# Page 2 | BoomTown Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is BoomTown the right Real Estate CRM solution for you? Explore 239 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/151892/BoomTown/reviews --- BoomTown 4.5 (239) [View alternatives](https://www.capterra.com/p/151892/BoomTown/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of BoomTown ## Showing most helpful reviews Showing 26-50 of 239 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use JG Jessica G. Realtor Real Estate Used the software for: 1-2 years ### "All in one platform! " December 27, 2025 5.0 Overall, my experience with BoomTown has been positive because it’s a strong, all-in-one platform for managing leads and client communication. While there’s a learning curve, the tools are effective once set up and support long-term growth. Pros What I like about BoomTown is how powerful it is for lead generation and follow-up, with great CRM tools that help me stay organized and responsive. It makes it easier to track conversations, nurture prospects, and turn leads into clients. Cons What I liked least about BoomTown is that it can feel overwhelming at first because of how many features and settings there are. It also takes time to customize and fully learn, which can slow things down initially. Review Source LC Lorie C. REALTOR Real Estate Used the software for: 6-12 months ### "Don't use Boomtown" February 15, 2025 1.0 Bad. Their billing department does not answer the phone. Pros Not much to say as I purchased this system for leads. Going on seven months, not a single lead has made a purchase or called me. I have to call them and most are not interested in buying, they were "just looking". Cons They over charge your credit card. They charge your credit card arbitrarily and the only way for it to stop is to cancel the card. Switched from [Cloze](https://www.capterra.com/p/186061/Cloze/) To try a better platform. This turned out to be not what I was looking for.. Review Source Response from Inside Real Estate February 27, 2025 Hey Lorie! We’re sorry to hear that your experience hasn’t met expectations. Our goal is to provide valuable leads and transparent billing, and we regret any frustration caused. Please reach out to our billing team directly—we’d be happy to resolve any concerns and ensure a better experience moving forward. Best, Mary Ganesh kumar P. Head waiter Education Management Used the software for: 1-2 years ### "Ganeshkumar " August 19, 2025 5.0 It is a easy to use and affordable palatefrom team account future enhancess collaboration among users Pros It is a easy to use and less expensive potential than most people would expect to find on the web site Cons Limited barand variety and potential of unclaimed funds found easey to the community and the public as well and it was the Review Source SG Shannon G. Broker Real Estate Used the software for: 2+ years ### "Disappointing after almost 10 years on their platform" February 20, 2025 1.0 I am now force to stay on this platform because in order to have 1 more agent added to my team I needed and entire new contract from the new owers (Inside Real Estate) and Boomtown never made you do that before. Pros I fell in love with the Boomtown platform in 2016, but the platform has had minimal updates. I liked when they changed so I could update my own pages. Cons Boomtown is now dying and the new owners tried to hide the facts. The platform has not any updates in the last two years and they are going to force everyone over to their new products or you can watch your business die with the Boomtown platform. Save your money and do your research. Review Source Response from Inside Real Estate February 27, 2025 Hi Shannon! We appreciate your loyalty over the years and understand your concerns about recent changes. While we continue to evolve, our goal remains to provide value and support for our users. If you have any specific concerns, our team would love the opportunity to discuss them and explore solutions that work best for your business. Best, Mary SB Samantha B. Administrative Assistant Real Estate Used the software for: 1-2 years ### "Your Honest Boomtown Opinion " September 10, 2019 5.0 Overall within the time frame of us having this system we have had a stellar experience (as Boomtown would say) :) Pros My favorite thing about this software is that it's all in one. You have your CRM, lead generation, transaction manager, agent accountability & communication all in one place. The software is user friendly and easy to set up. The customer service team with Boomtown is amazing as well. The reps know what they are talking about and are very well trained. There is always a follow up after you call and they ask for a review of your rep each time which I believe is awesome so that they can work on their in house team at the same time. Oh, I almost forgot... it comes with an integrated website as well. They have a new Concierge service that just launched, so it just gets better and better. Cons The features that we weren't too impressed on were features of the new concierge service mainly even though its new. We know that are the new bugs and quirks are getting adjusted but this is a good time to state our honest opinions. Description:1. Adding a new lead (fake # or no #) 2. Landline numbers (why not call? Just pass along to agent?) 3. Changing lead category when claimed 4. Hours of operation for the concierge team 5. Why can't they call more than 1 time (BT strategy) 6. When Concierge logg's a call, why does it go under tommy & not them? (Didn't put in notes that they sold their home) On another note, the accountability section doesn't allow you to keep track of the communication unless the lead is assigned specifically to you. So as an ADMIN, when I make calls and log them, it's all accounted for under my agent because they are assigned to him so it looks like I don't work which isn't a good thing. Reason for choosing BoomTown Features, Price/Deal, Support team service, website & overall referrals from other agents who were already Boomtown users. Review Source Ed B. Reator Real Estate Used the software for: 1-2 years ### "Great lead generation with a robust CRM" November 26, 2022 4.0 As a lead generation platform and CRM, Boom Town has proven successful. Pros The capabilities of lead management, seeing what the lead is interested in, and the ability to modify the properties to meet what the lead is searching for. A robust CRM at the back end is critical for the platform. Cons Customer support could be more available via a phone call instead of sending emails and awaiting a response. There should be better accountability by Boom Town on how the advertising monies are spent, with more frequent feedback and recommendations to implement for better lead generation. They are the experts in advertising, should be better transparency/accountability on their end. The inability to delete contacts. Review Source AA Andrew A. Realtor Real Estate Used the software for: Less than 6 months ### "Unethical customer service from my staff. " May 7, 2022 4.0 I had a truly unexpected and important reason for wanting to leave my contract early, was honest as I was told it wasn’t a “qualifying reason,” but said I would be honest in trying to get out of it and therefore was told I would owe the entire 12 months. I even said I had plans to try BoomTown again in the future. I told her that I let people out of contracts early for various reasons because it’s good business to treat people with respect and compassion when technically I could not let them out when they have a good reason. She said I would have to pay the entire amount to get out and threatened that they’ve won before when it came to attorneys. I said I was simply asking for the same ethical business practice that I give and after asking for her manager 5 times (I was never given their name or transferred), she said she would charge me $2400 to leave early but service cut off immediately. Later I was told a month’s notice is needed so that’s another $800 (it was actually over $800). I am writing this review because I felt that though technically they didn’t have to let me out of my contract, ethically it would have been a good decision and good business. I don’t think I’ve ever written a bad review and was very happy with BoomTown but when it came down to it and there was lack of cooperation, after having to pay thousands of dollars, I find it important to write this review. My hope is that someone will reach out to me to try and make this right. Pros The leverage I could have gained with the automation. Cons I didn’t like that the Consierge occasionally sounded like it was automated. Review Source FD Frank D. Realtor Real Estate Used the software for: 1-2 years ### "Way over priced for the value" March 23, 2022 2.0 I am overall let down by the system. Wish I would have found Follow up boss sooner versus throwing money away with this system. The opt outs are ridiculous. Pros The website was fairly decent. Also, the simplicity was good but for the price, there is a lot better out there. Cons The price was ridiculous and did not bring enough value in order to charge so high. A lot of times the price is backed by the value a system brings but not in this case. Reason for choosing BoomTown I thought it would be good fit for my business but ended up not being the best choice… I use follow up boss now. The best crm I have found yet. Review Source HJ Heather J. Marketing Director Real Estate Used the software for: 1-2 years ### "BoomTown's Platform is Worth Investing in" August 3, 2023 4.0 Great! Implementation team was great, and training modules are very helpful. Pros Ease of use, the CRM helped us with efficiency and customer contacts. Cons Aesthetics. We ended up leaving the platform because we had complaints about the site just not being attractive. We also could not filter to our unique property types. Review Source YS Yola S. Concierge Manager Real Estate Used the software for: 2+ years ### "BoomTown is our lifeline & helps organize all of our database!!" May 23, 2023 5.0 We are very happy using BoomTown for our Real Estate CRM needs, I find it much easier than other CRMs I have used in the past! Pros My favorite thing about BoomTown is that you can communicate by call, text or email right throught platform, and that everything is documented. Cons Not much that I don't like.... It is a great product. Review Source TC Timothy C. Realtor sales agent Real Estate Used the software for: Less than 6 months ### "Just getting started just learning about how to use it. For the new person getting started a challen" June 22, 2018 4.0 Just learning Pros It keeps track of the progress of each client to some degree in reminders or things to do. If there was a way to better screen each client as to how motivated they are by asking questions upfront and along the way that would be great. If the system had a spreadsheet that one could see what each template was already in the system without having to go to each one one at a time to see if it fits would be way easier to use more quickly in following up on each client. Whether it be a text or email follow up. If the system had a way to monitor the user as to how they are using it and then give helpful suggestions while using it to make it easier to use would be great. Cons When I have tried to transfer the clients to the mojo dialer that I have selected it keeps saying zero contacts are transferred to call from . Can't figure out why it would be nice to have a pop up window that would ask a question what are you trying to do when one has repeated the same thing more than once getting the same results. It would also be nice to have more categories to choose from to put clients in as future clients instead of just watch or if we could put them in a x number of months to call back on that would automatically move up the category to the next level so we don't have to remember to move them forward but could if we wanted to. An automatic text asking if they have completed the next step in getting a home. And then reclassify them depending on their answer. When I spend all day just doing my follow ups and not having qualified leads to show property to the system becomes to time consuming and keeps me doing non money making activities. The key is to get people out there looking knowing they are qualified to be looking at what they are seeing. Yet not before they are ready to do it because of existing circumstances such as a lease a credit score paying down debt length of employment amount of income medical issues down payment amount or options. If prospects could see the steps to take and how they can progress by completing each step everyone would be happier doing the next step. Show property writes contracts. Review Source JL JESSICA L. Marketing Analyst Real Estate Used the software for: 2+ years ### "Great Lead Management" July 8, 2021 5.0 Our agents seem to be happy using the system and so are we! Pros You can import from other databases. There are so many drip campaigns you can "set and forget". Super easy to use! Cons There doesn't seem to be a spam filter for false incoming leads and I would like to see that put in place. Review Source Response from Inside Real Estate July 12, 2021 We so appreciate you leaving us a review, Jessica! Glad that you are finding BoomTown easy to use. In regards to the idea to implement a "spam" filter, this is something we have thought about, but we have seen so many times over the years these "trash" leads turn into real people. Ultimately, the best course of action is to simply put them in the trash category and don't worry about them. The system will notify you if they update their info at any point, so if things change, you will be informed! Hopefully this makes sense. Thanks again for leaving us a review! DP Debbie P. Realtor Real Estate Used the software for: 6-12 months ### "LOVE BOOMTOWN!" May 13, 2020 5.0 LOVE the quality of leads, LOVE the service! Every time I call I get someone to help! Im not not the most savvy tech person and they are always VERY friendly and do not make me feel like a thorn in their side when I call. The speed to solutions and getting back to work quickly without waiting for a response or getting help/ solutions! Pros Love the automation texts, emails and follow up. It helps to have the to do's easily accessible. It's a great platform to work off in terms of seeing everything the lead looks at when they registered when they were last on the site also having a phone app for getting alerted when they respond to texts emails or have questions about a property. I have a team of 2 other agents and the leads are dipsursed evenly. Cons I dont like that everytime you click on something within the lead platform, the screen reloads and you have to wait to enter the next item or notes or to simply go to the next lead effortlessly. Reason for choosing BoomTown feedback from other agents, what they had to offer Review Source AT Adrian T. Owner Real Estate Used the software for: 2+ years ### "Make your Job/Life more easy!" July 19, 2021 5.0 Pros This product is what allowed our business to scale. Boomtown allowed our agents to manage more clients with less time. This took their business to the next level. Cons There have been very few cons to this CRM. When things have come up that need to change with the industry BT has made those changes and is always seeking to improve the platform. Review Source Response from Inside Real Estate July 23, 2021 We are glad to be a part of your journey, Adrian! Our team is happy to hear that BoomTown has helped you all scale your business. Thank you so much for taking the time to leave us a review, we so appreciate it! RC Roberta C. Realtor Real Estate Used the software for: 2+ years ### "Boomtown believer" September 12, 2016 5.0 This system is so easy to use. They have tutorials that explain use quickly and easily and the support staff is awesome, always available, and very interested in your ideas as a costumer. I am so impressed by this companies hands on approach with their customers and how they actually listen to what our needs or wants are with the product and incorporate those things into the product. Again, very hands on with their customers. One of the things that this product has done for me is to help me make and maintain good contact with my clients even in the busiest of times. I know for a fact that this product has helped me to capture and retain more clients and close more deals because of the drip campaigns and texting function. Also, the system does a lot of the work for you as far as pointing out Top Opportunities and best fit leads. This company is always continuously improving the product and looking for ways to keep us ahead of the rest. Pros I really like that we can see Social Media accounts for leads. Sometimes when they aren't responding to me, it gives me an idea of what is going on if I check their social media. It also is a good way to get acquainted with a potential client when you are in the getting to know them phase. Cons I wish there was a way to separate the leads for a team without having separate accounts. Review Source VR Verified Reviewer Director of Marketing Real Estate Used the software for: 1-2 years ### "Customer service leaves much to be desired" September 11, 2018 3.0 Pros There are many features in BoomTown, which can be overwhelming. A better training program that walks new people through, step by step, would be very helpful. Cons Suggestions for NEEDED improvements are only taken on a voting basis. Meaning that if you're having a problem with their search engine, you have to have to wait for others to "vote up" the problem. I find this to be absolutely unprofessional and it makes a terrible impression with our agents. Customer service is almost always awful. You cannot get a direct number to consistently call one person with an issue, meaning you will have to explain it over and over (and over). Review Source MG Matthew G. REALTOR Real Estate Used the software for: 2+ years ### "Staying Connected...Staying Organized" August 20, 2020 5.0 Three years and little business so far. Mainly due to to the fact most just want to look at homes and do not wish to ENGAGE. It is also a fact that I am not putting drips out there that may get the phone to ring. I need to use the library more and work with my team leader more closely. COVID-19 has impacted a lot of what is currently happening as well. Pros Lead generation and the ability to simply keep track of what the leads are doing online. Emails, calls and texts are all nicely captured in one place on the site. People seem to find it a solid search site option. Cons The fact that we cannot make leads answer their phone! Not a platform problem...a social one. Review Source Response from Inside Real Estate September 10, 2020 We certainly wish that we could make the leads answer their phones, too, Matthew! Thank you for taking some time to leave us a review. We so appreciate it! EA Eduardo A. Realtor Real Estate Used the software for: 6-12 months ### "Boomtown is great as a CRM" January 30, 2020 4.0 Boomtown is great and I do not plan to leave it because it truly helps my business. Pros The CRM and smart-drip functions are fundamental! I also love how one has an MLS website and you can track your client's clicks, favorites, and interest. Cons Boomtown Edits https://boomtown.force.com/successcommunity/s/ideas?utm\_medium=email&utm\_source=supportcasefeedback 1. When a Zillow leads come in, they are automatically marked as source “Zillow”. When adding a new lead yourself, “ZillowForm” is the only Zillow option; “Zillow” as a source option would be the ideal for organization and they would all stay equal. 2. eAlerts subject line and message can not be edited, can we see editing capabilities please? 3. When a client fills out the contact form, an automatic email goes out to the client. This automatic email currently can not be edited. It asks the client to call, but no phone number is provided in the entire message. Can we please have editing capabilities for this message and the subject line? 4. Smart-drip sending at a specific time. 5. Bug found: eAlert % is not populating correctly because it counts leads that have opted out. 6. Bulk change To-Do dates Review Source RH Randie H. Agent/Admin Real Estate Used the software for: 6-12 months ### "Easy to use" June 14, 2023 5.0 Pros Love the ease of adding a contact and keeping track of where they are Cons Would really like if there was a way of using own phone number for my boomtown number. This way we don't have to have several numbers that a client is saving Review Source Sarah F. Realtor Real Estate Used the software for: 1-2 years ### "Love Boomtown! " September 15, 2016 5.0 Boomtown has changed our business! If it's not working for you then you are not investing in promoting it and/or you are not working the leads effectively. Pros I love how easy it is to use, how it automatically stays in touch with my leads via e-alerts and drip campaigns that I initiate. Cons I wish I could use it as my all in CRM, but there are too many "loopholes" I would need to implement to use it that way. Therefore I wish I could more easily integrate it into my primary CRM/database - but that's really my only vice. Review Source EZ Erica Z. Office Manager Real Estate Used the software for: 2+ years ### "Boomtown is the BEST lead CRM out there" December 5, 2019 5.0 I've used Commissions Inc, Luxury Presence, etc and Boomtown has the best features, most user friendly CRM out there. Pros Features, functionality, you can "set it and forget it". I've used many lead management systems and this is the best out there. Cons I only complain is that I wish they had an "open house" app feature from the NOW app where people can sign into your open house through the NOW app and it will put them directly into your CRM Alternatives considered [CINC](https://www.capterra.com/p/152829/CINC/) Reason for choosing BoomTown I've used them both before and like Boomtown's backend much better Review Source Jon W. VP Sales and Client Magement Real Estate Used the software for: 2+ years ### "Easier to use than other Real Estate Crms" August 22, 2019 5.0 Overall great, there will always be a hiccups along the way but they are quick to respond. Pros How easy it is to train new agents to use the system. They can begin using on the first day. Other CRMs take several months to train new agents. Cons It is a year or two behind some of its competitors, things advance so quickly in the industry. I wish the Mojo integration worked better. Review Source BK Brad K. CRM Analyst/Consultant Computer Software Used the software for: 1-2 years ### "Mid-tier CRM." March 14, 2018 3.0 BoomTown is an average web marketing system for real estate professionals with an efficient mix of technology and services. BoomTown gives lead generation, CRM technology, and consumer-facing websites. I would recommend looking at other CRM before going with this. Pros I have been consulting as CRM Administrator/Analyst for a while now and have had the chance to work with a couple companies that use Boomtown as their CRM tool. Boomtown isn't my favorite software to implement or work. The UI is clunky at times but has definitely improved over the years. This is a mid-tier dashboard, that leaves you wanting more. What I do like is that individuals can easily set up campaigns and client contact information. The product does make it easy/clear to Identify which clients you have not reached out to in a while. With this CRM they offer the ability to do texting campaigns, which are very easy to set up. This is great because you don't have to use your phone to send out the campaign to the targeted clients. Cons Pricing and Customer support. I have help companies during the implementation process and have not been a fan working with their support team. They have never been attentive and rarely know the answers to issues the first time. Also, I would not recommend this product to a small business because it can become very expensive and you are locked into a 12-month contract that may not work for every company. Review Source LL Leaanne L. Director of Lead Generation Real Estate Used the software for: 2+ years ### "6 Year User" April 30, 2019 5.0 It was great! Far exceeded our expectations and helped us build great lead conversion systems! Pros Our real estate team used Boomtown for 6 years. We loved the service and only moved for one major reason, to allow our administrative staff to use the same platform as our sales staff. We still recommend Boomtown to this day for someone looking to take their sales team to the next level. It is by far the most visually appealing real estate software, which makes it incredibly easy to use. I loved the ease of sorting clients by various criteria, to specialize the call lists for the day. The MOJO dialer integration led to major success for our team. If you are looking for a CRM, this one is worthy of a look! Cons We had to use Top Producer for admin (listing and contract management) which did not communicate directly with Boomtown. This forced us to audit and upkeep 2 systems simultaneously, and led to a lack of communication between sales and admin staff. If Boomtown made the platform user friendly for contract and listing management-we would have stayed indefinitely. Review Source AS Adrian S. Realtor Real Estate Used the software for: 1-2 years ### "Boomtown is great but expensive" May 12, 2022 4.0 Great! Pros Great features for tracking clients and automation for drip campaigns. Cons It seems a little dated and would be nice to have a face lift. A better mobile app would be helpful. Reason for choosing BoomTown User friendly Switched from [Podio](https://www.capterra.com/p/128631/Podio/) Needed a bigger and more powerful CRM Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.