--- title: "CINC Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about CINC Software - reviews, pricing plans, popular comparisons to other Real Estate CRM products and more." source_url: "https://www.capterra.com/p/152829/CINC/" page_type: "product" language: "en" --- # CINC Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 20, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) CINC ## What is CINC? CINC is the #1 real estate tech solution powering elite teams. With relentless innovation and an unrivaled community, we provide top real estate teams with the technology and marketing they need to grow their business. ## What is CINC used for? [Real Estate CRM](https://www.capterra.com/real-estate-crm-software/)[CRM](https://www.capterra.com/customer-relationship-management-software/)[Sales Tracking](https://www.capterra.com/sales-tracking-software/) Recognitions Shortlist Top alternative Featured Overall rating Based on 249 user reviews Reviews sentiment Positive 79% Neutral 9% Negative 12% Pros & cons Comprehensive client tracking tools Challenges with lead quality and handling High and increasing platform costs Starting price $1000 Other, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... - Real Estate CRM / 2025 Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for CINC?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.commissionsinc.com/&name=CINC) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### CINC 4.1 (249) VS. [4.5 (4,480)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) Starting Price $1000 Other, Per Month Starting Price $20 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.2 (249) Ease Of Use 4.4 (398) Value For Money 3.7 (228) Value For Money 4.3 (376) Customer Service 4.2 (235) Customer Service 4.4 (387) ## CINC alternatives [4.3 (6,992)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [HouseJet](https://www.capterra.com/p/201552/Market-Maker/) [4.3 (398)](https://www.capterra.com/p/201552/Market-Maker/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 84% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/201552/Market-Maker/) [BoldTrail](https://www.capterra.com/p/176447/BoldTrail/) [4.4 (564)](https://www.capterra.com/p/176447/BoldTrail/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/176447/BoldTrail/) [TOP PRODUCER](https://www.capterra.com/p/152143/Top-Producer-CRM/) [4.0 (323)](https://www.capterra.com/p/152143/Top-Producer-CRM/reviews/) Starting price $129.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 75% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/152143/Top-Producer-CRM/) [View all alternatives](https://www.capterra.com/p/152829/CINC/alternatives/) ## FAQs about CINC Overview ### What problems does CINC solve? CINC solves scattered lead follow-up, inconsistent client communication, and poor visibility into agent activity by centralizing contact records, notes, calls, texts, emails, and lead distribution. Real estate agents, brokers, and team leads use it to prioritize prospects, automate follow-up, track conversations, and manage clients effectively from desktop or mobile. Answer based on 32 reviews Overview ### Which roles and teams benefit most from CINC? CINC is most used by real estate agents, Realtors, brokers, and brokerage leaders who need to capture, nurture, and convert leads efficiently. Sales teams use it to automate follow-up and manage pipelines, while owners, team leaders, and assistants rely on it for visibility into agent performance, marketing activity, and client communication. Answer based on 248 reviews Overview ### What company size and industries is CINC built for? CINC is designed for real estate, primarily serving small businesses, which make up 92% of reviewers, with real estate accounting for 99%. It supports agents and teams focused on capturing leads, identifying current and future business, and nurturing prospects into clients, with limited use among midsize firms at 5% and enterprises at 3%. Answer based on 249 reviews Features and Usability ### What are the key features of CINC? CINC includes core real estate CRM features like lead capture, lead management, contact management, and pipeline tracking. Differentiating features include integrated websites and landing pages, email and text messaging, real-time lead alerts, lead distribution for teams, and activity tracking that shows property views, logins, and follow-up history. Answer based on 166 reviews Integrations ### Which third-party tools and platforms does CINC integrate with? CINC integrates with Zapier, Wise Agent, COMPASS, and Sisu. Reviewer mentions point to CRM, brokerage, and tracking connections: Wise Agent for client management, COMPASS for brokerage and transaction workflows, and Sisu for tracking. Zapier is the most cited integration, indicating support for lead-routing connections beyond CINC’s native tools. Answer based on 25 reviews Getting Started and Support ### How easy is it to onboard and train a team on CINC? CINC offers in-person training, live online sessions, webinars, documentation, and videos, giving teams several ways to learn. Reviewers say individual agents can get productive quickly with support and tutorials, while admins, brokers, and larger teams often need more time because the platform has many features and a noticeable learning curve. Answer based on 26 reviews Getting Started and Support ### What customer support options does CINC offer, and how do users rate the experience? CINC offers email/help desk, FAQ/forum, knowledge base, phone support, and chat. Many users describe fast answers, helpful reps, strong onboarding, and training resources, while others report inconsistent rep quality, unresolved billing or contract issues, weak follow-through, and occasional frustration when product changes or outages were not communicated clearly. Answer based on 51 reviews Features and Usability ### Is CINC easy to use for real estate teams? CINC feels easy to use for many real estate teams, especially for lead tracking, search setup, and daily follow-up. Agents often find the dashboard clear and the main workflow straightforward, while some users say templates, lead groups, and customization can feel clunky at first and require added training. Answer based on 56 reviews Features and Usability ### How well does CINC handle email and text messaging? CINC supports email and text outreach in one place, making follow-up easier for agents and brokerages managing lead nurture. Many teams like the automation, drip campaigns, and contact tracking, while others want more message customization, better deliverability, larger bulk sends, and stronger mobile support for attachments and media. Answer based on 40 reviews ## Who uses CINC? Based on Capterra reviews from the past 3 years Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Comprehensive client tracking tools 80% positive reviews out of 25 Most reviewers describe client management as effective for tracking interactions, scheduling follow-ups, and maintaining strong client relationships. Mary H. REALTOR®, 201 - 500 employees. "I like the CRM and the ability to track when I've attempted contact with a client and our conversations." Challenges with lead quality and handling 40% negative reviews out of 122 Some reviewers find lead management difficult due to poor lead quality, high costs, and cumbersome organization features. Susan C. Owner/Broker, 11 - 50 employees. "Slow to roll out features, video is cumbersome, lead quality has become very low as more agents in area use CINC." High and increasing platform costs 74% negative reviews out of 31 Most reviewers indicate pricing is a major concern, citing frequent cost increases and high fees compared to alternatives. Dhanwant C. Realtor, 1 employee. "very very expensive monthly fixed cost plus it is USD so for users in Canada it is very very high cost per month" ## Features AI summary Based on 1,447 Real Estate CRM reviews Capterra reviewers say these are the features buyers focus on most when choosing a real estate CRM: - **Contact Database** (**61%** of reviewers rated this feature as critical) - **Contact Management** (**54%**) - **Customer Database** (**50%**) CINC supports all three top-priority features: **Contact Database**, **Customer Database**, and **Contact Management**. Together, these capabilities give teams a central place to store lead and client details, keep records organized, and manage ongoing relationships more effectively, helping businesses respond faster, track interactions clearly, and convert more opportunities into closed deals. Contact Database 4.3 (80) 76.25% of 80 reviewers that rated this feature as important or highly important With this capability, you can organize, track, and update all your client details, set reminders, and monitor communications. Reviewers appreciate how it helps manage follow-ups and conversions, though some mention the need for better search and occasional low-quality contact info. Contact Management 4.2 (138) 73.19% of 138 reviewers that rated this feature as important or highly important CINC offers a user-friendly way to manage and nurture client relationships, track conversations, and log notes. Reviewers appreciate its intuitive interface, reminders, and ability to keep team interactions organized, though some mention issues with contact verification and email delivery. Alerts/Notifications 4.3 (125) 69.60% of 125 reviewers that rated this feature as important or highly important You receive timely alerts about lead activity, tasks, and client engagement on multiple devices. Reviewers indicate these notifications help them respond quickly and stay organized, though some mention too many alerts, occasional delivery issues, and a desire for more streamlined reminders. Lead Management 4.1 (152) 74.34% of 152 reviewers that rated this feature as important or highly important It gives you tools to track, filter, and follow up with leads, segmenting them for better outreach. Some users say it’s easy to organize and manage leads, but others report issues with lead quality, outdated dashboard design, and a learning curve for new users. Lead Capture 4.0 (77) 77.92% of 77 reviewers that rated this feature as important or highly important Automatically identify and save contact information of potential customers Customer Database 4.5 (69) 82.61% of 69 reviewers that rated this feature as important or highly important This aspect helps you store, update, and retrieve client details, notes, and preferences efficiently. Users think it’s easy to navigate, keeps information accurate, and supports follow-ups, but some mention sorting challenges and occasional concerns about data quality. CINC 33 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Alerts/Notifications: You receive timely alerts about lead activity, tasks, and client engagement on multiple devices. Reviewers indicate these notifications help them respond quickly and stay organized, though some mention too many alerts, occasional delivery issues, and a desire for more streamlined reminders. - Calendar Management: Track and manage schedules and meetings via an integrated calendar - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Client/Property Matching: Match clients or tenants with suitable properties based on their specific requirements, preferences and budget - Contact Database: With this capability, you can organize, track, and update all your client details, set reminders, and monitor communications. Reviewers appreciate how it helps manage follow-ups and conversions, though some mention the need for better search and occasional low-quality contact info. - Contact Management: CINC offers a user-friendly way to manage and nurture client relationships, track conversations, and log notes. Reviewers appreciate its intuitive interface, reminders, and ability to keep team interactions organized, though some mention issues with contact verification and email delivery. - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Database: This aspect helps you store, update, and retrieve client details, notes, and preferences efficiently. Users think it’s easy to navigate, keeps information accurate, and supports follow-ups, but some mention sorting challenges and occasional concerns about data quality. - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Import/Export: Import and export data to and from software applications - Email Marketing: Create and send email blasts/campaigns - Email Templates: Pre-made examples and templates for emails - Email Tracking: Track delivered, received, and opened emails - For Real Estate: For realtors, real estate investors, property managers, and other real estate professionals. - Interaction Tracking: Track interaction history by documenting conversations for contacts - Lead Capture: Automatically identify and save contact information of potential customers - Lead Distribution: Route and distribute your leads to third party buyers - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Management: It gives you tools to track, filter, and follow up with leads, segmenting them for better outreach. Some users say it’s easy to organize and manage leads, but others report issues with lead quality, outdated dashboard design, and a learning curve for new users. - Lead Nurturing: Engage with a lead throughout the sales process by actively providing information - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Lead Scoring: Score a lead based on quality or likelihood to buy/convert based on predetermined criteria - Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. - Pipeline Reports: Visual representation of sales prospects & how many deals are in your sales funnel, the stage each deal is in, and the value of deals. - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Sales Pipeline Management: Pipeline view and tracking lead status - Segmentation: Group leads or contacts based on their specific characteristics - Third-Party Integrations: Set up connections to third-party platforms to improve business processes --- Get Advice We can help you find the software with the features you need. Features 4.2 (249) 4.2 Based on 249 reviews ## Pricing Value for money 3.7 (228) [View pricing plan details](https://www.capterra.com/p/152829/CINC/pricing/) Basic $1,000 Other,Per Month Value for money 3.7 (228) 3.7 Based on 228 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (235) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (235) 4.2 Based on 235 reviews ## User reviews Overall rating 4.1 Based on 249 reviews Filter by rating 5(135) 4(61) 3(23) 2(12) 1(18) Mentioned topic Sorted by most recent AM Abel M. Broker Sales Associate Real Estate ### "I dont recommend!!!" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 June 11, 2026 Pros As a Broker at Coldwell Banker Realty, I am deeply disappointed with CINC. After carefully evaluating several companies, I chose CINC in November 2025 and agreed to pay $999.00 per month. It turned out to be a very bad experience for my business.I was fully committed to making the platform work: I completed all of their recommended training and followed their guidelines. However, the quality of the leads was consistently terrible. The vast majority of the contacts generated contained completely false information (fake phone numbers and emails). Other leads were just people who accidentally clicked a Google link once and had absolutely no interest in purchasing a property.Due to this incredibly poor performance, I had to request an early cancellation on February 25, 2026. During this tedious process, I had to speak with five different people from CINC, none of whom provided a satisfactory solution to the core issue.Currently, my credit card is in mitigation/dispute because I am demanding my money back for a service that completely failed to deliver on its promises. I absolutely do not recommend CINC to any real estate professional or broker looking for real, workable leads. Save your money and look elsewhere. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. BG Bryan G. Realtor, Broker Real Estate ### "CINC as a CRM for Real Estate Professionals" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 April 28, 2026 Overall it is a great realtor resource and it is becoming my go to source. Look forward to it integrating with the other systems I use so it can be my only tool. Pros I like how easy it is to use compared to other tool and CRMs I have used in the past. I have used CRMs powered by SalesForce (did not like) Nutshell (loved) and Delta (Hated). I must admit I use this and FUB (Follow Up Boss) and fine Pros with each of them. Cons The ability to delete or suspend/archive a contact that is no longer relevant. Just because I can filter it out does not mean I want to see it again in the future. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. PO Patrick O. Real Estate Broker Real Estate ### "Disappointed After 2 Years – Not Worth the Cost" 2.0 Overall Rating 2.0 2.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 0/10 June 3, 2025 The cost of CINC is significant, and for me, it simply wasn’t worth it. My advice: Don't Do It! Don't Sign the Contract! Put Your Efforts, Energy, Time & Money elsewhere!! Pros I used CINC for over two years, and while the platform itself is strong from a technology standpoint, the quality of the leads left a lot to be desired. Cons Many of the leads I received were either extremely long-term (“we’re buying in 1–2 years,” “we’re just watching the market,” “we’re moving when our lease is up next year”) or not serious buyers at all (“we just wanted to see the inside of the building” or “we were in town and wanted to look at views from high-rises”). Others were completely outside my service area—sometimes more than 25 miles away—with no way to reliably correct that issue. In more extreme cases, I received leads from individuals in prison (I screen all leads through Forewarn), interior designers just browsing, and neighbors who were simply curious. Needless to say, the ROI versus the ROR (return on real relationships) was poor. I also had to request multiple changes to the AI text and email language, which felt overly aggressive and not aligned with my client communication style. The Market Reports provided are also very generic—something I would never send to a serious buyer or seller. They lacked substance and customization. I raised my concerns multiple times—first with my assigned rep, then with two other sales reps, and eventually escalated to the \[sensitive content hidden\]. Unfortunately, the issues persisted. Their CINC University training promotes a one-size-fits-all approach: “Make the calls, say the script. Make the calls, say the script.” If that works for your market, great—but if you value personalization and quality client relationships, I’d caution you to think twice. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DK Denis K. Lead gen Real Estate ### "CINC review" 1.0 Overall Rating 1.0 1.0 Ease of Use 2.0 2.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 June 3, 2025 Pros Leads the register on the site have no interest in engaging. They don’t answer calls or call back. Overall poor quality Cons Costumer service is horrible. I gave 1 month cancellation notice and they charged me anyway. Wouldnt recommend Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ME Mo E. Salesperson Real Estate ### "Great tool to organize my database " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 2/10 April 4, 2025 It is a crucial part of my day to day operations and I rely on it to keep myself organized. Pros Great way to keep all of your leads organized. Cons I have had instances where a note I have inputted has vanished. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. PK Paul K. Team Leader Real Estate ### "Work the system for success!" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 February 24, 2025 Pros I've used CINC for over 10 years and love it. CINC provides the knowledge to make the system succeed if you do the work. The monthly investment has paid for itself several times over. Cons It's a bit pricey compared to other options Switched from [Market Leader Professional](https://www.capterra.com/p/213723/Market-Leader-Professional/) Lead Generation Capabilities with Google PPC Alternatives considered [BoomTown](https://www.capterra.com/p/151892/BoomTown/) Reasons for choosing CINC Cost at the time was cheaper with CINC and other agents were getting good results. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DT Diane T. Realestate agent Real Estate ### "Real estate agent" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 3/10 February 20, 2025 Good a lot of people to try to pull leads out of them Pros Structured well organized site I like the communication and info we are priced but most do not follow thru Cons It’s a lot of non leads most leads that come thru have not gone thru a slit questioner of being serious and qualified Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. CK charmaine K. REAL ESTATE SALESPERSON Real Estate ### "Cinc has been very valuable in gaining clients" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 19, 2025 I have had a number of clients generated from Cinc it just takes time. Pros We do get a great number of leads and the filtering process can really help identify strong leads Cons Like any leads there are many that do not turn into sales but this is a given, not really a con just reality Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. NS Nina S. Affiliate Broker Real Estate ### "CINC wow’d me!" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 19, 2025 Cinc motivated me to begin a new found enthusiasm to grow my business. It helped me understand that confidence will motivate me to win and achieve my goals. Pros Explanation of icons and toggles on site dashboards Cons Technical difficulties with site makes it difficult to manage leads. Reasons for choosing CINC There were a lot of recommendations by experienced Cinc users. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AY Andrew Y. Realtor Real Estate ### "CINC helps me convert!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 18, 2025 Overall CINC has worked great. They make it easy to keep track of and follow up with a large amount of leads without things falling through the cracks. The support, videos available, and the bi-weekly sales training have been invaluable. Pros CINC has great automations and awesome integrations such as being able to push leads to the Mojo dialer. Cons The app has always caused issues. From freezing up almost everytime I open it for the first time of the day to the changes to the task/reminder dashboard. It would be good if the app could be improved. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/152829/CINC/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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