---
title: "Woodpecker.co Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Woodpecker.co Software - reviews, pricing plans, popular comparisons to other Email Tracking products and more."
source_url: "https://www.capterra.com/p/150484/Woodpecker/"
page_type: "product"
language: "en"
publication_date: "2026-09-30"
---

# 

 Woodpecker.co Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 30, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Woodpecker.co

## What is Woodpecker.co?

Woodpecker.co is a cloud-based outbound sales platform that combines cold email campaigns, LinkedIn outreach, and lead prospecting into one workflow. Businesses use it to find prospects, verify email addresses, build multichannel sequences, and track results without switching between separate tools. Core features include automated follow-ups sent one-by-one, LinkedIn profile visits, connection requests, direct messages, inbox rotation, A/B testing, condition-based follow-up paths, and timezone-based sending. Deliverability tools such as email warm-up, domain checks, spam checker, and adaptive sending help messages reach primary inboxes. CRM integrations connect with Pipedrive, HubSpot, Zoho CRM, and others. Woodpecker.co suits B2B sales teams of all sizes, SaaS companies, startups, and agencies managing outreach for multiple clients from a single panel.

## What is Woodpecker.co used for?

[Lead Management](https://www.capterra.com/lead-management-software/)[Email Tracking](https://www.capterra.com/email-tracking-software/)[Sales Engagement Platform](https://www.capterra.com/sales-engagement-platform-software/)

Top alternative

Featured

Overall rating

Based on 33 user reviews

Reviews sentiment

Positive

91%

Neutral

3%

Negative

6%

Starting price

$35

Usage Based, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

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## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Woodpecker.co

4.5 (33)

VS.

[4.5 (506)](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/)

Starting Price

$35

Usage Based, Per Month

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (33)

Ease Of Use

4.4 (399)

Value For Money

4.3 (30)

Value For Money

4.2 (316)

Customer Service

4.3 (30)

Customer Service

4.4 (317)

## Woodpecker.co alternatives

[4.4 (19,024)](https://www.capterra.com/p/61368/Salesforce/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[4.3 (7,010)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Starting price

$14.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[4.5 (562)](https://www.capterra.com/p/157977/Salesloft/reviews/)

Starting price

$0.01

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

Highest Rated

[4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

## FAQs about Woodpecker.co

Overview

### Which roles and teams benefit most from Woodpecker.co?

Woodpecker.co is most used by founders, owners, CEOs, and marketing leaders who manage outbound prospecting and client acquisition. Sales and lead-generation teams use it to run personalized email campaigns and follow-ups, while marketing specialists and consultants coordinate outreach for demand generation, partnership development, and campaign tracking.

Answer based on 33 reviews

Overview

### What company size and industries is Woodpecker.co built for?

Woodpecker.co is built for small B2B companies, which account for 97% of reviewers, especially Marketing and Advertising firms at 41%. It serves US and European service providers, including lead generation, marketing, recruitment, and consulting agencies, plus SaaS companies. Computer Software and Financial Services each represent 10% of users. Lead Management is the most common use case.

Answer based on 33 reviews

Features and Usability

### What are the key features of Woodpecker.co?

Woodpecker.co offers CRM and email marketing features, plus campaign management, email tracking, and campaign analytics. It also includes contact management, lead generation, lead nurturing, and lead qualification tools, along with customizable templates, workflow management, third-party integrations, real-time notifications, and access controls/permissions.

Pricing

### How much does it cost and what fees or limitations are included?

Woodpecker.co offers a $35/month usage-based plan for contacting 500 prospects. Charges apply only to the first action per prospect; follow-ups and additional email accounts are free. A 14-day free trial is available. Reviewers cite competitive, flexible pricing, though some small companies find it steep and note team-member access may require an upgrade.

Answer based on 10 reviews

Integrations

### Which third-party tools and platforms does Woodpecker.co integrate with?

Woodpecker.co integrates with Zapier, connecting to a wide range of third-party apps through that platform.

Answer based on 3 reviews

Getting Started and Support

### What training and onboarding options does Woodpecker.co offer?

Woodpecker.co provides webinars, documentation, and videos to help teams get started. Webinars offer guided sessions, documentation serves as written reference material, and videos support self-paced learning and feature review.

Answer based on 2 reviews

Getting Started and Support

### What customer support options does Woodpecker.co offer, and how do users rate the experience?

Woodpecker.co offers email/help desk, FAQ/forum, knowledge base, and chat support. Many users describe the help library and chat as responsive, informative, and helpful, with staff providing detailed guidance. However, some report replies taking days, unresolved access issues, and negative interactions with support agents.

Answer based on 11 reviews

Features and Usability

### Is Woodpecker.co easy to use for cold email campaigns?

Woodpecker.co makes cold email campaign setup accessible for beginners and small business teams. Users can import contacts, apply tags, build follow-up sequences, and review campaign activity without extensive sales operations experience. Some experienced users find interface changes disruptive, and the product offers fewer functions than broader sales engagement platforms.

Answer based on 12 reviews

Features and Usability

### How easy is the Woodpecker.co interface to navigate?

Woodpecker.co provides a clean, beginner-friendly interface for building outreach campaigns and managing prospects. Marketing teams and agencies can connect mailboxes, set message cadences, organize contacts, and switch accounts with clear workflows. The interface supports conditional sequences and campaign reporting, though some users want more polished email composition options.

Answer based on 10 reviews

## Features

AI summary

Based on 5,388 Email Tracking reviews

Capterra data shows that buyers of lead management software rank the following features as their top priorities:

-   **Contact Management** (**44%** of reviewers rated this feature as critical)
-   **CRM** (**47%**)
-   **Lead Capture** (**42%**)

Woodpecker.co supports **Contact Management** and **CRM**, giving sales teams a clear way to organize prospect details and manage relationship data in one place. However, it does not offer **Lead Capture**. Instead, it provides **Interaction Tracking** (**36%**), which helps teams monitor outreach activity and follow-up history. Together, these features help businesses keep lead records organized, maintain visibility into customer interactions, and improve sales follow-up.

Contact Management

3.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Interaction Tracking

3.8 (6)

0.00% of 6 reviewers that rated this feature as important or highly important

Track interaction history by documenting conversations for contacts

Lead Segmentation

4.6 (5)

0.00% of 5 reviewers that rated this feature as important or highly important

Divide leads into buckets based on predefined criteria and routing rules

Lead Generation

3.8 (4)

25.00% of 4 reviewers that rated this feature as important or highly important

Manage the process of attracting and converting business prospects into leads

Customizable Fields

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Customize data fields to support various needs and use cases

Lead Qualification

2.7 (3)

0.00% of 3 reviewers that rated this feature as important or highly important

Score a lead on their quality or likelihood to buy based on certain behaviors

Woodpecker.co 26 features

### All Features
- API: Application programming interface that allows for integration with other systems/databases
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Contact Management: Manage, organize, and store contact information
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customizable Fields: Customize data fields to support various needs and use cases
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Marketing: Create and send email blasts/campaigns
- Email Tracking: Track delivered, received, and opened emails
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- For Sales Teams/Organizations: Caters to sales teams
- Interaction Tracking: Track interaction history by documenting conversations for contacts
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Nurturing: Engage with a lead throughout the sales process by actively providing information
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems
- Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams
- Real-Time Data: Receive data and information in real time
- Reminders: Timed notification for any upcoming task, deadline, appointment, or activity
- Task Management: Create, manage and track all task activities and progression
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Web Forms: Web form that allows users to enter data that is sent and processed for different reasons
- Workflow Management: Create, design and manage workflows for repetitive tasks

---

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Features

4.2 (33)

4.2

Based on 33 reviews

## Pricing

Value for money

4.3 (30)

Free Trial

[View pricing plan details](https://www.capterra.com/p/150484/Woodpecker/pricing/)

500 prospects contacted

$35.00

Usage Based,Per Month

It includes:

-   Free Email List Verification
-   Unlimited Email Accounts
-   Free Email & Domain Warm-up
-   Unlimited Follow-Ups
-   Unlimited Team Members
-   Inbox Rotation
-   Integration With Any Email Provider
-   B2B Lead Finder
-   Deliverability Monitor
-   Adaptive Sending
-   AI Email Writing Assistant
-   AI-Powered Interest Level
-   Click & Response Detection
-   LinkedIn Automation

Value for money

4.3 (30)

4.3

Based on 30 reviews

## Integrations

[

Zapier](https://www.capterra.com/p/130182/Zapier/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.3 (30)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (30)

4.3

Based on 30 reviews

## User reviews

Overall rating

4.5

Based on 33 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(23)

4(7)

3(1)

2(1)

1(1)

Mentioned topic

Recent reviews first, then most helpful

RE

Reviewer

Head of Customer Success

Used the software for: 1-3 years

### "Woodpecker.co - Cold Mail Outreach on Autopilot"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

May 19, 2021

We have been using Woodpecker for about two years now, and we have found it to be a really impressive tool in our mission to streamline cold email outreach in our organization. We have also found that their support is really great and when we have had questions about the platform, we have always received the support we need as an organization.

Pros

Woodpecker.co takes the guesswork out of Cold Email Outreach. It is super easy to set up your company and mailbox using some of the native integrations with Google, Office365, SendGrid etc. Once set up, it is just as easy to build your campaign, set the cadence of your messages, and add prospects to the campaign. Campaigns can be built in a simple follow-on method, or you can use some of the conditional logic that comes built into Woodpecker.co to create an intelligent sequence based on the responses of your prospects. Woodpecker.co automatically pauses a campaign for a prospect if there is a response or when an autoreply or OOO-notification is received. The software will notify you when these OOO-notifications are received so that you can then go and re-date the campaign for that prospect. Woodpecker also boasts a very mature API, which if your organization has the skills, means that you can really stretch the usability of this platform into your propriatary systems.

Cons

The world needs an outreach automation platform that is truly multi-modal. By this, I mean a platform that can send outreach message from a range of channels such as mail, LinkedIn, SMS etc. Woodpecker.co is working towards this by building in a task integration that can set a manual task for you to reach out to a prospect via LinkedIn, once they have responded. Where it falls short is that there isn't an automation that creates this link automatically, but so far we have not found any software platform that can do this automatically, so this is not truly a shortcoming on Woodpecker's end. Would be really nice to have that though.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

Sales Manager

Used the software for: Less than 1 year

### "Getting better at sales outreach"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

August 5, 2022

Top-notch tool. I would recommend it to a friend.

Pros

I like the management of templates for emailing. I was able to add images, signatures, and links. Personalization was important for us, so adding changeable elements is a massive advantage of Woodpecker. I think they figured out well the import and export function. It relies on CSV files, but we manage to adjust key information and use them in email campaigns. Additionally, they have exceptional reporting on opened and bounced emails. The support was helpful in critical times, providing best practices and directing us to maximize the usage of the solution.

Cons

I think they should spend more time on providing best practices to help users avoid hitting spam filters and being blocked by the browser. Videos might be useful and online guidelines with best practices. Our domain was hit by the filters, because of the emailing, the website went down in the ranking.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

CEO

Used the software for: Less than 1 year

### "Slow software and bad support"

2.0

Overall Rating

2.0

2.0

Ease of Use

1.0

1.0

Features

4.0

4.0

Customer Service

1.0

1.0

Likelihood to Recommend

3/10

May 15, 2022

Pros

It is cheaper than others and it promised user management(which doesn't work)

Cons

The software is slow, very slow, very-very-very slow. The customer support answers in a few hours and sometimes in a few days. Our employee cannot access to campaigns created by another employee, it's been 10 days already we've been writing to customer support with no result. Their \[SENSITIVE CONTENT\] sent us an automatic email with his LinkedIn, but it's been more than a week since he is not replying.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Owner

Used the software for: Less than 1 year

### "Decent product, needs some work"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

2.0

2.0

Likelihood to Recommend

3/10

August 26, 2022

Its not a bad product if they work out the kinks. I would probably give it another try if they added some of the additional features I messaged them about.

Pros

I signed up to this because it came highly recommended by others. But I encountered one issue after another when setting it up and eventually had to hire someone to do the rest since support wasn't helping as much as I would have liked. The layout is not bad, the best and only feature I really liked is that I can send out emails over time. But, that kept encountering issues as well which eventually left me to switch.

Cons

The cost wasn't as good as the alternatives I found. The 2nd thing I didn't like was the fact it kept freezing up when sending emails. Support did get them to unfreeze but that was after several hours were lost.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Manager

Used the software for: Less than 1 year

### "Woodpecker - go to B2B e-mail automatization provider"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 18, 2020

It was intuitive for me to use and was really great for analyzing the campaigns, exporting, editing and adding contacts.

Pros

I really liked the quality of reports I could export from the platform. Easy to create AB testings and create automatization sequences.

Cons

The pricing was quite steep if You are a small company - with not that big of an e-mail subscriber list.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Larry K.

Chief Executive Officer

Used the software for: Less than 1 year

### "The unicorn of email outreach software"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 13, 2020

I use a lot of marketing software and our experience with Woodpecker has been above and beyond. This team has crafted a product that fills an important need in marketing and deeply understands its users. They've solved problems for users from all angles -- from the software to the support team. Highly recommend.

Pros

\* User-friendly UI - they've done the work to make the software easy for beginners \* Programming automation sequences is easy - they've perfected this so anyone can write powerfully effective drip sequences with conditional logic (like engagement-based "if" campaigns and alternative follow-up flows) \* Simplified prospect management - you can see where any prospect is in a campaign and how they've engaged \* Reporting for daily/weekly/monthly metrics - no-nonsense CSV output \* Quick and helpful customer support - Woodpecker is made up of an incredible team who provides instant help and customer-friendly outcomes \* Easy to integrate with both Google mail and Sendgrid \* Competitive pricing - during our selection we looked at competitors and Woodpecker won the day for pricing and value

Cons

We got off the ground with the software fast. We integrated with our other systems fast. We saw results fast. I can't complain.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ML

Michael L.

VP Marketing

Used the software for: 1-3 years

### "Easy to Use, Good Support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 8, 2024

Solid product that's easy to use, great support. It doesn't do everything that a full-featured sales engagement solution does, but it does what it does very well (cold emailing) and is easy to use.

Pros

Woodpecker does a good job of managing sales email campaigns. It's great for a small company without a dedicated marketing/sales ops team, because anyone can quickly learn how to create and manage a campaign. The online help library is excellent, and online chat support is responsive and helpful. It doesn't have all the capabilities of a full sales engagement platform like Outreach, but it does a great job at its niche of cold email campaigns. With its ease of use and value pricing, it is ideal for small and medium sized companies.

Cons

As I said, it doesn't have all the capabilities of something like Outreach, but it's not going after that market. The only negatives are that the reporting is pretty basic and you don't have much control over customizing what data you want to see, etc. I've also found it a bit confusing to understand the nuances of how some data is stored at the global level and some at the campaign level, but I think this is inherent in any kind of system like this (and I wouldn't even try to do this in something like Outreach).

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Campaigns Manager

Used the software for: 3-5 years

### "Just wonderful"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 3, 2019

Fantastic experience

Pros

Customer service is second to none, quick and informative and they go above and beyond to help. The software is brilliant for small scale email campaigns.

Cons

There is nothing I dislike! If I was forced to say thing I'd say the user interface could be slicker, but that's it. It's easy enough to use as it is.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

Partner

Used the software for: 1-3 years

### "Woodpecker is a user-friendly email sending software"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

April 2, 2018

Pros

Woodpecker is super beginner friendly and has a pleasant interface. The pricepoint is really reasonable and their agency feature makes it REALLY easy for agencies to switch between accounts.

Cons

The major downside to Woodpecker is the lack of two very important features for email marketing: 1) A/B testing in order to find which variation of an email gets the best conversions 2) No easy way to do opt-out links; the current solution feels clunky and like an afterthought Overall, it is a great platform.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Deepak S.

Founder

Used the software for: 3-5 years

### "Great tool for agencies"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

October 11, 2019

It's been really positive overall so nothing more to add than this haha

Pros

It feels specifically built for my usecase - scaling an agency that has multiple clients which is what works really well for me

Cons

I wish (sometimes) they had a database I could purchase more 'lists' from - but tbh I also like the simplicity of what they do and that they never chose to dilute this

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/150484/Woodpecker/reviews/)

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