# Page 2 | Showpad Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Showpad the right Sales Enablement solution for you? Explore 69 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/152887/Showpad/reviews

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Showpad

4.4 (69)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 14th, 2026

# Page 2 - Reviews of Showpad

## Showing most helpful reviews

Showing 26-50 of 69 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

CG

Chiara G.  
Marketing and communication  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Good tool for document storing and sharing"

June 11, 2025

4.0

Pros

What I like the most about is that it's highly customizable, the shared spaces can be built easily and the design can be adjusted easily even by non professional

Cons

I don't really like how it displays search results. It doesn't put them in order of relevance. If you type something in the search bar the exact result won't be the first which os not good.

Review Source

RP

Ramkumar P.  
Senior Manager  
Banking  
Used the software for: 6-12 months

### "Exciting Experience"

June 27, 2025

5.0

Pros

Its user friendly interface with wonderful experience. Its easy to use and very simple built to look into

Cons

I do not see any difficulties as of now, everything looks simple. May be a clear demo on the product helps to check on all the functionalities

Review Source

MP

Mrunmayee P.  
self employed  
Program Development  
Used the software for: 1-2 years

### "Simplifies Sales Enablement"

December 14, 2024

5.0

Really helpful tool for keeping sales materials accessible and delivering engaging presentations.

Pros

During a client presentation, I quickly pulled up relevant sales material with , which made the discussion smooth and professional.

Cons

Uploading and organizing content initially took time, but it became easier as we built our library.

Review Source

AM

Abbie M.  
Educator  
Education Management  
Used the software for: Less than 6 months

### "Overall positive experience, would recommend."

March 5, 2025

4.0

My overall experience has been positive. I would recommend to other teams looking for an effective sales enablement tool.

Pros

user-friendly interface that is easy to navigate and find the resources that I need.

Cons

search functionality could be improved as sometimes it doesn't return the most relevant results.

Review Source

OC

Olivia C.  
Sr. Manager, Enablement  
Electrical/Electronic Manufacturing  
Used the software for: 2+ years

### "Extremely Important and Effective"

July 17, 2023

5.0

Prior to , we only had Google Drive, which was hard to manage versions of and see what the team utilized. Now, we are able to provide valuable data to share with the marketing team and ensure content that is most shared/viewed is up-to-date.

Pros

As an admin, it is easy to upload collateral and ensure each document has the accurate tags, information associated. The integration with Google Drive made it extremely easy to get up and running, and the support we received aided in shortening the time to launch. Now, with the team on board and using the tool multiple times a week, I receive data back on what the team utilizes frequently, I am aware of my power users and those who need additional training or information on how to use the tool. In addition, the Shared Spaces is a huge hit for our team. Originally, it was an aspect we didn't push out as we weren't sure how effective it would be. Now, we have most reps producing at a minimum of 5 shared spaces and many reps believe it has helped them in closing business.

Cons

is always sharing product release information and right now there isn't much I dislike regarding Showpad. It has helped our organization a lot.

Alternatives considered

[Highspot](https://www.capterra.com/p/148612/Highspot/)

Reason for choosing Showpad

Cost and ease of implementation. was less expensive, but easier to implement with our tech stack.

Review Source

WT

Wout T.  
Marketing Communication Specialist  
Medical Devices  
Used the software for: 1-2 years

### "Showpad staying well ahead of its competitors"

July 18, 2023

5.0

My overall experience with is pretty great, we have not received any negative feedback from the salesreps which is usually a great sigh as most of the times you only hear from them when something does not work :)

Pros

What I like most about is the smoothness of it all. I am also familiar with other content management systems which often have errors, are outdated or don't react / load content as quickly.

Cons

From a content management perspective to give you a specific example, I am having trouble relocating files from one folder to another within the experience builder. Perhaps this is due to my lack of understanding but it seems I need to remove the file from the folder location and drag it in again from the content library.

Reason for choosing Showpad

The BU within Merit that uses was already well established with this application and felt it was superior to alternative options.

Review Source

SD

Stepan D.  
Sr. Spec. Digital Marketing  
Medical Devices  
Used the software for: 2+ years

### "Showpad in Medical Device industry"

July 18, 2023

5.0

Sales team is using the tool during customer visits to present some marketing materials during the visit and also to provide follow-up, sending the files or collections to the customer. Also, we are using for email sendings (with pre-designed email templates, that sales team could quickly customize and send under their name and have engagement report for each email). Finally, we are using Showpad for some internal activities - campaigns, educational events (without using the Coach functionality), podcasts e.t.c.

Pros

Intuitive interface, flexible layouts, powerful tracking. Extremely smart search capabilities.

Cons

There are some areas to improve in email template customization, announcement design. Nice to have customizable reporting filters (with an opportunity to save them).

Switched from

[Pitcher](https://www.capterra.com/p/155835/Pitcher/)

Pitcher was much less intuitive, requiring way more maintenance and with pretty weak metrics and insights. Also, customer support was below expectations.

Review Source

GC

Geetika C.  
Sales & Marketing Manager  
Hospitality  
Used the software for: 2+ years

### "Review for Showpad"

January 12, 2023

5.0

Overall it is a great experience working on

Pros

Most likely & strongly recommended software for sales content storage management and distribution. It offers reports & analytics.

Cons

It works slow and some file types are not supported.

Review Source

KC

Kelvin C.  
Marketing  
Medical Devices  
Used the software for: 1-2 years

### "Showpad is a Great Tool for Content Management for Sales and Marketing"

July 17, 2023

5.0

Overall, our experience has been solid. They are constantly updating and making improvements for the user end, and their support team has been very helpful.

Pros

I've been using for 2 years, enabling Sales to capture and connect with leads, customers, and KPIs through content management deliverables. We like how easy it is to use, the tools offered, and the customer support.

Cons

There is not many things to not like about . The interface is use to use, albeit, a bit boring with its dashboard.

Review Source

VR

Verified Reviewer  
Senior Manager, Support Operations  
Marketing and Advertising  
Used the software for: 2+ years

### "Solid sales enablement software, needs improvements for administrators"

June 4, 2023

3.0

does what it promises and provides Sales and Account Management teams with access to customer-facing documentation they can share with customers. Acts a source of truth for content.It is not easy to maintain from an admin perspective if you have large amounts of courses and content. Reporting is available but the UI is not intuitive.

Pros

From the perspective of end users is a powerful tool for your sales org if your company has a strong Sales Enablement process like ours.

Cons

As an admin, organizing the content is sometimes difficult and unclear. There are other limitations that are bothersome for example syncing our Google Drive to is not optimal and requires a lot of steps. I wish there was a way to sync Google Sheets automatically.

Review Source

RS

Rod S.  
National Field Sales Administrator  
Food Production  
Used the software for: 2+ years

### "Showpad as a Customer Facing Presentation Tool"

July 27, 2023

5.0

acts as a seamless presentation tool and document archive for us. Allowing us to share marketing and operational content with the customer on both Windows and iOS devices. The fact that all of the Content is located on the Device also allows for very fast response times, particularly with video files.

Pros

The Platform allows the uploaded of nearly all file formats for sharing, Presentation Creation, and Customer Presentations. Utilizing a file format system for content similar to a computer, documents can be "tagged" to appear in multiple locations within the Experience.

Cons

While the tool is primarily for presentations, it would be useful if the platform allowed you the ability to better edit and work on certain file formats such as .doc, ,PPT, .xls etc.

Review Source

LW

Lauren W.  
Digital Marketing Lead  
Medical Devices  
Used the software for: 2+ years

### "Great features, easily adopted, and fantastic support resources."

July 17, 2023

5.0

helps our marketing teams to categorise their content and direct the field force/customer facing team to the right tools and resources they need to be using in customer conversations. The platform also helps us with version control and ensuring our field force are using the most up to date version of the document.

Pros

The support resources in the help centre. I love that you can select the device that you are working on, and that there are written instructions as well as a video to support.

Cons

I think that the reporting features can be a tad confusing. When trying to pull reports and stats on external customers, I often find that is referring to 'customers' as internal Showpad users such as the Sales force, rather than the end user/ external customer that I am seeking.

Review Source

VR

Verified Reviewer  
Sr. Account Executive  
Information Technology and Services  
Used the software for: 6-12 months

### "Great Sales Enablement and Enterprise Selling Tool"

December 13, 2021

5.0

My overall experience has been excellent. It was very easy to use and our customer/leads really appreciate the ability to access resources on their own schedules.

Pros

I love the ability to create shared spaces that can be accessed by our leads anytime, anywhere. Since our marketing and enablement teams keep the content up to date and stocked with helpful resources, it makes this aspect of selling much easier than it was at prior companies.

Cons

At this point, there really hasn't been much that I haven't liked.

Review Source

sD

sebastien D.  
Marketing Director  
Commercial Real Estate  
Used the software for: 2+ years

### "Showpad since many years"

July 18, 2023

5.0

We launched it, years ago on one country and now it's a mandatory tool around the world.

Pros

is the best way to share and exchange informations with customers around the world. Keepin the controle of what is shared by teams.

Cons

The global cost is important conpare to competitors

Review Source

DF

Dustin F.  
Content Marketing Manager  
Mechanical or Industrial Engineering  
Used the software for: 2+ years

### "Effective Marketing to Sales Communication"

July 17, 2023

5.0

It's made communication with our sales team much easier and effective. Also, it's allowed us to get up content more quickly than even adding it to our own website. Overall, has been a game changer for my company.

Pros

is a great place for my entire sales team to know where they can find our entire portfolio of content. And if a piece of content isn't there, they know we have a gap in our information and can submit a request to our team.

Cons

Not much, we really like just about everything has to offer.

Review Source

Django B.  
Account Executive  
Computer Software  
Used the software for: 2+ years

### "Sales & Marketing"

February 14, 2024

5.0

Pros

Der Grund, warum wir uns damals für entschieden haben, ist simpel: Wir wollten das Onboarding unserer Kollegen erleichtern und gleichzeitig die Zusammenarbeit zwischen den Teams wie Sales und Marketing intensivieren, um insgesamt mehr Umsatz zu generieren. Das Hauptproblem, dem wir als Vertriebler gegenüberstehen, ist, dass das Marketing-Team oft nicht versteht, wie wir uns präsentieren und verkaufen, und umgekehrt gilt dasselbe. Showpad hat es geschafft, diese Kluft zu überbrücken.

Cons

Die Plattform war einmal bei uns down - war aber nicht schlimm.

Review Source

LH

Laura H.  
Senior Project Manager  
Education Management  
Used the software for: 2+ years

### "Improving usage"

July 17, 2023

3.0

we are trying to get up-to-date marketing materials out to our Sales team as quickly and efficiently as possible. Because our Sales team is often "drinking from the fire hose" they sometimes need to be spoon fed the content rather than go looking for it themselves. The search function does not work well so if users aren't familiar with how the content is organized, they really struggle to find things. Weekly announcements have been really helpful to keep them abreast of new & updated materials. We are excited to start using pages to provide a framework/context around how to use the materials in for various use cases.

Pros

It's easy to add (and update) content to

Cons

the search tool doesn't work well so if you don't know exactly what you are looking for (and sometimes if you do) you might have a hard time finding it.I think it can also be hard to manage version control when people are uploading their own versions of documents to collections/experiences/buckets/sections they create themselves

Review Source

AB

Alan B.  
Marketing Manager  
Machinery  
Used the software for: 2+ years

### "Showpad App Helping our Sales Team "

March 23, 2017

5.0

We have been using the app for over 3 years now and we are very happy with this product. The initial configuration was fairly easy - the most time consuming part is figuring out how to organize your data. Once that was accomplish, the actual setup went quickly. Our sales teams both in the U.S. and around the world love Showpad, it makes giving presentations and sending information to our customers very easy and professional. Also working with the Showpad team had been a very positive experience. They are very responsive and if we are looking for new features and functionality they are open to input and we see the feature requests become a reality. I would definitely recommend this product.

Pros

The ease of getting to the presentations and other data. As an administrator it is easy to work with and understand.

Cons

I would like to be able to do more interactive work within the app but due to the interface with the IPad we cannot do everything we would like, at least currently.

Review Source

Response from Showpad

March 23, 2017

Alan, thank you for reviewing Showpad. Your feedback is greatly appreciated. It's always wonderful to hear how much our customers love using Showpad, and our Customer Success team will be in touch to address your specific feedback. We look forward to continue working with Serac into the future. The Showpad Team

EW

Eduard W.  
Product Manager  
Mechanical or Industrial Engineering  
Used the software for: 2+ years

### "A great tool to support sales"

July 18, 2023

5.0

Pros

It is a great tool to see what kind of resources are used and shared the most, this gives a lot of ideas for future content development. To have this direct feedback is really valuable.

Cons

The deployment of HTML-based apps in seems to be a bit complicated.

Review Source

Jean-Francois P.  
Powerfull  
Construction  
Used the software for: 2+ years

### "Powerful "

August 8, 2020

5.0

I use it to share information with customer, to present on my iPad. You can see how many times they look at the documents, if they share it. Powerful tools to know when to follow up whit custom

Pros

Keep track of who opened what when you are sharing documents or Quote, easy to create collections that you can share with customers.

Cons

If you what to share with 10 persons and know who opened the file, you need to create 10 links and it’s time consuming. Otherwise you won’t keep track of who opened it.

Review Source

ST

Samuel T.  
Sales Enablement Manager  
Medical Devices  
Used the software for: 6-12 months

### "Excellent user experience and support"

July 18, 2023

4.0

Content management, internal and external communication. Realizing benefits of keeping content up to date and finding gaps.

Pros

Features: iPad app, advanced experiences, smart folders and tagging. Company: Fantastic support team and ongoing development adding customer input to the list!

Cons

Integration with Marketo and Sharepoint proved a challenge to achieve.

Review Source

eR

eleonora R.  
marketing assistance  
Building Materials  
Used the software for: 1-2 years

### "Lapitec"

July 26, 2023

4.0

Pros

the ease of use, the opportunity to update content very easily. I really like that the layout is customizable

Cons

the fact that if I administrator is updating to the users it crashes the usage to the app

Review Source

SR

Simone R.  
New product developer  
Food & Beverages  
Used the software for: 1-2 years

### "Opinion about showpad"

July 18, 2023

4.0

Good! Just trying it out more, and then it becomes easier and easier. Furthermore, will be filled with more interesting documents when using it more often.

Pros

Nice overview of your own products. Implementation of movies possible and links to other files on the pages.

Cons

A good structure is needed beforehand, so we didn't have a good start and it was a big mess. Furthermore, it takes some before you know on which way documents can be shared with customers on the best and most easy way.

Reason for choosing Showpad

I didn't choose it, it was the headoffice who chose it.

Review Source

BC

Brendan C.  
Business Development Rep  
Information Technology and Services  
Used the software for: 1-2 years

### "One of the best sales enablement platform"

April 19, 2022

5.0

My overall experience with has been amazing as we experienced a positive change and positive value for money through purchasing Showpad.

Pros

What I like most about is that it is user-friendly, the great functionality, and helps me and my team with content management, sales development reps onboarding and creating and tracking marketing collateral.

Cons

could be the best of all time with many integrated tools.

Review Source

VR

Verified Reviewer  
Marketing Coordinator  
Machinery  
Used the software for: 1-2 years

### "Really Good software!"

October 16, 2019

5.0

I would recommend this software to people who are looking for a way to manage their content, and looking for a way to make seamless support for multiple departments.

Pros

The ability to add and manage content is very easy to do. Also being able to create experiences is very helpful. It allows for our sales team to use it out in the field with our customers.

Cons

The software is European so it can be a bit difficult to get some customer support if you are US based. They do their best, but the time zone is tricky at times.

Review Source

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