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APL's text analysis system providing companies with entity extraction, sentiment and emotion analysis, keyword extraction, and other.
this is super cool and will give your clients a bit of a wow factor
Pros: i like how cool the tech is... it is pretty new so it give a wow factor. I enjoy that there is a free version
Cons: a lot of times you have to scrub your data and teach the tool what is and is not correct. as with most AI type platforms, it can misinterpret if you do not teach it a bit
As a linguist I am interested in how new tech. deal with language analysis.
Pros: It is very user friendly. No need to be an expert. Clear screen, no strong colours, annoying ads, etc.
Cons: The analysis. Language is a human feature. Unfortunately, a machine cannot determine whether a text is positive or negative, produces joy or sadness... based on some terms that appear in it.