# Page 10 | Moz Pro Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 10 - Is Moz Pro the right SEO solution for you? Explore 349 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/152215/Moz-Pro/reviews

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Moz Pro

4.5 (349)

[View alternatives](https://www.capterra.com/p/152215/Moz-Pro/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 14th, 2026

# Page 10 - Reviews of Moz Pro

## Showing most helpful reviews

Showing 226-250 of 349 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

SV

Sharon V.  
Digital Marketing Specialist  
Photography  
Used the software for: 6-12 months

### "Great SEO tool"

December 13, 2019

5.0

It's has been a great tool to research my competitors and find potential keywords to target.

Pros

It allows me to know the domain and page authority of my competitors and lets me see important stats about keywords when I'm researching for new words to target

Cons

The backlink database needs to improve, and it offers less features than other SEO tools in the market

Alternatives considered

[Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)

Reason for choosing Moz Pro

I was very focused on keyword research and MOZ was the best tool for the job

Review Source

Alex W.  
Owner  
  
Used the software for: 2+ years

### "This used to be my goto SEO tool but others now offer better features"

May 15, 2018

4.0

Pros

It is a great starter SEO tool as it really handholds you through the basic SEO processes. For several years it was the king of organic SEO tools

Cons

For the price, Ahrefs and even semrush offer more and better metrics, and seem to have tools that dig deeper than moz

Review Source

Jonathan C.  
Owner  
Health, Wellness and Fitness  
Used the software for:

### "Not what they once were!"

July 4, 2014

3.0

I recently signed back up with Moz, and wasn't very impressed. They used to be the most powerful SEO tool. Not only are they not as easy to use as their competitors now, but the tools just aren't as good. After fixing issues, there isn't a way to get MOZ to re-analyze your entire site. You have to wait a few days. That's just how it seems to me now. I just can't get much done very fast.

Pros

They still do have a lot of the most powerful tools for analyzing links, etc.

Cons

Clunky compared to Woorank and Raven.

Review Source

RC

Ruth C.  
Marketing Manager  
  
Used the software for: 2+ years

### "Access to lots of information and the toolbar extension is a must for SEO "

November 15, 2017

5.0

Pros

Lots of functions and features. I use it mostly for generating metrics and the toolbar extension in my browser makes it easy for me to see key stats about any website that I'm on - such as title tags, DA,PA and inbound links. It's also good for generating optimisation recommendations for the website. It's really easy to use and doesn't require much training or reading up to get started with this.

Cons

Not many cons for this tool. It does everything you want it to with a nice user experience. I guess the only downside could be that if you have limited knowledge or are a beginner the amount of information could be a bit overwhelming for you.

Review Source

ML

Mary L.  
Marketing Consultant  
  
Used the software for: 2+ years

### "Best SEO tool on the market"

April 20, 2018

5.0

Pros

Moz has been our go to SEO tool for over 5 years. We use the Link Explorer, Keyword Explorer, Open Site Explorer daily.

Review Source

GS

Grant S.  
CEO  
Computer Software  
Used the software for: 2+ years

### "Don't Write a Word without Moz"

January 9, 2018

5.0

Pros

I use Moz's Keyword Explorer to refine what articles I write. It has helped me write articles that get hundreds of unique reads a day and convert to leads and paying users. I also enjoy the weekly reports, and they are especially useful if recently launched your website or are constantly adding new pages.

Cons

I don't like having to wait a whole week for reports to update and run. Especially since I am only maintaining one site at a time. Moz allows you to crawl multiple sites a week, but only publishes one report per site a week. I would love to be able to use the multiple sites crawls per week on the same site.

Review Source

Rolly C.  
Digital Marketing Specialist  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Excellent Suite for SEO Audit"

June 26, 2019

5.0

Moz is a great tool with wonderful support, easy to use and has a lot of functions. I love it.

Pros

The categorization of SEO issues for SEO Technical Audit is the Best.

Cons

I can't extract Open Graph tags per pages.

Review Source

AM

Alex M.  
Especialista en Febook Ads  
Marketing and Advertising  
Used the software for: 6-12 months

### "Una buena herramienta para analizar el SEO de forma constante y fácil."

December 17, 2022

5.0

Pros

Su facilidad de manera visual para analizar el SEO de forma constante mientras navegas, hablo de autoridad de dominio y page rank por ejemplo.

Cons

Quizás el precio para las funcionalidades que ofrecen otras herramientas en el mercado.

Review Source

Response from Moz

January 4, 2023

Thank you for the review, Alex! Wonderful to know you find the visualization helpful. As for the price, we think it's competitive considering all the tools offered.

Nathan S.  
Owner  
Publishing  
Used the software for: 2+ years

### "I stick with the free tools"

November 20, 2018

5.0

Pros

Great stats like DA and PA. The free tools provide a ton of value without a monthly fee.

Cons

I think MOX pro is a bit overpriced. I have paid for it a few times but I find that the free tools are good enough for me.

Review Source

NB

Nicole B.  
Marketing Communications Manager  
Insurance  
Used the software for: 1-2 years

### "MOZ is a great product, even with Rand Fishkin having moved on."

October 15, 2020

5.0

I like using MOZ with SEMRush and other tools. They compliment each other. I recommend it to other people, especially those new to SEO and looking for something user friendly and affordable that is the real deal versus some of the newer SEO tools like UberSuggest which I think still have a ways to go.

Pros

I like that it's very user friendly. Compared to other tools like SEMRush, I find it to be more "fun" and more intuitive to search for keywords and such. It's also a more affordable product depending on the level you choose.

Cons

It doesn't do it all. Compared to SEMRush, there are some features missing.

Reason for choosing Moz Pro

I ended up going with Moz first over price. Then the following year we added SEMRush and now use both.

Review Source

Response from Moz

February 16, 2021

Hi Nicole! Thanks so much for your review. We're happy to know that you find Moz fun, user-friendly, and intuitive.

reda S.  
CEO  
  
Used the software for:

### "A must have tool!"

December 15, 2014

5.0

For I have been working with many SEO & SEM software, I have to admit that MOZ is a must have tool. It gives you a detailed snapshot of your SEO situation that allows you to adjust mistakes you may have done. It si quite a precise tool that covers many SEO topics such as backlinks, page errors... You can also spend hours watching their friday webinars.

Pros

detailed reporting great customer service amazing webinars

Cons

I see none

Review Source

MW

Michael W.  
Ecommerce Manager  
Retail  
Used the software for: 2+ years

### "It's OK"

September 20, 2018

5.0

Pros

We felt like the software was great when we first started our SEO journey. There are now better tools available on the market but this was great to get the basics done.

Cons

Reports could contain more details, lack of suggested ideas etc.

Review Source

VR

Verified Reviewer  
Marketing Consultant  
Marketing and Advertising  
Used the software for: 2+ years

### "The Moz Bar is Great for SEO Tracking"

January 19, 2019

4.0

Pros

The Moz Bar is great for SEO tracking—using it on Google to track keyword rankings is easy.

Cons

The Moz Bar constantly stops working and you have to sign out and sign back in to make it work.

Review Source

RC

Roy C.  
Senior Web Developer  
  
Used the software for: 2+ years

### "Moz has been a key tool for our SEO needs"

March 21, 2018

5.0

Pros

Moz is the swiss army knife of SEO tools. From page analysis with their on page grader to their rank tracker, we uncover so many things about our site. Personally, I enjoy using their domain authority ranking as well as the ability to view key metrics against competitors. As we continue to work on our back links its always a great thing to see how many links we have as well as page opportunities with our key word.

Cons

We're not able to track the top links for our competitors like ahrefs. Which does present some challenges in evaluating our own top links.

Review Source

VR

Verified Reviewer  
Product Marketing Manager and Trainer  
Internet  
Used the software for: 1-2 years

### "A very good keyword tool for SEO campaigns"

March 8, 2018

4.0

Pros

Relatively easy to use and is knowledgeable and intuitive with dashboards that are very helpful and easy to understand. Is great at competitive benchmarking and helping you analyze competitor keywords

Cons

Expensive for what it is. Requires daily use to justify the cost of the software. The user experience can sometimes be frustrating.

Review Source

KR

Kyle R.  
Digital Strategy Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Very Useful SEO Tool"

March 29, 2019

5.0

Pros

Great for tracking organic ranking over time. Also great for tracking keywords, meta tags, and more.

Cons

Sometimes can take a while to crawl sites, but I believe this is more of a technical limitation than anything.

Review Source

VR

Verified Reviewer  
VP Marketing  
Hospital & Health Care  
Used the software for: 1-2 years

### "Good idea, but mediocre execution"

May 9, 2018

3.0

Pros

The DA (domain authority) score is something that was industry-wide used for US domains, so that's something I really used for biz dev.

Cons

Moz is the swiss army knife of SEO tools and that is exactly the problem of it. It can do a ton of stuff, but isn't a leader in any of the tools. The backlink data just wasn't big enough.

Review Source

TA

Tal A.  
manager  
Printing  
Used the software for: 6-12 months

### "Everything SEO releated in one robust website"

September 7, 2018

5.0

Pros

The most complete service i ever used for SEO services, It really has it all and even more, very feature rich.

Cons

Very steep learning curve, not for beginners in my opinion

Review Source

VR

Verified Reviewer  
Managing Attorney  
Law Practice  
Used the software for: Less than 6 months

### "Not for an amateur"

November 4, 2019

4.0

Pros

Great resource with tons of data from many sources.

Cons

Overlays compromise screen size and perhaps too many features for an amateur

Review Source

VR

Verified Reviewer  
Digital Content Specialist  
Hospital & Health Care  
Used the software for: Less than 6 months

### "Feature heavy SEO tool"

August 14, 2019

5.0

Pros

The features of this SEO tool are probably the most robust of anything else out there that I've used. The keyword selection and matching tools work great. It uncovered many, many words and phrases

Cons

The set-up was pretty intensive. In retrospect I probably should have leaned more heavily on customer support or training videos to get on-boarded. It's also slightly disappointing that some of the reports are not available until a week or more after you load up the keywords.

Review Source

VR

Verified Reviewer  
Manager II, Growth Marketing  
Internet  
Used the software for: 1-2 years

### "Quick location management across listings and properties"

May 13, 2020

3.0

fits within budget limitations as compared to other seo tooling

Pros

Updating location data on partner sites and reflecting that data cross all sites instantaneously without manual updates or implications

Cons

SEMrush has visualizations and an easy-to-use interface for assisting and monitoring tools for business owners

Review Source

Response from Moz

December 8, 2020

Hey there! Thanks for the review.

VR

Verified Reviewer  
Digital Marketing Manager  
Computer & Network Security  
Used the software for: 6-12 months

### "Moz is the best SEO tool money can buy!"

July 16, 2019

5.0

Pros

super easy to use and helps you increase your web rankings easily!

Cons

the only thing that could make it better is if it was free.

Review Source

Emmanuel A.  
Creative Copywriter  
Internet  
Used the software for: I used a free trial

### "MOZ Pro for SEOs"

February 15, 2020

5.0

Everyone wants to rank well on Google, and MOZ is one of the software that can make that possible.

Pros

No doubt, MOZ is one of the most comprehensive SEO tool I have used for my blog's SEO. It ran some checks on my blog and gave detailed reports including easy way to fix them.

Cons

When I checked the price of the lowest tier, it wasn't worth subscribing for my small blog. Some of the data are not accurate as well.

Review Source

Response from Moz

December 8, 2020

Thanks for the review, Emmanuel. We really appreciate it. Glad you could find ways to fix issues on your blog.

JM

Jordan M.  
Digital Marketing Manager  
Computer Software  
Used the software for: 6-12 months

### "Big name, great content, dashboard difficult to use at times"

March 13, 2018

3.0

Pros

The customer support is really good. These guys are always super helpful and thorough. Moz has practically invented the SEO space and always has great content (Whiteboard Fridays, Moz Top-10, Beginners Guide to SEO).

Cons

I find the interface and dashboard difficult to use. I find myself spending a lot of time looking for simple info. Other times, I'm left wanting more. It seems like many features of Moz Pro were built separately and haven't really been fused together in a way that's efficient to track data.

Review Source

krishna P.  
Affiliate Manager/ Operations in-charge India  
Marketing and Advertising  
Used the software for: 2+ years

### "A handy tool"

August 28, 2018

5.0

satisfied.

Pros

Ease to use, audit tool i like most, gives snapshot what is required to achieve the goal

Cons

takes long time to analyze. the results are not that accurate.

Review Source

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