Who Uses This Software?

We help the world's leading brands execute modern PR strategies. We work with rapidly growing scale-ups, multinationals, corporates, governments and (progressive) agencies.


Average Ratings

7 Reviews
  • 4.5 / 5
    Overall
  • 5 / 5
    Ease of Use
  • 5 / 5
    Customer Service

Product Details

  • Starting Price
    $249.00/month
  • Free Demo
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Live Online
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • pr.co
  • pr.co
  • Founded 2010
  • Netherlands

About pr.co

Boost your brand storytelling with our complete PR toolkit for communications teams. Produce high-impact messages using our publishing tools. Reach the right audience with our cutting-edge AI. Trusted by 350+ companies on 5 continents. Proudly working with Shimano, Heineken, WeTransfer, Sonos, Taylormade Golf & Rocket Internet.


pr.co Features

  • Article Author Database
  • Auto-Update Media Lists
  • Campaign Management
  • Clippings Management
  • Communications Calendar
  • Contact Management
  • Digital Asset Management
  • Direct Mail Management
  • Email Distribution
  • Press Monitoring
  • Press Release Builder

pr.co Reviews Recently Reviewed!


Very user-friendly newsroom application with great workflow capabilities

Jun 13, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Pr.co is an easy set-up and easy-to-use news room solution. It offers great value for your (limited) budget. I am impressed by the SEO capabilities. If applied well, you'll be surprised to see your news releases crawl up into the Google SERPs.

Cons: Standard capabilities to customize your news room to your corporate identity and/or the look and feel of your website is limited.

Excellent service. User friendly functionality. Friendly and patient employees.

Apr 24, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The design interface is intuitive and the added link + image options gives a professionalism to the PR that we haven't found on previous services. Outreach function is also super useful for targeting specific networks and managing mailing lists.

Cons: Not a lot! We've used this service since 2015 because it's wonderful! Sometimes the image uploading can be slow, but the overall gallery layout looks great.

Capterra-loader

PR is always changeable and press contacts always up to date.

Jul 23, 2018
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Amongst the many features I love about PR.co, I think my favourite are: 1. Because the Press Release is online, I can change the content or photos anytime I want, which helps me look less stupid when I spell a name incorrectly. 2. I love that I can provide the press with ready-to-use high res photos. 3. I love that I can filter my press contacts and that they will ALWAYS be up to date.

Cons: Blue is an overused colour on the internet and I feel like when you get to 500 press contacts you should receive a reward.

Overall: Easy to manage press room that stays up to date and allows me to archive clippings as well. Now all my stuff is in one place.

Very good press release software

Apr 19, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money

Pros: Easy to use and awesome customer support. I also really like the fact that we now have a central hub with all our press releases.

Cons: What I like lest about the software is hard to say. All works really well and if there is a problem I always get help right away. Some interface things could be better, but that's just really minor.

Capterra-loader

pr.co is a great tool to manage your press outreach

May 04, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: The tool is very no-nonsense and extremely user friendly. It also comes with great customer support.

Cons: It would be nice if there would be an option to integrate an external pr database to get your news to the right audience.

Overall: pr.co made it easy for me to create, distribute and monitor our press campaigns.

Excellent tool to streamline our PR campaigns and reach the perfect person for each campaign

Jun 04, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: UI/UX is extraordinary and whenever something is not clear, you can use the chat and the team will respond quickly and efficiently, solution-driven.

Cons: At the moment I believe all minor negativities are being addressed by the team. I have nothing to add to that.

Perfect tool for PR

Jul 27, 2016
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Comments: It¿s great for startups like ours, who just need a go-to landing page for investors, potential customers, journalists, bloggers or anyone at all who¿s relevant to us. Pr.co houses all of our online assets and media traction.