# Rival IQ Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Rival IQ the right Social Media Analytics Tools solution for you? Explore 13 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/150361/Rival-IQ/reviews --- Rival IQ 4.4 (13) [View alternatives](https://www.capterra.com/p/150361/Rival-IQ/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Rival IQ Ease of use 4.4 Customer Service 4.5 ## Showing most helpful reviews Showing 1-13 of 13 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Cristina M. Chief Marketing Officer Retail Used the software for: 6-12 months ### "A great tool for analyzing trends on social media." January 22, 2023 4.0 Rival IQ is excellent for keeping track of the main trends in social networks, it does very fast audits that allow you to get an idea of the strategies you can take based on social trends. Pros One of the main things that I could highlight about this platform is its interface, it is practical, clean and easy to interpret, this is very helpful for a better analysis, it is something that not all platforms have, another point that must be highlighted about Rival IQ is that works with many social media platforms including Tik Tok it is very handy to have a platform that works with all major social media. Generate reports quickly and very practical of the posts of the competitors on Instagram Facebook Twitter and TikTok. Cons A negative point is the price, it is a platform mainly for agencies or large companies since these plans are somewhat expensive for small business , another negative point is that the number of users is limited in their basic plan, only one is allowed and it is their most expensive, its limit is 5 users, this affects a bit when you need to collaborate with several people. Switched from [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[Nuvi](https://www.capterra.com/p/136276/Nuvi/) Rival IQ has all the social media platforms Review Source CK Collins K. Head of digital Broadcast Media Used the software for: 2+ years ### "Best tool for monitoring and tracking channels " July 30, 2022 4.0 It is affordable and one of the best tools in the market for any organisation or agency. Pros Rival IQ is easy to navigate and provides all necessary tools for one to track progress and also have an idea on what competition is doing. Cons For a new user it is abit confusing to set up and one can easily select features that are irrelevant to the what they intend to do. Reason for choosing Rival IQ It had all the necessary tools I needed to track my online channels Switched from [Hootsuite Amplify](https://www.capterra.com/p/235792/Hootsuite-Amplify/) Less features and not up to date with current tools and trends Review Source CN Cherrelle N. Socialo Media Manager Education Management Used the software for: 6-12 months ### "Good product, but not what we needed" November 26, 2019 3.0 Overall, our experience was Rival IQ was perfectly fine. We learned a lot about our competitors and the representative(s) we had on our account was a pleasure to work it. Ultimately, Rival IQ just wasn't for my team. Pros I liked the usability of the software and its overall layout. It was very thoughtfully put together and optimized for ease. Cons I quickly realized that the results/stats Rival IQ gathered about our competitors didn't really have an impact on my team's bottom line or overall social strategy. Although it was nice to see what types of posts our competitors boosted or what content worked for their platforms, it didn't change the content we produced for our audience much. I would have like to see a feature that specifically suggested new ways to present our content based on the information gathered from our competitors. Review Source VR Verified Reviewer Leadership Rotational Program Internet Used the software for: 6-12 months ### "Good usability and data visualization, lacking on some customization and flexibility" June 26, 2018 4.0 Pros The way Rival IQ visualizes data makes it easy for anyone new to analytics software to understand. It automatically creates some pretty great metrics for your social channels and you can export that data easily. It's much more user friendly than some of the native social analytics tools, such as Facebook. It also allows for social monitoring which is a useful tool. It also is able to tell you if a post was boosted or not and allows you to separate organic from paid, which is highly useful. Cons I found that the data that we wanted was sometimes not available through the software, and we either had to go into the platform directly, such as Facebook, to get it. I wish you were able to get more granular with the data. I also found it a bit lacking in the video analytics, specifically. Video is huge for any social publisher, and I would have liked more ability to see deeper video metrics. Review Source KC Katherine C. UI/UX Analyst Retail Used the software for: 1-2 years ### "Helpful Tool for Social Listening" September 26, 2021 4.0 Satisfying, it did exactly what was expected and helped the brand to set realistic goals. Pros It's a user-friendly, super intuitive interface, excellent for social listening, keeping track of your most engaging content, spotting opportunities from the competitive landscape and identifying potential new partnerships with influencers. Cons It stops at social media, I know it's a pretty narrow platform but it could be worth to include SEO at some point. Review Source VR Verified Reviewer Content Marketing Program Manager Used the software for: 1-2 years ### "Great software if you know how to dive into the data" July 11, 2018 4.0 great competitive intel Pros Rival IQ provides an easy glance at how you stack up against your competitors. I appreciate the email alerts you can set up that can 1) keep you up to date on how your social performance stacks up 2) how your website performance stacks up and 3) if any of your competitors have a breakout social media post. You can also export any report into a PDF or PPT making them ready to present at a moments notice. Cons While robust, it's not always obvious how to best use the software and unless you really understand how to play with data it can be confusing on how to best use it / get bang for your buck. Review Source Prashant L. Head of Social Media Marketing and Advertising Used the software for: 1-2 years ### "One of the Best Social Media Competition Analysis" January 15, 2021 5.0 One of the best tools for social media marketers who can afford the pricing of this product. Pros Below are the features that I liked about Rival IQ - Data points such as % engagement w.r.t followers, individual posts, etc. - Ease to switch between competitions social page analysis Cons While the product is up to mark in terms of deliverables that a digital marketer would need but the costs are quite high and because of that it is out of reach for digital marketing startups/freelancers. Review Source Linda R. Director of Digital Communications Higher Education Used the software for: 1-2 years ### "A great product that needs support" January 21, 2019 4.0 It's just too hard to do anything with this if you are on a small team. It's nice to get this information but it's just not worth the funds if you have a small budget or are already using a tool that combines listening with publishing. Pros It provides all-in-one access to your competitive set's social media activity and growth. Cons It doesn't go beyond social listening - it marginally integrates with google analytics but if you have sprout or Meltwater, you wouldn't necessarily need RivalIQ. Review Source VR Verified Reviewer Jedi Master Used the software for: 6-12 months ### "Robust database for competitive information" March 24, 2018 5.0 Pros The software is very easy to use and provides an array of data. The information is also up to date (some softwares I've tried have out of date data). They also provide email updates on what posts you've made that work and if you engagement is up/down. Cons It would be great to see what competitors's advertising budget is but this information is not available. Review Source VR Verified Reviewer Business Analyst Internet Used the software for: Less than 6 months ### "Effective competitor analysis " March 24, 2021 5.0 Pros I like how competitor benchmarking works: now it's so easy to monitor competitors and improve our social media strategies according to this. Cons The price is quite high, but the product is worthful. Review Source Renea H. President Information Services Used the software for: Less than 6 months ### "RivalIQ Where Have You Been All My Life!" September 29, 2017 5.0 I have the ability to learn more about my competitors, what is working and what is not. It is also very helpful for my clients. Pros I love the emails. Yes. I LOVE the emails I get, knowing what my competitors are doing at a glance. Excellent for business. For me, as a social media strategist and consultant, it is imperative that I have all the data in my hands quickly. Cons They do have some customization that could be done. More company insights would be nice. Review Source BB Brendan B. Athletics Communication Coordinator Used the software for: 2+ years ### "Rival IQ is an indispensable part of our social and digital strategy at Xavier. " September 7, 2017 5.0 Pros The insights from Rival IQ inform a lot of how we plan and execute our social media strategy. To be able to see a snapshot of our competition across the league is invaluable as well. Cons The lack of an archive for data prior to your subscription is a drawback and the search functionality could be improved to locate specific posts. Review Source ZP Zach P. Marketing & Social Media Specialist Real Estate Used the software for: Less than 6 months ### "A robust analytics and competitive analysis tool!" January 5, 2017 5.0 Rival IQ provides marketers with great analytics tools and resources for competitive analysis. Rival IQ can help bolster marketing activities dramatically! Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.