--- title: "Picnic Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Picnic Software - reviews, pricing plans, popular comparisons to other Gamification products and more." source_url: "https://www.capterra.com/p/153330/Picnic/" page_type: "product" language: "en" --- # Picnic Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 15, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Picnic ## What is Picnic? For enterprise communities of customers (50k+) and employees (1k+), Picnic delivers the world's most sophisticated gamified engagement & loyalty solutions. Designed by former Disney, Microsoft, EA, SAP experts in business, gamification, and technology, Picnic has been the 1# high-performance solution since 2008 for recognition, loyalty, engagement. Integrates with enterprise tech stacks, CRMs, data warehouses, CMSs, POSs, etc. ## What is Picnic used for? [Gamification](https://www.capterra.com/gamification-software/)[Customer Loyalty](https://www.capterra.com/customer-loyalty-software/)[Employee Engagement](https://www.capterra.com/employee-engagement-software/) Top alternative Featured Overall rating Based on 13 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $1000 Per User, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Picnic?[Manage this product listing](https://www.g2.com/products/picnic/claim_requests/new?auto=true) ## Picnic Overview Updated September 2026 AI summary Picnic offers a gamification platform designed for businesses of all sizes seeking to enhance customer engagement, loyalty, and employee motivation. It provides tools for managing contests, rewards, leaderboards, feedback, and goal tracking, with options for learning management and performance analytics. Picnic is accessible across web and mobile devices and supports integration with various third-party systems. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Picnic 4.7 (13) VS. [4.8 (547)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting Price $1000 Per User, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (13) Ease Of Use 4.9 (547) Value For Money 4.6 (13) Value For Money 4.8 (486) Customer Service 4.9 (12) Customer Service 4.7 (475) ## Picnic alternatives Highest Rated [4.9 (3,835)](https://www.capterra.com/p/186209/Guusto/reviews/) Starting price $4.80 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Giftbit](https://www.capterra.com/p/173343/Giftbit/) [4.6 (82)](https://www.capterra.com/p/173343/Giftbit/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/173343/Giftbit/) [Tango](https://www.capterra.com/p/146809/E-Gift-Card-Rewards-and-Incentives/) [4.8 (535)](https://www.capterra.com/p/146809/E-Gift-Card-Rewards-and-Incentives/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/146809/E-Gift-Card-Rewards-and-Incentives/) [Optimity](https://www.capterra.com/p/158986/Optimity/) [4.1 (123)](https://www.capterra.com/p/158986/Optimity/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 80% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/158986/Optimity/) [View all alternatives](https://www.capterra.com/p/153330/Picnic/alternatives/) ## FAQs about Picnic Overview ### Which roles and teams benefit most from Picnic? Picnic benefits executives, business development leaders, marketing teams, and digital professionals who need to create polished visual content quickly. CEOs, presidents, and COOs use it to streamline brand communications, while marketers, consultants, and developers support campaigns, presentations, community engagement, and client-facing creative workflows. Answer based on 13 reviews Overview ### What company size and specific industries is Picnic built for? Picnic is designed for enterprise companies with large customer communities of more than 50,000 users or workforces of more than 1,000 employees. It fits organizations that need high-performance engagement, loyalty, and gamification tools, especially those requiring enterprise integrations to support large-scale customer or employee programs. Features and Usability ### What are the key features of Picnic? Picnic offers performance, rewards, and scoring as its core features. It also includes goal setting and tracking, recognition tracking, leaderboards, badges, and rewards management, plus analytics, reporting, access controls, dashboards, and API support for tracking engagement and managing incentive programs. Getting Started and Support ### What training and onboarding options does Picnic offer? Picnic provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports face-to-face guidance, live online sessions allow remote instruction, webinars offer scheduled group learning, and documentation gives written reference material for self-paced review. Getting Started and Support ### What customer support options does Picnic offer? Picnic provides Email/Help Desk, FAQ/Forum, Phone Support, 24/7 Live Rep, and Chat. No reviewer feedback about support is available here, so user experience details such as response times, helpfulness, or common frustrations cannot be confirmed from the catalog data. ## Features AI summary Based on 994 Gamification reviews Capterra data shows that buyers of gamification software rank the following features as their top priorities: - **Personalization** (**46%** of reviewers rated this feature as critical) - **Mobile Access** (**46%**) - **Interactive Content** (**43%**) Picnic supports all three of the features reviewers value most: **Personalization**, **Mobile Access**, and **Interactive Content**. Together, these capabilities help businesses tailor experiences to different users, make participation easy from any device, and keep users involved with dynamic content, allowing teams to drive stronger adoption and more consistent participation. Gamification 5.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Games or game-like elements to track progress and reward accomplishments Loyalty Program 5.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Badge Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Create, manage, and print wearable badges Benchmarking 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Compare key metrics for the business against prominent players in the industry Campaign Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Content Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Picnic 107 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Action Management: Detailed plan including steps, milestones, assignments, and timeline needed to complete a project, strategy or goal - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Assessment Management: Creation, administration, and evaluation of assessments or tests - Asynchronous Learning: Supports flexible learning at different times (i.e., learners can access course materials at their own pace) - Badge Management: Create, manage, and print wearable badges - Benchmarking: Compare key metrics for the business against prominent players in the industry - Blended Learning: Supports learning paths that combine in-person classes with online/virtual courses - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Churn Management: Identify customers at risk of migration and activate strategies to retain them - Client Portal: Private online space that lets businesses securely share documents and provide information access to clients - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Commenting/Notes: Leave comments and notes on documents for others to view - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Community Management: Enable students, customers or employees to engage with each other in a particular space online or offline - Content Creation: The ability to create unique content - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Contest Management: Organize and manage interactive contests or challenges - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Activity Tracking: A report showing what actions customers perform - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer Experience Management: Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. - Customer History: Access previous interactions or concerns to maintain customer relationships - Customer Profiles: Record customer information, purchase history, and other notes - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customer Surveys: Tool to send questionnaires to customers to gauge feedback - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Dashboard Creation: Creation and customization of dashboards - Data Import/Export: Import and export data to and from software applications - eCards: Digital greeting cards that are sent electronically, usually via email - Employee Database: Electronic storage of staff/employee contact information and job status in a centralized repository - Employee Engagement: Tools to improve and measure employee satisfaction and involvement - Employee Management: Track employee schedules, availability, and performance across projects and tasks - Employee Onboarding: Process of familiarizing new employees with the company, their position, and responsibilities - Employee Portal: Online portal where employees can access and track their own information - Employee Profiles: Centralized storage for employee data, records, and performance metrics - Employee Recognition: Acknowledge and reward employees for reaching specific goals and/or for exemplary performance - Employee Reward Programs: Builds a system of recognition and rewards to encourage employee performance and link outcomes to business needs - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - For Sales Teams/Organizations: Caters to sales teams - For Training/Education: Used for training or educational purposes - Gamification: Games or game-like elements to track progress and reward accomplishments - Gift Card Management: Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus - Goal Management: Allows employees to set and manage work or career related goals - Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time - Interactive Content: Allow the audience to interact or engage with the content - Leaderboards: Boards that use custom metrics to show how leading performers compare to other individuals/teams - Learning Management: Organize and track educational activities - Live Chat: Ability to chat online in real time - Loyalty Cards: Manage loyalty cards that hold rewards and promotions to incentivize customers to return - Loyalty Program: Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases - Manager-to-Employee Recognition: Allows managers to praise, recognize skills, and give feedback to their employees - Member Portal: Online gateway through which members can access/update personal information - Membership Management: Database of members to track personal information of individuals and families - Mobile Access: Access software remotely via mobile devices - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multi-Language: Manage and support multiple languages - Negative Feedback Management: Identify, track, and respond to negative feedback - Nominations: Formally proposing oneself or choosing someone as a candidate for a job, responsibility, or award - Peer-to-Peer Recognition: Allows employees to praise one another in a social network-like feed visible to the whole organization - Performance: Identify the most performant content and the types of content that can be improved or eliminated. - Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Personalization: Adjust communications based on previous interactions or personal preferences - Point of Sale (POS): Accept and process customer payments for products or services using hardware and software - Progress Tracking: Reporting on how each user, task or process has advanced since its initiation - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Pulse Surveys: Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group - Question Library: Pre-written repository of questions that can be reused within a course or for assessment or interviews - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Reporting: Active reporting of data and metrics - Recognition Tracking: Track accrued recognition and rewards at an individual employee level - Referral Tracking: Log and store the source of contacts/leads - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Rewards: Provide rewards, monetary or non-monetary, based on incentive programs - Rewards Catalog: A catalog which lists a selection of rewards for incentive programs, loyalty programs, referral programs, and more - Rewards Management: Strategize and implement rewards for returning customers, employees and other members - Scoring: Automatically calculate score after the assessment - Self-paced Learning: Identifying your own learning needs, setting goals, finding the necessary resources, and evaluating your own knowledge - Single Sign On: Allow users to access multiple services after entering their login credentials once - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Promotion: Market event via social media tools - Social Recognition: Forums and/or tools where employees/ers recognize and showcase peers' achievements to boost workplace culture & community engagement - Survey/Poll Management: Create and administer polls and surveys - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Training Management: Track employee/learner's progression through training programs - Transaction History: Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Widgets: An extended application or connector that enables users to perform additional services with their current set of tools --- Get Advice We can help you find the software with the features you need. Features 4.7 (13) 4.7 Based on 13 reviews ## Pricing Value for money 4.6 (13) Basic $1,000 Per User,Per Month Value for money 4.6 (13) 4.6 Based on 13 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (12) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (12) 4.9 Based on 12 reviews ## User reviews Overall rating 4.7 Based on 13 reviews Filter by rating 5(9) 4(4) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent MO Mirna O. Marketing Manager Retail ### "Great software and team!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 28, 2022 So far, so good. Pros Is the best alternative that we found on market, and we looked a lot! Cons I think it's just a matter of time for us to get engaged with the software, so we can explote much more the potential that it has. Reasons for choosing Picnic PUG it's a great team to work with, from the biggining they were always so clear about what we can do or not, and the expertise that they have, had help us a lot to also understand what we need to develop. It's great to work with people and tools that undertand the company and also give more of what's needed. Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. AT Arturo T. VP comercial Consumer Goods ### "Miniso" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 16, 2022 Very good. They have acomlished every objective we set in the time that we agreed. everything has been working great. Still at the begining of using the software but for know no complaints. Pros Easy to use and manipulate. Already tested with hugh results. very freindly for the customer. Cons Diferent country so its not easy to get together and the language difference. Our company is from Mexico Reasons for choosing Picnic They were the onesthat show more intrest in the project. Had very good reputation and help us find a road for the payment part that was critical because of the pandemic. Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. AR Andreia R. Business Development E-Learning ### "best cost benefit" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 15, 2022 Pros Strong point: customizable and adaptable interface Cons Improvement point: integration complexity Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. Juan Pablo G. CEO Information Technology and Services ### "Great gamification / customer engagement platform" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 8, 2021 Better than expected! Pros Picnic has helped to keep customers engaged by having enough fun mechanics that challenge them but help us achieve our business goals Cons While the integration is not difficult, it may take a few weeks to get the most out of Picnic Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. AM Andrea M. Student Education Management ### "Great way to explore engagment" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 6/10 May 25, 2021 Pros This gamification system is a great way to better understand engagement across a range of contexts. It is easy to use, with lots of features! Cons It is an expensive program, but once the investment is made and it is in use, the dividends will pay off! Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JB Jeff B. COO Computer Software ### "New and better way to think about engagement" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 10, 2020 PUG is a solid combination of technology and subject matter expertise. They know engagement and how to create strong brand-customer relationships. Going with them was a good decision for us. Pros We found that other technologies we evaluated were too niche. We were looking for a solution that would enable us to solve broad engagement challenges across all our segments and channels. Their platform's flexibility in targeting our segments and moving them through key customer journeys was a critical factor in our decision. Scalability and integration were also important. Cons Onboarding took some time. In all fairness though, not their fault. We chose PUG for their flexibility in personalizing engagement across our segments. We understood that level of flexibility comes with some complexity in execution. Their team was great, though, in helping us ramp up the skills we needed to support ourselves longer term. Reasons for choosing Picnic We quickly realized out of the box wasn't going to cut it for us. We needed more flexibility. We also saw that PUG's unique methodology was going to be a game changer for us. We were right. Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. FG FEDRICO G. PRESIDENT International Trade and Development ### "Great platform for Kotex, meaningful engagement and loyalty" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 31, 2020 Picnic was our chosen solution for Kotex's customer engagement program. It is very flexible, stable, and scalable. We delivered much creativity through its capabilities while still driving business success metrics. The end to end experience between customers and the brand throughout the duration of their relationship was exceptional. It printed to the end-user a meaningful connection with the brand. Pros Kotex was looking to deepen our customer-brand relationship, especially as it relates to our online audiences. The repeat participation rates and drives on calls-to-action have been the biggest benefits. Cons The reporting tools were initially somewhat basic, but these improved as we got deeper into the program and they understood and responded to our data analysis needs better. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. HR honey R. Consultant Public Relations and Communications ### "Gamification for Environmental Outreach" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 13, 2019 Love, love, love them, in the most professional way. Pros This platform allowed us to set up the game as a seamless branded activity for our ongoing environmental education and outreach effort. Cons It's extremely complicated. Still, the staff are available for ongoing support. They have been there for us since we began interviewing companies to consider this approach. They were most interested, ever-patient with our big learning curve and actively interested in making our game a success. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Vamsi K. Senior Developer ### "Picnic is the best product to build rich Gamification aspects into your product" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 March 12, 2018 We were able to provide impressive Gamification Systems to our Client, based on this product. The PugPharm team are very knowledgable in the Domain, and are very good at advising you about the overall Strategy for you gamification needs. Pros PugPharm provides a comprehensive end to end service to build Gamification into Products. Picnic is the product that is heart of this enterprise. Picnic helps you define Artefacts, Milestones, Rules that power your Gamification workflows. It scales very well to spikes in loads, and is easy to compose / edit the rules. The team behind the product is certainly the best thing about the product. The team does a good job at on-boarding you with the product, as well help you shape up your Game play aspects. We used Picnic to build Gamification Systems for our clients and the results have been very satisfactory. The team helps with functional aspects of your Gamification story and helps you build a good engagement platform. Cons The product is very blackbox style to begin with. The documentation can be improved a lot. More examples of using the product will also be useful, and give the users ability to understand product scope. The product we used was in a SaaS model. Hence any issues with the product should be taken care by the PugPharm team only. We certainly did not encounter any major breakages, but this model can be quite frustrating to fix issues. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. PD Phillip D. Digital Principal Non-Profit Organization Management ### "Fit the bill for gaming" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 March 2, 2018 We were able to get it up and running quickly which met our user goals. It also did a bunch of things that we would have had to spend a bunch of time building. We got what we needed from it. Pros We looked at a number of different software packages before deciding to use Pugpharm. It was a good choice for what we needed, which was a quick implementation. We also needed integration with our Drupal website. Their team was pretty flexible and the gameplay understanding was great. We learned a lot about what was needed for our users. Cons Probably the dashboard, as while functional, it seems like it could be more friendly. Probably something that will be improved and to be honest, it didn't impact functionality. The integration was also a chance for both teams to learn though, as I think we were the first Drupal implementation. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/153330/Picnic/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.