# Page 2 | CINC Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is CINC the right Real Estate CRM solution for you? Explore 248 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/152829/CINC/reviews

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CINC

4.1 (248)

[View alternatives](https://www.capterra.com/p/152829/CINC/alternatives/)

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Last updated March 13th, 2026

# Page 2 - Reviews of CINC

## Showing most helpful reviews

Showing 26-50 of 248 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

PO

Patrick O.  
Real Estate Broker  
Real Estate  
Used the software for: 2+ years

### "Disappointed After 2 Years – Not Worth the Cost"

June 3, 2025

2.0

The cost of CINC is significant, and for me, it simply wasn’t worth it. My advice: Don't Do It! Don't Sign the Contract! Put Your Efforts, Energy, Time & Money elsewhere!!

Pros

I used CINC for over two years, and while the platform itself is strong from a technology standpoint, the quality of the leads left a lot to be desired.

Cons

Many of the leads I received were either extremely long-term (“we’re buying in 1–2 years,” “we’re just watching the market,” “we’re moving when our lease is up next year”) or not serious buyers at all (“we just wanted to see the inside of the building” or “we were in town and wanted to look at views from high-rises”). Others were completely outside my service area—sometimes more than 25 miles away—with no way to reliably correct that issue. In more extreme cases, I received leads from individuals in prison (I screen all leads through Forewarn), interior designers just browsing, and neighbors who were simply curious. Needless to say, the ROI versus the ROR (return on real relationships) was poor. I also had to request multiple changes to the AI text and email language, which felt overly aggressive and not aligned with my client communication style. The Market Reports provided are also very generic—something I would never send to a serious buyer or seller. They lacked substance and customization. I raised my concerns multiple times—first with my assigned rep, then with two other sales reps, and eventually escalated to the \[sensitive content hidden\]. Unfortunately, the issues persisted. Their CINC University training promotes a one-size-fits-all approach: “Make the calls, say the script. Make the calls, say the script.” If that works for your market, great—but if you value personalization and quality client relationships, I’d caution you to think twice.

Review Source

JS

Jackie S.  
Realtor Associate  
Real Estate  
Used the software for: 2+ years

### "I consider CINC to be one of the most advance Lead Generarion Real Estate platforms."

February 11, 2025

5.0

Leads love the search functions & that is very user friendly. Buyers can search by neighborhood or map. As a Realtor, I like that they are constantly making improvements and adding new tools. It is easy to manage leads in the areas that you prefer to market. CINC has been my best investment in my Real Estate business.

Pros

It is user friendly to us and our clients. Great support and an excellent rep!!!

Cons

We can't block leads that do not want to work with us but continue browsing in our site. The mortgage calculator does not reflect accurate information by excluding the taxes in the payment.

Switched from

[Market Leader Professional](https://www.capterra.com/p/213723/Market-Leader-Professional/)

When I switched, Market Leader was just purchased by Zillow. I did not want to allow Zillow to have control of my lead information.

Review Source

PK

Paul K.  
Team Leader  
Real Estate  
Used the software for: 2+ years

### "Work the system for success!"

February 24, 2025

5.0

Pros

I've used CINC for over 10 years and love it. CINC provides the knowledge to make the system succeed if you do the work. The monthly investment has paid for itself several times over.

Cons

It's a bit pricey compared to other options

Alternatives considered

[BoomTown](https://www.capterra.com/p/151892/BoomTown/)

Reason for choosing CINC

Cost at the time was cheaper with CINC and other agents were getting good results.

Switched from

[Market Leader Professional](https://www.capterra.com/p/213723/Market-Leader-Professional/)

Lead Generation Capabilities with Google PPC

Review Source

KH

Ken H.  
Realtor  
Real Estate  
Used the software for: 2+ years

### "Five Star Review"

February 14, 2025

5.0

I think and feel it is an excellent system.

Pros

The visual summary of live information on the dashboard as well as quick access to details

Cons

Adding every listing update in notes makes it too time consuming to find previous contact notes. I decided to add new summary notes to the original pinned note along with the ADDITIONAL INFO you provide initially.

Review Source

JR

John R.  
Agent  
Real Estate  
Used the software for: 1-2 years

### "Cinc Review"

February 7, 2025

5.0

It meets my needs, but as a user and for this price point I think there could be a lot more training, and user masterminds sessions..

Pros

I love the connection between website and CRM

Cons

I wish you had more Website training, support, flexibility. Also wish there was better integration with Mojo. Wish you had different level of training, Script training has been the same training since I started. Also would like a forum to exchange ideas on using the system from other users.

Alternatives considered

[Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/)

Reason for choosing CINC

Website CRM integration, FUB does no have this

Switched from

[BoomTown](https://www.capterra.com/p/151892/BoomTown/)

they kept adding fees for features, but Cinc did the same,

Review Source

CR

Christina R.  
Realtor  
Real Estate  
Used the software for: 2+ years

### "Happy and Growing "

February 11, 2025

4.0

Good. I've used several database applications. This is the best one.

Pros

It is straight forward and easy to learn. I want more videos on best practices and tricks and tips.

Cons

Wish we had more videos on how to do........ I want more saved text and email from CINC

Switched from

[Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/)

Brokerage made the change for the better.

Review Source

OC

Oliver C.  
Salesperson  
Real Estate  
Used the software for: 2+ years

### "CINC launched my business "

February 14, 2025

5.0

It was a good one, I think I was a customer for about 8 years. First lead service I consistently converted leads into sales. I definitely got a great ROI from having used it and I can honestly say it launched my career. I stepped away to focus more on an attraction based business focusing on my SOI and social media channels. I have a ton of past clients from CINC though which have lead to exponential repeat and referrals.

Pros

Great dashboard on the CRM and easy to navigate. Very consistent lead flow month over month. I also always called CINC the Chick-Fil-A of real estate for their great customer service.

Cons

It's not a CINC problem but more of an internet lead problem. Felt like it's been harder and harder to contact leads. Would like to see better sales funnels built in to social media ads with retargeting integrated. Maybe you offer that but I'm just not aware?

Review Source

JW

Jeff W.  
REALTOR, TEAM LEAD  
Real Estate  
Used the software for: 2+ years

### "You get out what you put in "

February 18, 2025

5.0

Weve been with CINC a very long time and we really like the system. It can close people you dont even work! Then putting time in it, you get even more out of it.

Pros

Its Compatibility with most programs, how it logs everything from calls, texts, emails

Cons

The mobile app is limited and then using the CINC website on Safari is even worse

Review Source

JG

Judy G.  
Liaison - Dialer  
Real Estate  
Used the software for: 1-2 years

### "Cinc - A resourceful system "

February 6, 2025

5.0

The system offers much to team members who want to grow their business and offer the best possible service to clients.

Pros

All of the information available to connect with the leads is very helpful. I also think the ability to document conversations and notes is very valuable. The features are helpful to be productive when I as a liaison have conversations and connect with agents.

Cons

Being new to this workforce but working in other systems for other professions I feel Cinc is always improving for those who use it. I am pleased to say I don’t really honestly have any cons to mention.

Review Source

JE

Jamie E.  
Realtor  
Real Estate  
Used the software for: 2+ years

### "Cinc supporter"

February 7, 2025

4.0

Compared to any other I’ve experienced it heard of… Cinc outdoes them

Pros

The customer support is outstanding!!! They have worked with me tirelessly to ensure I’m learning, applying and succeeding

Cons

At first it can be overwhelming and does take time to build momentum and confidence

Alternatives considered

[Zillow Rental Manager](https://www.capterra.com/p/209701/Zillow-Rental-Manager/)[BoomTown](https://www.capterra.com/p/151892/BoomTown/)

Reason for choosing CINC

Customer support, professional site, lead capture

Review Source

NL

Nolan L.  
Real Estate Agent  
Real Estate  
Used the software for: 2+ years

### "Cinc Review by Nolan"

February 18, 2025

4.0

My experience has been great, it's helped me be much more organized and proficient in my business.

Pros

Ability to search by address, name, number, email, etc.

Cons

Sometimes there's a bug that still pulls the information from the previous profile you were looking at to the current.

Review Source

DA

Deborah A.  
Broker Owner  
Real Estate  
Used the software for: 2+ years

### "Definitely worth the investment "

February 6, 2025

5.0

I have been a platform owner for 11 years. I built my business with CINC and continue to grow with them

Pros

Lead Generation: CINC offers powerful tools for generating and capturing leads, especially via their integrated websites and landing pages. easy to navigate, with a clean and intuitive design.

Cons

Getting help instantly is not always the case :-( May take 24 hours for an issue to be resolved. As a site owner, I would like the ability to change things to suit my business without going through my acct rep

Review Source

SS

Sydney S.  
Executive Assistant  
Real Estate  
Used the software for: 2+ years

### "CINC is GRRREAT! "

February 6, 2025

4.0

I really like CINC it makes all my prospecting, lead follow up, and SOI calling easy on one platform that meets the needs of all the different people i call.

Pros

I like how user friendly it is. We love all the labels and finding different leads quickly and easily

Cons

i wish some of the automations were simpler to get going, and set up. I also dont like how the automation tracks expire.

Alternatives considered

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Reason for choosing CINC

It offered a lot of support and cool ideas we wanted to explore.

Review Source

JR

Jo R.  
Realtor  
Real Estate  
Used the software for: 2+ years

### "You don't feel alone."

February 11, 2025

5.0

Attentive staff who care. Felt like part of the family.

Pros

The clean CRM and the pretty websites. They are always working to improve the lead quality and user experience both for the agent and leads.

Cons

The price. I would rather spend more on ads than the platform

Review Source

BP

Benjamin P.  
Operations Manager  
Real Estate  
Used the software for: 6-12 months

### "We are happy with Cinc"

February 18, 2025

4.0

3.5/5 has been a really good system (better than boomtown) and the support has been great. I wish we got more good prospects though.

Pros

the system works well and gives you tons of options. The AI is great.

Cons

The learning curve for real estate agents can be tough. The amount of leads that actually turn into viable prospects is very low. The request a showing feature we found is completely broken. So many people accidentally request showings its kind of crazy.

Switched from

[BoomTown](https://www.capterra.com/p/151892/BoomTown/)

Because it crashed and we needed a working system

Review Source

BC

Bob C.  
Realtor  
Real Estate  
Used the software for: 2+ years

### "Great website/lead gen"

February 15, 2025

5.0

Good communication with my rep if I need it.

Pros

The website professional look & lead generation.

Cons

cost of the website and database are too high.

Switched from

[Facebook Business Suite](https://www.capterra.com/p/235972/Facebook-Business-Suite/)

more robust system with CINC lead managment

Review Source

SN

Sarah N.  
REALTOR®  
Real Estate  
Used the software for: 2+ years

### "Very User Friendly"

February 18, 2025

5.0

I find it easy to use, I love the mass text/email feature.

Pros

CINC is very user friendly and hosts a variety of functions that I'm sure I'm not using.

Cons

As the superuser for our brokerage, I would love to be able to attend CINC Mastermind, but since I'm not the broker/owner, I'm unable. If I had to pick one function of the system, I'd like to be able to mass text/email to my entire database and not just 100 at a time.

Review Source

JS

John S.  
Associate Realtor  
Real Estate  
Used the software for: 2+ years

### "The BEST CRM platform"

February 14, 2025

5.0

It is a complete way to contact your clients.

Pros

It does anything you need it to and more.

Cons

I can't think of anything that I do not like about CINC.

Review Source

SU

Shannon U.  
Realtor  
Real Estate  
Used the software for: 1-2 years

### "Easy, organized CRM"

February 12, 2025

5.0

Great! Super easy to use. I use it every day to write client notes and keep up to date with my work.

Pros

Easy to navigate. The text and email notifications .

Cons

I wish that there was a broader gifting area. It’s wayyy easier to organize the “notes” on the app than on a desktop, which is frustrating. Sometimes I’m looking for the notes I wrote, and even with the filters it’s difficult to find. It would also be nice if the secondary contract wasn’t all the way at the bottom where you need to click on it to see the info

Review Source

EB

Erik B.  
realtor  
Real Estate  
Used the software for: 2+ years

### "cinc feedback"

February 11, 2025

4.0

positive, happy with the effort to assist me

Pros

texting, support, these are my favorites

Cons

cost, lack of lead conversion, these are my cons

Switched from

[TOP PRODUCER](https://www.capterra.com/p/152143/Top-Producer-CRM/)

features, this is why i made the switch.

Review Source

DT

Diane T.  
Realestate agent  
Real Estate  
Used the software for: 6-12 months

### "Real estate agent"

February 20, 2025

4.0

Good a lot of people to try to pull leads out of them

Pros

Structured well organized site I like the communication and info we are priced but most do not follow thru

Cons

It’s a lot of non leads most leads that come thru have not gone thru a slit questioner of being serious and qualified

Review Source

ME

Mo E.  
Salesperson  
Real Estate  
Used the software for: 1-2 years

### "Great tool to organize my database "

April 4, 2025

4.0

It is a crucial part of my day to day operations and I rely on it to keep myself organized.

Pros

Great way to keep all of your leads organized.

Cons

I have had instances where a note I have inputted has vanished.

Review Source

JP

John P.  
Manager  
Real Estate  
Used the software for: 1-2 years

### "My CINC Experience "

February 12, 2025

4.0

I do like CINC a lot, it is so user friendly, and the quality of leads are pretty good.

Pros

I like that how get a text message when your lead has logged into our site, and also when a lead calls you back, the caller id on your phone shows their name.

Cons

I don’t the fact that for AOL, Yahoo, and Hotmail email users, our email go to their junk mail, and some don’t even get our emails. I made a dummy account and tried it out with all 3 different emails, and found that was true.

Review Source

LM

Lori M.  
Realtor  
Real Estate  
Used the software for: 2+ years

### "Great tool, but too expensive."

February 6, 2025

4.0

While we like the overall lead gen, the cost just keeps going up. When you do not have a large team, it's hard to afford it.

Pros

Brings a lot of leads in. Drip campaigns, AI (aka Alex).

Cons

COST! And, while the home valuation tool is nice, it needs to be able to be adjusted by US, not just the homeowner. We consistently get inaccurate numbers & cannot help them correct anything. The tool should allow us to make modifications.

Review Source

BW

Brad W.  
Owner - Team Leader  
Real Estate  
Used the software for: 2+ years

### "Cinc Experience"

February 18, 2025

5.0

I love working with cinc and recommend it to everyone.

Pros

The website, the CRM and of course the leads. I like it all.

Cons

the cost. It is pretty pricey. I guess you pay for what you get.

Review Source

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