--- title: "ByDesign Technologies Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is ByDesign Technologies the right MLM solution for you? Explore 56 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/151842/Freedom/reviews/" page_type: "reviews" language: "en" --- ByDesign Technologies 4.8 (56) [View alternatives](https://www.capterra.com/p/151842/Freedom/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated August 26th, 2026 # Reviews of ByDesign Technologies Ease of use 4.7 Customer Service 4.8 ## Showing most helpful reviews Showing 1-25 of 56 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Troy H. Chief Information Officer Consumer Goods Used the software for: 2+ years ### "Freedom byDesignTechnologies Review" November 7, 2019 5.0 As a long-standing partner, ByDesign has been good to support us. We have a good relationship of partnering on new functionality where they evaluate if it is something that is unique to our business or if it is something that can be utilized across their customer base. When they see reusability across their clients, they add it to their internal roadmaps for development. Pros Over the 12 years that we have been customers of ByDesign, we have seen many improvements to their base software. They have improved the user interface for both customer service and customers and expanded the offering to better support us as a global business in more than 60 countries around the world. We are able to run commissions weekly and monthly and pay our business partners on time. Cons The software was originally designed to take advantage of functionality unique to Internet Explorer. They have been working to make the software completely cross-browser. There are still a few areas in the software that rely on Internet Explorer to function correctly, but it is becoming more cross-browser with each incremental update. Alternatives considered [Exigo](https://www.capterra.com/p/181321/Exigo/) Reason for choosing ByDesign Technologies When looking at the cost vs. functionality evaluation, ByDesign came out on top in terms of overall value to our organization. Review Source OY Orey Y. Sales Wholesale Used the software for: 1-2 years ### "Best Software for Multi-Level Marketing Companies " August 10, 2020 5.0 ByDesign is great. We have had the opportunity to work with several MLM software providers. ByDesign is cutting edge in comparison to the other providers we have used. Their price is one of the best comparatively speaking based on the tools and resources available. Their mobile responsive back office with the Pro upgrade leaves nothing to want Distributors to be 100% successful in monitoring and tracking their downlines success. Customer service is a pleasant experience that always provides quick and professional responses. The bottom line is if you are looking for a cheaper option there are out there, but if you are looking for a software partner that you will never have to switch from then, ByDesign truly is your best option. It's is great for start-ups as well and multi-million dollar industry giants. Pros There are several features about ByDesign, and honestly, that is the power behind the software there is so much customization that can be made to my environment without having to do custom programming. Some of the more useful features are the promotions engine for running sales and promotions and auto-shipment. The ease of use the software is excellent; we launched live with them, and within 1-2 weeks, my customer service was pretty confident. Cons As of right now, the thing I like least is the shopping cart. It is miles above their competition as many MLM software companies still run on outdated themes that provide a poor user experience. ByDesign has made massive improvements, but it still lacks behind Shopify, Big Commerce, 3D cart, and ext. I know they have additional updates planned, but as it stands, it is a little behind the market. Alternatives considered [Flight Commerce](https://www.capterra.com/p/151853/IDSTC/)[MarketPowerPRO](https://www.capterra.com/p/151849/MarketPowerPRO/) Reason for choosing ByDesign Technologies The number one reason we chose ByDesign over the alternatives is because of their Revolution back office for Distributors. Hands down the best experience and most tools for a Distributors back office. It is so simple for a Distributor to find anything they need and track all aspects of their team. With BuDesign's rank coaching feature, Distributors never have to call into us to discover what they need to focus on to rank advance and coach their team to rank advancement. Additionally, the price is excellent, and the rest of their software is a bridge of both worlds' best when it comes to the alternatives. Switched from [Firestorm](https://www.capterra.com/p/151848/Firestorm/) We loved Trinity Software. They are a fantastic company to work with, but we found ourselves spending more money on customization to get the software to support us. So we decided to look around. We found ByDesign what we were going to spend 40k-50k to do a few customizations ByDesign had built-in to their platform. Additionally, as we continued investigating the software, we found many other standard holes in MLM software were not found at ByDesign. Since we have launched with ByDesign, we have found they are very progressive and aware of enhancements that their software needs. We have been pleasantly surprised that the areas we felt were going to be a pain point were fixed with software updates ByDesign has taken on themselves to fix. Review Source GH Gordon H. Owner Information Services Used the software for: Less than 6 months ### "Owner and Founder of Hester Consulting Services, LLC" August 10, 2026 5.0 Great platform and a great team. I had the pleasure of working for the company for a few months. I was impressed by the commitment and expertise of the team. Pros ByDesign is a proven platform and a service-based team. The provide an enterprises system that can help with every aspect of a direct selling business. I often recommend it to my direct selling clients and to the members of the Florida Direct Sellers and Consumers Coalition. Cons All my experiences with ByDesign have been positive. A change of leadership has resulted in major updates to the platform. Review Source HM Heather M. Used the software for: ### "ByeDesign!! So glad they're gone" February 6, 2017 1.0 I am an independent consultant for a company which recently employed ByDesign to upgrade their e-systems. Some things we did not have at the time (support tickets, link the warehouse inventory to the ordering system) were fun. But after a year and a half of development, they still gave us an incomplete product at go time. We could not even close a party for nearly a month -- alienating our hosts. After a few months of very little improvement, our company went back to its proprietary software. We were ALL glad to say #ByeDesign. Pros A few different functionalities we didn't have before. Cons It didn't ever work well. Review Source BL Brad L. Dir. of Marketing Computer Software Used the software for: 1-2 years ### "A True Partner in Business" February 4, 2020 5.0 From start to finish, they were great to work with. The sales process was more of an education than a sales pitch. I know our whole team had a better understanding of the Direct Selling industry after just one call. Support has been great and our clients could not be happier. Pros I think the best aspect of Freedom is exactly what the name says. It gives you the freedom to customize and make the final product your own. It is adaptable and integrates very well with our products to give our clients a full suite of tools to build their Direct Selling/Party Plan businesses. The ByDesign team is focused on long-term relationships and it shows. Cons There was not really much to not like. When a hurdle approached both teams just put their heads together and we figured out a sustainable solution to the issue and moved on. Alternatives considered [Infinite MLM Software](https://www.capterra.com/p/152185/Infinite-MLM-Software/)[Exigo](https://www.capterra.com/p/181321/Exigo/) Reason for choosing ByDesign Technologies We actually have clients that use alternative products and we heard over time where these products were falling short. That is when we went out to find another solution. Well, we found several but Freedom by ByDesign offered more features and flexibility than the rest. Review Source KW Kevin W. IT Manager Apparel & Fashion Used the software for: 6-12 months ### "Review" February 28, 2020 4.0 Multi countries payout (de-centralized commission payout). Pros Software feature, good support team, commission engine/process performance. Able to run commission simulation. Cons 1\. Missing Integration/configuration instructions on 3rd party (taxjar,...) 2. Master inventory sku (Multi countries) 3. Time zone issues (Multi countries) 4. User right management 5. 1099 efile (electric file output) Alternatives considered [Flight Commerce](https://www.capterra.com/p/151853/IDSTC/)[MarketPowerPRO](https://www.capterra.com/p/151849/MarketPowerPRO/)[Prowess](https://www.capterra.com/p/178073/Prowess/) Reason for choosing ByDesign Technologies Support team, after hours support, contact person in Asia. Review Source Mark Skovron P. CEO | COO | Co-Founder | Executive Recruiter for Biz Development Reps Used the software for: 2+ years ### "Simply the most practical and dependable software for the marketplace." December 15, 2017 5.0 I am certain that we would not have been able to, and still would not be experiencing insane growth in our industry - if ByDesign didn't do their part so well. No CEO or COO wants to have to babysit, or even think about this provider solution once installed - we want to grow our companies. This company is literally responsible for allowing my home office team and Rep team to perform at their best with 100% confidence that everything provided will be delivered at all times. The Capterra form has hard-coated in that we are an Accounting firm - which is incorrect. We are a direct sales organization with 100+ at HQ and thousands of reps in the field at one company (listed) alone. Pros Dependable, affordable, accurate - which is incredibly critical. Very simple to implement, and use on a daily basis. We would not have been able to concentrate on scaling up without it. We have gone from start up to extraordinary growth in just a few years - very blessed - and ByDesign is able to keep up and keep us up and running! BeDesign also stands behind their work. Customer service is incredible and the customization we needed was completed completely 100% as requested. Customer service here - is what it should be with all companies. ByDesign does what they say, and much more. Their solutions work, and more. They are available, and eager to please. The product is up and running 99.9% of the time without any hiccups. I am getting what I pay for and much more. What else can anyone ask? Review Source Glen B. VP Compliance and Commissions Consumer Goods Used the software for: 2+ years ### "Great company to partner with, they treat your business as if it were their own" May 24, 2018 5.0 The software manages a vital piece of our business and we depend on it to function properly. Pros It is easy to use, convenient, and accurate. When something is released it works. If for some reason something doesn't work it gets fixed very quickly. The stability and reliability are unmatched in any other software system I have ever used. When customization is requested it is handled in the same way as regular updates and fixes. When it is released it works just as reliably as the rest of the system. These are the main aspects that are required of this software and they definitely deliver. Cons Custom work can take longer to get done than many people want. It also can cost more than we expect to spend on some occasions. This drawback is dwarfed by the fact that when released it works. Review Source Troy D. Leading Idea Crafter Used the software for: 2+ years ### "One of the best platforms I have used over the last decade. I must for any direct sales company!" April 30, 2018 4.0 Pros The platform is designed, with the end user in mind! In other words, the company created the platform to help the home-based entreprenuer run their business, and not just for the company to monitor their reps and sales. This additional focus on providing the independent professional the tools needed to run a successful home-based business, I beleive will lead to lower attration for the parent company. Most of the platforms I have reviewed, focus only on what will benfit the company in the long run. The team that developed the Freedom Platform seemed to go the extra mile and interview what is TRULY needed by the home-based entreprenuer. Cons Although the platform is created for the enduser, in many cases, the end user isn't fully aware of what they need. I beleive a little more video training provided in the back office will help any independent professional navigate this platform better. Although, the available support, is well above the average, I know firsthand the frustration of not fully understanding the best way to use the tools and reports I have at hand. Review Source Noel H. CEO Computer Software Used the software for: 2+ years ### "I appreciate the sales team for being straight-up and industry knowledgeable. Experience is king." February 14, 2018 5.0 Community review Pros The sales and use tax integrations are comprehensive and maintenance free. This allows for correct tax calculation and reporting. While other competitors have sales tax solutions, this one is a perfect balance in price and user ease. Cons Needs more options for automated compliance, like registrations and annual reports. While this is current service option, a click and play would great. Review Source RS Rich S. VP of Business Development Information Technology and Services Used the software for: 2+ years ### "Industry Leader!" June 17, 2020 5.0 Pros Rallyware has firsthand knowledge of and experience with ByDesign. They are an industry leader within the MLM software space. Their open architecture makes them easy to integrate with as they continuously improve the features and functionality across their platform. ByDesign’s client focused culture and concierge service is a perfect complement to Rallyware’s approach. They are all about helping their clients to enable their independent salesforce to be more successful. ByDesign’s data provides the information necessary allow Rallyware to deliver the right information to the right person at the right time. The ByDesign team is passionate about helping their clients and partners be successful. They are smart, friendly and easy to work with. Most importantly, they get the job done. Cons The only negative is that I do not get to interact with the ByDesign team on a more regular basis. They are a pleasure to work with. Review Source JF Jillian F. Educator Retail Used the software for: 2+ years ### "Excellent " August 14, 2019 5.0 N/a Pros The ease of finding things by their labels. Cons The mobile verse desktop versions being different when needing to explain to other educators for training purposes. Review Source GS Gregg S. Owner Used the software for: 2+ years ### "Wonderful experience! So much so, I used it for both my companies!" December 23, 2017 5.0 Pros An unbelievable software program and value! It's very easy to use and great for any size company. It has a really simple admin and is excellent for reporting and commission processing! Awesome company support too! Cons It worked great for us! If I have to be critical, I would love to see continued enhancements to the shopping cart. Review Source TD Tracey D. CEO Apparel & Fashion Used the software for: 1-2 years ### "Easy to use business software" February 26, 2020 5.0 making my life so much easier , industry specific great software Pros support is awesome, knowing the people that answer the phone and here in the US and all English speaking as first language Cons a learning curve in the beginning. devoted time to learn Review Source sT steven T. CEO Health, Wellness and Fitness Used the software for: 2+ years ### "Freedom is the only software platform I trust for my company" February 6, 2018 5.0 Pros Freedom is a true direct sales driven platform. In addition, I love seeing the direction of the vision moving forward. Cons We'd like to see long term clients be able to have more access. I know that BDT is working on that now. Review Source SC Sterling C. Founder/Owner Used the software for: 2+ years ### "I have worked with many software companies and ByDesign delivers both in Price and Value. " February 13, 2018 5.0 Pros Great product and great team to work with. One of the most important decisions any company can make is choosing a software company that is proven, professional and a product that delivers. ByDesign has established themselves as a leader in this industry. Cons The most important thing a client can to do is understand what things are key for their software company to provide. The biggest frustration I see is when the client has expectations and does not clearly define them. If it becomes an issue however, ByDesign has been good at resolving these issues. Review Source CK Charlie K. GM Consumer Goods Used the software for: 6-12 months ### "Staffs" February 26, 2020 5.0 friendly and supportive staffs Pros very supportive staffs to support our customization needs Cons The browser needs to transform to 100% Chrome to let it be more user friendly Review Source KR Kim R. Director Health, Wellness and Fitness Used the software for: 1-2 years ### "Simplicity!!" June 17, 2019 5.0 Pros The best thing about using this software is the simplicity of navigating around and being so user friendly! Everything is so well thought out! Cons I have yet to come across something that I did not like about this software! Review Source JP James P. VP of Sales Information Technology and Services Used the software for: 6-12 months ### "Wonderful Back Office Provider" March 2, 2020 5.0 Pros Strong education program provided to users. Pushing for more progressive functionality. Listens to their clients feedback with future product development. Cons Integrating features from any outside provider can be a challenge and this is the same with ByDesign. Yet, they will be diligent in making it happen. Review Source RW Rolando W. V.P. Operations Health, Wellness and Fitness Used the software for: 2+ years ### "Freedom has been the perfect fit for our business" November 7, 2019 5.0 Pros Freedom has been the perfect fit for our business, with so many features out of the box it was an easy process to switch from our old provider to Freedom. The system has been very reliable and allow us to grow the business without spending much time on system maintenance. Some of our favorite features are: 1. Easy to use. The software is designed where you get the most relevant information is a nicely formatted screen and it is easy to drill down for detail information. 2. Plenty of reports. When we need some new piece of information, we usually find a report that will give us exactly what we need. We like the feature where we can export to Excel. 3. Many built in interfaces. It was easy to interface our credit card gateway, shipping, and paying vendors. 4. I use the data warehouse feature. It allows for custom reports and custom applications. 5. Support. It is very nice to know that if we call support a person will answer the phone and help us. Although they have a ticketing system the human touch is very much appreciated. 6. The back office and shopping cart are easy to maintain and easy for the Distributors to use, also easy access from Freedom to the back office. 7. Software releases happen often, and new features are made available to us. 8. There is a lot help documentation and videos on the system. I have found many answers to my questions by watching videos and in the process learning about new features. Cons I really don't have any cons about Freedom Reason for choosing ByDesign Technologies Technology, price, features and the Freedom team. Review Source Donna Marie S. Founder Legal Services Used the software for: 2+ years ### "ByDesign Software Keeps Getting Better and Better!" November 15, 2019 5.0 As an Expert Legal Compliance Consultant (I set up, monitor and run Compliance Departments exclusively for Direct Selling), I have seen the ByDesign software in many companies. When a client tells me they have another software, I cringe knowing the importance of smooth-running software specifically for this industry. The ByDesign software is so functional and easy to use I have seen new employees jump right in with minimal training. Staff loves it! Pros The ByDesign Software for Direct Selling is the most advanced software for our industry I have ever had the pleasure of using. The Software provides not only the state-of-the-art genealogy tracking and commissions calculations, but as well, it offers so many marketing features that really give a new company a leg up on their competitors. What I like most about this software is that it works! Cons If I was going to make one change to the software it would be that it has more graphics on the back-office dashboard. More and more clients are sharing that they not only want it to work very well, but it has to look awesome too. Reason for choosing ByDesign Technologies The clients that have selected Freedom are busy working their businesses. They are not busy trying to solve software problems, commissions run that don’t run and contacts that disappear. It is a delight to not have to deal with these issues when a client has ByDesign software. Review Source B/TG Brian / Todd G. Director of Operations Consumer Goods Used the software for: 1-2 years ### "Smooth Implementation for a Startup and Reliable Core Functionality" December 14, 2017 4.0 Pros I had two primary software concerns when launching our business. First was that we had a relatively untested concept and did not know how quickly our business might scale, so we needed to select a decently-priced solution that could still handle rapid growth when called upon. ByDesign had a good mix of small and large clients that eased this concern, and was competitively priced with others we evaluated. Second was that we did not have a lot of recent party-plan experience in-house from the past couple years so we needed a solution that had already thought through current industry processes and could deliver all the best practices. They are continually improving the product with additional features and are great at sharing the broader roadmap with us so we have a clear picture on how they view the future of the platform. If you want a solution that is time-tested and that can work with minimal setup out-of-the-box, you should really be talking to ByDesign. Cons Item management might be more cumbersome for a company with thousands of distinct inventoried SKUs. Review Source SS Shelley S. Exec. VP of Support Services Cosmetics Used the software for: 2+ years ### "Perfect Fit from Beginning to Growth" August 7, 2019 5.0 The Freedom staff have been very helpful in assessing our needs as we grew. Their support team is very patient when working through any issues. When "bugs" appeared, they pretty much were always user error and they were able to explain what the solution was to correct the situation. We have found ByDesign to be the perfect solution for Sweet Minerals as they are willing to listen to our opinions and needs and create the solutions for our growing company. Pros It was affordable for us when we reached the size to need backoffice software yet was buildable to our needs today when we could afford to add additional features. Cons Other reviewers - We were "warned" that ByDesign would "nickle and dime" us for everything. What we learned was that was not what they were doing. They were allowing us to purchase additional addons as we grew rather than forcing us to purchase all at the beginning when it was impossible for us to get a backoffice for our field at those costs. Review Source KP Kurt P. VP of Operations Consumer Goods Used the software for: 2+ years ### "Very good package" March 2, 2020 4.0 Freedom is a very stable platform that has fantastic customer support behind it. Pros The software gives us a lot of flexibility to configure it in many different ways. From the way items are displayed in the shopping cart to running different promotions. Cons We are a party plan company, and we feel the party plan module needs a fair amount of updating. It should be an intuitive process and currently it is not. Alternatives considered [Prowess](https://www.capterra.com/p/178073/Prowess/) Reason for choosing ByDesign Technologies Pricing and solid performance Review Source AM