# pr.co Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about pr.co Software - reviews, pricing plans, popular comparisons to other Public Relations products and more. Source: https://www.capterra.com/p/153033/pr-co --- # pr.co Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) pr.co ## What is pr.co? Intuitive PR software designed for busy teams to create, publish and distribute beautiful PR content. Get more done with our AI-powered approach to PR campaigns and thrive in today's fast-changing media landscape. - A CMS built specifically for public relations - Get more done and prevent mistakes with AI - PR software built for busy teams - The best-rated online newsroom on the market - Connect with local audiences, stay in control - GEO: Have your brand recommended by AI chatbots - SEO: Make your digital PR content shine on search engines - CRM: Save time and stress by managing contacts, emails and content all in one tool. - Outreach: Send pitches that result in coverage - Automate your PR workflow with powerful integrations - Build a loyal following with newsletter subscribers - Actionable PR analytics and reporting that prove your worth - Online media monitoring made easy with the help of AI ## What is pr.co used for? [Public Relations](https://www.capterra.com/public-relations-software/) Top alternative Featured Overall rating Based on 11 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Contact vendor for pricing Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for pr.co?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.pr.co/&name=pr.co) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### pr.co 4.6 (11) VS. [3.3 (10)](https://www.capterra.com/p/93547/Agility-PR-Solutions/reviews/) Starting Price Contact vendor Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (11) Ease Of Use 3.3 (10) Value For Money 4.5 (11) Value For Money 3.0 (9) Customer Service 5.0 (11) Customer Service 3.0 (9) ## pr.co alternatives [4.7 (254)](https://www.capterra.com/p/149054/Brand24/reviews/) Starting price $199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [MediaHQ](https://www.capterra.com/p/196943/MediaHQ/) [4.6 (76)](https://www.capterra.com/p/196943/MediaHQ/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/196943/MediaHQ/) Highest Rated [Press Ranger](https://www.capterra.com/p/10020491/Press-Ranger/) [5.0 (13)](https://www.capterra.com/p/10020491/Press-Ranger/#reviews) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10020491/Press-Ranger/) [Prezly](https://www.capterra.com/p/143167/Prezly/) [4.7 (67)](https://www.capterra.com/p/143167/Prezly/reviews/) Starting price $100.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/143167/Prezly/) [View all alternatives](https://www.capterra.com/p/153033/pr-co/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. API 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases Campaign Analytics 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track and interpret campaign performance metrics Campaign Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Communication Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Manage and track all internal and external communication conducted via calls, email, text, or chat Digital Asset Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Manage digital assets Activity Tracking Track and document all activities across devices, networks, and other systems pr.co 22 features Track and document all activities across devices, networks, and other systems Application programming interface that allows for integration with other systems/databases Manage the process of evaluating documents or requests submitted for approval Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Manage and track all internal and external communication conducted via calls, email, text, or chat Manage, organize, and store contact information Centralized repository to store content and assets Alter the layout and content of reports Import and export data to and from software applications Graphical representation of data Manage digital assets Monitoring brand mentions, clicks, backlinks, and engagement of distributed content like blogs, press releases, or social media posts. Observe and track the demand, usage, progress or quality of a system, product, or user Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers Receive data and information in real time Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Plan availability and assign specific time slots for tasks and resources Search and filter data across systems to locate required information by entering keywords or certain criteria Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks Features 4.5 (11) 4.5 Based on 11 reviews ## Pricing Value for money 4.5 (11) ### Starting price Contact vendor for pricing Free trial available Value for money 4.5 (11) 4.5 Based on 11 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Matomo](https://www.capterra.com/p/182627/Matomo-Analytics/)[ Google Tag Manager 360](https://www.capterra.com/p/245657/Google-Tag-Manager/) ## Support, customer service and training options Customer Service 5.0 (11) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (11) 5.0 Based on 11 reviews ## User reviews Overall rating 4.6 Based on 11 reviews Filter by rating 5(7) 4(4) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent Alejandra G. Consultora de Marca y PR Public Relations and Communications ### "Me parece una herramiental ágil" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 31, 2022 Muy buena Pros La seguridad en el el guardado de la nota evitando errores. Cons Tal vez hay pasos de más pero es por la propia seguridad también. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MV Madeline V. PR & Communications Specialist Automotive ### "Great platform to manage press releases, news and media outreach" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 18, 2020 The team is always very responsive and helpful. Problems are fixed within minutes, maximum a few days. Great customer experience! Pros The user interface is very much self-explaining and makes onboarding of additional users within our team quite smooth. It is easy to request design adjustments of the pr.co team, and adjust the design of the newsroom to the one of your website. Cons When you send an email and include \*full campaign\* the images of the PR are not copied which leads to random titles within the release. Sometimes I wish I'd had more freedom to just update numbers or content myself. For the future: It would be a nice add-on to integrate a journalist database into pr.co, atm we are using external ones. Reasons for choosing pr.co I was not in the company yet, when we decided to go with pr.co. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor March 24, 2020 Thank you for your review! I will forward it to our Product team. In order to have emails end up in journalists' inboxes, and not in spam or promo folders, we choose to leave images out of emails by default. But, we do offer branded email templates, which are tested for deliverability and allow customers to send out fully branded emails. I understand your frustration with the design limitations. However, all content published on pr.co can be updated anytime. In our new plug-and-play newsrooms, we've made it possible for users to change all content on the entire newsroom. However, in EVBox's case, we have built 2 custom pages: the footer and the about page. Changes to these pages need to be done by our tech team, to spare you from having to write custom code. So, maintenance is included and we'll always update these pages within 1 business day. It's been a blast to work with the EVBox team over the last 3 years. Thanks for your trust in our product and team! Isabela from pr.co EH Edwina H. Founder + Director Public Relations and Communications ### "Time Saver" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 8, 2018 Great support, saves a TON of time . Pros It allows for video embeds and presents content much more effectively than in an email or PDF. Scheduling and reporting tools are very, very helpful. Cons Less design features but I’m told they’re coming soon! Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor March 13, 2020 Thanks for leaving this review, Edwina. We're humbled to see you're still happy with ou product after 4+ years! LJ Lukas J. Head of Marketing Communications and Content Strategy Insurance ### "Great tool for communications" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 15, 2018 Pros It's simple to use, but powerful in options. The team keeps​ on developing the service and offers new functionalities​ and features. pr.co was improved over the years constantly staying a pioneer in the field. Cons The power of the tool suffered because​ of the GDPR Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor March 13, 2020 Woah, 10/10. Thank you! Luc U. Producent Entertainment ### "PR is always changeable and press contacts always up to date." 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 23, 2018 Easy to manage press room that stays up to date and allows me to archive clippings as well. Now all my stuff is in one place. Pros Amongst the many features I love about PR.co, I think my favourite are: 1. Because the Press Release is online, I can change the content or photos anytime I want, which helps me look less stupid when I spell a name incorrectly. 2. I love that I can provide the press with ready-to-use high res photos. 3. I love that I can filter my press contacts and that they will ALWAYS be up to date. Cons Blue is an overused colour on the internet and I feel like when you get to 500 press contacts you should receive a reward. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor March 13, 2020 You're totally right, when you've built a network of over 500 media contacts you SHOULD receive a reward. Thanks for leaving this nice review with us! RV Ronald v. managing consultant ### "Very user-friendly newsroom application with great workflow capabilities" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 June 13, 2018 Pros Pr.co is an easy set-up and easy-to-use news room solution. It offers great value for your (limited) budget. I am impressed by the SEO capabilities. If applied well, you'll be surprised to see your news releases crawl up into the Google SERPs. Cons Standard capabilities to customize your news room to your corporate identity and/or the look and feel of your website is limited. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor March 13, 2020 Thank you! Glad to hear you've seen SEO do its magic with your newsroom. We've listened to your comment about newsroom customization - we now offer multiple different newsroom designs, from plug-and-play templated designs to entirely bespoke newsrooms. FG Frederick G. CEO ### "Excellent tool to streamline our PR campaigns and reach the perfect person for each campaign" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 June 4, 2018 Pros UI/UX is extraordinary and whenever something is not clear, you can use the chat and the team will respond quickly and efficiently, solution-driven. Cons At the moment I believe all minor negativities are being addressed by the team. I have nothing to add to that. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Niels K. PR Manager ### "pr.co is a great tool to manage your press outreach" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 May 4, 2018 pr.co made it easy for me to create, distribute and monitor our press campaigns. Pros The tool is very no-nonsense and extremely user friendly. It also comes with great customer support. Cons It would be nice if there would be an option to integrate an external pr database to get your news to the right audience. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. TH Thorsten H. Production Assistant ### "Excellent service. User friendly functionality. Friendly and patient employees. " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 24, 2018 Pros The design interface is intuitive and the added link + image options gives a professionalism to the PR that we haven't found on previous services. Outreach function is also super useful for targeting specific networks and managing mailing lists. Cons Not a lot! We've used this service since 2015 because it's wonderful! Sometimes the image uploading can be slow, but the overall gallery layout looks great. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. GV Guy v. PR agent ### "Very good press release software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 April 19, 2018 Pros Easy to use and awesome customer support. I also really like the fact that we now have a central hub with all our press releases. Cons What I like lest about the software is hard to say. All works really well and if there is a problem I always get help right away. Some interface things could be better, but that's just really minor. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor March 13, 2020 Thank you! [View all Reviews](https://www.capterra.com/p/153033/pr-co/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)