---
title: "Moz Pro Pricing 2026 | Capterra"
description: "Learn more about Moz Pro pricing plans including starting price, free versions and trials."
source_url: "https://www.capterra.com/p/152215/Moz-Pro/pricing/"
page_type: "pricing"
language: "en"
---

# Moz Pro Pricing

- Overall rating: 4.5 out of 5 from [350 reviews](https://www.capterra.com/p/152215/Moz-Pro/reviews/)
- Starting at $49.00 per month
- Free trial: Available
- Free version: Available
- Credit card required: Yes

---

## How much does Moz Pro cost?

Moz Pro has **4 different plans**. The pricing **starts at $49 flat rate per month** with a free plan available.

### Starter

- Price: $49.00
- Billing: Flat Rate, Per Month

### Standard

- Price: $99.00
- Billing: Flat Rate, Per Month

#### Standard plan includes:

- 100000 Pages Crawled/Week
- 10000 Rows Per Backlink Query
- 10000 Rows Per Keyword Query
- 100 Keywords Per List
- 100 Links Per List
- 150 Keyword Queries/Month
- 1 Link Tracking Lists
- 1 User Seats Included
- 200 Rank Checker Queries/Day
- 24/7 Support
- 300 Keyword Rankings
- 3 Campaigns
- 5000 Backlink Queries/Month
- 5 Keyword Lists
- 5 On-Demand Crawls/Month
- 60 Performance Metrics: Tracked URL
- 6 Performance Metrics: On-Demand Urls/Week
- Mobile Rankings
- No Speed Crawl
- Unlimited On-Page Grader Reports
- Unlimited Scheduled Reports
- 2 AI Content Briefs

### Medium

- Price: $179.00
- Billing: Flat Rate, Per Month

#### Medium plan includes:

- 10 Campaigns
- 1500 Keyword Rankings
- 20000 Backlink Queries/Month
- 200 Performance Metrics: Tracked Urls
- 200 Rank Checker Queries/Day
- 20 Performance Metrics: On-Demand Urls/Week
- 24/7 Support
- 2 User Seats Included
- 30000 Rows Per Keyword Query
- 30 Keyword Lists
- 30 Link Lists
- 30 On-Demand Crawls/Month
- 40000 Rows Per Backlink Query
- 500000 Pages Crawled/Week
- 5000 Keyword Queries/Month
- 500 Keywords Per List
- 500 Links Per List
- Mobile Rankings
- Unlimited Branded Reports
- Unlimited On-Page Grader Reports
- Unlimited Report Templates
- Unlimited Scheduled Reports
- 2 AI Visibility Dashboards
- 100 Tracked Prompts per month
- AI Prompt Suggestions Tracking
- 10 AI Content Briefs

### Large

- Price: $299.00
- Billing: Flat Rate, Per Month

#### Large plan includes:

- 1250000 Pages Crawled/Week
- 15000 Keyword Queries/Month
- 24/7 Support
- 25 Campaigns
- 3000 Keyword Rankings
- 3 User Seats Included
- 50000 Rows Per Backlink Query
- 50000 Rows Per Keyword Query
- 500 Performance Metrics: Tracked Urls
- 500 Rank Checker Queries/Day
- 50 Performance Metrics: On-Demand Urls/Week
- 60 Keyword Lists
- 60 Link Lists
- 60 On-Demand Crawls/Month
- 70000 Backlink Queries/Month
- 750 Keywords Per List
- 750 Links Per List
- Mobile Rankings
- Unlimited Branded Reports
- Unlimited On-Page Grader Reports
- Unlimited Report Templates
- Unlimited Scheduled Reports
- 4 AI Visibility Dashboards
- 200 Tracked Prompts per month
- AI Prompt Suggestions Tracking
- 50 AI Content Briefs

---

## Is Moz Pro worth the price?

### Value for Money
- Overall rating: 4.1 out of 5
- Good or excellent value for money: 68%

AI summary based on 58 value-for-money rating reviews:
Reviewers appreciate that Moz Pro offers several tools to facilitate the work of SEO professionals, delivering effective results at an affordable cost. Users think the free MozBar meets the basic needs of many digital marketers, while the paid version provides additional valuable features. However, some users report that Moz Pro is somewhat expensive, especially for small businesses and medium-sized agencies.

#### Rating breakdown
- Ease of use: 4.3
- Customer service: 4.5
- Features: 4.3
- Ease of deployment: 4.4
- Likelihood to recommend: 68%

Based on 350 total Moz Pro reviews.

---

## How does Moz Pro compare to other alternatives?

Moz Pro's $49 flat rate per month starting price is toward the lower end compared to its best alternatives; alternatives start between $17 and $139.95.

Moz Pro pricing comparison

| Product | Plans | Starting price | Free version | Free trial | Value for Money |
| --- | --- | --- | --- | --- | --- |
| Moz Pro — 4.5 out of 5 ([350 reviews](https://www.capterra.com/p/152215/Moz-Pro/reviews/)) | 4 plans | $49.00 /mo | Available | Available | 4.1 |
| [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 ([6,250 reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)) | 3 plans | $15.00 /user/mo | Available | Available | 4.2 |
| [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 ([2,325 reviews](https://www.capterra.com/p/151962/SEMrush/reviews/)) | 6 plans | $139.95 /mo | Available | Available | 4.2 |
| [SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/) — 4.5 out of 5 ([382 reviews](https://www.capterra.com/p/127616/SEO-PowerSuite/reviews/)) | 4 plans | $349.00 /yr | Available | Available | 4.5 |
| [Wix](https://www.capterra.com/p/169007/Wix/) — 4.4 out of 5 ([10,756 reviews](https://www.capterra.com/p/169007/Wix/reviews/)) | 4 plans | $17.00 /mo | Available | Available | 4.3 |

---

## What reviewers say about Moz Pro's pricing

### What they like

-   **Moz Pro offers several tools to facilitate the work of SEO professionals** Delivering effective results at an affordable cost. Users think the free MozBar meets the basic needs of many digital marketers, while the paid version provides additional valuable features.
    
-   **The free products and assets are worth exploring** And the free 30-day trial is a good way to get started. Some reviewers feel the competitive price and quality of the link analysis tool add significant value.
    
-   **Moz Pro is a good choice for small business owners due to its pricing structure and affordability** Some users report that even the basic version has enough functions to meet most needs, and the free tools provide substantial value without a monthly fee.
    

### What holds them back

-   **Moz Pro is somewhat expensive** Especially for small businesses and medium-sized agencies. Reviewers indicate that key features like keyword research and backlink reports require additional payments, making the base package less cost-effective.
    
-   **The price has increased over time** Making it harder to justify the monthly subscription cost. They mention that Moz Pro is more expensive than other tools, and some features have moved from the free version to the paid version.
    
-   **The pricing unsuitable for newbies and small companies** And they question whether the value for money is as good as it used to be.