# Page 82 | Semrush Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 82 - Is Semrush the right Competitive Intelligence solution for you? Explore 2317 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/151962/SEMrush/reviews --- Semrush 4.6 (2317) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated May 15th, 2026 # Page 82 - Reviews of Semrush ## Showing most helpful reviews Showing 2026-2050 of 2317 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use JH Justin H. Digital SEO Specialist Mechanical or Industrial Engineering Used the software for: Less than 6 months ### "SEM is the best SEO software " October 12, 2020 5.0 Without my job would be mcuh more difficult. I use it everyday for my day to day activities! Pros position tracking is vital to watching our clients success and the dashboard on SEM allows me to track each project easily. Cons At first it was difficult to find my way around the different features. Review Source Response from Semrush October 22, 2020 Hi Justin, thank you so much for your review! We are happy to know you enjoy SEMrush tools! VR Verified Reviewer Myself Marketing and Advertising Used the software for: 6-12 months ### "One of the best SEO tools" March 30, 2021 5.0 Overall, I plan on continuing to use for my content marketing research. Pros I like that delivers reliable SEO information. I am able to use the tool for planning my content marketing initiatives. Cons Sometimes I find discrepancies in the traffic information provided by and other tools that I use for SEO. Review Source AB Alizée B. SEO Consultant Marketing and Advertising Used the software for: 6-12 months ### "Part of my go-to tools for SEO" February 17, 2021 5.0 Pros I am very fond of the Projects dashboard to have a simple view of the health of my clients' websites. I often use the audit tool and the keyword magic tool as part of developing SEO strategies for my clients. Cons There is a bit of a learning curve when using , but most of the questions I have are quickly ansered on their extensive blog. Review Source HB Helena B. Professional Mentor Professional Training & Coaching Used the software for: Less than 6 months ### "Great software for any small business trying to improve their SEO" February 23, 2022 5.0 Overall I am happy with it Pros I like that it's easy to use and effective. I think there are many things confusing about SEO, especially someone trying to start, makes it simple. Cons Pricing is a bit expensive compare to competitors Review Source JT Jeffrey T. Content Director Used the software for: 2+ years ### "Easy for comprehensive keyword research " September 6, 2017 5.0 Pros Huge database of keywords to choose from. Great for comparing against competitors and finding content opportunities Cons Limited functionality for other SEO needs. Better tools out there for back link analysis and rank tracking Review Source JS Jennifer S. Marketer Health, Wellness and Fitness Used the software for: 6-12 months ### "SEO tool" March 4, 2020 5.0 Overall pleased with the insights gained using . Pros provides a wide variety of tools and insights into SEO as well as reporting that is robust and easy to navigate. Cons One downside of would be the cost of the software. The platform could also be difficult to use at first when trying to familiarize oneself with all the different tools. Review Source GV Gabbie V. Grow Marketer Market Research Used the software for: 6-12 months ### "Usefull but quite expensive for a SEM tool" November 12, 2021 5.0 Good but you have to be mindful of it limitations Pros I find really helpful the tools for competitive analysis also the category classification for funnel level of the keyword is really useful Cons The limited project option for tiers of price Review Source YK Yaroslav K. Information Technology Major Higher Education Used the software for: 6-12 months ### "Best and most comfortable and fast-growing SEO Checkup Platform" December 20, 2018 4.0 Pros One of the best solution on the market for SEO wors with the website and apps. Great scalability and amazing features even on the free account. Cons Free features are a bit limited and not very easy to use at the beginning. Also, the whole platform is a bit complecated to learn. It would be nice to have something like a welcome tutorial. Review Source DN Derek N. CEO Financial Services Used the software for: 1-2 years ### "Great way to vet your website!" July 9, 2019 4.0 Pros Lots of great metrics to track on your website. Cons Free version is restrictive from how many times you can use it each month, the paid version is too expensive for small business owners. Review Source Lakshmia F. Marketing Strategist Market Research Used the software for: 1-2 years ### "The IT tool for SEO/SEM" April 19, 2019 5.0 Pros Vast keywords Fantastic auditing system Leveraged by many well known companies Cons Very pricey for smaller businesses Traffic Analysis is an add-on Review Source VR Verified Reviewer Marketing Executive Marketing and Advertising Used the software for: Less than 6 months ### "SEMrush is a must-have for SEO" December 12, 2018 4.0 is a reference as a SEO tool. However, the price are ridiculously high. Great for big companies Pros The quantity of information that you can have from the sofware: backlinks, trustscore, keywords, competitor comparaison. It is very useful for SEO Cons The price is very high so you have to got a good business for using it Review Source ME Miguel E. ceo Program Development Used the software for: I used a free trial ### "It offers many possibilities in the free version" April 30, 2023 5.0 It has been good, despite not taking full advantage of all its functions. Pros The free features are very extensive and varied Cons It is difficult to get all the functionality right in a short time Review Source Response from Semrush June 30, 2023 Hi there. We're so happy to hear you're enjoying our toolkit. About the difficulty of understanding the functionalities, please remember that you can always contact us via Facebook or Twitter DMs—we're always happy to help. We wish you all the best in your work! DK Damian K. Software Engineer Internet Used the software for: 6-12 months ### "Great SEO analytics tool" May 30, 2020 4.0 Pros is an essential tool for online visibility measuring, being it SEO, paid traffic, social media, the amount of data, and information that it provides its huge. Cons Only drawback of that I noticed is that, for personal use or small businesses its a pricey tool. Review Source Response from Semrush June 1, 2020 Hi Damian! Thanks a lot for giving us such a great review. We appreciate it! David A. Aftermarket Supervisor Sporting Goods Used the software for: Less than 6 months ### "Semrush is great to help with SEO" January 18, 2022 5.0 We are working on getting more backlinks and targeting certain keywords Pros It helps point out areas we need help in SEO and backlink audit Cons The cost is definitely a lot for a company of our size Review Source Vivian S. Freelance Blogger/Affiliate Marketing Marketing and Advertising Used the software for: Less than 6 months ### "Excellent comprehensive SEO, Social, and Website Audit Tools" January 30, 2019 5.0 Excellent comprehensive SEO, Social, and Website Audit Tools. A tool that is evergreen. Pros Excellent comprehensive SEO, Social, and Website Audit Tools. A Must-have for everyone who has a business or is marketing professional Cons Nothing really I can pick against this software. Perhaps a more affordable paid option. Review Source Davis B. Co-Founder Internet Used the software for: 1-2 years ### "SEM Rush is pretty solid solution" July 18, 2019 4.0 Pros I like SEM Rush for a lot of SEO related stuff like keyword and competitor research. Cons Nothing much, only thing is that kind of expensive Review Source KT Khushboo T. Founder Outsourcing/Offshoring Used the software for: Less than 6 months ### "Best Social Media Management tool I have ever seen !!" May 17, 2022 5.0 Pros Easily Manages all your social media accounts. Cons Nothing I have seen till now. No cons so far. Review Source AD Ansh D. Content writer E-Learning Used the software for: Less than 6 months ### "Best software for my SEO work" August 26, 2023 5.0 It is one of the best platform out there for SEO related works such as keywords research and more. Pros 1\. The user interface is top notch as every features and functions are on one side.2. It has various number of features and functions.3. It offers great SEO tools. Cons 1\. The learning curve can be steep for new users.2. The alignment is not that great with latest information. 3. The pricing is not affordable for me. Review Source Response from Semrush August 28, 2023 Hi Ansh, thank you for sharing your thoughts with us. We do have a free account level you can check out: https://social.semrush.com/3q7c8W6 Please reach out with any questions and our team will be happy to walk you through a demo if needed. VR Verified Reviewer Post Production Manager Broadcast Media Used the software for: 6-12 months ### "Advanced website analytics and functionality" April 20, 2019 5.0 Pros One of the best tools to improving your website SEO and rankings without hiring professionals. Gives you lost of options and data points to figure out how to make your website better Cons I was hoping they would have better tools for linking social media accounts or seeing more data. Review Source Kate C. New Business Manager Marketing and Advertising Used the software for: I used a free trial ### "Quick insight tool for evaluating site performance" April 16, 2019 4.0 Useful and unexpected tool found through google search. Pros Really like the ease of use, quick insights that this auditing tool draws makes it a very quickfire and helpful tool for unplanned meetings or prospect conversations. Cons The jump from free to paid use is for minimal use and is significant if using this as a top level audit tool. Review Source kK kiran K. Bussiness Head Marketing and Advertising Used the software for: I used a free trial ### "The free version does not have enough " July 29, 2019 3.0 Not enough to make a purchase decision Pros Keyword research. Website Audit, Has quite a lot of actionable details. However not enough to make a marketing pitch. The competitors shown are not relevent Cons The free version does not enough to make a paid decision . Alternatives considered [Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/) Reason for choosing Semrush Budget, Cost effectiveness Switched from [Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/) Was exploring more econimical products Review Source MR Muhammad R. Director Computer Software Used the software for: 1-2 years ### "One of the best SEO tools" May 20, 2021 5.0 Overall, I was able to get the best results and achieved the positive results for mine and my clients' websites. Pros is one of the best tool when it comes to check technical on-page and off-page SEO. It connects with google analytics and give us the advance data that helps us in ranking.it crawls pages and tell us if anything is wrong. Cons It is complicated because of so many options. Each of its option has multiple features so its very hard to get to the exact point. Everytime you have to play around to go to your required point. Review Source KK Katie K. Website Owner Writing and Editing Used the software for: 6-12 months ### "Its one of my favorite softwares to find who my online competition is" July 3, 2018 5.0 I get to check out my online competition, analyze keywords, find info about website traffic and I love how they offer free seo content templates. Those are amazing for beginners. They just offer so much value to website owners. Pros It has an easy to user interface with so much to offer. I can check my competitors information. Check my backlinks. Analyze keywords, check out traffic statistics and much more. I like how its able to let you test out the software for free and then offers even more when you purchase the software. If you need to track more than 500 keywords I recommend going Pro! Cons I wish the prices were a bit lower. Some startup blogs can't afford it. I guess that is my only complaint I have for now. Review Source André P. Founder and Business Consultant Management Consulting Used the software for: I used a free trial ### "Very compete and comprehensive analyses" October 24, 2018 4.0 I have used the free trial and did not buy the service because or pricing Pros Lots of analyses and reports, very comprehensive. Helps you understand under the hood details where can you improve your website SEO. Cons Learning curve. It is very technical analyses and, sometimes, you can get lost on those numbers. The price is quite expensive. Review Source RO Rainie O. Instructor Education Management Used the software for: Less than 6 months ### "Great SEO research with some bugs" July 18, 2019 4.0 Pros Fantastic database of keywords, very powerful, excellent for keyword research. Cons Sometimes the same keywords show different search volume in different areas of . Additionally, I would love the ability to do a comparative analysis that isn't just on a domain level but also say comparing the blogs of two sites. Review Source ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.