# Page 4 | Viral Loops Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 4 - Is Viral Loops the right Referral solution for you? Explore 137 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/150927/Viral-Loops/reviews

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Viral Loops

4.6 (137)

[View alternatives](https://www.capterra.com/p/150927/Viral-Loops/alternatives/)

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Last updated April 15th, 2026

# Page 4 - Reviews of Viral Loops

## Showing most helpful reviews

Showing 76-100 of 137 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

DL

Danielle L.  
Manager  
Cosmetics  
Used the software for: Less than 6 months

### "Exciting set up process "

July 25, 2024

5.0

Pros

Options available for rewards are great to customize and add photos.

Cons

Ability to customize sign up page. Inability to share an external link.

Review Source

Response from Viral Loops

December 10, 2025

Thank you for your review :)

AI

Anna I.  
Ecommerce Manager  
Consumer Goods  
Used the software for: Less than 6 months

### "Disappointing Experience with Viral Loops: Unmet Promises and Frustrating Service"

December 5, 2023

1.0

My overall experience with Viral Loops has been deeply frustrating and disappointing. The initial challenges arose from the difficulty in scheduling meetings due to significant time zone differences. When I finally connected with their customer representatives, they exhibited a commendable and helpful demeanor, which momentarily softened the overall experience. However, the positive impression quickly evaporated as I realized that the promises made during the sales pitch were not aligned with the reality of the service. The functionality I expected was only available in a higher-tier plan, a crucial detail that was not transparently communicated upfront. This disparity felt like a bait-and-switch tactic, leaving me feeling misled and dissatisfied. The breaking point came when, despite assurances of a credit due to the prolonged delay in the referral program setup, I found myself charged for a service that did not deliver as advertised. This breach of trust, coupled with the unmet promises, reflects poorly on Viral Loops as a service provider. Attempting to discontinue my association with Viral Loops proved to be another source of frustration. While the customer representatives were amiable, the company's requirement of navigating through a survey, which does not directly lead to cancellation, and subsequently having to send an email to request termination, added unnecessary complexity to the process. In summary, my overall experience with Viral Loops has been marred by misrepresentation, unmet promises, and a lack of transparency. The commendable demeanor of the customer representatives is overshadowed by the company's failure to deliver on its commitments, ultimately leading to my decision to sever ties with Viral Loops.

Pros

Despite the numerous issues I encountered with Viral Loops, it's worth acknowledging that the customer representatives I finally interacted with were commendable. Both individuals demonstrated a helpful and pleasant demeanor, making the communication process more bearable. Their positive attitude and willingness to assist were notable aspects of my experience. However, the overall positive impression is overshadowed by the frustration stemming from unmet promises. While the customer representatives were doing their best, the company's failure to fulfill its commitments, particularly regarding the promised credit for the delayed referral program setup, is deeply disappointing. The fact that we were charged despite the service not living up to its advertised functionality is, in my opinion, an unacceptable business practice. As I contemplate canceling my association with Viral Loops, it's worth mentioning a notable downside to the cancellation process. Even though the customer representatives were amiable, the company requires users to go through a survey when attempting to cancel. Unfortunately, this survey does not lead directly to cancellation, necessitating the additional step of writing an email to request termination. This additional hurdle in the cancellation process only adds to the frustrations, reinforcing my decision to part ways with Viral Loops.

Cons

I recently had the unfortunate experience of working with Viral Loops, and I must say it has been nothing short of a nightmare. From the beginning, scheduling a meeting with them proved to be a daunting task due to significant time zone differences. However, the real issues began once we finally connected. During the sales pitch, we were enticed by the promises of a seamless referral program, but the reality has been far from what was presented. The functionality we were expecting was only available in their higher-tier plan, a fact that wasn't made clear until after we had committed. It felt like a classic bait-and-switch tactic, leaving us feeling hoodwinked and misled. To add insult to injury, we were assured a credit due to the prolonged delay in the referral program setup. This credit was meant to compensate for the inconvenience, but instead, we found ourselves charged for a service that did not meet our expectations. The promise of a one-month credit was broken, and we are left grappling with unexpected charges. Attempting to resolve these issues has been a frustrating endeavor. Despite repeated requests for a refund, we have yet to see any meaningful action from Viral Loops. The lack of transparency and failure to deliver on their promises have severely damaged our trust in the company. In conclusion, my experience with Viral Loops has been nothing short of disappointing. The misrepresentation of services, unmet promises, and the subsequent billing issues have created a highly frustrating situation. I would strongly advise caution to anyone considering their services, as the reality may not align with the enticing sales pitch.

Review Source

LO

Lauren O.  
Director of Operations and Marketing  
Media Production  
Used the software for: 2+ years

### "Viral Loops is great for tracking referrals"

April 10, 2024

5.0

They have been a great company to work with. We've been with them for years now, and as a startup, they've been reliable and helpful in our business.

Pros

We love the way Viral Loops integrates with our other systems. The support we receive is always good. They also label participants with a fraud warning high-low, so that's a nice feature.

Cons

I wish the data was more customizable within the dashboard and that exports were possible within individual participants and for all participants over certain periods of time.

Review Source

TA

Tarek A.  
Head of Airport Experience  
Airlines/Aviation  
Used the software for: 6-12 months

### "Integration with MailChimp"

May 30, 2024

5.0

Great experience so far. Great value for money. Ease to setup and maintain.

Pros

The integration with MailChimp was straightforward. The product has a out of the box landing page. The support team is amazing, whilst costs are low. This product met all our requirements.

Cons

Ability to customise landing pages is limited but just about met our requirements.

Review Source

CJ

Catherine J.  
Director  
Events Services  
Used the software for: 6-12 months

### "Viral Loops overview"

March 5, 2024

5.0

We were delighted with it and will continue to use this every launch.

Pros

It was invaluable in us setting up a referral programme and very quickly supercharged the launch that we were faciliating online. The link to MailChimp made everything automatic and it was easy to set up.

Cons

Some of the design settings in the form creation were complicated to understand at first, but when we spoke to Customer Service, they made everything very easy for us and were always on hand if we needed anything.

Reason for choosing Viral Loops

Recommendation from our marketing agency.

Review Source

JK

Josh K.  
Head of Growth  
Consumer Goods  
Used the software for: Less than 6 months

### "Great Product, Even Better Support"

June 13, 2024

5.0

Amazing! The entire Viral Loops team was great to work with. They really helped us throughout the entire way to ensure we were setup for success.

Pros

The product is great, very easy to use and easy to navigate. What's even better is the ability to customize and also the Viral Loops support team. We had a pretty custom design and the Viral Loops team supported us all the way through. Highly recommend!

Cons

Timezones can be a bit tricky to navigate for effective communication (we are on the west coast).

Review Source

Response from Viral Loops

December 11, 2025

Thank you for your review!

MN

Mohammad N.  
Referrals and Customer Advocacy Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "It is simple and easy but not quite enough"

February 13, 2024

3.0

It has not been all bad, as we have built a significantly big referral channel with Viral Loops but it's not the best out there. Bugs and so detailed dashboard feel limited. Overall 6/10.

Pros

Viral Loops has a simple dashboard and UI. The sharing state is also very easy. The customer success is good and replies promptly. It has almost all options required for a modern referral program creator.

Cons

It is buggy. We have had lots of issues with Viral Loops and it's implementation at Cloudways. Once your campaign gets bigger with more users, some issues become persistent: One of them is our customers not being able to see the referral sharing option.

Review Source

FV

Felipe V.  
founder  
Internet  
Used the software for: 1-2 years

### "Easy setup, solid features and stellar support"

June 11, 2024

5.0

Ran campaigns on them for clients and for myself and have always enjoyed the experience and the results they help bring. Allows me to focus on the messaging and crafting a good campaign instead of coding.

Pros

The ease to set it up and integrate on any website, as well as with usual MarTech stack like Klaviyo and Mailchimp.

Cons

It's a bit on the costly side to start. Also, the double opt-in feature could be available on the startup plan since it's pretty standard practice for this kind of campaigns.

Review Source

VR

Verified Reviewer  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Effective tool for referral marketing? Viral Loops is worth testing."

September 22, 2021

4.0

I like Viral Loops because of the simplicity and overall features that I would expect in a referral marketing tool. You can run pretty cool types of campaigns that you can encorporate in any business. If you want to use word of mouth marketing, this is a good tool to get started.

Pros

I would say simplicity. You can get a campaign up and running fast, the user interface is smooth and fast, and you don't need to mess around with settings to get to the point where you're able to launch your campaign. I don't like to spend hours figuring out a tool. Viral Loops is one of the first platforms for viral lead generation that I actually loved using. There are also templates provided that save you a big amount of time. You don't need to create anything from scratch.

Cons

It has a good amount of integrations, enough for what I need at the moment, but compared to other tools I've tried, I think there's still some catching up to do. A plus for Viral Loops is that the development team is active and regularly pushes new updates and integrations, which is very important for a cloud-based tool. Technology advances so fast and developers need to stay on top of this.

Review Source

PM

Patrick M.  
Author Success Representative  
Entertainment  
Used the software for: Less than 6 months

### "Good For Hands on People"

May 22, 2024

5.0

Simple but robust. Logical and great for people who prefer to be hands on for making it/have a plan already. A little repetitive but a great price. Plus the ability to actually test things out before paying is a huge plus.

Pros

It didn't try to force a sale and let us give it a legitimate trial before using. Did great on organizing the process and providing the core information and tools I needed to get setup.

Cons

More clarity on the type of campagne I was making would be nice, as I spent a lot of time on the wrong type to start

Review Source

Response from Viral Loops

December 10, 2025

Thank you very much for your feedback! You can find us whenever you want at hello@viral-loops.com

TMW

Taylor May W.  
VP, Operations  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Easy to use"

June 18, 2024

4.0

Really easy to use platform, will only get better with more features

Pros

It was very easy to get started and manage

Cons

You’re not able to add team Members to work with you, The landing pages hosted by viral loops, were not particularly flexible, and it was somewhat challenging to figure out how to distribute the prizes

Review Source

Response from Viral Loops

December 11, 2025

Thank you for your review!

SR

Sam R.  
Founder  
Consumer Services  
Used the software for: 6-12 months

### "Start-Up referral marketing "

April 24, 2024

4.0

It's a great, simple platform to set up and start using, but a couple of things can be done to improve experience for the entry-level plans.

Pros

I've been using Viral Loops to build a waitlist for my start-up, and have found it the best platform from the perspective of its interface UI, and its shareable features. It's the most modern, sleek looking referral platform with options to integrate into your existing site design. The shareability features (link, emails, WhatsApp etc) is also the most user-friendly, easy to use and uptake.

Cons

The price is quite high (I'm in AUS so the conversion from USD to AUD isn't ideal) and they've recently changed their base plan which has removed some of the core features I was using.

Review Source

Response from Viral Loops

December 10, 2025

Thank you very much for your feedback! You can find us whenever you want at hello@viral-loops.com

TR

Tristan R.  
Founder  
Accounting  
Used the software for: Less than 6 months

### "Great Platform and Affordable"

March 22, 2024

5.0

Pros

We have tried other platforms but Viral Loops pricing is very good for the value they provide

Cons

Response time for customer service can be improved

Switched from

[Referral Rock](https://www.capterra.com/p/139089/Referral-Rock-Software/)

Viral Loops provide a cheaper option at a similar value proposition

Review Source

Response from Viral Loops

December 10, 2025

Thank you very much for your feedback! You can find us whenever you want at hello@viral-loops.com

Alessandro V.  
Coach  
Human Resources  
Used the software for: 1-2 years

### "Good product, with room for improvement"

May 30, 2024

5.0

Pros

Personally, the strong point of the service is the assistance. Thanos always responded to me promptly and followed up on all the points I needed, resolving them. Very professional

Cons

There is room for improvement and some bugs. But for a tool that offers such a service I think it's normal. The way I have been followed, they will certainly be resolved

Review Source

JR

Joshua R.  
Co-founder  
Computer Software  
Used the software for: Less than 6 months

### "Easy set and great tool for demand generation"

April 22, 2024

4.0

Good - great support and very easy to set up a campaign.

Pros

Super easy campaign set up and tracking. Great integration tools, including what I needed with Squarespace and Google Analytics. Good integration with Slack for notifications.

Cons

It's not cheap. Free up to 1,000 participants and then from $229 per month.

Review Source

Response from Viral Loops

December 10, 2025

Great to hear the platform helped you grow your waitlist and referral program so effectively. I understand the occasional delays due to time zones, and we’re always working to minimize that. Also, just a quick note — the 1,000-participant plan is $139, not $229. If you’d like help reviewing options or optimizing your setup, I’m here anytime.

SS

Samuel S.  
President  
Sports  
Used the software for: Less than 6 months

### "Its a good software"

February 23, 2024

4.0

I've recently begun using Viral Loops and I'm finding the experience enjoyable. However, I still need to complete a few more steps before my campaign can go live; setting it up has taken me about 2-3 weeks. Despite some areas needing improvement, I'm confident that Viral Loops is developing a very valuable software.

Pros

The customer service is reliable, the interface is user-friendly and easy to set up, plus they offer a free trial to try it out.

Cons

Customer service primarily provides articles, requiring you to do the research yourself, though they do respond quickly. The service is pricey, and it doesn't allow for custom branding in emails. Additionally, there's limited flexibility in making page adjustments.

Review Source

AA

Abdulmalik A.  
Product Analyst  
Financial Services  
Used the software for: Less than 6 months

### "B2B experience"

June 24, 2024

4.0

Excellent experience. I thought it would not work for B2B but it did.

Pros

Ease of use, B2B compatability, flexible and customizable.

Cons

Not able to do A/B testing with different rewards

Review Source

Response from Viral Loops

December 11, 2025

Thank you for your review!

Ratko I.  
CEO & Founder  
Outsourcing/Offshoring  
Used the software for: 1-2 years

### "Want more customers? Definitely give this tool a try to loop them in, virally!"

November 30, 2018

5.0

Pros

Customer support. Have to mention this first, because it's out of this world. I've never experience that level of support - I want to do a solution which wasn't a standard option in the tool, their support led me all the way, tried different ways to solve it until we finally found a solution. Truly amazing! Love the simplicity and easy of use and setup - it's basically plug and play.

Cons

I haven't tried a lot of different setups for the viral campaigns but felt some features are missing. But, they're grown a lot in the past few years so what's missing will be included soon.

Review Source

SR

Spenser R.  
Founder  
Farming  
Used the software for: Less than 6 months

### "Great software so far so good"

May 22, 2024

4.0

It has been good so far, the design builder is easy and looks phenomenal

Pros

It was pretty easy to understand and manage.

Cons

Integrations with mailerlite platform wasnt available

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

Reason for choosing Viral Loops

Recommended by Wishpond and they signed us up

Review Source

Response from Viral Loops

December 10, 2025

Thank you very much for your feedback! You can find us whenever you want at hello@viral-loops.com

AR

Ale R.  
Editor  
Newspapers  
Used the software for: 6-12 months

### "Amazing idea but need to improve"

February 1, 2019

3.0

I love the idea but was too much time consuming make something simple

Pros

I use several apps for make "viral" refers or contest like upviral or gleam, i really like viral loop idea and the templates are great but have so many bugs its hard to implement. I love they give you alot of templates for diferent campaign ready made, so you can start to make a viral campaign, refer a friend, or content but... Most of the design, templates and ideas are cool

Cons

The issue with viral loop is hard to implement, is ready made but have so many stop point and little bugs that is hard to work. I made 2 campaign, was very painfull to launch take so much time on little details, when with other apps was more easy and faster. (1 day vs 2 weeks) Like i say, Most of the design, templates and ideas are cool but is hard to implement or use Example, deliver a price like a pdf was a pain. They need to add more freedom, customization and options

Review Source

Jeffry T.  
Freelance Designer  
Architecture & Planning  
Used the software for: 2+ years

### "Spreading the Virus to Grow Your Audience"

October 9, 2018

5.0

Pros

Viral Loops makes it easy to set up a viral campaign. Users basically just choose a template, set up few things, and they are good to go.

Cons

It would be nice if Viral Loops provides more template to choose from.

Review Source

MC

Mariana C.  
Co-founder  
Retail  
Used the software for: Less than 6 months

### "Pre-revenue start up using VL to build waitlist and subscribers number"

May 22, 2024

4.0

Pros

Customer support from Fivos - very efficient and helpful

Cons

the Boost Campaign functionality doesn't work properly which is quite annoying given the monthly fee you pay for the whole package

Review Source

Response from Viral Loops

December 11, 2025

Thank you for your review!

EG

Estefanía G.  
Marketing manager  
Financial Services  
Used the software for: Less than 6 months

### "Easy to use but I still have questions"

July 9, 2024

3.0

Pros

\- It was easy to use - It solves the need

Cons

\- I could be useful if we got customer service in hour local time. - It wasnt that easy to integrate with our tools - I still have questions

Review Source

Response from Viral Loops

December 10, 2025

Thank you very much for your feedback! You can find us whenever you want at hello@viral-loops.com

lily S.  
secretary  
Accounting  
Used the software for: 6-12 months

### "Infect Your Customers With This Virus"

November 10, 2018

5.0

Pros

Viral marketing is the term that most people have heard but never actually implement. It's because creating and launch a viral campaign is so much easier said than done. Viral Loops changes that by providing users with easy to use and ready to implement viral campaigns adapted from successful campaigns.

Cons

While the process is not complicated, you have to be ready with "incentives" before you start. Going trhough the setup process is also a bit tedious task, especially for beginners.

Review Source

AS

Andrius S.  
CMO  
Internet  
Used the software for: Less than 6 months

### "Caring, responsive custoemr support "

January 24, 2024

5.0

Love the experience thus far with the tool and chat support. Have been a client with getwaitlist for a 2 months and am fed up with their customer support. So I moved to viral loops and its amazing. I am daily with customer support - learning a platform, and they are very helpful

Pros

Customer support, ease of use and integration, nice flexible UI.

Cons

Some features are not stable, manual import yet did not figure it out to work.

Review Source

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