# Page 6 | Dotdigital Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 6 - Is Dotdigital the right Email Marketing solution for you? Explore 188 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/151213/dotmailer/reviews --- Dotdigital 4.3 (188) [View alternatives](https://www.capterra.com/p/151213/dotmailer/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 29th, 2026 # Page 6 - Reviews of Dotdigital ## Showing most helpful reviews Showing 126-150 of 188 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Solutions and Account Manager Retail Used the software for: 6-12 months ### "Dotmailer Review" November 16, 2018 5.0 Pros Good software for Ecommerce Email Marketing Cons I did not have any issues with the software. Review Source rC rob C. director of marketing Retail Used the software for: 1-2 years ### "Good solution but has its set of issues" August 23, 2018 3.0 We have had some significant issues with dotmailer. Our subscriber file was increasing steadily month over month and immediately started to decline or stay flat once we moved to dotmailer a year ago... still not sure we have a great understanding of why/if things are set up correctly. We also had a dramatic recycle bin issue and customer service was helpful but we essentially found the solution.. we had no help from our account rep. Pros Setting up and sending an email is very easy. Cons Seems difficult to set up and manage audiences and segments. How they are linked to automated programs is confusing. Review Source BA Barbara A. Administrative Assistant Oil & Energy Used the software for: 2+ years ### "I can prepare a newsletter in a few hours with no frustration, it looks wonderful, and mailing easy." September 26, 2017 5.0 Ability to create a weekly newsletter where all the announcments are easy to read and access instead of several separate communications during the week. So much easier. Pros It is very user friendly, uploading documents and picture is easy and mailing is just as easy as using Cons After using this program for several years now, I haven't found anythng about dotmailer I like least Review Source CG Chuck G. Owner Used the software for: 6-12 months ### "Pleasantly surprised" January 6, 2018 4.0 Pros By far, the ease of use. I am not the most technically savvy but the dashboard is very easy to navigate. I have an online jewelry business and my customers have been loving my email promotions and personalized messaging. Very happy with my account rep as well which from my research nobody else was able to offer. If they were it was an additional cost and not built into the monthly. She guides me from basic questions through more advanced automation setups. Very pleased with the service and the company. Cons System can get clunky sometimes. Minor stuff like the template editor which requires a browser refresh once in a while. Review Source SN Scott N. CEO Retail Used the software for: 6-12 months ### "Good Targeting" August 20, 2018 4.0 Pros Good segmenting and quick sending queue. Cons Small glitches and slightly out of date ui. Review Source AS Aaron S. Ecommerce Manager Sporting Goods Used the software for: 6-12 months ### "Generally positive for a fully featured email service" February 15, 2018 4.0 Pros The net number of features, all included - so many great ecommerce features are available, but only if you have the infrastructure and time to set up. Magento integration is pretty solid as well and relatively bug free. Cons The user experience trails behind other platforms - however, if you are comfortable with a more classic UI, Dotmailer will work wonderfully. Also, it's quite pricey but again, the features are incredible. Review Source KD Katherine D. Digital Marketing Manager Used the software for: 1-2 years ### "Great tool. Very reasonable cost. Amazing support." February 20, 2018 4.0 Pros Very easy to use and great features. Magento integration is awesome. Account management and tech teams are strong! Review Source DJ David J. marketing coordiator/product manager Automotive Used the software for: 2+ years ### "So easy to use even a caveman can do it. " November 16, 2018 5.0 What a great company to work with. Contacting support is quick and easy when the rare instance you need to. Pros Quite versatile. So many easy to use features. Easy to insert graphics, wonderful template builder, easy to read statistics. Cons I can find no major complaints aside from test sends sometimes taking over a hour to arrive. Review Source AG Archit G. Senior Solution Specialist Information Technology and Services Used the software for: 1-2 years ### "dotdigital reviews" August 18, 2022 4.0 Pros Ease of development and customization for my company's landing page. Cons Sometimes it throws an error when generating number of visits reporting. Review Source RW Richard W. Director of E-commerce Used the software for: Less than 6 months ### "Platform interfaces is supper intuitive and easy to use. I love the folders." February 23, 2018 5.0 Quick and easy execution of email campaigns (e-blasts and automation), plus great reporting. Also, easy integration with Shopify. Pros Easy to use template and flow builder, folders to organize lists, segments, images, and campaigns. In-depth reporting. Built-in Litmus testing. Cons I would love to see the ability to build printable dashboard reports by compiling existing report widgets. Aslo, would be great to have out-of-the-box email flows. Review Source DP Daniel P. Web designer Retail Used the software for: 1-2 years ### "Dotmailer" November 16, 2018 3.0 Pros The software is pretty simple and easy to use Cons nothing really the software do what he need's to do Review Source TK Theresa K. Sr. Digital Marketing Manager Public Safety Used the software for: Less than 6 months ### "Best automation solution especially for the $$$" September 18, 2018 4.0 They have a great on-boarding process and team supporting the launch/transition. When issues have come up they are very quick to resolve them. Pros Integrations with Dynamics CRM + Magento and an open API. They are also the ONLY platform to allow you to test the solution before making a decision. THAT WAS KEY! Cons The integration with dotmailer was determined by a field we don't use and you can't change the field mapping for the Bulk Emails. Review Source JK Jaclyn K. Marketing Specialist Used the software for: Less than 6 months ### "Tough to get started...." May 10, 2018 3.0 Pros We really like the functionality and the integration with our CRM. Our customer service has been awesome and support responds very quickly. The abandoned cart and browse abandonment functionalities are huge to us, and like how DotMailer performs with those. Cons We had a rough start and there are a lot of weird things that we had to learn about the platform. Everyday we learn more and more. It doesn't fully integrate with all of our other platforms, so that causes some stresses. We didn't have training, so struggled early on, but have slowly become more comfortable with the platform. Review Source GM Grégory M. ecommerce manager Sporting Goods Used the software for: 6-12 months ### "Dotmailer" November 16, 2018 5.0 Pros It's preatty easy to use and it's easy to find info on how to create campaigns or automation online. Cons At first it's not simple to catch all features included in the software... But again really easy to find all the info you need. Review Source AL Addison L. Creative Director Retail Used the software for: 6-12 months ### "Best Email Marketing product we have used" August 17, 2018 5.0 Our experience with DotMailer has been fantastic. The product is easy to use and full of features. The staff is friendly and supportive. Pros The features and automation are excellent Cons Price is high especially if we wanted to use it for all of our subsidiary brands Review Source AH Audra H. Marketing Manager Used the software for: 6-12 months ### "For the most part all has gone well although billing has been a HUGE problem." February 15, 2018 4.0 Our benefit is that it integrates with SalesForce so we are able to constantly update our contacts. Pros I like the ease of building emails and the tutorials are very helpful. I also like the integration with SalesForce when it works. Cons We have issues being able to preview or use jpg images with dotmailer. As long as I upload png files, it works fine. No one is able to figure out why. I also don't like that there isn't a document library that you can get to without going through a link. I would be able to organize my documents much better if we could get to it like we can the image library. Review Source VR Verified Reviewer Microsoft Dynamics NAV System Administrator Retail Used the software for: 1-2 years ### "Good product for mail campains" April 27, 2019 4.0 Pros There are many options to generate segments of clients. Integrated with Microsoft Dynamics NAV. Cons Some of the contacts could not be updated and there is not an error message for informing. Review Source JC Justin C. Marketing Director Non-Profit Organization Management Used the software for: 6-12 months ### "Easy to Use & Sophisticated" November 21, 2016 5.0 I have worked with dotmailer for a year now. They're customer success helped me to create campaigns that improved revenue from email by 98% in 11 months. They also gave me a great discount being a nonprofit. As a marketer and not a programmer, Dotmailer has made it easy for me to create sophisticated & segmented campaigns to reach target different demographics. Any time I have a question or a problem, my customer success manager always helps me to sort it out in a timely manner. Pros Easy to use Great Customer Success Advanced Sophistication Cons Lacking integrations with several of the technologies I work with as a nonprofit. Was quite a jump in price from mailchimp. Review Source GF Genevieve F. Director, Continuing Medical Education Education Management Used the software for: 1-2 years ### "I really enjoy dotmailer overall" February 15, 2018 5.0 The benefits are the ease of creating templates for emails, the reporting supplied, and the customer support has proved very helpful. Pros The ease of use, specifically working with the toolbox. It has made creating email templates much easier than other software we have worked with. In addition, the customer support is very helpful. Cons If anything, I suppose I would like even more flexibility in using the toolbox and dotmailer templates. Review Source MB Michelle B. Marketing Medical Devices Used the software for: 1-2 years ### "Dotmailer is helpful." June 5, 2018 4.0 We can easily and quickly create email blasts. Recommended templates are helpful. Pros I like the recommended templates that come in Dotmailer. We are excited to implement triggered campaigns. Cons Designing can be tricky as Dotmailer uses a very specific code. Can be frustrating until you get the hang of it. Sometimes unexplained errors occur but luckily support is helpful and very quick to respond. Review Source DE Dean E. Director Real Estate Used the software for: 2+ years ### "Appalling Customer Service" June 26, 2018 3.0 Pros It sends lots of emails all at once. Interface is ok but was better previously. Simple to use as long as you are not on safari. Cons It comes with non existent customer care - there is absolutely no one available ever, if there is a problem with your account Review Source jC josh C. marketer Accounting Used the software for: 1-2 years ### "Dotmailer is the best ESP out there" March 17, 2019 5.0 Pros Dotmailer allows me to create behavioral emails at a level of efficiency that no other ESP provides Cons Getting up to speed with all that the platform has to offer will take time Review Source JT Justin T. Project Manager Used the software for: 1-2 years ### "It's been good so far. Dotmailer has been able to fulfill our need." February 15, 2018 5.0 Pros It's easy to set up campaigns. Even for someone with minimal coding knowledge. The platform has some flexibility so we can get creative to fulfill certain actions that would not have been possible on another platform. Cons Just the email send limitation. It's a bit of a nuisance to keep track of the number of emails we send out and increasing our limit is very costly. Review Source VR Verified Reviewer Creative Director and Marketing Consultant Marketing and Advertising Used the software for: Less than 6 months ### "Pretty good software, appalling customer service " January 28, 2016 4.0 It is pretty straight forward and intuitive piece of software. once you know what you are doing, it can work magic. They even provide you with training sessions every now and then Pros pretty good interface intuitive (once you know what you are doing) Cons Appalling customer service if you want better treatment you need to dish out quite a significant amount of money Review Source DF Damien F. Manager - Brand & Project Development Consumer Goods Used the software for: 6-12 months ### "Wonderful Platform - Highly recommended" August 29, 2018 4.0 Pros Ease of use, good features, wonderful team. Cons There's always room for improvement when it comes to features, so they still have some room for development. 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