--- title: "1by1 Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about 1by1 Software - reviews, pricing plans, popular comparisons to other CRM products and more." source_url: "https://www.capterra.com/p/150869/1by1/" page_type: "product" language: "en" --- # 1by1 Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) 1by1 ## What is 1by1? Marketing 1by1 provides an adaptable and easy to use marketing automation software. Users are able to send customized communications with product recommendations in agreement with each profile. The solution natively integrates all the input and output channels with ready to use triggers. Marketing teams therefore allow to engage all their customers from their online and offline behavioral courses. Increase your customers loyalty through customize omnichannel strategy with 1by1 ! ## What is 1by1 used for? [Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Customer Data Platform](https://www.capterra.com/customer-data-platform-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/) Top alternative Featured Overall rating Based on 2 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €500 Per User, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... ## 1by1 Overview Updated August 2026 AI summary 1by1 provides CRM and marketing tools for businesses of all sizes, offering lead management, qualification, and segmentation to support customer engagement. The platform includes campaign management, email marketing, and automation capabilities, enabling organizations to manage customer data and personalize interactions. Delivered as a cloud-based solution, 1by1 supports marketing and sales processes across a range of business needs. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### 1by1 4.5 (2) VS. [4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/) Starting Price €500 Per User, Per Month Starting Price $20 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (2) Ease Of Use 4.5 (536) Value For Money 5.0 (1) Value For Money 4.3 (461) Customer Service 4.0 (2) Customer Service 4.3 (449) ## 1by1 alternatives [4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Manago AI](https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/) [4.5 (251)](https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/reviews/) Starting price $213.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/) Highest Rated [NiceJob](https://www.capterra.com/p/142037/NiceJob/) [4.9 (203)](https://www.capterra.com/p/142037/NiceJob/reviews/) Starting price $75.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/142037/NiceJob/) [Involve.me](https://www.capterra.com/p/241622/Involve-me/) [4.4 (67)](https://www.capterra.com/p/241622/Involve-me/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/241622/Involve-me/) ## FAQs about 1by1 Overview ### What company size and specific industries is 1by1 built for? 1by1 is designed for companies of many sizes that want to improve customer loyalty, including pure payers and retailers. It is built for use across multiple industries rather than a single sector, making it suitable for organizations seeking customer retention tools in diverse business environments. Features and Usability ### What are the key features of 1by1? 1by1 offers CRM, lead management, and lead qualification for tracking prospects, plus customer segmentation and segmentation for targeting audiences. It also includes email marketing, drip campaigns, campaign management, and marketing automation, along with dashboard reporting, ROI tracking, website visitor tracking, and product recommendations. Getting Started and Support ### What training and onboarding options does 1by1 offer? 1by1 provides in person training, live online sessions, and documentation to help teams get started. In person training supports face-to-face instruction, live online sessions allow guided remote learning, and documentation gives written reference material for self-paced review and ongoing use. ## Features AI summary Based on 14,838 CRM reviews According to Capterra reviewers, these are the CRM features buyers prioritize most when evaluating a solution: - **Data Security** (**51%** of reviewers rated this feature as critical) - **Customer Database** (**52%**) - **Real-Time Data** (**56%**) 1by1 is positioned around other CRM capabilities outside these top reviewer priorities. Based on the available coverage data, there are no additional high-priority features listed for this product. As a result, buyers may need to review its broader feature set more closely to determine how well it fits their sales, service, or contact management needs, helping businesses match day-to-day workflows with the right CRM functionality. Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Customer Segmentation Process of dividing customers into groups based on common characteristics Dashboard Assembly of graphs and charts for visualizing and tracking statistics/metrics Data Integration Combining data from different sources and providing a unified view Drip Campaigns Send automated marketing emails based on user actions over a predetermined period 1by1 20 features ### All Features - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Integration: Combining data from different sources and providing a unified view - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Email Marketing: Create and send email blasts/campaigns - GDPR Compliance: Ensure compliance with the General Data Protection Regulation protocols - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Marketing Calendar: See past and upcoming campaigns and communications in a calendar view - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective - Personalization: Adjust communications based on previous interactions or personal preferences - Product Recommendations: Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history - Recommendations: Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Segmentation: Group leads or contacts based on their specific characteristics - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies --- Get Advice We can help you find the software with the features you need. Features 5.0 (1) 5.0 Based on 1 reviews ## Pricing Value for money 5.0 (1) Basic €500.00 Per User,Per Month Value for money 5.0 (1) 5.0 Based on 1 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.0 (2) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.0 (2) 4.0 Based on 2 reviews ## User reviews Overall rating 4.5 Based on 2 reviews Filter by rating 5(1) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent AD Alexis D. Marketing and Advertising ### "Do the Job in the right way " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 June 30, 2016 M1by1 do a great job for us ! We set up the automation of our entire customer relationship for several companies and the selection of premade scenarios/triggers is very pratical for a fast launch. The choice to avoid workflows offers many possibilities. This dynamic data management allows our team to integrate all the bases, online and offline. A lot of filters and parameters are available, and we are able to recommend the most relevant product for each customer too. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JL Jonathan L. CEO ### "One of the better trigger marketing toolbox" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 0.0 0.0 Customer Service 4.0 4.0 Likelihood to Recommend 0/10 May 13, 2016 Marketing 1by1 is one of the most powerful trigger marketing solution I've seen. They give you tens of ready to use trigger template, integrate your data in a really smart manier and offer you to use the sending solution you want. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.