# Rival IQ Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Rival IQ Software - reviews, pricing plans, popular comparisons to other Social Media Analytics Tools products and more.

Source: https://www.capterra.com/p/150361/Rival-IQ

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# 

 Rival IQ Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Rival IQ

## What is Rival IQ?

Rival IQ delivers analytics and competitive intelligence to help digital marketers make informed decisions, improve results, and better understand competitors. Using competitive benchmarks and comparative analysis, Rival IQ enables digital marketers to uncover new opportunities, identify trends, and track results across all major social channels and the web.

## What is Rival IQ used for?

[Social Media Analytics Tools](https://www.capterra.com/social-media-analytics-tools-software/)[Competitive Intelligence](https://www.capterra.com/competitive-intelligence-software/)[Social Media Marketing](https://www.capterra.com/social-media-marketing-software/)

Top alternative

Featured

Overall rating

Based on 13 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$199

Per Feature, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Rival IQ?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.rivaliq.com&name=Rival IQ)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Rival IQ

4.4 (13)

VS.

[4.6 (2,316)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting Price

$199

Per Feature, Per Month

Starting Price

$139.95

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (13)

Ease Of Use

4.3 (43)

Value For Money

3.8 (13)

Value For Money

4.2 (38)

Customer Service

4.5 (12)

Customer Service

4.4 (39)

## Rival IQ alternatives

Highest Rated

[Lebesgue](https://www.capterra.com/p/238852/Lebesgue/)

[4.9 (43)](https://www.capterra.com/p/238852/Lebesgue/reviews/)

Starting price

$59.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/238852/Lebesgue/)

[Quid](https://www.capterra.com/p/144336/NetBase-Social-Web-Platform/)

[4.6 (43)](https://www.capterra.com/p/144336/NetBase-Social-Web-Platform/reviews/)

Starting price

$23000.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/144336/NetBase-Social-Web-Platform/)

[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)

[4.7 (3,388)](https://www.capterra.com/p/159351/Zoho-Social/reviews/)

Starting price

$15.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/159351/Zoho-Social/)

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

[4.4 (3,795)](https://www.capterra.com/p/121701/HootSuite/reviews/)

Starting price

$399.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/121701/HootSuite/)

[View all alternatives](https://www.capterra.com/p/150361/Rival-IQ/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Campaign Management

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Competitor Monitoring

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Track activity of your competitors

Customizable Reports

4.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Alter the layout and content of reports

Engagement Tracking

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

Performance Metrics

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Reporting/Analytics

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Rival IQ 12 features

Application programming interface that allows for integration with other systems/databases

Compare key metrics for the business against prominent players in the industry

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Evaluating strengths and weaknesses of companies with the same target audience

Track activity of your competitors

Alter the layout and content of reports

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Tracks metrics that provide insight into how a user interacts with any interface or product

Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

View and track pertinent metrics to find patterns and gain insights from data

Optimize and manage the search engine optimization efforts for a website or digital content

Get Advice

We can help you find the software with the features you need.

Features

4.2 (13)

4.2

Based on 13 reviews

## Pricing

Value for money

3.8 (13)

Free Trial

Basic

$199.00

Per Feature,Per Month

Value for money

3.8 (13)

3.8

Based on 13 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.5 (12)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (12)

4.5

Based on 12 reviews

## User reviews

Overall rating

4.4

Based on 13 reviews

Filter by rating

5(6)

4(6)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Cristina M.

Chief Marketing Officer

Retail

### "A great tool for analyzing trends on social media."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

January 22, 2023

Rival IQ is excellent for keeping track of the main trends in social networks, it does very fast audits that allow you to get an idea of the strategies you can take based on social trends.

Pros

One of the main things that I could highlight about this platform is its interface, it is practical, clean and easy to interpret, this is very helpful for a better analysis, it is something that not all platforms have, another point that must be highlighted about Rival IQ is that works with many social media platforms including Tik Tok it is very handy to have a platform that works with all major social media. Generate reports quickly and very practical of the posts of the competitors on Instagram Facebook Twitter and TikTok.

Cons

A negative point is the price, it is a platform mainly for agencies or large companies since these plans are somewhat expensive for small business , another negative point is that the number of users is limited in their basic plan, only one is allowed and it is their most expensive, its limit is 5 users, this affects a bit when you need to collaborate with several people.

Switched from

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)

[Nuvi](https://www.capterra.com/p/136276/Nuvi/)

Rival IQ has all the social media platforms

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CK

Collins K.

Head of digital

Broadcast Media

### "Best tool for monitoring and tracking channels "

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 30, 2022

It is affordable and one of the best tools in the market for any organisation or agency.

Pros

Rival IQ is easy to navigate and provides all necessary tools for one to track progress and also have an idea on what competition is doing.

Cons

For a new user it is abit confusing to set up and one can easily select features that are irrelevant to the what they intend to do.

Switched from

[Hootsuite Amplify](https://www.capterra.com/p/235792/Hootsuite-Amplify/)

Less features and not up to date with current tools and trends

Reasons for choosing Rival IQ

It had all the necessary tools I needed to track my online channels

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KC

Katherine C.

UI/UX Analyst

Retail

### "Helpful Tool for Social Listening"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

September 26, 2021

Satisfying, it did exactly what was expected and helped the brand to set realistic goals.

Pros

It's a user-friendly, super intuitive interface, excellent for social listening, keeping track of your most engaging content, spotting opportunities from the competitive landscape and identifying potential new partnerships with influencers.

Cons

It stops at social media, I know it's a pretty narrow platform but it could be worth to include SEO at some point.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Business Analyst

Internet

### "Effective competitor analysis "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

March 24, 2021

Pros

I like how competitor benchmarking works: now it's so easy to monitor competitors and improve our social media strategies according to this.

Cons

The price is quite high, but the product is worthful.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Prashant L.

Head of Social Media

Marketing and Advertising

### "One of the Best Social Media Competition Analysis"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

January 15, 2021

One of the best tools for social media marketers who can afford the pricing of this product.

Pros

Below are the features that I liked about Rival IQ - Data points such as % engagement w.r.t followers, individual posts, etc. - Ease to switch between competitions social page analysis

Cons

While the product is up to mark in terms of deliverables that a digital marketer would need but the costs are quite high and because of that it is out of reach for digital marketing startups/freelancers.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CN

Cherrelle N.

Socialo Media Manager

Education Management

### "Good product, but not what we needed"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

November 26, 2019

Overall, our experience was Rival IQ was perfectly fine. We learned a lot about our competitors and the representative(s) we had on our account was a pleasure to work it. Ultimately, Rival IQ just wasn't for my team.

Pros

I liked the usability of the software and its overall layout. It was very thoughtfully put together and optimized for ease.

Cons

I quickly realized that the results/stats Rival IQ gathered about our competitors didn't really have an impact on my team's bottom line or overall social strategy. Although it was nice to see what types of posts our competitors boosted or what content worked for their platforms, it didn't change the content we produced for our audience much. I would have like to see a feature that specifically suggested new ways to present our content based on the information gathered from our competitors.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Linda R.

Director of Digital Communications

Higher Education

### "A great product that needs support"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

7/10

January 21, 2019

It's just too hard to do anything with this if you are on a small team. It's nice to get this information but it's just not worth the funds if you have a small budget or are already using a tool that combines listening with publishing.

Pros

It provides all-in-one access to your competitive set's social media activity and growth.

Cons

It doesn't go beyond social listening - it marginally integrates with google analytics but if you have sprout or Meltwater, you wouldn't necessarily need RivalIQ.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Content Marketing Program Manager

### "Great software if you know how to dive into the data"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

July 11, 2018

great competitive intel

Pros

Rival IQ provides an easy glance at how you stack up against your competitors. I appreciate the email alerts you can set up that can 1) keep you up to date on how your social performance stacks up 2) how your website performance stacks up and 3) if any of your competitors have a breakout social media post. You can also export any report into a PDF or PPT making them ready to present at a moments notice.

Cons

While robust, it's not always obvious how to best use the software and unless you really understand how to play with data it can be confusing on how to best use it / get bang for your buck.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Leadership Rotational Program

Internet

### "Good usability and data visualization, lacking on some customization and flexibility"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

June 26, 2018

Pros

The way Rival IQ visualizes data makes it easy for anyone new to analytics software to understand. It automatically creates some pretty great metrics for your social channels and you can export that data easily. It's much more user friendly than some of the native social analytics tools, such as Facebook. It also allows for social monitoring which is a useful tool. It also is able to tell you if a post was boosted or not and allows you to separate organic from paid, which is highly useful.

Cons

I found that the data that we wanted was sometimes not available through the software, and we either had to go into the platform directly, such as Facebook, to get it. I wish you were able to get more granular with the data. I also found it a bit lacking in the video analytics, specifically. Video is huge for any social publisher, and I would have liked more ability to see deeper video metrics.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Jedi Master

### "Robust database for competitive information"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

March 24, 2018

Pros

The software is very easy to use and provides an array of data. The information is also up to date (some softwares I've tried have out of date data). They also provide email updates on what posts you've made that work and if you engagement is up/down.

Cons

It would be great to see what competitors's advertising budget is but this information is not available.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/150361/Rival-IQ/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)