SEMrush

SEMrush

4.5 / 5 65 reviews


Average Ratings

65 Reviews
  • 4.5 / 5
    Overall
  • 4.5 / 5
    Ease of Use
  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    $99.95/month
  • Deployment
    Cloud, SaaS, Web
  • Support
    Business Hours

Vendor Details

  • SEMrush
  • www.semrush.com
  • United States

About SEMrush

SEO system that includes keyword research, backlinks, site audit, position tracking, charts, and advertising research.


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SEMrush Features

  • A/B Testing
  • Account Alerts
  • Analytics / ROI Tracking
  • Bid Management
  • Budget Management
  • Campaign Management
  • Conversion Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages / Web Forms
  • URL Builder
  • A/B Testing
  • Auditing
  • Competitor Analysis
  • Content Management
  • Dashboard
  • Google Analytics Integration
  • Keyword Research Tools
  • Keyword Tracking
  • Link Management
  • Localization
  • Mobile Search Tracking
  • Rank Tracking
  • Revenue Management
  • User Management

SEMrush Reviews Recently Reviewed!

Essential to organize your SEO and SEM

Nov 16, 2017
5/5
Overall
2 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: SEMrush has an incredible amount of metrics and warnings that will allow you to take your website to the proposed destination.

Cons: Having so many functions and possible views is easy to get lost when you start using it. It needs an initial learning.

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SEMrush is a must have tool for competitive search analysis

Nov 14, 2017
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Value for Money
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Pros: SEMrush is easy to use: you just put in a domain and get data right away. It's a great tool to use to identify search competitors, what's working for you & your competitors, and what's not. You can get basic insights to keyword rankings, and what keywords you share with competitors (your industry competitors might be different than your search competitors). It provides solid data for paid and organic search.

Cons: While it's easy to use, there's only so much actionable insights to get from it. A list of keywords is a good place to start, but all the traffic is estimated from formulas and there's so much more to it than that. As far as tools are concerned, this is not a limitation only shared by SEMrush - there's only so much they can do. Some additional keyword filtering options would also be nice.

All the tricks to be an SEO expert can be learnt here.

Nov 09, 2017
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Pros: It gives you a clear understanding about the search engine optimization and search engine marketing of your website.

Semrush, easy to use, yet powerful.

Oct 27, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Pros: Semrush is a very easy Seo solution that suits each and every needs I may have in my day to day routine. I use it to track my keywords and my competitors', and also check how my websites behave in the Serps.

Cons: Semrush has its flaws, but they're few. The datas are not really accurate, regarding the natural trafic, and some variations don't reflect the reality. But, no tools whatsoever is 100% accurate.

By far the best toolset for SEO

Oct 13, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The Traffic Analytic and The Backlinks tools has been saved me hundred of hours. with those tools I have been discovered the competitors strategy, their ads providers, their links and so on.

Cons: At the beginning the dashboard can be overwhelming. Once you are familiar is quite easy. If you compare it with Moz vs Ahrefs, Semrush is most complete in overall, but the others has some key features such as keyword management that Semrush does not have at this moment.

Good product to quickly have a complete SEM overview

Oct 12, 2017
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Good value for money. Very complete functionalities. Loved the fact that there are very frequent updates.

Cons: Not always accurate with numbers (eg root domains) compared to alternatives. Would be great if accuracy could be improved

An incredible useful and powerful tool for bot SEO and digital advertising but it is quite pricey.

Oct 10, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
2 / 5
Value for Money

Pros: The ability to check how a given site we are doing work on stacks up against other competing sites is very powerful and gives us an edge when optimising for site awareness

Cons: It is on the pricey side of things for a tool that isn't strictly vital and it free usage limit is quite restrictive.

Great insights but not super actionable

Oct 10, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
Likelihood to Recommend: 5.0/10 Not
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Pros: I like how this tool analyzes SEO in a way that I've never seen before, so it brings a lot to the table.

Cons: Unfortunately, due to different constraints posed by the web building tool that I'm using, turning the analysis into strategies and actions are not that easy.

Overall: No benefits so far, sorry to say.

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If you consider useful an SEO professional, you must use it.

Oct 10, 2017
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The ability to plug in a website URL and quickly see (1) which keywords it is ranking for and (2) what keywords it is buying in paid search is in a word, invaluable. This has on more than one occasion helped me to secure a new client. Thus, the software has paid for itself many times over already.
The Website Audit feature is very good and competitive with anything else out there -- Raven Tools, A Hrefs, MySiteAuditor, etc.
The new SEO Ideas functionality is a very awesome, very promising feature that will definitely keep me renewing for another annual subscription.

Cons: The Link Audit Tool is a little weak. Not quite good enough for me to be able to let go of my A Hrefs subscription. I hope this will improve so I can cut back on my very high "Tool Overhead" costs.

Overall: Lightning fast intelligence about any websites or keywords that I choose to run!

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I use SEMRush to monitor the SEO health of all my clients.

Oct 10, 2017
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: My favorite thing about SEMRush is the keyword search tools. Even though keywords are everything when it comes to SEO anymore, they're still very important both for ranking and as an insight into a company's market share.

I was an early user of products like Market Samurai and the Google keyword tool back when they both actually told you something useful. This isn't exactly like the early days of SEO, but it's close. You can search keywords and actually return quality, actionable data that you can use in your AdWords campaigns, on-site SEO, and Social Media optimization.

Then once you've found the words you're looking for the Keyword Magic function allows you to drill down and discover long-tail and phrase match keywords. Whether you're looking for keywords to help you rank locally, nationally, or across the world, SEMRush is the best option for the money in my opinion.

Cons: I really don't dislike anything about SEMRush. If I had to find a least-liked feature, it would be the steep learning curve. Unless you have a firm understanding of SEO concepts and strategies, it's easy to get lost in there.

That said, the reason why there's a big learning curve is because there are so many features packed into one application. Keyword searches are only the beginning. You can monitor your Social Media rankings, your backlinks, your online reputation, and so much more with SEMRush. There's a lot to learn, because there's a lot to use.

Overall: From this one application, I can monitor the overall SEO health of multiple clients in multiple locations. I can run insightful, professional-looking reports to give to clients. And I can quickly research both their past history and their next steps. When it comes to SEO, SEMRush is the only tool I need.

Great tool for SEO and doing competitive analysis

Oct 10, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Pros: - Great way to do Keyword search and how you rank for certain words
- Great way of understanding what backlinks you currently have
- Easy way to look at your competition and what keywords they rank for

Cons: It is one of the more expensive tools out there, but overall worth the pricing even for a couple of months to do competitive and baseline research.

I feel like it has a lot of good features but the UI /UX is hard. I need guidance.

Oct 03, 2017
4/5
Overall
2 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: I get to see and compare my competitor's organic, paid search, display and search engine optimization data.

Cons: The user interface is hard. I need guidance to navigate the tool. It is not too intuitive to work with.

Overall: I like that I am able to see my competitors data. Everything in one place. Organic stuff, paid search, search engine optimization, display, all.

Full range of of features

Sep 07, 2017
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I'm amazed at the range of possibilities I've gleaned from their exceptional data sources. It's priced too low.

Cons: I'd like to see even more inbound link data, but that's a minor shortcoming. I can't think of any other cons.

Easy to use

Sep 07, 2017
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support

Pros: Option to see competitors ad copy, I like to be able to see the size of the competitors budget. I like the option to change the google base

Cons: The actual magnitude of search numbers are not that accurate. Sometimes the numbers are underestimated.

Easy for comprehensive keyword research

Sep 06, 2017
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: Huge database of keywords to choose from. Great for comparing against competitors and finding content opportunities

Cons: Limited functionality for other SEO needs. Better tools out there for back link analysis and rank tracking

The Only Tool Which Can Help DIgital Marketer

Aug 20, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
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Pros: competitor analysis like mossad :)
keyword research
backlink analysis like a crawler does
Easy to use as anyone can use it
a complete packages of tools

Cons: it is not free :)
free trial is for 30 days only
nothing more cons it is already loved by top bloggers and internet marketer worldwide.

Overall: keyword research and backlink analysis

SEMRush is a great tool for SEO

Jul 27, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: We use the keyword research portion of SEMRush extensively and it has been very reliable and typically returns great results. Their backlink checker is also a very useful tool and provides their own scoring mechanisms that make it easy to understand and communicate to other members on the team. They also continually add new tools like the SEO Content Template tool that is very useful.

Cons: The only real downside of this software is having to pay a higher price for historical data. That should be included with even the lower tiered pricing. They would get 5 stars for value for money if they included this in the lower pricing tier.

Great Competitive Analysis Software

Jul 20, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
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Pros: Insights into competitors that are easy to share with less technology focused people. SEMrush gives good insights into what competitors are doing that is working on their website.

Cons: Takes some experimentation to get value. A lot of trial and error in the beginning. Probably not the first SEO tool you should buy.

Spot on SEO tool

Jul 19, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I often use the keyword tracking tool and site audit and it works great to keep an eye and optimize your SEO performance.

Cons: I have not had many issue using the tool - it is my go to SEO tool and I a recommend it to all level users

Overall: Great SEO results

easy to use, informative

Jul 18, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
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Pros: Love how easy it is to pull reports and have the option to customize them. Also I love the competitors feature and the visibility chart. It's very helpful to show clients that information.

Cons: Limits on the number of projects and keywords you can have. Also the number of users for the account.

Overall: Custom reports, useful competitor information and historical data on rankings.

The Best SEO/SEM Platform we Have Used

Jun 07, 2017
4/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: What SEMrush allows you to do really well is the ability to gain insights into competitors¿ strategies in display advertising, organic positioning and paid search, and back link building.

Cons: SEMrush is one of the more expensive platforms out there for SEO work. If you are not in need of at least 50% of the platforms abilities you will likely be able to find a cheaper alternative.

Best SEO web software on the market

Jun 07, 2017
5/5
Overall
2 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
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Pros: Has a large database, great support, awesome exports, and (a bit off topic) hosts #semrushchat - a weekly tweetchat to get up to speed in the industry and on how best to use SEMrush.

Cons: It's spendy, and the tiers do not offer much more value, except for maybe the one thing you want that cannot be justified to your superior when looking to increase tool spend.

Overall: You crush competitors when doing SEO using SEMrush as your instrument of choice.

Simply Extraordinary Magic is what they should call it.

Jun 07, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
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Pros: I've been using SEMRush since the beginning and they are constantly evolving this platform. From their weekly #SEMRUSHCHAT, to on-site feedback, they want to know how we use it and what will make it better. It has become so much more than an SEO tool for me. Competitive intelligence, research, paid program planning, it does so much. Easy to use, easy to understand, well worth the money.

I have used this SEM rush for analytical purpose, and it gave the fabulous results.

Jun 01, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Reports , Analytical reports which the every business need at present. Keeps you up to date with your competitors.

Cons: Costing of this product is little bit on the higher side, since we are using the trial version and planning to go for the paid version.

Overall: Done the competitors research

Great tool in SEO arsenal for those who can afford

May 26, 2017
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The best thing about this soft is competitor analysis, of course. I also like the interface is easy to understand while providing a good depth of data.

Cons: The soft is pretty pricey. Backlink analysis seems not be the strongest part. If the latter is fixed, it could be the true all-in-one soft.

Overall: Pleasing to use and provides deep analysis of keywords and competitors.

Very Good Multi-Purpose SEO Tool

May 16, 2017
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: SEMrush is a great multi-purpose keyword tool: it's helpful for discovering new keywords to target, identifying keyword phrases you may not have known your site was ranking for, and identifying competitors' target keywords. Even better, it identifies both paid and organic target keywords for competitors, and provides intelligence about how they are using AdWords.

Cons: Entry level pricing is high; it would be great if there were a lower starting price point for consultants and small company marketers who don't need 10,000 results per report. In addition, while SEMrush is very strong on keyword research and tracking, the newer areas of the software (like social listening and backlink analysis) aren't as mature yet. There are better tools for these functions. But if SEMrush can catch up, this could be a killer all-in-one SEO tool.

Overall: The biggest benefit was for SEO audits; this is a very helpful tool for setting a baseline and discovering the strengths and weaknesses of a site from an SEO standpoint. Longer term, it was helpful with keyword research and tracking, and for analyzing competitor AdWords campaigns.

Key Words From Competition!

Feb 01, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
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Pros: Love that I can see what the competition is up to!

Cons: Nothing. I really like the features. The company is constantly making improvements.

Overall: As a marketer, I LOVE to know what my competitors are up to. This software is useful and will be beneficial to any industry. TRY IT!

Recommendations to other buyers: Try it!

Must have tool for all SEO professionals

Feb 01, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
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Comments: The tool is just awesome. It's a must have tool for all digital marketing / SEO professionals.

I love the depth of information shown in various easy-to-understand dashboards.

Keyword tracking and competitor tracking have been the most valuable features to me.

Expensive but worth it - a Swiss Army Knife of Competitive Research Tools

Jan 25, 2017
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
2 / 5
Customer Support
3 / 5
Value for Money

Comments: SEMrush is a product that you have to learn first but once you do, it's very powerful. I use it several times every day. There are certainly some weak spots, such as the backlink report (typically reports less than 10% of the links that Majestic does) but overall it is very useful.

Good Alternative to Compete.com

Jan 13, 2017
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Comments: After Compete.com shut down, we looked for an alternative software to track our competition. The dashboard takes a little bit of time to figure out what all functionality is there, but after the learning curve is over, the functionality is really useful.

My Main SEO Tool

Jan 13, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Does everything pretty well. Excellent at estimating competitor organic traffic and rankings.

Cons: Backlink reporting is still all over the map, with old links showing up as new, etc.

Overall: I've used most of the SEO tools out there. Been doing SEO since 2000 and SEMRush is now my #1 tool I use every day. Good all-around tool that has the basics covered (rankings, backlinks, keyword research, audit, etc.) I also use specialized tools to get better data that SEMRush provides, so it's not perfect.

Moz and Ahrefs are the two main competitors. I prefer SEMRush to Moz for most things (faster/better updating of links, rankings). I'm still demoing Ahrefs so can't provide a comparison there.

Recommendations to other buyers: I recommend a trial to compare with your current software.

Best SEO Reporting

Jan 09, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Best reporting system out there. We are a medium sized SEO company and are always looking for better reporting for internal use. SEMRush provides all the information we are looking for and is Reliable. We have used many systems and often find errors in the reporting. We haven't had these issues with SEMRush and look forward to new updates down the road.

SEMrush Software

Jan 05, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Comments: Great software for discovering new keywords and the competition related to them. Also very helpful in finding competitors, backlinks and site health.

Absolutely Love This System

Jan 05, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
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Pros: Great keyword research. Great competitor analysis. Great analysis of your own webiste.

Overall: If you are looking a program that helps you do SEO research, then SEMrush is the program for you. It allows you to do extensive Keyword research and competitor research. It also gives you the opportunity to analyze your own site and see where you are lacking when it comes to SEO. There are many other features I don't even use that I feel would be beneficial, but I haven't been able to use it. Overall I would recommend this program to anyone!

Great for the novice SEO

Jan 05, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Comments: I have been using the SEMrush project feature to monitor keywords that my site targets. It's extremely user-friendly and you can set up custom email alerts for all sorts of search engine events. They are constantly releasing new features and actively seek feedback from customers. Overall, I am a satisfied with their offerings.

Easy Tool to Use and Get Up to Speed

Dec 13, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money

Comments: If you are in need of an SEO tool which lets you do keyword research, track keyword ranks, check on your backlinks, check competitor ranks & most importantly, and do an SEO review of your blog, then SEMrush is right for you. Well designed easy to use.

See Your Competitor's Organic and Paid Results

Dec 07, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The ability to dig into backlinks is a great option.

Cons: Make sure you know exactly how you want to use this and how often. It can get pricey. We use the Guru level and that is more than sufficient for our needs.

Overall: We like this software and have used it to look locally at our competitors advertising practices as well as results. Being in the competitive field of higher education this helps us look regionally and fine tune our campaigns based on our competitor's ad buys.

See Your Competitor's Organic and Paid Results

Dec 07, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The detailed analysis plus the ability to dig into backlinks.

Cons: The price can get high so before you purchase to make sure you know what you want and how often you want it. We use the Guru level and it is sufficient for our needs.

Overall: We like this software and have used it to look locally at our competitors advertising practices as well as results. Being in the competitive field of higher education this helps us look regionally and fine tune our campaigns based on our competitor's ad buys.

Track Your Ranking and more

Dec 06, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
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Comments: SEMRush is a great tool. I use it weekly. It is a trusted source of information.
When it says you are gaining or losing visibility, you better believe it.
It will compare you to your competitors.
It tracks free and paid search results.
There are so many things it can do. It will run a website audit. It will track keyword ranking. It can give you backlink information.
I have it send me an email periodically so I can track my visibility against a few of my main competitors.
I trust their information and you should too.

Great website comparison tool

Dec 06, 2016
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: High-level website health perspective

Cons: No the best for extrapolating granular data.

Overall: We use SEMRush for high-level website health updates and comparisons versus our competitors. It's a huge help, and the consistent release of new functionality is a major asset!

One of the Best SEO Softwares

Dec 06, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
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Pros: Tons of data at your fingertips. Great API.

Overall: I use SEMrush on almost a daily basis as an SEO professional at an agency. It's keyword research tool is a good competitor to Moz's keyword explorer. The API is super flexible, so you can integrate a lot of the reports into things like Google Sheets. I love the domain vs domain features, where you can get common keyword reports across competitor domains. Another great feature is the SERP Features...feature. It's an invaluable tool to look for opportunities to get instant answers or other rich snippets for my clients.

Not worth it

Dec 06, 2016
2/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
1 / 5
Value for Money
Likelihood to Recommend: 1.0/10 Not
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Pros: SEO rank tracking, SEO advices, keyword tracking

Cons: Keyword research tool - BAD

Overall: I did a one month trial for this product, keeping in mind the great hype that it has - but i was surprised to see it's not that good. The keyword research tool gives just bad results. It's not at all worth buying. I really think these guys can do better.

Recommendations to other buyers: Improve your keyword research tool

Great for keyword research

Dec 02, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Comments: SEMrush does so much. And the people that work there are cool, too! My only issue is I can waste a whole day digging into data because it is so fun to see what competitors are doing and what we should be doing next for content marketing.

Great intelligence tool for digital marketers

Dec 01, 2016
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: great intelligence search tool. Has your paid competitor analysis, organic analysis, competitors, backlinks, etc. A comprehensive view of online presence.

Cons: Some data is not very accurate and may seem outdated or totally off. Backlinks are also not really accurate.

Overall: Have been using this tool for years. Great intelligence tool for doing organic and paid research. Great starting point for anyone looking to do research for online marketing - good overview of all the different aspects of competitive landscape.

Recommendations to other buyers: Great tool to use to give you a perspective of the online marketing landscape.

Crush on SEMrush

Nov 28, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It gives us the big picture of a target's website. We don't have to poke around multiple platforms and pieces of software.

Cons: Don't get much for free -- quick upsell.

Overall: SEMrush helps our digital marketing team take a peak under the hood in the most time efficient way possible. Saves us time & moneys.

Recommendations to other buyers: If you do SEO, SEM, or social -- I highly recommend it.

Very useful tool

Nov 10, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Very simple.

Cons: Direct. More information to the softwares. Maybe a direct channel to reply feedbacks.

Overall: We use a lot in our brazilian PR and Inbound Agency. Unfortunately some functionalities are based just in English. Need improvements to localization to Brazilian Portuguese.

One of the main tools in our SEO arsenal

Nov 09, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Comments: SEMRush is one of the main SEO tools that I use to perform research on organic and paid search. I use it to do competitive research around organic and paid search and assess where the gaps and opportunities for my clients are. Really easy to use, great value for the money.

Great value in SEO tools

Nov 08, 2016
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Comments: I use this tool on a daily basis as an inhouse SEO. This tool is the best bang for buck SEO tool for someone getting into SEO. Has features for back links, organic rankings, historical, keyword rankings

Invaluable resource for Online Marketing Teams!!!!!

Nov 07, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Quick and easy to use and train new users
The level and quality of data is hard to beat
Makes pulling competitive intelligence easy
Gives a new perspective to keyword analysis
Marks major updates on search engines
Gives overall site health
Great customizable reporting features
Automatic reporting

Cons: Can be expensive depending on how many projects and keywords you need
Some of the tactics is explores for SEO are dated and should be removed

Overall: SEM Rush is a product that a marketing team can not live without. It bring tremendous insight into every online project quickly and easily. SEM Rush has allowed us transparency with clients and the ability to pull competitive data and make educated decisions on strategy. The site tracking tool allows you to manage projects, quickly audit a site's health and even see current rank in a quick and easy report.

Recommendations to other buyers: It's the best search tool out there.

Great SEO tool with okay UI

Nov 03, 2016
4/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Comments: While I prefer MOZ, SemRush provides a more numbers-based experience. So if you are a quant marketer, it's probably the web app you'll prefer.

SEMrush is an excellent website analytics tool.

Nov 03, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Comments: We have been using SEMrush for a couple years now and it has provided excellent insight for our site optimization.

Search Engine Marketing and More

Oct 14, 2016
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Breadth of functionalities, usable by non-SEO experts.
Benchmarking capabilities on social media.

Cons: The user interface is improving, but still not the most user-friendly

Overall: I have been using SEMRush for over a year, first for SEO activities and now for benchmarking our company's activities on social media. The tool has many functionalities, and is adding more frequently.

Best source for SEO datas

Oct 13, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Huge amount of great datas

Cons: Maybe hard first time to find the good data in interface

Overall: Semrush provide great and precious datas to help you analyze, understand and work on your SEO

You can track many factors, analyze competitors SEO and make decisions for your SEO strategy

Very powerful to choose strategic keywords, analyze PPC campaigns.

Great media intelligence tool

Jun 30, 2016
4/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support
4 / 5
Value for Money

Comments: If you want to get a quick 360 view of what your competitor is doing. All you got to do is type a url or a keyword ands SEMRush picks it up from there.

Pros: Easy to use. Data is accurate.

Cons: None, to be perfectly honest.

Great help for SEO and SEM campaigns

May 02, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Value for Money

Comments: Our content team has been using this to find the best topics for their copy - it became their favorite tool. It offers a real depth of data that helps make decisions about focusing on particular keywords and phrases that will later serve as a source of traffic to your website. There's also a community around the product. Great product!

Pros: Allows to measure and manage the growth of the traffic on the website. It really helps content marketers in making decisions about choosing the right topics for their posts.

Cons: There are some minor issues with backlinks calculation. The navigation requires time to get used to, it might seem complicated for the non-technical users.

My Favorite SEO Tool. Ever.

Dec 16, 2015
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support
5 / 5
Value for Money

Comments: SEMRush is my go-to tool for keyword research, Paid positioning research, and individual keyword campaign management. I use their API for reporting in Google Sheets, I use their backlinks tool, and it always works exactly the way it's supposed to.

Pros: The site audit and project management tools make reporting a piece of cake. If you use Adwords, or in any way want to understand your competition when trying to rank for specific keywords, this tool is a must-have.

Cons: The backlink tool could be a bit more robust, but as it is fairly new, I would guess that it will be improved in the near-future.

A great all-rounder with lots of insightful data

Jul 15, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: SEMrush is one of the leaders when it comes to tracking the performance of a website, and also has a whole lot of useful insights to discover new opportunities, particularly when doing keyword research. Simply enter a keyword that you think is important in your industry and SEMrush will provide data around how often the keyword is used in search, and estimated CPC if you were to bid for it in Adwords. But the best bit is that it also gives you similar keywords that have high search volumes in order to help you make a decision on which keywords to target. This is also available across several other countries. You can also use SEMrush to track your visibility for paid or organic search, along with estimated traffic for a website over time, so it's one that I check regularly. SEMrush have built a community around the product, with a strong blog and some interesting discussions on Twitter via the #semrushchat hashtag.

Pros: Nice clean dashboard overviews with graphs and charts to give a quick overview of a website Lots of other useful tools to check everything from backlinks to competitor research free version that is good enough to pull out some useful information Affordable, with plans starting from under $70 per month

Cons: The site you want to check has to be fairly well established before you can get much useful data, so not very useful for small or new websites

Great Tool for the technical user

Jun 22, 2015
5/5
Overall
3 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: SEMRush is a powerful and feature rich tool for the technical marketer or SEO data nerd. It's in depth, robust, and full of actionable metrics. They do a good job of supporting their user community. Don't be fooled by the "SEM" in the title. While it does have a seamless interafce to AdWords data this tool goes well beyond SEM and into on-page, technical, and content assestment. The depths of SEMRush is almost without equal from a competitor.

Pros: Depth of data Great community culture Agency friendly

Cons: Lots of data means a more complex interface Could be overwhelming to those with light hearted data minds

Nov 08, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Apr 28, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Feb 21, 2017
4/5
Overall

Oct 31, 2016
3/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
2 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Aug 03, 2016
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Apr 02, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Mar 09, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money