "Great, intuitive research platform "

October 9, 2024

5.0

Pros

It's an intuative platform, easy to use for a variety of research methods

Cons

Lack of qualitative analysis tools available

Review Source

Response from FlexMR

October 16, 2024

Thank you for the positive review, we really appreciate it. Though we have aimed to improve the qual analysis feature set of InsightHub recently through TextMR and VideoMR - there is still much more we hope to do that we hope will be of benefit to you.

LA

Lloyd A.  
Marketing Assistant  
Financial Services  
Used the software for: Less than 6 months

### "Insight Hub review"

October 29, 2024

5.0

We use insight hub for the video surveys, these are incredibly useful and influence business wide decisions

Pros

Insighthub streamlines our operations and provides us with the tools we need for our qual and quant research.

Cons

No complaints on insight hub - nothing to add here.

Review Source

Response from FlexMR

November 8, 2024

Thank you for your feedback, we're glad to hear that video surveys have been a valuable addition, and that InsightHub has helped to streamline your research.

CB

Candace B.  
Teacher  
Education Management  
Used the software for: 6-12 months

### "InsightHub"

January 30, 2024

5.0

I partake in the polls, chatrooms, podcast and blog links.

Pros

As a user, I appreciate the insight and topics. The graphics and ease of use are appealing.

Cons

Some of it is tough to navigate on an android phone. It works better on a pc.

Review Source

Response from FlexMR

May 16, 2024

Thank you for your review, we are glad to hear that you find InsightHub easy to use. We will also feed back your comments regarding smartphone navigation onto our software engineering team.

TH

Tom H.  
Insight Manager  
Sports  
Used the software for: 2+ years

### "Great product and helpful support team"

March 9, 2023

4.0

It has been an ideal solution for us and has played a key role in client decision making. The platform has evolved and improved a lot in recent years and the planned, continued improvements will only make it better!

Pros

The capability to offer clients all of their research on one platform, with a quick turnaround time and easy to access insights, is a highly attractive proposition - one which has brought countless benefits and captured important feedback for clients. Targeting tasks and segmenting the userbase is easy and very important to the user experience as well. The FlexMR support team are always on-hand to provide support and advice for using the platform.

Cons

Hard to say it is a dislike but the survey tool doesn't have the same range of question types or customisation as a specialist survey software does. Some manual processes on the platform could also be automated to reduce panel management time.

Reason for choosing InsightHub

Cost-effective

Review Source

Response from FlexMR

March 10, 2023

We're glad to hear InsightHub and the support team have a powerful and cost-effective solution for you and your clients. We will pass your comments onto the team - who continue to work on improving the feature set, including a robust and more featured set of survey questions.

JN

Jamie N.  
Resident engagement  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "Good basic platform"

October 31, 2023

4.0

Great, it does what it needs to do. Customer support has always been really helpful and fast to answer any queries.

Pros

It does work well, and the functionality is there for what we need it for. Survey building is easy and should be used, and the data collection from those surveys is easy and fast.

Cons

Some things seem to be hidden away in sub menus, and separate tabs on the system would be better.

Review Source

Response from FlexMR

November 2, 2023

Thank you for your comments - it's always encouraging to hear that our fast and responsive survey functionality is having an impact. As we're always striving to improve, your comments on system navigation have been passed to our product and technology development team for roadmap consideration.

WN

Wendy N.  
Associate  
Education Management  
Used the software for: 6-12 months

### "Insight hub - User Insight"

November 22, 2023

4.0

It is adequate for our needs so far and allows us to easily create a database of our own users.

Pros

It fulfils our needs and once familiar with functionalities it allows us to conduct research and analyse the results. The ability to create a database of our own users is awesome.

Cons

Not intuitive to use. Lots of clicks are needed to achieve simple tasks.

Review Source

Response from FlexMR

November 23, 2023

Thank you for the review, we're so glad to see such a high value for money rating. We will pass your comments onto our development team to feed into future planning cycles.

OE

Oliver E.  
Market Research Manager  
Financial Services  
Used the software for: 2+ years

### "Great Customer Panel Solution"

January 18, 2023

4.0

Pros

It's easy to use, intuitive, and has a fantastic range of features.

Cons

Some of the more advanced features available from other companies are not available. This has never been an issue for us though.

Review Source

Response from FlexMR

January 19, 2023

Thank you so much for the positive and constructive feedback. We will share this with the team to let them know how we are doing. We are also happy to share that our dev team are hard at work on a set of advanced survey, video and analysis features that we hope will be available within the next few months.

KN

Katherine N.  
Senior Account Executive  
Research  
Used the software for: Less than 6 months

### "Some processes in need of simplification"

June 7, 2023

4.0

Pros

Product is easy to work out, especially when everything is done through insighthub.

Cons

Menus can be sticky in navigation, making it hard to find simple things.

Review Source

Response from FlexMR

June 12, 2023

Thank you for taking the time to share your experience of InsightHub. We're glad you have found the platform easy to use. Simplification is currently a key priority for the team, and we will ensure your feedback forms a part of upcoming development cycles.

CP

Cristian P.  
Programming and Software coordinator  
Market Research  
Used the software for: 6-12 months

### "Good choice for panel management!"

August 30, 2023

5.0

Pros

It's easy to use, and it does not require a lot of training.

Cons

The way invite/reminder emails are sent could be improved. It would be nice to have a delivery report. For statistics reports, it needs to be a bit more flexible in filtering data by custom dates.

Review Source

Response from FlexMR

August 31, 2023

Thank you so much for sharing this review. We will be sure to pass your comments onto the team, and include these considerations in our upcoming email development work.

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