# Page 21 | HubSpot CRM Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 21 - Is HubSpot CRM the right CRM solution for you? Explore 4462 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/152373/HubSpot-CRM/reviews --- HubSpot CRM 4.5 (4462) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 7th, 2026 # Page 21 - Reviews of HubSpot CRM ## Showing most helpful reviews Showing 501-525 of 4462 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use LC Lisa C. Marketing Manager Hospital & Health Care Used the software for: 1-2 years ### "comprehensive cloud based CRM" April 19, 2021 4.0 Very good tool if setup properly. Pros It was pretty quick to deploy once we scoped our requirement. The workflow automation was quite impressive and helped to improve efficiency. The email campaigns and tracking integrated with workflow automation was also great. You can use this if you are a 1 person company or a 1000 person company. Cons It is expensive once you start adding on modules. Some features weren't intuitive and I had to write my own instructions to follow to replicate until I got used to it. Alternatives considered [SugarCRM](https://www.capterra.com/p/231638/SugarCRM/) Reason for choosing HubSpot CRM Price and function Review Source VR Verified Reviewer Account Executive Real Estate Used the software for: Less than 6 months ### "HubSpot, a Sales Persons Best Friend" November 27, 2023 5.0 A very positive experience with Hubspot. The platform allowed me to stay organized, knowledgeable about my pipeline, and close more sales! Pros HubSpot really helped our team stay organized with our leads, track our pipeline, and predict how we were doing each month. I really liked how we could see our history with each lead to see who needed to be contact, what was said, and where they were at in the sales cycle. Cons I liked everything hubspot had to offer honestly. Review Source MB Mac B. Sales Channel Coordinator Consumer Goods Used the software for: 2+ years ### "Great CRM but lacks some important features" September 19, 2022 4.0 Great software, plenty of potential integrations and pricing is very reasonable. There are alot of great features, and my account manager pays close attention to the issues I bring up and I have confidence that my recommendations are funneled through to the development team at HubSpot. Pros This software has been integral to our company for managing our wholesale accounts. We have over 5 different programs that are integrated and we rely on it daily. The email customization features are great, however there are a couple of areas that could use improvement. Cons The inability to send out mass emails through direct 1-1 emails is frustrating. We don't want to send out emails all the time through marketing emails as we are not necessarily marketing to our accounts, and we don't want them to have such an easy way to opt out of marketing emails. The inability for the app to associate deals to both the contact and company is frustrating. With plenty of orders coming in daily, it is time consuming to associate a company to all the deals. HubSpot lacks the ability to automatically change the conversion rate of currencies so our reporting may be off at the end of the month based on daily fluctuations in the USD to CAD. I wish it were possible for the reporting to be more customizable to create a pdf of a report for daily automated reporting. You cannot send an easily digestible report to an email address that is not associated with a HubSpot user. Review Source VR Verified Reviewer Founder Staffing and Recruiting Used the software for: 2+ years ### "Hubspot is the best CRM for a startup" October 13, 2023 5.0 Pros I love the ease of integration with other products, The lead to opportunity process is by far the easiest and the import of a contact list and mapping is the best compared to over 50 other crm's i have used in the past. Cons Nothing with the CRM but i did find it got a bit more expensive than other marketing platforms once we got to 100k subscribers. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[monday.com](https://www.capterra.com/p/147657/monday-com/)[Spotler CRM](https://www.capterra.com/p/88929/Really-Simple-Systems-CRM/) Switched from [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) Integration with our Website Review Source VR Verified Reviewer Marketing Manager Computer Software Used the software for: 6-12 months ### "A CRM for marketing and sales" August 13, 2022 4.0 It could have been great if they would allow me to extend the number of contacts up to 10000 as that is what my audience size is but since they were limited so my experience was not very good but apart from contacts everything was much better. Pros The way it manages and captures a visitor's journey which comes in very handy to gauge their interest and move them closer to the top of the funnel and finally conversion. Cons Your billing is calculated against the number of contacts you store in the CRM which kind of limits its capabilities to reach out to more prospects. Alternatives considered [Freshsales](https://www.capterra.com/p/155563/Freshsales/) Review Source sD servane D. Customer Success Manager Farming Used the software for: 2+ years ### "Indispensable au quotidien pour la communication Sales / service client " December 28, 2023 5.0 Hubspot nous est devenu indispensable Je l'utilise littéralement tous les jours : > quand je veux envoyer un mail aux clients > quand je veux qu'ils remplissent un formulaire > quand je recherche des infos sur une fiche client, quand je veux laisser une note > quand je veux communiquer via @ à d'autres personnes de l'équipe > quand je dois écrire un article de blog > quand je veux gagner du temps avec les blocs de texte > etc.. Pros \> suivi très simple des contacts et entreprise de prospect à client ; indispensable pour la communication (kick off) entre commefcial et service client > on retrouve de manière chronologique toutes les infos (rdv, notes, tâches) pour chaque client > sur chaque fiche, tout ce qui est à remplir est personnalisable et nous permet ensuite de mettre en place des dashboards pour chiffrer et faire le suivi de nos objectifs ! > simplicité aussi dans l'envoi des mails, dans la gestion de la boite de reception, dans la rédaction du blog Cons Je suis utilistarice quotidienne mais je n'utilise pas à fond la totalité des fonctionnalités. certaines me paraissent plus compliqué et moins intuitives que d'autres alors heureusement que quand j'en ai besoin, je me fais aider. Review Source Mike W. Head of Growth Computer Software Used the software for: 2+ years ### "Best CRM for startups" October 19, 2023 5.0 It's the best CRM for a growing start up. Period. They have come a really long way in the past five or so years. There's just not a very compelling reason to switch to salesforce for a really long time for most companies. Pros HubSpot strikes the perfect balance between being useful and relatively easy to use out of the box and being extremely extensible and customizable. CRMs like salesforce are powerful, but require couple, salesforce engineers if not, at least a salesforce administrator full-time. How to spot can be customized and functionality can be greatly expanded through workflows and web hooks.It's also a very powerful marketing automation platform. Similarly, it takes far less work to do what you need to do while still being quite powerful. Cons There are still some areas where an API is not available, and the functionality in HubSpot is not quite good enough. They are developing it at a pretty rapid pace, though. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reason for choosing HubSpot CRM It just takes a lot less work to manage and set up. Review Source VR Verified Reviewer Coordenador de vendas Human Resources Used the software for: 2+ years ### "Avaliação Hubspot" August 21, 2023 5.0 Pros Automação nos processos para o setor de pós venda (CS) Cons Para os vendedores da equipe não são tão eficientes, pois acaba duplicando vários cards dentro da plataforma e dificultando o processo de alguns vendedores. Alternatives considered [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[Moskit](https://www.capterra.com/p/208134/Moskit/) Review Source Muthu K. Marketing Manager Information Technology and Services Used the software for: 1-2 years ### "Hubspot is one of the most user-friendly CRM systems" March 24, 2023 5.0 From my experience using Hubspot, I can say that it's an excellent all-in-one CRM that offers solutions for Marketing, Sales, Service, and customer relations. It eliminates the need for multiple software tools and allows us to streamline our business processes. The platform's seamless integration with top market tools has also proven to be very convenient for us. Furthermore, the user-friendly interface and top-notch chat support make it easy to navigate and get assistance when needed. Overall, I highly recommend Hubspot for any business looking for a comprehensive CRM solution. Pros I have been using Hubspot CRM for over a year now, and I am thoroughly impressed with its functionality and ease of use. Hubspot's user-friendly interface and intuitive features have made managing customer interactions a breeze. The platform's ability to track customer data, automate sales processes, and generate insightful reports have proven to be invaluable assets for our business. Additionally, the ability to integrate with other Hubspot products, such as marketing automation and customer service tools, has enabled us to create a seamless customer experience. Cons To date, my only challenges with the platform have been related to creating email campaigns and their corresponding follow-up sequences. Other than that, I have not experienced any further issues. Review Source VR Verified Reviewer Business Systems Analyst Information Technology and Services Used the software for: 2+ years ### "HubSpot punches above it's weight class, but still has a ways to go to compete with Salesforce" November 21, 2023 4.0 Pros HubSpot is constantly pushing out more features and seems like they are really starting to compete with Salesforce in the mid-market. Cons The third party integrations are conistent with the quality of the integration Switched from [Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/) We used HubSpot for marketing automation Review Source Kimani N. Accountant Accounting Used the software for: 2+ years ### "Perfectly Crafted Strategy for succesful Customers relationship " November 6, 2023 5.0 Customers are usually the central aspect of every business. Thanks to Hubspot CRM for improving our relationship with customers by being able to manage their requests on a timely manner. They are more satisfied courtesy of Hubspot CRM Pros Hubspot CRM is what every business need for departmental and entire enterprise needs. It is pocket friendly and has and easy to use UI and all It's features. I find it very crucial especially in organization of customers data. From contact management that help us collect and use prospects and customer data in a productive way. It is also soo great in insightful analytics and reporting which help in decision making to improve the business. The ticketing system ensures better v customer services by attending to each customers enquiry and request. Lastly it scales with the business needs and allow for integrations with other workspace tools for better customers management Cons Honestly there is literally nothing I hate about Hubspot CRM. It deals with the most important aspect of any business Review Source JD Jonas D. Data and Revenue Ops Consultant Computer Software Used the software for: 2+ years ### "User friendly and comprehensive CRM" December 7, 2023 5.0 Pros HubSpot stands out as a user-friendly and budget-friendly solution that covers the customer journey effectively. With a diverse range of functionalities and integration options, it provides a comprehensive platform without the need for a substantial technical team. HubSpot is an attractive choice for businesses aiming for accessibility, affordability, and a holistic approach to managing the customer lifecycle. Cons While HubSpot may not boast the same level of flexibility as certain competitors, it offers substantial functionality that can be harnessed effectively with some workarounds. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Review Source Jane G. Vehicle Engineer Automotive Used the software for: 2+ years ### "HubSpot CRM helps get creative in building customer relationships." October 23, 2023 5.0 HubSpot CRM is valuable product in our organization and plays an important role in helping us interact with our customers in a more mutually beneficial way. With HubSpot CRM, it has become an easy task for us to personalize our support services and ensure that every customer feels appreciated in our organization. Pros HubSpot CRM features are very clear and simple to interact with. We find it very valuable when offering our customers with support services as it allows us to simplify ticketing and live support through live chatting and meetings. It has super interactive dashboards and reports which gives us visibility on every single customer interaction and with this information, we are able to do follow ups in order to ensure every customer case is solved and they are all satisfied. Cons HubSpot CRM has been answering all our calls and has at its best performance when it comes to helping us maintain our customer relationships. Review Source WB Walter B. Director of Sales Information Technology and Services Used the software for: 6-12 months ### "HubSpot is a great CRM for smaller businesses to start with." August 23, 2023 5.0 Overall, I love HubSpot but it can become very expensive when adding more features. Pros It enables us to start with the free version before purchasing it to actually test it out whereas most other CRMs give you a 7-day trial which is not enough time to see if it is a right fit. Cons As the business keeps growing. Adding more users and features to help the business grow becomes very expensive. Alternatives considered [monday CRM](https://www.capterra.com/p/245800/Monday-CRM/)[Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reason for choosing HubSpot CRM It was great for us when starting the business and if it wasn't for the cost as we grew. We would probably be still using HubSpot. Review Source JH Jane H. Diversity Consultant Education Management Used the software for: 2+ years ### "One of the most well known free CRM for SMEs" August 24, 2023 3.0 As a entry product it's good and the basic features are easy to use, but trying to do anything slightly more than note taking can be infuriating. The free version gives you limited access to features which is ok when your business needs are limited but the jump to paid is significant and the info about what you get with each of the 40 (ok, slight exaggeration) licence options available! Pros The support is fab, I had a question and the web chat gave me a link to a workaround in 2 mins. Definitely made self-service more time effective. Cons The marketing email contact lead list process is infuriating and makes the feature unusable. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[SugarCRM](https://www.capterra.com/p/231638/SugarCRM/) Reason for choosing HubSpot CRM Recommended and more free features Review Source EB Elsa B. Head of Marketing Education Management Used the software for: 2+ years ### "Key for your company’s growth" September 9, 2022 5.0 Great! Very complete and makes achieving our Marketing goals much easier. Pros Hubspot’s lead management is essential to any marketing (or sales team). You get to go deep in categorising your users and adding information about them, to later have a wide possibilities of engaging them. From landing pages to newsletters, workflows and forms. Cons It is a bit pricey and takes a bit to understand its. Doesn’t have intuitive UX but after a complete onboarding you can utilise its whole power. Alternatives considered [Kit](https://www.capterra.com/p/175000/ConvertKit/)[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing HubSpot CRM It’s wide range of solutions in one product Review Source VR Verified Reviewer Project Officer Hospital & Health Care Used the software for: 1-2 years ### "Great email marketing software " July 26, 2022 4.0 Overall it’s a great mass email marketing software, I have used it in many survey and social media campaigns and received results too. Pros It’s very helpful to send mass emailers and customize it as per the requirements also the contact management is great feature where you can store your contact emails in a excel or csv file. Cons Initially people can face issue to use this software in constructing emails and storing contacts in excel file but after that it’s very simple and easy to manage. Review Source DD Daniel D. Co-Owner Arts and Crafts Used the software for: 2+ years ### "A simple CRM solution that packs a big punch" March 14, 2024 5.0 Pros HubSpot seamlessly integrates with our website platform (Wordpress) to capture leads and automagically create a prospective customer flow. There are times when our Wordpress contact plugins become inoperable and our HubSpot integration acts as a safety net. Our business uses the free tier of service and even that provides us with a lot of power and essential components of our client relationship framework. Cons The trickiest thing about HubSpot is figuring out exactly which options to implement because the feature set is so robust. That said, it's a snap to get things up and running with a basic setup and then scale up from there. For me, that meant utilizing it to capture new inbound leads, seeing what other options the software gave us, and then customizing a pipeline from there. Switched from [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Zapier](https://www.capterra.com/p/130182/Zapier/) Our previous CRM options weren't delivering the depth of customer acquisition insights that HubSpot provides. The other services we tried were also much more limited in terms of scalability and weren't as user-friendly. Review Source VR Verified Reviewer CX Internet Used the software for: 1-2 years ### "A Fantasic Way to Manage Client Relations for those in a Customer Experience Role" December 24, 2021 5.0 HubSpot has allowed me to keep track of thousands of client relationships by having entire records of our conversations, touchpoints, and deals. This has created vast levels of efficiency and synergy within our entire company, especially within the sales, account management and operations divisions. Pros The highlight of this product is its ability to integrate perfectly with every single client-facing software that your company uses on a corporate level. The integration with Gmail, Google Calendar and Slack make it extremely easy to hyperlink and embed HubSpot meetings tools, deals, and more. Additionally, it lets everyone in the company simultaneously keep track of certain deals without them needing access to your private inboxes. This creates efficiency and synergy in the workspace. Cons I think that the mobile version of the software could be a little easier to use. However, this might be difficult since a lot of its value comes from desktop features on Microsoft and OS. Therefore, there isn't anything else that I could recall in terms of areas for improvement, since the software does exactly what you need from it, and more! Review Source AL Amie L. Founder Marketing and Advertising Used the software for: 6-12 months ### "HubSpot's CRM if A One Stop Shop." September 16, 2023 4.0 HubSpot CRM has helped me generate income by providing me with clarity and the ability to update, manage, and position all contacts Pros It can easily be integrated with apps that I am already using, features AI, and can be used to manage and increase ROI. Cons It is a little pricey, and I have to incorporate other software after I close deals with clients. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) Reason for choosing HubSpot CRM Because of the all in one ability, HubSpot's website, educational tools, and the community there. Review Source Arzu Ö. Digital marketing Specialist Information Technology and Services Used the software for: 1-2 years ### "Best All-In-One CRM for Startups" June 19, 2022 5.0 It makes my marketing operations easier and more planned. And really it's easy to adapt. Pros I think the best feature of Hubspot is that it allows you to design your landing pages and has so much educational material. Even if you are not a CRM user you can learn much from Hubspot Academy. I use Hubspot CRM as a digital marketing specialist at a startup. We manage all of our contacts and subscription forms from Hubspot. We also use it for email marketing. I like the feature that you can customise everything. For example, you can design your email templates suitable for your branding and you also can design landing pages and forms as you wish. It's like my clever assistant. Cons Unfortunately, some additional features are too expensive. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Review Source Jodie J. Marketing Specialist Hospital & Health Care Used the software for: 1-2 years ### "HubSpot CRM Review" November 14, 2018 5.0 HubSpot is an excellent option for a business or marketing team that wants to benefit from automation, cutting-edge instruction and trends, and overall excellent technical support. While the above entry about what I like least about the software is lengthy, it's still possible to get the help I need by making a call or two. If there was more attention to providing practical application of academy certificates/lessons I'd be able to say HubSpot is 100 percent user-friendly. Perhaps my perception is different from some others because I was brand-new to marketing 18 months ago after a three-decade plus career as a print journalist. I imagine that someone who already has a basic, working knowledge of CRM platforms would find this one less challenging. I highly and gladly recommend HubSpot CRM. Pros HubSpot CRM really is a one-stop shop for marketing, from email integration and project management to blogging and landing pages. There are so many functions and a great library of resources/videos (and HubSpot Academy) to learn the basics of each part. Technical support has been outstanding, as well. Cons While the library of resources/videos and HubSpot Academy is amazing, what lacks - sometimes significantly so - is the actual hands-on application of that learning. One example (of many): activating/including social media channels on an email. The actual ins and outs of doing that aren't fully explained in articles/videos, at least not in a way that walks you through the process. If you don't have a great understanding of templates, design manager, and similar features - at least for me - it's a real challenge. Calling or emailing support often results in receiving a link to an article or video that I've already watched a few times. Review Source Eugene D. Project Manager Retail Used the software for: 2+ years ### "Best CRM for small businessess" April 19, 2022 5.0 Overall this is by far the best and easiest system to implement in a small business. It allows us at a low cost to track leads, manage contacts, and close deals. Pros HubSpot is easy to deploy and setup. I like that you can upload an excel spreadsheet with all your contacts and companies into HubSpot which allows the data to be quickly synced. In addition there are a lot of integrations available for various commonly used business software with HubSpot such as WooCommerce and WordPress. Cons There are some features that are limited or not available depending on your level of membership plan. Alternatives considered [Salesforce Service Cloud](https://www.capterra.com/p/136189/Salesforce/)[monday.com](https://www.capterra.com/p/147657/monday-com/) Reason for choosing HubSpot CRM HubSpot was the perfect fit for our business and it allowed us to take advantage of a full blown CRM system at a low cost. Switched from [Microsoft Excel](https://www.capterra.com/p/176574/Excel/) Tracking everything in excel became unmanageable. Review Source EK Esther K. Procurement Account Manager Telecommunications Used the software for: 6-12 months ### "The MuSt HaVe CRM" October 10, 2022 5.0 Makes going to work and digital interactions with customers superb, campaigns are a breeze Pros It gives metrics on Digital Marketing campaigns, great as one would be in the dark Cons Nothing so far, been using it for more than six months and it is interactive, sheds light Review Source Alwanga J. Editorial Assistant Publishing Used the software for: 2+ years ### "Bringing customers, new and old, closer with HubSpot CRM. " November 6, 2023 5.0 We are now keeping our customers, the old and the new ones, more closer to us through more efficient and easy to access engagement services and this has all been possible thanks to HubSpot CRM. It has made such an impact on our customer services delivery that even our customers are appreciating us for it. Pros Better customer engagement results to more beneficial relationship with customers and HubSpot CRM has been the product helping us achieve this. It offers us with the most reliable link up with our customers allowing us to interact through meetings and live chatting and other ways. For better follow ups on customer requests and tickets, HubSpot CRM gives us access to very insightful reports containing all the details about a customer who has reached out for our services. Cons Am getting quality time with HubSpot CRM and it has been so good i cannot find anything to like least about it. Review Source ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.