---
title: "CTM Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is CTM the right Call Tracking solution for you? Explore 158 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://bx-capterra-9jkl9g9y3-g2dm.vercel.app/p/152004/Call-tracking-software/reviews/"
page_type: "reviews"
language: "en"
---

CTM

4.7 (158)

[View alternatives](https://www.capterra.com/p/152004/Call-tracking-software/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated July 23rd, 2026

# Reviews of CTM

Ease of use

4.5

Customer Service

4.6

## Pros and Cons in Reviews

AM

Alejandra M

Digital Advertising Project SpecialistMarketing and Advertising, 51 - 200 employeesUsed the software for: More than 2 years.

“It’s a reliable and robust platform that has significantly improved our ability to track, analyze, and optimize inbound calls.“

April 13, 2026

SM

Sean M

Director of AdmissionsHospital & Health Care, 501 - 1,000 employeesUsed the software for: 1-2 years.

“CTM, being web-based, also has the potential to experience lags in quality, dropped calls and other issues. And aforementioned, because the system is so complex, it is easy to create logic that causes more issues down the road than intended.“

November 4, 2025

DH

David H

Director, MarketingMental Health Care, 51 - 200 employeesUsed the software for: Less than 6 months.

“Their team built a custom script that pulls specific UTM parameters from our activity session data and logs them into our CRM, giving us a much more granular view of our ad spend and campaign performance.“

November 21, 2025

KJ

Kelly J

Strategic AdvisorHospital & Health Care, 2 - 10 employeesUsed the software for: More than 2 years.

“It is hard to get customer service on the phone to help with any technical issues.“

April 27, 2026

VB

Vincent B

Marketing DirectorMarketing and Advertising, 51 - 200 employeesUsed the software for: 1-2 years.

“Their integrations (Google Ads, CRM platforms, analytics tools) are solid and reliable, and the platform scales well as call volume grows.“

December 15, 2025

JW

Jared W

PPC SpecialistMarketing and Advertising, 11 - 50 employeesUsed the software for: More than 2 years.

“You cant filter calls by campaign medium.“

September 15, 2025

AM

Alejandra M

Digital Advertising Project SpecialistMarketing and Advertising, 51 - 200 employeesUsed the software for: More than 2 years.

“I also appreciate the automation features and call routing options—they’ve saved us a lot of time and improved our customer experience.“

April 13, 2026

CD

Colin D

Digital Marketing StrategistMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years.

“As a self-proclaimed power user I do wish I could grab more data at once, but this is probably a "me problem".“

September 26, 2025

## Showing most helpful reviews

Showing 1-25 of 158 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Loganathan V.  
MIS Infrastructure Support Engineer  
Logistics and Supply Chain  
Used the software for: 2+ years

### "CTM Call Tracking Metrics Review"

April 16, 2026

4.0

I'm working with CTM for the past 2 and a half years. This is my first call tracking solution. So I had my struggles learning how the app works. But the support team was most helpful in getting me familiar with the application. Even when we had some issues with the app they were very patient in helping understand the problem and fixed it for us. Since they have a ton of features like call handling, forwarding, routing, whispers, call queues and IVRs and we use almost all of them, billing can be a headache. But you can get around it by again calling their billing support and they have helped me understand billing in an easy way.

Pros

I love the feature that eventhough I did returned my number, it still allows me to create reports and get the number of calls I got when I had that number.

Cons

The only concern I had with CTM was that agency accounts can't have more than one sub accounts open and reports at the same time.

Review Source

Response from CallTrackingMetrics

April 20, 2026

Thanks for your review!

BM

Brad M.  
Sales and Marketing Technologist  
Marketing and Advertising  
Used the software for: 2+ years

### "Great overall product that met all of our needs."

April 24, 2026

5.0

It has been great, and much more affordable and user friendly than our old system. It was great that we made the switch. Also their customer service is great and very responsive.

Pros

It has been a great one stop shop for us for our phone system, marketing tracking, chat, voice AI, customer and marketing texts, and Call routing. The call quality has been great, and it has been secure using good authentication practices and compliance features.

Cons

There is a learning curve, but fortunately their team did great work in onboarding us and equipping us to work and build as needed.

Switched from

[Amazon Connect](https://www.capterra.com/p/234575/Amazon-Connect/)

We needed a more integrated, user friendly, and cost effective solution.

Review Source

Response from CallTrackingMetrics

April 28, 2026

Thanks for your kind words, Brad! I'll make sure to let our onboarding team know about this review, too.

AS

Alexander S.  
PPC Analyst  
Marketing and Advertising  
Used the software for: 2+ years

### "Not intuitive. Difficult to find information. Too expensive"

April 25, 2022

3.0

It was OK in the beginning. But it's so difficult to find information and to get decent reports on usage. In order to figure out how much we were paying for the Fixed Fee, I had to go into account settings and see what package we were on - because their bills don't actually show this. Their bills are literally: here is the total amount you were charged for the month. Ok, but what is the breakdown? How many minutes were used? What taxes did you charge? You can't find that information easily. Almost like it's by design to hide this information. Going to be dumping this software in favor of a different, more professional solution. There are many professional solutions out there with lower fees and better customer support.

Pros

I like that it tracks calls from marketing channels quite well. It is relatively easy to set up the call tracking and to get phone numbers.

Cons

\- It's difficult to get customer support. When I tried to get Canadian numbers, it was just messages "we can't get you that number at this time". No follow up. No path forward. - Their bills do not break down information. How many minutes did I use for all the client accounts? What was the fixed monthly charge? It's not broken out on the bills. It's very difficult to dig in and get account-level information. - It's really expensive for the price. If you're an agency, you have to pay $120 per month fixed fee, just for the privilege of being able to have child accounts. It's very silly compared to many alternative options out there.

Review Source

Response from CallTrackingMetrics

May 2, 2022

Thank you for taking the time to share your feedback, Alexander. Generally speaking, assistance with technical issues through our Help Desk is available from Monday through Thursday from 7:30 a.m. to 7:30 p.m., Eastern Time and on Friday from 7:30 a.m. to 5:30 p.m. Eastern Time. Our team is available by phone call, chat, or email. With regards to the difficulties with acquiring numbers in Canada, our number providers do occasionally have shortages of numbers in certain regions. When this happens, we should communicate next steps so that you have all options made available to you. We would love the opportunity to research the difficulties you experienced with our services, as well as have an account manager touch base with you to address your concerns with our billing statements and reports. If you could call us at 888-770-3332 or email us directly at info@calltrackingmetrics.com, we can take action to ensure that your concerns are addressed.

SM

Sean M.  
Director of Admissions  
Hospital & Health Care  
Used the software for: 1-2 years

### "Good Quality, Great Insights"

November 4, 2025

5.0

I had a moment the other day where I was asked about my current call platform (CTM) in comparison to an older platform we used prior, and it was really eye-opening. I could not imagine going back and losing insights like customizable reporting, agent stats, live call listening, automated text messages, and ease of purchasing new numbers.

Pros

CTM is a robust call platform, where it's complexity can almost be harmful if you aren't sure of what you are doing. I love that it integrates fully with Salesforce as well as Google Looker. I have spent some time learning the system and love being able to create my own reports, as well as call queues, IVRs, and automations. The AI insights and transcripts are extremely helpful to monitor calls at a glance.

Cons

CTM unfortunately has the capacity to be buggy, and often times there's limited resources to help (unless you pay for an additional support package). I have found the CTM team to be responsive, though, and we have worked through the bulk of my issues. CTM, being web-based, also has the potential to experience lags in quality, dropped calls and other issues. And aforementioned, because the system is so complex, it is easy to create logic that causes more issues down the road than intended. One benefit is that CTM tracks all changes (within almost everything) so you can hunt down and figure out what changed, when it changed, and by who.

Switched from

[CallRail](https://www.capterra.com/p/141829/CallRail/)

Needed a more robust system to handle the amount of calls we were receiving, as well as looking for a way to gain reporting and marketing insight

Review Source

Response from CallTrackingMetrics

November 12, 2025

Thank you for your review!

OV

Owen V.  
API Integrations Specialist  
Law Practice  
Used the software for: 2+ years

### "Great platform for marketing attribution and call center solution."

October 20, 2025

5.0

I have had a very positive experience with CallTrackingMetrics. We found that its automation capabilities has saved our agents from having to do a lot of manual work and has freed them up for higher priority tasks.

Pros

I enjoy the flexibility that is offered using CTM's platform. CTM allows you to create custom triggers for almost any situation or activity that happens within CTM. This allows us to seamlessly integrate with other platforms including our CRM. In addition, we are able to automate many processes which frees up our agents to take care of higher priority tasks. Moreover, CTM's custom fields allow you to pull in crucial client data from your CRM and build out conditional logic based on the client information from your CRM. Furthermore, CTM is constantly putting out new feature such as Voice AI, Smart Routers, LeadReactors, and AI Texting agents. These features are usually free of any additional cost and allows for a more sophisticated phone system.

Cons

Some settings take some digging and trial and error before getting them configured properly. However, this can be overcome with a bit of trial and error.

Switched from

[RingCentral Events](https://www.capterra.com/p/10010919/Hopin-Events/)

Low level of support offered by RingCentral. The automation capabilities for RC were also very limited.

Review Source

Response from CallTrackingMetrics

October 24, 2025

Thanks for the great review, Owen!

DK

David K.  
CAO  
Hospital & Health Care  
Used the software for: 1-2 years

### "CTM Recommendation "

April 21, 2026

5.0

I have been a customer of theirs since they first opened. My first account was with them in 2014 I believe. I would strongly recommend them for anyone needing call center technology for full data attribution and easy routing.

Pros

Very user friendly and even better customer support. They help you get everything setup the way it should be.

Cons

I had some integration challenges with some platforms like Microsoft Bing paid ads but that could be due to Microsoft so not sure.

Alternatives considered

[CallRail](https://www.capterra.com/p/141829/CallRail/)

Reason for choosing CTM

It just seemed easier to use and quick setup. I have also heard good things about CallRail too though.

Review Source

Response from CallTrackingMetrics

April 22, 2026

Thank you for your review, David, and for being a long-term customer!

AG

Arman G.  
CEO  
Construction  
Used the software for: 2+ years

### "Good Platform "

April 20, 2026

5.0

’m very happy with the platform and it’s business friendly usable and you can generate numbers. Tracking is not hard all around. It is a good platform I like it thank you.

Pros

I can pull call recordings easily anytime, its very friendly to use , platform is nice and very practical

Cons

Two face identification, when i log back in every time ask to send text to my cella bit annoying that part

Alternatives considered

[CallRail](https://www.capterra.com/p/141829/CallRail/)

Reason for choosing CTM

Better dashboard and visibility when using all features.

Review Source

Response from CallTrackingMetrics

April 22, 2026

Thank you for your review, Arman!

LF

Lauren F.  
Project Manager  
Financial Services  
Used the software for: 2+ years

### "CTM Review"

September 11, 2025

5.0

Overall, we've had great success using CallTrackingMetrics! The team has been very helpful as we've built the system out to our exact needs, and the feature set is impressive.

Pros

The system has many features available, but the setup is very intuitive. If issues arise, there are plenty of help articles available as well as quick access to the support team.

Cons

It can be difficult to keep cost in check as you add additional services and volume. Billing can be rather complex if using many features, so it can cause a lengthy audit process.

Alternatives considered

[Dial800 CallView360](https://www.capterra.com/p/95951/CallView-360/)

Reason for choosing CTM

The team was more responsive to our inquiries

Review Source

Response from CallTrackingMetrics

September 12, 2025

Thank you for sharing your experience! We’re so glad you’ve found the platform intuitive and our team helpful as you customized it to your needs. We appreciate your feedback on billing and cost management -- this is something we’re always working to make easier. It means a lot that you chose us for our responsiveness, and we’re grateful to support your success!

KJ

Kelly J.  
Strategic Advisor  
Hospital & Health Care  
Used the software for: 2+ years

### "Love CTM - Helped me be a more strategic marketer"

April 27, 2026

5.0

Fantastic! I look better as a marketer when using CTM. My clients trust me more because I am using data instead of just assumptions in my reporting.

Pros

It helped me become a more strategic marketer and understand lead source. Best investment ever and easy to use.

Cons

Lack of customer service. It is hard to get customer service on the phone to help with any technical issues. Have to send an email.

Alternatives considered

[Callcap](https://www.capterra.com/p/157861/Callcap/)

Reason for choosing CTM

Agency recommendation based on their research

Review Source

Response from CallTrackingMetrics

April 29, 2026

Thanks for your review, Kelly! We're happy to hear that CTM has helped you become a more strategic marketer!

CD

Colin D.  
Digital Marketing Strategist  
Marketing and Advertising  
Used the software for: 2+ years

### "Thanks for a Great Decade"

September 26, 2025

5.0

Incredible compared to most other phone software. All the bells and whistles, but not bogged down by widgets, API connections or poor infrastructure. CTM is easy to present and train with, without taking agency away from it's users. It's Your particular setup & How You think work should flow.

Pros

Speed of the platform, Ease of use, Ease of Training new clients & Onboarding existing ones. Setup for digital marketing doesn't get much easier than this- and if it is, it's a worse experience! Please see Service Titan Marketing Pro if you want to know what pain is.

Cons

Agency accounts cannot have multiple sub accounts open and reporting at once. As a self-proclaimed power user I do wish I could grab more data at once, but this is probably a "me problem".

Alternatives considered

[ServiceTitan](https://www.capterra.com/p/150053/ServiceTitan/)

Reason for choosing CTM

Integrated phones in an already slow to work with CRM, alongside differences in marketing theory/conversion actions

Review Source

Response from CallTrackingMetrics

September 29, 2025

Thank you for the feedback, Colin!

DV

Dominic V.  
Business Intelligence Developer  
Hospital & Health Care  
Used the software for: 6-12 months

### "Great marketing tool, subpar contact center application"

August 24, 2020

4.0

I would say that it feels like a slight improvement over my last vendor, NICE inContact, because of the extra marketing tools at my disposal, but the contact center piece feels like a step backwards. The Support experience has been the worst part. It took months, many duplicate cases, and threatening to find another vendor for me to actually get some helpful tech support.

Pros

The suite of marketing features that come baked into the product far exceed the competition (others may offer similar products, but they're almost always a peripheral add-on that needs to be purchased in addition to the standard license).

Cons

The contact center software has not fully matured yet; it feels like an afterthought. Its integration with the biggest CRM in the world, Salesforce, is clunky and riddled with issues that are difficult to troubleshoot and reduce my agents' work efficiency.

Alternatives considered

[8x8 Work](https://www.capterra.com/p/187525/Virtual-Office/)[Vonage Contact Center](https://www.capterra.com/p/104649/ContactWorld/)

Reason for choosing CTM

It was a purely cost driven decision.

Switched from

[8x8 Work](https://www.capterra.com/p/187525/Virtual-Office/)[Vonage Contact Center](https://www.capterra.com/p/104649/ContactWorld/)

Cost and the inability to switch to Salesforce Lightning Experience.

Review Source

JBB

Jessica Briceno B.  
Customer Experience Program Manager  
Construction  
Used the software for: 1-2 years

### "Great Tool, but Takes Time to Build Out"

September 15, 2025

4.0

Pros

I appreciate the flexibility to build out exactly what our organization needs. The team is always supportive and willing to help in any way they can. The AI feature is an excellent tool for gathering customer sentiment and feedback.

Cons

This may have been influenced by the way our organization is structured, but at times it felt like certain requests for CTM or the AI function came with additional costs. While the CTM team was supportive and did their best to assist us, the buildout of projects could be lengthy at times

Review Source

Response from CallTrackingMetrics

September 16, 2025

Thank you for your review!

KB

Kelly B.  
Office Operations Manager  
Warehousing  
Used the software for: 2+ years

### "Great Customer Service"

September 11, 2025

4.0

Overall it meets our business needs. It's easy to purchase and setup new lines. I love the Smart Route feature to ensure all calls are being routed accordingly based on our call menu and queues.

Pros

CTM is easy to utilize and very customizable which makes it great for our business. It helps us manage calls across multiple store locations and have reporting to evaluate our business needs.

Cons

It can be a little buggy at times, but the customer service team is always very friendly and helpful which is greatly appreciated.

Review Source

Response from CallTrackingMetrics

September 15, 2025

Thank you for your review!

PJ

Pedro J.  
Marketing coord  
Real Estate  
Used the software for: 1-2 years

### "Great support and big data tool"

September 30, 2025

5.0

Overall we are satisfied with the tools and it\`s integration with Hubspot. It gives us real information we need in different numbers we use.

Pros

It is a pretty robust app to manage and track the calls from different numbers. It gives you all the information you need and it\`s easy to navigate once you set your agents.

Cons

Setting the agents and making sure it works properly it\`s a little challenge, but the support is good, so it works at the end.

Review Source

Response from CallTrackingMetrics

October 1, 2025

Thank you for your review!

MA

Mike A.  
Owner  
Food & Beverages  
Used the software for: I used a free trial

### "CMT Review by Mike"

September 8, 2025

4.0

Overall I enjoyed using call tracking metrics was easy to find out information as well management is superb

Pros

I enjoys using this platform it was great visually and easy to maneuver through out wether using for phone calls or screening definitely seems grat

Cons

I can’t find anything wrong with this it definitely seems as though it’s a great bang for the buck indeed

Review Source

Response from CallTrackingMetrics

September 10, 2025

Thank you for sharing your experience! We’re delighted to hear that you find CallTrackingMetrics easy to use and visually intuitive, and that it’s been such a valuable tool for your calls and screening. We truly appreciate your feedback and support.

KG

Kevin G.  
Analytics Strategist  
Internet  
Used the software for: 2+ years

### "CTM is a proven asset "

September 13, 2022

5.0

I've been using CTM since 2014 and have learned a lot over that time. We are using CTM for almost all of our customers and most have more than one tracking number. If I ever have questions the support chat is able to help me figure out the issue or QA something in a sub-account. We've been very happy with our experience with CTM.

Pros

CTM continues to upgrade the platform to accommodate GA4 and other platforms we need to integrate with. It doesn't take long to set up sub-accounts and buy numbers, which is a plus.

Cons

I don't have any cons really. There are some features I don't use, but I'm sure they are used by other companies but that is just me nitpicking.

Review Source

AS

Andrew S.  
Senior Admissions Representative  
Higher Education  
Used the software for: 1-2 years

### "CallTrackingMetrics is Truly Effective in Daily Use!"

February 6, 2024

5.0

Pros

Effective resource to consistently collaborate with both prospective/current students. I utilize the softphone and converse communication as a part of my daily workflow.

Cons

In-bound calls don't always pop up when they should.

Review Source

Response from CallTrackingMetrics

February 8, 2024

Thank you for your feedback! We're thrilled to hear that CallTrackingMetrics has been an effective tool for your daily workflow, facilitating seamless collaboration with students. We'll look into the issue with inbound call notifications to ensure a smoother experience going forward.

TW

Tana W.  
Operations Lead  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy to use and set up in minutes"

February 6, 2024

4.0

Pros

We are able to easily purchase and set up multiple numbers quickly for different lead sources in a matter of minutes. I appreciate that installing the code onto a site is very quick and efficient - it's a matter of just adding a javascript to the header of the site! When you're working with hundreds of clients, and even more numbers - every second saved is worth it! Plus, their customer service is great and any issues are usually solved very quickly.

Cons

You can globally set a source, and then apply it to various numbers. However, if you edit that source, it doesn't roll out to the numbers it's assigned to. You have to go through and set that source again. When you're dealing with hundreds of clients, it can be a real drag to have to make those adjustments. I'd love it if they'd let you make global source changes, and then upon save, roll it out to every assigned number with that source.

Review Source

Response from CallTrackingMetrics

February 8, 2024

Thank you for your detailed feedback! We're thrilled you find our platform easy to set up and appreciate your time-saving tips; we'll certainly consider your suggestion for global source changes to enhance user experience.

DS

Dean S.  
CVO  
Marketing and Advertising  
Used the software for: 2+ years

### "The Best Call Management Platform - CallTrackingMetrics.com"

March 19, 2020

5.0

Solved my marketing source tracking, intergrated with almost everything. Solved all my call center issues. So many many issues were solved including the micro picky issues.

Pros

CallTrackingMetrics.com (CTM) is by far the most complete and versatile call management platform I have ever seen. Plus its got a killer call center system built right in. I can't count the number clients whole love this system. And during this corona virus crisis, switching from an office to home was so simple and totally seamless. We and are our clients didnt skip a beat. I have been with CallTrackingMetrics.com since 2014. Yep! And, I could go on and on. From thier willingness to keep advancing their platform, great customer service, marketing source tracking, and so much more, CTM has played a huge part in our company's and our clients' success!

Cons

Nothing!!! Seriously. Just an awesome platform!!

Reason for choosing CTM

CallTrackingMetrics.com had EVERYTHING while others has bits and pieces. For example with most of the alternative products just provisioning phone numbers was a nightmare or you had to request them. With CTM is takes less than a minute to procure your numbers.

Review Source

Response from CallTrackingMetrics

March 23, 2020

Thank you for the 5-star review, Dean. We appreciate your business and look forward to many more successful years of partnership! As always, please let our team know if there's anything we can do to improve our product or services to better meet your needs.

VH

Victoria H.  
Analyst  
Marketing and Advertising  
Used the software for: 1-2 years

### "CTM is the best!"

February 6, 2024

5.0

Pros

The platform itself is great and easy to use. However, their customer service and support is unmatched!

Cons

No connection as of yet with looker studio.

Review Source

Response from CallTrackingMetrics

February 8, 2024

Thank you for your wonderful feedback! We're thrilled that you find CallTrackingMetrics the best and appreciate your praise for our user-friendly platform and unmatched customer service. I am also excited to let you know that we do have an integration with Looker Studio! Here is a link to learn more about it: https://www.calltrackingmetrics.com/solutions/integrations/google-data-studio/

NB

Nick B.  
Sales Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Sales Manager Review"

February 6, 2024

5.0

Overall, it has been a positive experience for both myself and clients.

Pros

Ease of use - simple to attribute marketing efforts

Cons

Dashboard can be a little complicated until you become familiar with it

Review Source

Response from CallTrackingMetrics

February 8, 2024

Thank you for sharing your experience! We're glad to hear that CallTrackingMetrics has made attributing marketing efforts easier for you, and we appreciate your feedback on the dashboard. We're continuously working to improve usability, and we're thrilled that both you and your clients have had a positive experience overall.

SK

Stephen K.  
Content Marketing Supervisor  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy To Use And Scale"

March 17, 2021

5.0

I have loved using the product. The overall experience has been nothing but positive.

Pros

Core functionality of purchasing tracking numbers and dynamic number insertion is simple to set up and scale across multiple accounts. Great for our high number of SMBs use case. There are some pretty robust ancillary features (ancillary for our use case anyway ) that are also quite nice to have (2 way sms in the web GUI, "form reactor" connectivity with website html forms, and real-time chat all come to mind). The support team is also consistently helpful and responsive as is our dedicated account representative.

Cons

Only things I would like to see are more robust "CRM-esque" features that are made with local businesses (or agencies that cater to local business) in mind. It would be nice to have a way to visualize leads from multiple sources in a way besides the call log (i.e. kanban, or "stages" like a typical crm prodcut). Combining the existing call center functionality with more fleshed out, user-friendly lead management features would be amazing.

Review Source

Response from CallTrackingMetrics

March 19, 2021

Thank you for the review and feedback, Stephen. We think we may be able to help with some of features you are looking for, so your Customer Success Manager will be reaching out shortly!

AC

Anel C.  
HR Manager  
Facilities Services  
Used the software for: Less than 6 months

### "Call Metrics Review-HR Feedback"

September 6, 2022

5.0

Pros

It is user friendly, easy to train our new team members in and has made a positive difference for our team.

Cons

It would be nice to have more support on the set up for our small family business. We are discovering features on our own and as we need them. I am sure there is much we have access to that we are not aware of.

Review Source

SJ

Sabrina J.  
Digital Marketing Coordinator  
Marketing and Advertising  
Used the software for: 2+ years

### "Enhancing Campaign Performance and Marketing Attribution"

February 6, 2024

4.0

Pros

CallTrackingMetrics has been a very valuable tool for our marketing team, largely due to its user-friendly interface and features. We like that it allows us to efficiently track the results of our multichannel marketing campaigns by accurately attributing phone leads to their sources. Call recording has been a particularly beneficial feature, as it has helped our clients identify high-performing channels with longer call times and high-quality leads, allowing us to make data-driven campaign improvements. Also, implementing CallTrackingMetrics is simple for our development team, and it has integrated well into our workflow. Overall, we thoroughly enjoy how utilizing CallTrackingMetrics enhances our marketing efforts!

Cons

While we enjoy utilizing CallTrackingMetrics as part of our ongoing campaigns, we would like to see more robust and customizable reporting capabilities to share with our clients.

Review Source

KP

Kathleen P.  
COO  
Real Estate  
Used the software for: 6-12 months

### "Buggy system with below average support"

October 23, 2022

3.0

Negative

Pros

Set up was fairly easy and customer support was responsive during early stages

Cons

The system was very buggy and customer support was all but useless when the system failed to operate basic functionality

Switched from

[CallRail](https://www.capterra.com/p/141829/CallRail/)

Text message capabilities

Review Source

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