# KickoffLabs Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is KickoffLabs the right Social Media Marketing solution for you? Explore 24 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/151692/kickofflabs/reviews

---

KickoffLabs

4.7 (24)

[View alternatives](https://www.capterra.com/p/151692/kickofflabs/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 13th, 2026

# Reviews of KickoffLabs

Ease of use

4.4

Customer Service

4.8

## Pros and Cons in Reviews

AP

Andres P

Marketing Manager EMEAMedical Devices, 10,001+ employeesUsed the software for: Less than 6 months.

“Creating a campaign is a straightforward process with a variety of templates that are readily available for use.“

June 7, 2024

JS

Jason S

CMOFinancial Services, 2 - 10 employeesUsed the software for: 6-12 months.

“The interface for Kickoff labs was much better than the alternatives.“

June 5, 2024

SW

Steve W

Marketing ManagerHospitality, 2 - 10 employeesUsed the software for: More than 2 years.

“We like Kickoof Labs for its ease of use and its functionality.“

May 27, 2024

## Showing most helpful reviews

Showing 1-24 of 24 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Krysta M.  
Owner  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "The only tool you’ll need "

May 29, 2024

5.0

My overall experience with kickofflabs was a positive one!

Pros

I liked the ease and clarity I received while implementing this software into my daily work routine!

Cons

One thing I least liked about the kickofflabs is the pricing!

Reason for choosing KickoffLabs

I chose it because I was selected for a free trial!

Review Source

NL

Nichole L.  
Owner  
Hospitality  
Used the software for: Less than 6 months

### "A Novel Stay give away "

July 4, 2025

5.0

Overall has been good so far. I need to work on growing my audience but the initial start of getting it to people in our direct circle has been good.

Pros

It was a simple to understand setup to personalize our give-away and they were helpful with any questions.

Cons

Not being able to do Instagram as one of the links for people to share for points but I understand thats not Kickoff labs fault that Instagram limits its sharing capabilities and adding links to their posts.

Review Source

MK

Marie K.  
Marketing Manager  
Events Services  
Used the software for: I used a free trial

### "Horrible interface"

May 13, 2024

1.0

This is probably the worst experience I've ever had with any type of platform.

Pros

Nothing. There is not one thing I like about KickoffLabs.

Cons

It should be very quick and easy to create a signup page and confirmation page. This takes 2 minutes on Mailchimp. However, I've literally spent 3 hours trying to do this on KickoffLabs, and it's still not working. I've had multiple emails with tech support, and they haven't been able to get it working.

Review Source

Response from KickoffLabs

May 20, 2024

Hi Marie - I'm sorry to hear of your experience. If you'd like to send us a quick message at any issues you're still running into, I'm more than happy to take a look!

MSA

Muhammad Sani A.  
Internet Cafe  
Computer & Network Security  
Used the software for: 1-2 years

### "Exceptional Experience with KickoffLabs!"

May 30, 2024

5.0

Pros

I've had the pleasure of using KickoffLabs, and I must say it's been an incredible experience! The platform's user-friendly interface and intuitive design made it easy for me to navigate and utilize its features. The tools and resources available are top-notch, and I was able to achieve my goals efficiently. What impressed me most was the exceptional customer support. The team's responsiveness and willingness to help were outstanding. They genuinely care about their users' success and go above and beyond to ensure it. KickoffLabs has exceeded my expectations in every way. I highly recommend it to anyone looking for a reliable and effective solution. Keep up the fantastic work, KickoffLabs team! You've earned a loyal user in me!"

Cons

Review Source

AM

Andrea M.  
PM  
Retail  
Used the software for: 1-2 years

### "Great for running lead capture campaigns"

June 10, 2024

4.0

Pros

The tool is very easy to use and it is super easy to create pages. Setting up A/B split tests is really great and helpful as well as you can easily see what works better. Now Kickofflabs also offers a feature that will mark lead sign-ups from the same IP or people that potentially just created fake emails to take part which is helpful. All in all the tool helped us a lot to acquire new leads via campaign. I think these campaigns work that well since leads can get free items depending on how many actions they perform

Cons

Some action items were not available such as connecting to email platforms so it also tracks actions within these such as when people click on links in an email for example

Review Source

JS

Jason S.  
CMO  
Financial Services  
Used the software for: 6-12 months

### "Cost Effective Way Contest Management"

June 5, 2024

5.0

Pros

The interface for Kickoff labs was much better than the alternatives. It was easy to use and had good flexibility for design and customisation.

Cons

For what we used it for it was ideal. So no major cons

Review Source

JA

Joseph A.  
IT Expert  
Machinery  
Used the software for: 1-2 years

### "KickoffLabs Is a Perfect Tool for Referral Programs"

April 29, 2024

5.0

Pros

When it comes to setting up referral programs, we always choose KickoffLabs because it has proved to be highly reliable. KickoffLabs is easy to use.

Cons

I do not dislike KickoffLabs at all. KickoffLabs does not have flaws.

Review Source

Response from KickoffLabs

May 7, 2024

Hi Joseph - I'm glad you're loving the platform! If there's anything we can do to help with your referral programs, please feel free to reach out. More than happy to help :)

JA

Joseph A.  
CEO  
Consumer Services  
Used the software for: I used a free trial

### "Great option for many marketing duties"

June 3, 2024

4.0

An A- rating from my use of it. Would tell others

Pros

Customizable Campaigns allows users to create highly customizable campaigns tailored to their specific needs, which can help in creating unique and engaging marketing strategies. social sharing incentives, which can help campaigns go viral and reach a wider audience through word-of-mouth marketing.

Cons

Did not have a lot, but the platform may have a learning curve for users who are not familiar with marketing automation tools, which could require time and effort to fully utilize all its features. Despite offering customization options, Kickofflabs may have limitations in terms of design flexibility compared to other more advanced marketing platforms.

Review Source

SS

Saumil S.  
Procurement Manager  
Consumer Goods  
Used the software for: 1-2 years

### "KickoffLabs Has Been a Productive Solution for Referral Programs"

April 29, 2024

5.0

Pros

For setting up referral programs effectively, we always choose KickoffLabs. KickoffLabs has been a game-changing solution.

Cons

I am impressed by how effective and reliable KickoffLabs has been. KickoffLabs is super effective.

Review Source

Response from KickoffLabs

May 7, 2024

Hi - I love to hear it! Please let me know if there's anything we can do to help more and improve the product :)

Roue Y.  
Founder  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Easy to learn and use, "

June 3, 2024

5.0

Pros

Easy to learn and use, even for those without extensive technical experience.

Cons

A/B testing and advanced analytics, are only available in higher-tier plans.

Review Source

VR

Verified Reviewer  
Analista cambial  
Capital Markets  
Used the software for: Less than 6 months

### "Motivação "

May 28, 2024

5.0

Uma ótima oportunidade de fazer uma renda extra

Pros

Facilidade de acesso ao a plataforma e ganhar crédito por avaliação

Cons

De muitas perguntas que confunde os clientes

Review Source

SW

Steve W.  
Marketing Manager  
Hospitality  
Used the software for: 2+ years

### "RTO 9 South Eastern Ontario"

May 27, 2024

5.0

Overall experience with KickoffLabs has been excellent!

Pros

We like Kickoof Labs for its ease of use and its functionality.

Cons

Sometimes we find glitches occur in triggering multiple things in our contest.

Reason for choosing KickoffLabs

We chose KickoffLabs over alternative products because of value for the money!

Review Source

PK

Paresh K.  
Director  
Information Technology and Services  
Used the software for: 2+ years

### "Referral Program Platform"

May 7, 2024

5.0

The experience has been great, especially customer support. They are fast to get back and super helpful in making your projects as successful as possible.

Pros

Super Easy to learn and use, and helps you drive leads and acquisition.

Cons

More templates for new uses would help - but not much of a problem for me at the moment.

Review Source

Response from KickoffLabs

May 9, 2024

Hi Paresh - Thanks for your kind feedback! Please let us know if there's anything we can do to help more and improve the experience :)

FL

Fabrice L.  
CEO  
Computer Networking  
Used the software for: I used a free trial

### "A Good Lead Generation and Marketing Tool"

May 29, 2024

4.0

Pros

User-Friendly Interface: Intuitive and easy to navigate, even for beginners. Versatile Campaign Options: Supports various campaign types, like viral contests, landing pages, and email marketing. Powerful Analytics: Provides detailed insights and analytics to track campaign performance. Customizable Templates: Offers a range of customizable templates to suit different campaign needs. Lead Management: Efficient lead management system with segmentation and scoring features.

Cons

Pricing: Can be expensive for small businesses or startups with limited budgets. Learning Curve: Some advanced features may have a steep learning curve. Limited Design Flexibility: Template customization options could be more flexible.

Review Source

Amin A.  
Founder, Executive Director  
Media Production  
Used the software for: 6-12 months

### "Powerful App. Difficult to Use. Expensive. "

November 8, 2018

4.0

Excellent product. I hope they can make it more cost effective and easier to integrate with other apps

Pros

Kickoff Labs has the ability to turn any campaign into a viral machine due to its level-based reward system. Our company increased or email list by 5x in one weekend through a successful campaign that we launched through it. They are one of the few providers of this service on the market. Also, their customer service was excellent. We were able to get their support, ongoing, for our campaign.

Cons

Our Company uses Leadpages. Unfortunately, the integration between Kickoff Labs and Leadpages was not seamless — it took about 6 hours to troubleshoot. Additionally, Kickoff Labs does not work with the new version of Leadpages either. Additionally, it’s really expensive. We don’t do campaigns all the time — Probobly only once per quarter. So the monthly fees really do add up. However, they are cheaper than the alternatives. Finally, we’d love to use Kickoff Labs as a thank you page for our Shopify store. For the life of us, we couldn’t figure out how to do it — even though it would be a super powerful tool l.

Review Source

JD

Josh D.  
Senior Manager, Creative Strategy  
Marketing and Advertising  
Used the software for: 6-12 months

### "Amazing Lead Generation!"

June 7, 2024

5.0

Pros

Love the customizability, the social media integration, and the lead/data capture!

Cons

NOTHING! This platform is amazing! Only thing that would make it better, is if it was free! lol

Review Source

AP

Andres P.  
Marketing Manager EMEA  
Medical Devices  
Used the software for: Less than 6 months

### "Great tool for Leads"

June 7, 2024

5.0

The process is an excellent experience as it allows for a quick and easy start, enabling the creation of a campaign in a short amount of time.

Pros

Creating a campaign is a straightforward process with a variety of templates that are readily available for use. Additionally, the support provided is exceptional and ensures a smooth experience throughout the campaign creation process.

Cons

The process of integrating this information into your existing systems can be quite challenging, particularly when you require the data to only be compatible with your specific tools and software.

Review Source

JBB

Jacob Barnas B.  
Owner, CEO  
Marketing and Advertising  
Used the software for: I used a free trial

### "Feedback for KickoffLabs"

May 27, 2024

5.0

Not the greatest, better alternatives as of now.

Pros

The ease of use makes it very accessible.

Cons

The pricing is terrible and too expensive.

Review Source

EL

Ettore L.  
manager  
Entertainment  
Used the software for: 1-2 years

### "Il Tool perfetto per la creazioni di prototipo e ricerche"

February 14, 2023

5.0

Lo uso per fare ricerche ed analizzare il mercato per lanciare potenziali prodotti

Pros

Trovo questo prodotto molto valido, si riescono a creare delle pratiche landing page, decisamente veloci, con moduli di contatto utili e personalizzabili, buoni per raccogliere lead importanti, il modulo poi permette di creare una utilissima campagna referall per aumentare i contatti. I temi per le landing page sono molto interessanti e carini. Il prezzo mensile è ottimo. Molto veloce l'assistenza.

Cons

Non ho trovato particolari controindicazioni, mi piacerebbe avere ancora più funzioni e una guida tutorial anche in italiano.

Alternatives considered

[Leadpages](https://www.capterra.com/p/203635/Leadpages/)

Reason for choosing KickoffLabs

Ho trovato ottimo il costo ed il prezzo.

Review Source

AM

Anthony M.  
Ceo  
Consumer Goods  
Used the software for: I used a free trial

### "Foodcloud "

May 30, 2024

5.0

Pros

High response rate and affordable prices

Cons

You can't connect with whatapps or you cannot collect numbers

Review Source

AL

Andrea L.  
manager  
Leisure, Travel & Tourism  
Used the software for: Less than 6 months

### "Il tool che ti permette di analizzare e fare ricerche di mercato tramite i lead"

May 8, 2024

5.0

Pros

Ho trovato le sue funzionalità molto interessanti, specialmente la parte relativa all'acquisizione lead tramite i referral, ci sono tanti template totalmente personalizzabili e l'interfaccia molto intuitiva

Cons

mi piacerebbe avere maggiori template con maggiori categorie da includere

Alternatives considered

[Woorise](https://www.capterra.com/p/161265/Woorise/)

Reason for choosing KickoffLabs

lo trovo molto professionale e con ampia possibilità di personalizzazione.

Review Source

Response from KickoffLabs

May 9, 2024

Hi Andrea - Thanks for taking the time to provide your feedback! We'd love to hear more about the types of templates/categories you'd like to see added if you want to shoot our team a quick message :) support@kickofflabs.com

CF

Courtney F.  
marketing team lead  
Real Estate  
Used the software for: 6-12 months

### "Great platform!"

May 21, 2024

5.0

Pros

This is a great platform that we use for a referral program to grow our newsletter

Cons

N/A - very comprehensive platform that is easy to use

Review Source

SB

Sarah B.  
Crochet designer  
Arts and Crafts  
Used the software for: I used a free trial

### "Excellent "

May 31, 2024

5.0

Pros

The ai integration is excellent, very helpful.

Cons

There is nothing I don't like about kickofflabs

Review Source

DG

Denise G.  
Blogger  
Accounting  
Used the software for: I used a free trial

### "A Great Product!"

June 5, 2024

5.0

It was very helpful and Easy to use, I was sold

Pros

The ease of use and the customer service

Cons

Nothing I can think of is bad about it, it was seamless

Review Source

Similar Products

Featured

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.