# Prowly Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Prowly Software - reviews, pricing plans, popular comparisons to other Public Relations products and more. Source: https://www.capterra.com/p/152901/Prowly --- # Prowly Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Prowly ## What is Prowly? Prowly is an all-in-one public relations management platform that helps growth-oriented professionals earn media coverage through creative storytelling, personalization and innovative technology. Users are able to foster long-term relationships with journalists by drafting effective strategies based on industry data, and prove their value to clients and stakeholders with easy-to-understand insights. Prowly's users estimate that they've been able to increase their PR efficiency by 30%. ## What is Prowly used for? [Public Relations](https://www.capterra.com/public-relations-software/) Top alternative Featured Overall rating Based on 19 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $258 Usage Based, Per Year Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Prowly?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://prowly.com&name=Prowly) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Prowly 3.8 (19) VS. [3.3 (10)](https://www.capterra.com/p/93547/Agility-PR-Solutions/reviews/) Starting Price $258 Per User, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.8 (19) Ease Of Use 3.3 (76) Value For Money 3.6 (19) Value For Money 3.0 (71) Customer Service 3.7 (18) Customer Service 3.0 (76) ## Prowly alternatives [MediaHQ](https://www.capterra.com/p/196943/MediaHQ/) [4.6 (76)](https://www.capterra.com/p/196943/MediaHQ/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/196943/MediaHQ/) Highest Rated [Press Ranger](https://www.capterra.com/p/10020491/Press-Ranger/) [5.0 (13)](https://www.capterra.com/p/10020491/Press-Ranger/#reviews) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10020491/Press-Ranger/) [Brand24](https://www.capterra.com/p/149054/Brand24/) [4.7 (254)](https://www.capterra.com/p/149054/Brand24/reviews/) Starting price $199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/149054/Brand24/) [Prezly](https://www.capterra.com/p/143167/Prezly/) [4.7 (67)](https://www.capterra.com/p/143167/Prezly/reviews/) Starting price $100.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/143167/Prezly/) [View all alternatives](https://www.capterra.com/p/152901/Prowly/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Contact Management 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Monitoring 3.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Observe and track the demand, usage, progress or quality of a system, product, or user Search/Filter 3.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Search and filter data across systems to locate required information by entering keywords or certain criteria Activity Tracking Track and document all activities across devices, networks, and other systems Auto Update Automatic update of information / software Campaign Analytics Track and interpret campaign performance metrics Prowly 20 features Track and document all activities across devices, networks, and other systems Automatic update of information / software Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Manage and track all internal and external communication conducted via calls, email, text, or chat Manage, organize, and store contact information Centralized repository to store content and assets Alter the layout and content of reports Import and export data to and from software applications Graphical representation of data Manage digital assets Monitoring brand mentions, clicks, backlinks, and engagement of distributed content like blogs, press releases, or social media posts. Observe and track the demand, usage, progress or quality of a system, product, or user Receive data and information in real time Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Plan availability and assign specific time slots for tasks and resources Search and filter data across systems to locate required information by entering keywords or certain criteria Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Track activity on sites such as Facebook, Twitter, Instagram, etc. Features 3.7 (19) 3.7 Based on 19 reviews ## Pricing Value for money 3.6 (19) Free Trial [View pricing plan details](https://www.capterra.com/p/152901/Prowly/pricing/) Basic Annual $258.00 Usage Based,Per Year It includes: - 500 Media database contacts - Add own contacts to CRM - Send, schedule and analyze 1,000 per month - Track 10,000 online media mentions per month - Create 1 online newsroom - Live chat support - AI Assistant Basic $369.00 Per User,Per Month It includes: - 500 Media database contacts - Add own contacts to CRM - Send, schedule and analyze 1,000 per month - Track 10,000 online media mentions per month - Create 1 online newsroom - Live chat support - AI Assistant Pro $589.00 Usage Based,Per Month It includes: - Store 1,500 Media Database contacts in our PR CRM - Add own contacts to CRM - Send, schedule and analyze 3,000 emails per month - Track 50,000 online media mentions per month - Social Media Listening - Create unlimited reports for multiple brands - Dedicated Customer Success Manager - AI Assistant Pro Annual $416.00 Usage Based,Per Month It includes: - Store 2,000 Media Database contacts in our PR CRM - Send, schedule and analyze 5,000 emails per month - Track 80,000 online media mentions per month - Social Media Listening - Create unlimited reports for multiple brands - Add own contacts to CRM - Dedicated Customer Success Manager - AI Assistant Value for money 3.6 (19) 3.6 Based on 19 reviews ## Integrations [ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Instagram](https://www.capterra.com/p/210721/Instagram/)[ Twitter/X](https://www.capterra.com/p/214056/Twitter/)[ Vimeo](https://www.capterra.com/p/122348/Vimeo-Pro/) ## Support, customer service and training options Customer Service 3.7 (18) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 3.7 (18) 3.7 Based on 18 reviews ## User reviews Overall rating 3.8 Based on 19 reviews Filter by rating 5(13) 4(0) 3(0) 2(1) 1(5) Mentioned topic Sorted by most recent ML Mathieu L. Partner Financial Services ### "Lack of transparency" 1.0 Overall Rating 1.0 1.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 December 19, 2024 Pros Good capture of social media insights, good dashboards. Cons Lack of renewal transparency. Without any warning, not prior agreement, your licence will renew (not even a confirmation of communication, just the charge on your credit card) Good luck getting a refund. This is not a way to do business. Alternatives considered [Meltwater](https://www.capterra.com/p/123153/Meltwater/) Reasons for choosing Prowly Price Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AC Alex C. Co-Founde Education Management ### "A big FIASCO" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 3.0 3.0 Likelihood to Recommend 0/10 June 7, 2024 Almost $800 in the garbage in one month and one week, don’t waste your precious money. Pros Absolutely nothing. I was initially excited to have found a good program but it is nothing I would recommend to anyone Cons As soon as I terminated my membership, they pulled out all the published press releases (they were published only on their server) and, while I was paid up for an additional two weeks, they pulled the plug as soon as I cancelled my membership. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor June 12, 2024 Dear Alex, We apologize for your disappointing experience. Please know you can always bring your concerns to our customer support team Vicky AU Anonymous User Dev Telecommunications ### "Limited and basic software" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 April 28, 2021 Canceling and getting a refund was a challenge. They do not offer refunds and it took multiple attempts to cancel. Pros It looked good to begin with, I read good review but software was very disappointing. Cons There are many limitations even on the paid plan. You can find much better services, with less limitations for a fraction of the price. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User CEO Marketing and Advertising ### "Buggy Platform, Terrible Support" 2.0 Overall Rating 2.0 2.0 Ease of Use 1.0 1.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 April 20, 2021 Very dissatisfied with support and platform. Specifically support whose response to why my email didn't go out for 2 days was that they experienced technical issues however these were never relayed to customers and they refuse to refund when their system had technical issues. Pros N/A - i purchased this because I use SEMRush who recently acquired them however as a PR tool Prowly has many bugs and doesn't compare at all to other products available. Cons Having used other PR platforms, this one is very buggy and support is terrible. Their 7-day trial doesn't give you a good feel for the product, so I had to purchase a month to evaluate..and then the system failed to send a PR pitch i had queued up for two days, and after putting in 2 support tickets and emailing our sales rep, we got no reply. Stay away! Other platforms might be a bit more pricey but are reliable and have great service. Switched from [Meltwater](https://www.capterra.com/p/123153/Meltwater/) I thought (wrongly) this would be a better platform Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. FC Francis C. Marketing Director Entertainment ### "Beware of Scam!" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 March 9, 2021 Horrible experience, wasted money on their "services" and hopefully if you are reading this review, you won't do the same and go through this same problem! Pros The promise of getting industry contacts for media pitch coverage is completely false. Cons I paid over $200 for an outdated database of emails that half of them bounced back. I contacted their customer service and they basically told me there was nothing they could do about it. I wasted a lot of money and they don't seem to care, complete scam! Do not trust this platform! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DG Dawn G. Owner Retail ### "Great Monitoring Tool For Medium Sized Businesses With Large Online Presence" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 January 5, 2021 Overall, Prowly has done exactly what I hoped it would do- make me more efficient when using my own social media marketing platforms for my business. I do wish I could find a software program that allowed me to do exactly what Prowly does while also allowing me to completely manage my social medias. But for the price, and the intuitive interface- I'm very happy with Prowly. Pros My biggest issue as a small business owner who markets their brand primarily online has been making sure that I respond to all social media complaints. We often receive questions and comments from customers that I just don't see- because I'm not actively searching for them every day. Meltwater actually alerts me to times when my business is mentioned- when questions are asked or when problems arise. This helps ensure my customers get the fastest response possible, essentially making my online image appear more customer oriented and professional. Cons The application is essentially ONLY for monitoring. It doesn't necessarily help you manage your social media- it just makes you aware of aspects within different social media platforms that impact your business. Times your business is mentioned or analytics regarding your business niche. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Owner Marketing and Advertising ### "Terrible Experience" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 December 31, 2020 I'm incredibly unhappy with my experience given the fact that the functions I would've like to work didn't work for me. In addition it was my understanding Prowly was a newswire service which is really what I was looking for. I signed up for the service just a few days ago, had a call with the consultant and when I realized it wasn't what I wanted or needed I asked to cancel and for a refund. The consultant simply told me they wouldn't return my money, even though I have gotten absolutely no value from the software and was charged over $300 for something I won't use. Very disappointed. Also I saw ads that Prowly has $115 services so again I don't know why I was charged so much. The company just seems deceptive. Tip for Prowly going forward: Most software companies reach out prior to the purchase to do a demo and answer questions before a purchase is made. IF that was done then I wouldn't have had this problem. Pros There's really nothing about the software that worked for me. Cons 1) It was my understanding I was signing up for a newswire service. Perhaps that's my fault, however the way that my cancellation was handled is unacceptable to me, as a small business owner. Treat the customer in a way that you can win them back, not the opposite. 2) I'm not sure if they outright advertise as a newswire service but the fact that they come up in Google along with other newswires shows that they are using the "newswire" term in SEO to compete with other services, which again, to me is wrong. 3) The functions I actually used did not work for me - analytics (was not able to see exactly who clicked etcd) and the data export function. Reasons for choosing Prowly For some reason I thought PRowly had more to offer because of the advertisement I saw. I obviously didn't do enough research prior to purchasing. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Ellie G. VP of Marketing Entertainment ### "Great product for PR on a budget!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 July 7, 2020 Overall for the price I am very happy with this product Pros Pricing is great. Database is pretty good, really easy to use. Cons Still kind of new so database isnt huge, emails can be sent out through the platform in bulk but when someone responds it goes to your personal email and you have to respond individually, which is good for some situations but time consuming and not efficient in some cases. Reasons for choosing Prowly Price and features, mostly ease of use. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor July 9, 2020 Thank you for your review, Ellie! An in-app inbox is one of the features that are in our plans for the future. UP Urszula P. Senior PR Specialist Public Relations and Communications ### "Easy&Fun" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 10, 2020 I save a lot of time and can monitor the effects of my shipment Pros Prowly helps me create texts in an attractive form and facilitates their mass distribution. At the same time, it gives journalists a sense of personalisation of their messages. Cons I don't like the fact that I can't add attachments to the email, but I understand that it makes the email less likely to get into spam Reasons for choosing Prowly I do not know others ;) Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor March 16, 2020 Thank you, Urszula! We really appreciate your kind words. MU Monika U. Director od Sales & Marketing Hospitality ### "An absolute game changer " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 4, 2020 I love it how innovative it is and I'd recommend it to all PR professionals. Pros It's extremely user friendly and the support is perfect. I like all the features, such as: social media links, easy access to the articles' authors contact details etc. Cons Nothing comes to my mind, really. I didn't meet any obstacles while using the software and it met all my expectations. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor March 16, 2020 Thank you, Monika! Your positive feedback means a lot to us. [View all Reviews](https://www.capterra.com/p/152901/Prowly/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Cision vs Prowly](https://www.capterra.com/compare/129611-152901/Cision-vs-Prowly)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)