---
title: "Piwik PRO Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Piwik PRO Software - reviews, pricing plans, popular comparisons to other Web Analytics products and more."
source_url: "https://www.capterra.com/p/150623/Piwik/"
page_type: "product"
language: "en"
publication_date: "2026-10-21"
---

# 

 Piwik PRO Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Piwik PRO

## What is Piwik PRO?

Piwik PRO Analytics Suite is an advanced platform providing a suite of modules centered around analytics that easily connects with other parts of the client’s tech stack. Piwik PRO Analytics Suite unifies marketing insights, provides a comprehensive view of performance, and facilitates data-driven actions to achieve better results. It offers flexible hosting options and ensures compliance with strict data protection laws, including the GDPR, CCPA, PIPEDA, and HIPAA. Piwik PRO customers can count on support at every step of the journey, from implementation and onboarding, through product training, to analytics consulting and custom integrations.

## What is Piwik PRO used for?

[Web Analytics](https://www.capterra.com/web-analytics-software/)[Product Analytics](https://www.capterra.com/product-analytics-software/)[KPI](https://www.capterra.com/kpi-software/)

Top alternative

Featured

Overall rating

Based on 21 user reviews

Reviews sentiment

Positive

95%

Neutral

0%

Negative

5%

### Starting price

Free trial available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Piwik PRO?[Manage this product listing](https://www.g2.com/products/piwik-pro/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Piwik PRO

4.6 (21)

VS.

[4.5 (287)](https://www.capterra.com/p/169053/Looker/reviews/)

Starting Price

Contact vendor

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.2 (18)

Ease Of Use

4.3 (8,040)

Value For Money

4.2 (13)

Value For Money

4.4 (5,525)

Customer Service

4.2 (13)

Customer Service

4.5 (5,180)

## Piwik PRO alternatives

[4.6 (2,330)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.5 (26)](https://www.capterra.com/p/162524/DataTap/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

Highest Rated

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[4.7 (8,101)](https://www.capterra.com/p/177042/Google-Analytics/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/177042/Google-Analytics/)

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

[4.6 (3,435)](https://www.capterra.com/p/143461/Squarespace/reviews/)

Starting price

$19.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/143461/Squarespace/)

[View all alternatives](https://www.capterra.com/p/150623/Piwik/alternatives/)

## FAQs about Piwik PRO

Overview

### Which roles and teams benefit most from Piwik PRO?

Piwik PRO is most used by analytics consultants, data analysts, and business analysts who track site behavior, build reports, and interpret performance data. Marketing leaders and performance specialists use it to measure campaigns and lead generation, while digital project managers, UX designers, and IT managers monitor user journeys, manage tracking requirements, and support website decisions.

Answer based on 19 reviews

Overview

### What company size and industries is Piwik PRO built for?

Piwik PRO is built primarily for small businesses, which account for 59% of reviewers, and Information Technology and Services and Marketing and Advertising, each at 24%. Its analytics suite unifies marketing insights and performance data for data-driven actions. Midsize businesses represent 24% of reviewers, while enterprises account for 18%.

Answer based on 21 reviews

Features and Usability

### What are the key features of Piwik PRO?

Piwik PRO offers website analytics, behavioral analytics, and real-time analytics, along with conversion tracking, attribution modeling, and funnel analysis. It also includes customizable reports, interactive reports, data visualization, KPI monitoring, alerts/notifications, API access, and multiple site management for tracking performance across campaigns and customer journeys.

Integrations

### Which third-party tools and platforms does Piwik PRO integrate with?

Piwik PRO integrates with over 20 third-party tools and platforms, including Google Ads, Google Analytics 360, Google Search Console, Google Sheets, Google Tag Manager 360, Microsoft Power BI, Looker, Meta for Business, WordPress, Wix, Drupal, Squarespace, OneTrust, Supermetrics, Azure Blob Storage, and AB Tasty.

Answer based on 1 reviews

Getting Started and Support

### What training and onboarding options does Piwik PRO offer?

Piwik PRO provides in person training, live online sessions, webinars, documentation, and videos for onboarding support. In person and live online formats can support guided instruction, webinars provide scheduled group learning, and documentation and videos offer self-paced reference material for teams getting started.

Getting Started and Support

### What customer support options does Piwik PRO offer?

Piwik PRO provides email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live rep, and chat. Users say setup can take time and technical help may be needed at the start, so support is often part of the onboarding experience rather than just a backup.

Answer based on 1 reviews

## Features

AI summary

Based on 2,518 Web Analytics reviews

Capterra data shows that buyers of web analytics software rank the following features as their top priorities:

-   **Website Analytics** (**54%** of reviewers rated this feature as critical)
-   **Reporting/Analytics** (**51%**)
-   **Data Visualization** (**43%**)

Piwik PRO supports all three of the features reviewers rate most highly: **Website Analytics**, **Reporting/Analytics**, and **Data Visualization**. Together, these capabilities help businesses track site performance, understand trends through clear reporting, and turn data into visual insights, allowing teams to make informed decisions faster.

Website Analytics

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Track and analyze information regarding website visitors

Reporting/Analytics

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Data Visualization

3.3 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Graphical representation of data

Conversion Tracking

3.6 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Customer Journey Mapping

4.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Visualize and analyze customer experience across all touchpoints and channels

Funnel Analysis

4.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Method of analysis that visualizes the series of events that lead towards a defined goal.

Piwik PRO 36 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Ad hoc Reporting: Generate one-off reports that meet information requirements
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Attribution Modeling: Analyzes the amount of credit that should be assigned to sales and conversion touchpoints.
- Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content
- Behavioral Analytics: Track and analyse user behavior within a system or network
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels
- Customer Profiles: Record customer information, purchase history, and other notes
- Customizable Reports: Alter the layout and content of reports
- Data Import/Export: Import and export data to and from software applications
- Data Management: Ability to handle large datasets
- Data Visualization: Graphical representation of data
- Funnel Analysis: Method of analysis that visualizes the series of events that lead towards a defined goal.
- Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time
- Interactive Reports: Edit and personalize data view as needed
- Keyword Tracking: Track and monitor a specific set of keywords
- KPI Monitoring: Tracking the status of previously identified performance measurements
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Product Data Management: Capture, organize and track product-specific data and information in a centralized location
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Referral Tracking: Log and store the source of contacts/leads
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Secure Data Storage: Securely stores data to prevent data loss or breaches
- Templates: Sample files or documents that could be customized as needed or used as is
- Time on Site Tracking: Track the amount of time users spend on websites
- User Interaction Tracking: Monitor user activity through engagement methods
- Visualization: Graphical representation of data or processes
- Website Analytics: Track and analyze information regarding website visitors

---

Get Advice

We can help you find the software with the features you need.

Features

4.4 (18)

4.4

Based on 18 reviews

## Pricing

Value for money

4.2 (13)

### Starting price

Free trial available

Value for money

4.2 (13)

4.2

Based on 13 reviews

## Integrations

[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Wix](https://www.capterra.com/p/169007/Wix/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Squarespace](https://www.capterra.com/p/143461/Squarespace/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)[

Google Ads](https://www.capterra.com/p/213339/Google-Ads/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.2 (13)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.2 (13)

4.2

Based on 13 reviews

## User reviews

Overall rating

4.6

Based on 21 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(15)

4(5)

3(0)

2(1)

1(0)

Mentioned topic

Recent reviews first, then most helpful

Verified Reviewer

Head of Marketing

Used the software for: 3-5 years

### "Good product, renewal tactics overshadowed it, and support wasn’t there when it mattered"

2.0

Overall Rating

2.0

2.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

1.0

1.0

Likelihood to Recommend

1/10

March 17, 2026

If you’re expecting an enterprise analytics partner, this was disappointing. The product is fine; the experience around it felt upsell-first and support-light when the situation got complex. We’re migrating away. If you do choose Piwik PRO, get crystal-clear written alignment upfront on (1) support scope and escalation, (2) how non-human traffic affects billing, and (3) renewal/termination mechanics—and send non-renewal notices early.

Pros

Piwik PRO is a capable privacy-forward analytics platform. The UI/reporting will feel familiar if you used Universal Analytics (GA3), and the core tracking and dashboards work as expected. If your priority is data governance and compliance, the product direction makes sense.

Cons

We paid over $100k over two years and did not receive an enterprise-level partnership. When bot/AI traffic began polluting our data and inflating action counts beyond our tier, support acknowledged abnormal bot volume—but the guidance was mostly “segment it,” “read the docs,” and “mitigate at your CDN/WAF.” Meanwhile, the commercial response treated those bot-inflated numbers as grounds for tier upgrades and additional invoices. Between frequent handoffs/turnover and long gaps in proactive communication, it became an expensive tool we had to manage almost entirely ourselves.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Marco M.

Director

Used the software for: 1-3 years

### "Great Alternative to Google Analytics"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

November 16, 2021

Overall speaking, if I were looking for an alternative to Google Analytics, this would be my first choice. But if you rely heavily, like myself, on Google's tools, you might find easier just to use Google Analytics. Piwik is a lot more transparent, cleaner, easier to use as a standalone tool though.

Pros

I loved the way information is presented to the users. For some aspects it's way clearer and more intuitive than Google Analytics.

Cons

While Google Analytics belongs to the same ecosystem as many of the other tools (Google Ads, Search Console, remarketing etc) you would use if you work in digital marketing or you need to get an idea on the data related to your website, Piwik doesn't belong and this makes harder integrating it with other tools. Also, I had some issues when using Piwik in terms of impact on loading and data retention (disk usage was growing exponentially when one of my website ramped up).

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Analytics Consultant

Used the software for: 1-3 years

### "Complete analytics platform"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 11, 2023

Pros

Piwik pro offers a great solution for all types of business trying to keep up with analytics tools. The tool is complete with an analytics offer, but a consent management platform and a tag management system too. Servers are located in EU, which is GDPR compliant

Cons

The tool is still in roll-out, and some features regarding the tag management system of Piwik can be outdated for big companies

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Spatial Analys

Used the software for: 3-5 years

### "Ease of use"

5.0

December 4, 2019

I really like the interface and the data visualization tools.

Pros

Simple and beautiful interface. You can have all the information about your visitors. I really like to be able to know if a visitor is coming back or if it's his first time visiting my website.

Cons

Creating custom events for particular actions is a little bit limited because you have to classify them in categories and then it's difficult to get stats from those categories

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

data analyst

Used the software for: Less than 1 year

### "Web analytics solution"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

July 5, 2023

Pros

Privacy protection and it's still possible to store and analyse data while complying with privacy regulations (RGPD). Nice customisation options.

Cons

Needed technical help for the initial set up, so take some time to be confident with it.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Business Analyst

Used the software for: Less than 1 year

### "Software to analyze your marketing"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

March 12, 2023

Good working tool for online business that I recommend to everyone

Pros

The analysis is simple but the software satisfies me on other points more

Cons

No, everything is fine, so nothing is bothering me.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DB

Daniel B.

Analytics Specialist

Used the software for: Less than 1 year

### "Piwik PRO: A great analytics tool that puts data privacy first."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

August 23, 2022

Pros

Product is easy to use, implement and report with. I like the consent banner tool as well as the many out-of-the-box tracking functions. Privacy is always first and there are a lot of options to protect user data.

Cons

The enterprise account can get pretty pricey

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

VR

Verified Reviewer

Ceo

Used the software for: I used a free trial

### "P pro"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 3, 2023

It keeps life private

Pros

An efficient tool for data analysis and tracking

Cons

For me I don't really have a fable point, it's effective for large companies too.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

Manager, People & Possibilities

Used the software for: 1-3 years

### "I am a big fan of Piwik, it has a lot more functionality than what I thought it would have. "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

June 7, 2018

Pros

This was a great tool that my company used to help support a lot of different types of websites. It generated in depth reports and made the data clear to understand.

Cons

It came down to cost, I really like the software but overtime the value for the money was less and less compared to other free providers.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

UI/UX Designer

Used the software for: Less than 1 year

### "Not of the bests UI but its functional"

4.0

June 13, 2019

Pros

The basic use cases gives you a lot of user's behavior. If implement hooks of determined activities your result will be powerful, though.

Cons

Only the user interface, it could get more enhancements.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/150623/Piwik/reviews/)

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