# CINC Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is CINC the right Real Estate CRM solution for you? Explore 248 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/152829/CINC/reviews

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CINC

4.1 (248)

[View alternatives](https://www.capterra.com/p/152829/CINC/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of CINC

Ease of use

4.2

Customer Service

4.2

## Pros and Cons in Reviews

EJ

Eric J

RealtorReal Estate, 2 - 10 employeesUsed the software for: More than 2 years.

“If you are afraid to make a call then you will find ever way to build a wall and not use CINC. If you understand the power of calling then this program is your best buddy to keep you organized and lead you to the finish line of creating a sale.“

June 7, 2024

PO

Patrick O

Real Estate BrokerReal Estate, Self-employedUsed the software for: More than 2 years.

“I also had to request multiple changes to the AI text and email language, which felt overly aggressive and not aligned with my client communication style.“

June 3, 2025

AY

Andrew Y

RealtorReal Estate, 11 - 50 employeesUsed the software for: More than 2 years.

“CINC has great automations and awesome integrations such as being able to push leads to the Mojo dialer.“

February 18, 2025

KH

Ken H

RealtorReal Estate, 11 - 50 employeesUsed the software for: More than 2 years.

“Adding every listing update in notes makes it too time consuming to find previous contact notes.“

February 14, 2025

JK

Jason K

ManagerReal Estate, 2 - 10 employeesUsed the software for: More than 2 years.

“The ability to text, call, or email in one platform is perfect for finding the medium which best suits each lead.“

June 6, 2024

JS

Jackie S

Realtor AssociateReal Estate, Self-employedUsed the software for: More than 2 years.

“The mortgage calculator does not reflect accurate information by excluding the taxes in the payment.“

February 11, 2025

MH

Mary H

REALTOR®Real Estate, 201 - 500 employeesUsed the software for: 6-12 months.

“I like the CRM and the ability to track when I've attempted contact with a client and our conversations.“

July 11, 2024

LM

Laura M

Director of Business DevelopmentReal Estate, 2 - 10 employeesUsed the software for: More than 2 years.

“One downside is the constant increase in costs, and the AI feature is not as refined as we would like“

June 11, 2024

## Showing most helpful reviews

Showing 1-25 of 248 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Kris F.  
Co-owner, Keller Forsyth Group  
Real Estate  
Used the software for: 2+ years

### "Awesome real estate CRM and lead gen platform"

July 31, 2018

5.0

We were able to discontinue several other tools and platforms by having the needs met by constant improvements by CINC. The support and programming teams are so nimble that often times they can accommodate system changes within days or weeks at our request. Our success coach is always available to help and answer questions.

Pros

The quality of the leads, functionality and ease of use.

Cons

There are occasional glitches but that is to be ex0ected woth any technology.

Review Source

BP

Benjamin P.  
Operations Manager  
Real Estate  
Used the software for: 6-12 months

### "We are happy with Cinc"

February 18, 2025

4.0

3.5/5 has been a really good system (better than boomtown) and the support has been great. I wish we got more good prospects though.

Pros

the system works well and gives you tons of options. The AI is great.

Cons

The learning curve for real estate agents can be tough. The amount of leads that actually turn into viable prospects is very low. The request a showing feature we found is completely broken. So many people accidentally request showings its kind of crazy.

Switched from

[BoomTown](https://www.capterra.com/p/151892/BoomTown/)

Because it crashed and we needed a working system

Review Source

ED

Erin D.  
Owner  
Real Estate  
Used the software for: 2+ years

### "Frustrated 10 year customer "

February 7, 2025

3.0

This is probably a bad moment in time for me to complete this review because in order for me to renew my annual contract next month, I will either have to pay another price increase to get the same exact features and service, or I will have to reduce my current package level in order to keep my old pricing. There have not been any substantial increases in features that we use that would warrant me paying $1450 a month just for the platform. Especially not when most of their competitors are offering the same thing for less than half the price. When you consider the high cost of the platform with the too high percentage cut that CINC takes out of your Google PPC ad spend budget to manage it is insult to injury.

Pros

The CRM has a lot of useful functions and I like the automatic property alerts

Cons

The pricing is too high when there are a hundred other services offering the same thing for half the price. And the consumer facing websites (templates) are not that attractive. They really need to update the templates and have more options for a sharper look online to represent your business professionally - at this price that should be included.

Review Source

RC

Ryan C.  
Owner  
Real Estate  
Used the software for: 2+ years

### "CINC is the ONLY Platform I recommend"

February 18, 2025

5.0

10 out of 10. The functionality, the staff, Rigo, my platform manager, all are a huge plus, and I've been a client since 2014.

Pros

The public user experience. Get compliments all the time.

Cons

The landing page integration should be better considering all of the other features they have.

Review Source

AF

Anjanette F.  
Broker  
Real Estate  
Used the software for: 2+ years

### "Happy with Cinc"

February 11, 2025

4.0

Mostly positive been here roughly 5 years

Pros

The platform has a good flow that allows you to work the CRM and make meaningful contacts

Cons

The random 3am leads and seriously those requests for showings and they always say they were confused

Switched from

[Real Geeks](https://www.capterra.com/p/222439/Real-Geeks/)

They were frustrating in their setup it didn’t flow for me

Review Source

KD

Kira D.  
Real Estate Broker  
Real Estate  
Used the software for: 2+ years

### "Love CINC!"

February 11, 2025

5.0

Pros

Love that it's an all in one system and has everything I need in one place

Cons

Can get a bit overwhelming to teach to other agents

Alternatives considered

[Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/)

Reason for choosing CINC

CINC has everything all in one place that I need to run my business

Review Source

AL

Art L.  
Realtor  
Real Estate  
Used the software for: 6-12 months

### "Great to be here "

February 7, 2025

5.0

Great experience enjoy the monthly chat with the team

Pros

The leads have been great. I have been able to connect with 80% of the leads

Cons

Template a little hard to navigate and the search is a little hard too

Switched from

[LoftyWorks](https://www.capterra.com/p/10016672/LoftyWorks/)

My lender and I have heard a lot of great things so we both invested money in lead gen

Review Source

NS

Nina S.  
Affiliate Broker  
Real Estate  
Used the software for: 6-12 months

### "CINC wow’d me!"

February 19, 2025

4.0

Cinc motivated me to begin a new found enthusiasm to grow my business. It helped me understand that confidence will motivate me to win and achieve my goals.

Pros

Explanation of icons and toggles on site dashboards

Cons

Technical difficulties with site makes it difficult to manage leads.

Reason for choosing CINC

There were a lot of recommendations by experienced Cinc users.

Review Source

sK

sidika K.  
broker associate  
Real Estate  
Used the software for: Less than 6 months

### "CINC on line CRM and webinars"

February 12, 2025

3.0

Hard to use. Lead groups are not easily accessed

Pros

Live webinars and scripts. The dashboard

Cons

mass email does not show who opted out. It would be nice to see who opened the email.

Switched from

[Lofty](https://www.capterra.com/p/157457/Lofty/)

brokarage switched not me. I used KVcore before

Review Source

SG

Stephanie G.  
Associated Broker  
Real Estate  
Used the software for: 2+ years

### "Cinc moderate user"

June 14, 2024

4.0

I am pleased with the quality of leads we receive and the information we receive. I feel the new auto-checking of phone numbers and emails is great. It appears the public loves the searches and even their Realtors. What a great way to get refferal agents out of the area and not lose a commission, Maybe;)

Pros

I feel the information of the lead and the speed to lead and follow up is great

Cons

We get too many Cinc University emails, I think if we had the sales people send out good practices or advise from what is working with some people and not others.Maybe spend a week on a daily tip of labeling, scripts that are working, other suggestions of items we may not be using in the system

Switched from

[Google Ads](https://www.capterra.com/p/213339/Google-Ads/)

They were awful, no help with set-up and no follow up support.

Review Source

RM

Richard M.  
team owner  
Real Estate  
Used the software for: 2+ years

### "not as good as it once was."

June 11, 2024

3.0

I hope things turn around or I will probably drop CINC.

Pros

easy to see and communicate with clients and prospective clients.

Cons

lead quality has slipped dramatically over time.

Alternatives considered

[BoldTrail](https://www.capterra.com/p/176447/BoldTrail/)

Reason for choosing CINC

recommendations from the Craig Proctor coaching system.

Review Source

Response from Commissions

July 15, 2024

Hi Richard! Thanks for taking the time to leave a review. We know the market has made it especially difficult to connect with leads, but we assure you, we're making constant improvements to keep your most engaged leads visible. We encourage you to reach out to your AM or CINC support to learn more and make the most of those new features. RealVerified Leads specifically might be something worth looking into. We want to make sure we're getting you what you need to see continued success, so please don't hesitate to reach out!

CL

Cassandra L.  
Realtor  
Real Estate  
Used the software for: 1-2 years

### "Overall thoughts on cinc"

June 14, 2024

4.0

Great been using for years as always improvements can be made as we grow.

Pros

How it tracks leads when using the site to help your conversion rate. How easy it is for me and leads to use the website for higher conversion rates.

Cons

Many leads have faulty numbers and emails yet we still pay for those.

Switched from

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Noticed more interaction with the leads and a user friendly site.

Review Source

NL

Nolan L.  
Real Estate Agent  
Real Estate  
Used the software for: 2+ years

### "Cinc Review by Nolan"

February 18, 2025

4.0

My experience has been great, it's helped me be much more organized and proficient in my business.

Pros

Ability to search by address, name, number, email, etc.

Cons

Sometimes there's a bug that still pulls the information from the previous profile you were looking at to the current.

Review Source

JR

Jo R.  
Realtor  
Real Estate  
Used the software for: 2+ years

### "You don't feel alone."

February 11, 2025

5.0

Attentive staff who care. Felt like part of the family.

Pros

The clean CRM and the pretty websites. They are always working to improve the lead quality and user experience both for the agent and leads.

Cons

The price. I would rather spend more on ads than the platform

Review Source

SU

Shannon U.  
Realtor  
Real Estate  
Used the software for: 1-2 years

### "Easy, organized CRM"

February 12, 2025

5.0

Great! Super easy to use. I use it every day to write client notes and keep up to date with my work.

Pros

Easy to navigate. The text and email notifications .

Cons

I wish that there was a broader gifting area. It’s wayyy easier to organize the “notes” on the app than on a desktop, which is frustrating. Sometimes I’m looking for the notes I wrote, and even with the filters it’s difficult to find. It would also be nice if the secondary contract wasn’t all the way at the bottom where you need to click on it to see the info

Review Source

JS

John S.  
Associate Realtor  
Real Estate  
Used the software for: 2+ years

### "The BEST CRM platform"

February 14, 2025

5.0

It is a complete way to contact your clients.

Pros

It does anything you need it to and more.

Cons

I can't think of anything that I do not like about CINC.

Review Source

BB

BRENT B.  
REALTOR, OWNER  
Real Estate  
Used the software for: 2+ years

### "How CINC has positively affected my Real Estate Career"

February 11, 2025

5.0

CINC is the main reason that my commissions have almost tripled since I began with them

Pros

The leads and systems to contact and stay in touch with them have enabled me to have a consistent, predictable income stream.

Cons

Sometimes keeping up with contacting the leads can get overwhelming, especially with all of the other things that need to be done as a Realtor

Review Source

DT

Diane T.  
Realestate agent  
Real Estate  
Used the software for: 6-12 months

### "Real estate agent"

February 20, 2025

4.0

Good a lot of people to try to pull leads out of them

Pros

Structured well organized site I like the communication and info we are priced but most do not follow thru

Cons

It’s a lot of non leads most leads that come thru have not gone thru a slit questioner of being serious and qualified

Review Source

BW

Brad W.  
Owner - Team Leader  
Real Estate  
Used the software for: 2+ years

### "Cinc Experience"

February 18, 2025

5.0

I love working with cinc and recommend it to everyone.

Pros

The website, the CRM and of course the leads. I like it all.

Cons

the cost. It is pretty pricey. I guess you pay for what you get.

Review Source

JG

Jessica G.  
Realtor  
Real Estate  
Used the software for: 1-2 years

### "Great boost for real estate sphere!"

February 14, 2025

5.0

Cinc has been a great supplement to my real estate business. The ROI has been worth it and will continue to use to grow my reach!

Pros

I like the virtual assistance from \[sensitive content hidden\]. It comes in handy when I’m busy and can’t respond right away! Game changer.

Cons

That Alex sometimes responds after I have already responded

Review Source

JR

Jennifer R.  
Associate Broker  
Real Estate  
Used the software for: 1-2 years

### "Why I love CINC!"

February 7, 2025

5.0

Very good. Very customer service oriented.

Pros

The platform is easy to use and understand, especially for a non-tekkie person like me!

Cons

I can't think of any at this time! We love CINC!

Review Source

PW

Perry W.  
Salesperson  
Real Estate  
Used the software for: 1-2 years

### "Happy Realtor"

February 11, 2025

5.0

Very enjoyable to work with this system. Helps me keep organized

Pros

I like the fact that my questions are answered quickly and the product is very user friendly

Cons

If one of my contacts doesn’t respond to my emails after 6 months their email becomes non responsive in the system. I have found that many contacts through CINC sometimes aren’t purchasing for a year or more. This is frustrating

Review Source

CS

Charisse S.  
REALTOR  
Real Estate  
Used the software for: 1-2 years

### "Cinc grew my business"

February 14, 2025

5.0

My experience has been good .. Back end systems need work

Pros

I had quick wins with Cinc. It does the work for you.

Cons

You need training... and account usage help which was not available when I started

Review Source

MH

Mary H.  
REALTOR®  
Real Estate  
Used the software for: 6-12 months

### "Cinc Review"

July 11, 2024

5.0

I am very satisfied with Cinc and have already referred another REALTOR®. I like the CRM and the ability to track when I've attempted contact with a client and our conversations.

Pros

I like the pipeline and lead dashboard. It helps me stay organized and keeps track of who I need to call and when.

Cons

I don't like how the appointment met and set work. When I set an appointment and then meet with the clients it doesn't allow me to confirm this after we meet. It just shows appointment expired. I would like to be able to confirm the appointment actually took place and write any notes from the appointment.

Review Source

TH

Trish H.  
Broker  
Real Estate  
Used the software for: 2+ years

### "I love Cinc and My Rep! "

June 6, 2024

5.0

I’ve been using it for five years. It’s an additional lead system but the only one we won’t drop. It’s good exposure for our listings, a great way to share with clients and virtually hands free if you need it to be while on vacation, life events, etc.

Pros

Honestly, \[sensitive content hidden\]. She’s the best lead rep we have. Quite amazing. She calls when something new is coming out, cares about our success and helps any time I have a question. She’s she’s so much light on the power of the product. It’s made my experience with CINC better just because of her.

Cons

I’d like live lead call ins. When leafs call in, we know they’re more serious than someone who answers a text or is bored and just wants to see a listing detail, never to be seen or heard from again. Of course that’s the old “some will, some won’t, so what?” Theory. You need thick skin in sales.

Review Source

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