---
title: "Sales & Orders Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Sales & Orders Software - reviews, pricing plans, popular comparisons to other Web Analytics products and more."
source_url: "https://www.capterra.com/p/151107/Sales-and-Orders-Ads/"
page_type: "product"
language: "en"
---

# 

 Sales & Orders Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 17, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Sales & Orders

## What is Sales & Orders?

Recognized by Google, Microsoft Advertising, BigCommerce, and more, Sales & Orders is the leading platform and team for helping ecommerce merchants grow and succeed online. By bridging the gap between technological innovation and human expertise, we've been able to help thousands of store owners from around the globe exceed their goals in their digital marketing and advertising efforts

## What is Sales & Orders used for?

[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)

Top alternative

Featured

Overall rating

Based on 9 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$10

Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Sales & Orders?[Manage this product listing](https://www.g2.com/products/sales-orders/claim_requests/new?auto=true)

## Sales & Orders Overview

Updated September 2026

AI summary

Sales & Orders provides web and marketing analytics, campaign management, and keyword tracking for businesses of all sizes, with particular suitability for those selling products online. The platform offers an activity dashboard, multi-site management, and real-time reporting, and integrates with major ecommerce and advertising tools. It is delivered via cloud-based deployment for flexible access.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Sales & Orders

3.1 (9)

VS.

[4.7 (223)](https://www.capterra.com/p/156209/CHEQ-Essentials/reviews/)

Starting Price

$10

Per Month

Starting Price

$99

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

2.8 (8)

Ease Of Use

4.7 (912)

Value For Money

2.6 (8)

Value For Money

4.6 (831)

Customer Service

2.9 (8)

Customer Service

4.7 (851)

## Sales & Orders alternatives

[4.4 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)

[4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/178819/EngageBay-Marketing/)

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

[4.6 (2,329)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/151962/SEMrush/)

[Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)

[4.5 (1,158)](https://www.capterra.com/p/148516/Marketing-360/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/148516/Marketing-360/)

## FAQs about Sales & Orders

Overview

### What company size and specific industries is Sales & Orders built for?

Sales & Orders is designed for e-commerce retailers, making it a fit for businesses of varying sizes that sell products online. It is aimed at retail companies that need support for managing sales and order activities in an online commerce setting.

Features and Usability

### What are the key features of Sales & Orders?

Sales & Orders offers API access and monitoring as core features, plus activity dashboard, real-time analytics, real-time reporting, and real-time notifications for tracking performance. It also includes campaign management, campaign planning, campaign scheduling, campaign segmentation, channel management, data import/export, keyword tracking, multi-campaign support, multi-channel marketing, and social media integration.

Integrations

### Which third-party tools and platforms does Sales & Orders integrate with?

Sales & Orders connects natively to BigCommerce, Shopify, Google Ads, Google Analytics 360, Instagram, Meta for Business, Snapchat for Business, and Online Auction System. These integrations cover ecommerce platforms, advertising, analytics, and social commerce tools.

Getting Started and Support

### What training and onboarding options does Sales & Orders offer?

Sales & Orders provides live online sessions, documentation, and videos to help teams get started. Live online sessions support guided setup with an instructor, documentation offers written reference material, and videos provide visual walkthroughs for self-paced learning and feature review.

Getting Started and Support

### What customer support options does Sales & Orders offer?

Sales & Orders provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. These channels give users multiple ways to find answers and contact support, but no reviewer feedback is available here to describe response times, helpfulness, or common frustrations with the support experience.

## Features

AI summary

Based on 2,518 Web Analytics reviews

Capterra reviewers point to these as the web analytics features buyers care about most:

-   **Website Analytics** (**54%** of reviewers rated this feature as critical)
-   **Reporting/Analytics** (**51%**)
-   **Data Visualization** (**43%**)

Sales & Orders includes other capabilities that reviewers also consider important, such as **Keyword Tracking** (**42%**). This feature helps businesses monitor search terms, spot trends in audience interest, and refine content or campaign decisions, giving teams clearer insight into how people find their website.

Keyword Tracking

1.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Track and monitor a specific set of keywords

Campaign Analytics

1.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Campaign Planning

1.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Plan and strategize marketing campaigns

Channel Management

1.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Manage various distribution channels, build relations with channel partners, and track their performance

Multi-Campaign

1.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Manage multiple campaigns in one system

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Sales & Orders 20 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- API: Application programming interface that allows for integration with other systems/databases
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance
- Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
- Data Import/Export: Import and export data to and from software applications
- Keyword Tracking: Track and monitor a specific set of keywords
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Monitoring: Active monitoring of systems, applications, or networks
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Real-Time Reporting: Active reporting of data and metrics
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

---

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Features

3.0 (8)

3.0

Based on 8 reviews

## Pricing

Value for money

2.6 (8)

Free Trial

Basic

$10.00

Per Month

Value for money

2.6 (8)

2.6

Based on 8 reviews

## Integrations

[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Instagram](https://www.capterra.com/p/210721/Instagram/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/)[

Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[

BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)[

Online Auction System](https://www.capterra.com/p/177650/Ecommerce-Marketplace-Solution/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

2.9 (8)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

2.9 (8)

2.9

Based on 8 reviews

## User reviews

Overall rating

3.1

Based on 9 reviews

Filter by rating

5(3)

4(1)

3(2)

2(0)

1(3)

Mentioned topic

Sorted by most recent

Julie C.

Accounting Manager

Sporting Goods

### "Disappointing Experience with Limited Results and Lack of Transparency"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

February 13, 2024

The absence of SEO services means that if you don't have a substantial budget for paid ads, your investment may result in minimal returns. This limitation should have been clearly communicated during the initial discussions, allowing clients to make informed decisions based on their budget and marketing goals. In essence, my experience with this marketing company has been marked by unfulfilled promises, limited results, and a lack of upfront transparency. I would caution potential clients to exercise due diligence and carefully consider their specific needs and budget constraints before engaging with this company. Buyer beware, as the reality may fall far short of the expectations set during the initial pitch.

Pros

I engaged with this marketing company with high hopes, but unfortunately, my experience has been far from satisfactory. The journey began with Herman, who initially assisted us, but after three months, I observed minimal return on investment (ROI) and no significant improvement in our website's conversion rates. In an attempt to address the issues, the representative was switched to \[sensitive content hidden\], only to be replaced by \[sensitive content hidden\] shortly after.

Cons

Despite \[sensitive content hidden\]'s friendly demeanor, the outcomes were still disheartening. After investing a total of $4,800, the generated sales barely exceeded $1,000 over a six-month period. This disappointing performance left me questioning the effectiveness of their strategies and the value of the services rendered. One major point of contention is the lack of transparency regarding their offerings. During the sign-up process, there was no indication that the company solely focuses on paid ads and does not provide SEO services. This crucial detail was only discovered later on, and it significantly impacted the overall effectiveness of the marketing campaign.

Reasons for choosing Sales & Orders

\[sensitive content hidden\] promised that they would help us see our conversion rate increase and sales increase from the ad and marketing effort.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Theo C.

Owner

Retail

### "Don't waste your money or time with Sales & Orders"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

October 8, 2021

I signed up with S&O based on good reviews I read elsewhere. Unfortunately they completely failed to deliver. I regret giving them a nickel of my money. They promised a lot but everything they tried didn’t work, and they were incredibly careless with my funds. Avoid!

Pros

Absolutely nothing. They set up a bunch of campaigns on Google, Microsoft and Facebook, and they all failed miserably. My campaigns performed more than 2 1/2 times WORSE on Google AFTER I paid them a crapload of money in fees, not to mention the money wasted on these campaigns.

Cons

A total waste of money in fees paid to Sales & Orders and the campaigns they created that wasted much more of my money.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CC

Cami C.

Marketing

Internet

### "Definitely High Value, Easy to Step Clients Into"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

November 20, 2019

Found that it was better than we thought, but at the time we just weren't getting much support and the interface wasn't really all that intuitive.

Pros

It was easy to search products out and adjust bid en masse when you wanted to.

Cons

We found it difficult to get it set up originally, but once set up, it worked fairly well. We did like it overall. Hard to move our products up without betting the farm.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

KC

Kevin C.

cfo

Computer Software

### "Waste of money"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

September 22, 2019

I have lost thousands of dollars based on inaction of Sales and Orders

Pros

Concept is good. follow through is crap. Waste of money and time.

Cons

Implementation is worthless. All talk and no results.

Switched from

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

US based company

Reasons for choosing Sales & Orders

nice pitch

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JH

Jonathan H.

E-Commerce Manager

Apparel & Fashion

### "Sales and orders is a must for Self Management of Google Ads"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

August 16, 2019

So far there are no complaints. I have seen an increase in sales within the first few weeks of changing over to self managed Sales and Orders Plans versus a fully managed plan with another company.

Pros

Sales and orders is a must for Self Management of Google Ads. I have not found any software that competes with Sales and Order's software in terms of ease and price. The price is super affordable. Within days I have my google ads and campaigns ready to go. Within a week or 2 I have them customized even further per click. I manage a website with about 1000 products that are ever-changing​. This software makes it easy for me to raise and lower bid prices based on the software's recommendations. Also I have the ability to raise and lower product bids on my own. I really like the pending changes function. This function makes you check your changes before sending them to google. It has saved me from a pricey mistake just last week.

Cons

It's not really a con, but it helps to know a bit about Google and/or your products. Contrast this with a fully managed company that manages your ads for you. There's​ pros and cons to fully managed or self-managed​ google companies. I have worked with both. The self managed just requires daily google ad spend checks. But I think every company should be doing this anyways.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AN

Anonymous User

CEO

Marketing and Advertising

### "Clunky. Not intuitive. Hard to actually push products to top of rankings."

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

July 16, 2019

Pros

Seems like you can figure it out. The service is helpful.

Cons

It's hard to use. The videos aren't intuitive. Errors aren't easily remedied. Time consuming.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

July 17, 2019

Hi, Thank you for leaving us a review and for your feedback, openness, and honesty. We'd love to know a little more about your experience! Feel free to email us directly or join us on Live Chat!

SF

Sasha F.

Marketing

Retail

### "Terrible Product"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

February 25, 2019

Lost money. Poor ad performance. Product promised additional features, and there is nothing that you can't find in Google Adwords or Analytics reporting.

Pros

There is nothing good about this product

Cons

1\. Extremely expensive 2. Poorest ad performance on my store in 2 years 3. Features don't work and they burn through money without conversions 4. Software ads no features that you can't access in Google Adwords 5. Product videos don't describe how to use the product effectively 6. Recommendations for campaigns waste hundreds of dollards

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

PS

Purna Swad F.

### ""

4.0

Overall Rating

4.0

4.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

November 28, 2018

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Web Development and Web Marketing

### "Really great product ad software and great support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

June 5, 2018

Pros

We use the paid version where they help us manage the ads in the software. Google adwords can sometimes be a lot to look at and be confusing when you are just trying to get some simple information. Sales & Orders simplifies this.

Cons

There could be more to the dashboard I would like to see more stats and analytics under one view instead of having to switch to multiple views.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/151107/Sales-and-Orders-Ads/reviews/)

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