--- title: "Best Piwik PRO Alternatives 2026 | Capterra" description: "Looking for alternatives to Piwik PRO? Find out how Piwik PRO stacks up against its competitors with real user reviews, pricing information, and what features they offer." source_url: "https://www.capterra.com/p/150623/Piwik/alternatives/" page_type: "alternatives" language: "en" publication_date: "2026-10-19" --- # Piwik PRO alternatives Last updated on October 19th, 2026 The best Piwik PRO alternatives are Google Analytics 360 (best overall), Matomo (best free plan), Squarespace (best budget option), and Semrush (most reviewed). Together they hold 13,926 verified Capterra reviews, with overall ratings from 4.6 to 4.7 out of 5. Piwik PRO itself holds 4.6 out of 5 across 21 reviews. ### Piwik PRO - Rating: 4.6 out of 5 (21 reviews) - Ease of use: 4.2 out of 5 - Starting price: Not available - Key features: 2 of 5 top category features --- ## Top alternatives Piwik PRO alternatives compared | Product | Rating difference | Ease of use | Starting price | Key features | | --- | --- | --- | --- | --- | | [Adverity](https://www.capterra.com/p/162524/DataTap/) — 4.5 out of 5 (26 reviews) | Rated 0.1 lower than this product | 4.0 out of 5 | Not available | 2 of 5 top category features | | [Looker](https://www.capterra.com/p/169053/Looker/) — 4.5 out of 5 (287 reviews) | Rated 0.1 lower than this product | 4.3 out of 5 | Not available | 1 of 5 top category features | | [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) — 4.7 out of 5 (8,101 reviews) | Rated 0.1 higher than this product | 4.2 out of 5 | Not available | 2 of 5 top category features | | [Squarespace](https://www.capterra.com/p/143461/Squarespace/) — 4.6 out of 5 (3,433 reviews) | Rated the same as this product | 4.5 out of 5 | $19.00 /mo | 0 of 5 top category features | | [Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/) — 4.6 out of 5 (261 reviews) | Rated the same as this product | 4.6 out of 5 | $125.00 /mo | 3 of 5 top category features | | [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 (2,330 reviews) | Rated the same as this product | 4.3 out of 5 | $139.95 /mo | 1 of 5 top category features | | [Matomo](https://www.capterra.com/p/182627/Matomo-Analytics/) — 4.7 out of 5 (62 reviews) | Rated 0.1 higher than this product | 4.5 out of 5 | $9.00 /mo | 2 of 5 top category features | | [Mixpanel](https://www.capterra.com/p/158740/Mixpanel/) — 4.5 out of 5 (146 reviews) | Rated 0.1 lower than this product | 4.1 out of 5 | $25.00 /mo | 3 of 5 top category features | | [SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/) — 4.5 out of 5 (382 reviews) | Rated 0.1 lower than this product | 4.3 out of 5 | $349.00 /yr | 1 of 5 top category features | | [TapClicks](https://www.capterra.com/p/145227/TapClicks/) — 4.3 out of 5 (175 reviews) | Rated 0.3 lower than this product | 4.0 out of 5 | $599.00 /mo | 2 of 5 top category features | --- ## Top alternatives with AI capabilities The Piwik PRO alternatives with the strongest AI features are Similarweb, Semrush, and Mixpanel, based on verified feature data and Capterra reviews. ### [Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/) — 4.6 out of 5 (261 reviews) - AI features: Generative AI, Machine Learning, Natural Language Processing ### [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 (2,330 reviews) - AI features: AI Accessibility Audit, AI/Machine Learning, AI Mention Tracking, AI Traffic Attribution, AI Visibility Score, Multi-Platform AI Coverage ### [Mixpanel](https://www.capterra.com/p/158740/Mixpanel/) — 4.5 out of 5 (146 reviews) - AI features: AI Copilot, Machine Learning --- ## Top Free alternatives to Piwik PRO The best free alternatives to Piwik PRO are Looker, Google Analytics 360, and Squarespace — all three offer a free plan alongside paid tiers. ### [Looker](https://www.capterra.com/p/169053/Looker/) — 4.5 out of 5 (287 reviews) - Free options: Free trial - Starting price: Not available ### [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) — 4.7 out of 5 (8,101 reviews) - Free options: Free version - Starting price: Not available ### [Squarespace](https://www.capterra.com/p/143461/Squarespace/) — 4.6 out of 5 (3,433 reviews) - Free options: Free trial - Starting price: $19.00 /mo --- ## Top alternatives for SMBs Among reviewers from companies with 1-200 employees, the highest-rated Piwik PRO alternatives are Google Analytics 360 (4.7), Similarweb (4.7), and Matomo (4.7). ### [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) - 4,708 SMB reviewers say - Overall rating: 4.7 out of 5 across 4,708 SMB reviews - Ease of use: 4.1 out of 5 across 4,676 SMB reviews > "Google Analytics is often blocked by browser/browser extension, whereas self-made solution is usually not detected by tracking blocker" — Calixte B., CTO (December 9, 2025) ### [Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/) - 114 SMB reviewers say - Overall rating: 4.7 out of 5 across 114 SMB reviews - Ease of use: 4.6 out of 5 across 114 SMB reviews > "We rely on Similarweb on a regular basis in our market research work to estimate website traffic, benchmark competitors in specific industries, and gain a clearer understanding of traffic acquisition trends." — Caterina V., Founder and CEO (April 27, 2026) ### [Matomo](https://www.capterra.com/p/182627/Matomo-Analytics/) - 44 SMB reviewers say - Overall rating: 4.7 out of 5 across 44 SMB reviews - Ease of use: 4.5 out of 5 across 44 SMB reviews > "Some which are much harder to see now in GA4." — Charles A., Creative Director (March 3, 2025) --- ## Find software for your specific use case ### Customer Data Platform - [Adobe Real-Time CDP](https://www.capterra.com/p/250209/Adobe-Real-Time-CDP/) — 4.2 out of 5 (5 reviews) - [ONEcount](https://www.capterra.com/p/173354/ONEcount/) — 5.0 out of 5 (1 reviews) - [Hightouch](https://www.capterra.com/p/241212/Hightouch/) — 4.5 out of 5 (2 reviews) ### Web Analytics - [Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/) — 4.7 out of 5 (268 reviews) - [Adobe Customer Journey Analytics](https://www.capterra.com/p/250207/Adobe-Customer-Journey-Analytics/) — 4.6 out of 5 (5 reviews) - [WebMeUp](https://www.capterra.com/p/127617/WebMeUp/) — 5.0 out of 5 (2 reviews) ### Big Data - [BigQuery](https://www.capterra.com/p/268689/Google-Cloud-BigQuery/) — 4.6 out of 5 (37 reviews) - [Looker](https://www.capterra.com/p/169053/Looker/) — 4.5 out of 5 (287 reviews) - [SAS Viya](https://www.capterra.com/p/10004983/SAS-Viya/) — 4.4 out of 5 (12 reviews) ### Customer Journey Mapping Tools - [Adobe Customer Journey Analytics](https://www.capterra.com/p/250207/Adobe-Customer-Journey-Analytics/) — 4.6 out of 5 (5 reviews) - [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) — 4.3 out of 5 (7,007 reviews) - [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) — 4.5 out of 5 (3,064 reviews) ### KPI - [Looker](https://www.capterra.com/p/169053/Looker/) — 4.5 out of 5 (287 reviews) - [Tableau](https://www.capterra.com/p/208764/Tableau/) — 4.6 out of 5 (2,363 reviews) - [ActivTrak](https://www.capterra.com/p/135366/ActivTrak/) — 4.5 out of 5 (591 reviews) ---