# SmartrMail Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about SmartrMail Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more.

Source: https://www.capterra.com/p/153403/SmartrMail

---

# 

 SmartrMail Software Review 2026: Features, Integrations, Pros & Cons

Last updated on June 3, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

SmartrMail

## What is SmartrMail?

Email Marketing Newsletter for Shopify. All high-converting email automations: Welcome email, abandoned cart email, back in stock email, browse abandonment email, winback email, thank you email, cross-sell email, upsell email, restock email, review requests. In-house designer on Unlimited plan. 100+ Newsletter and Popup templates, pre-built series of emails and SMS. Shopify Email and SMS Marketing. Migration support from MailChimp, Mailerlite, Klaviyo, Omnisend, Privy, Back in Stock & more.

## What is SmartrMail used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)

Top alternative

Featured

Overall rating

Based on 60 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Starting price

$19

Usage Based, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for SmartrMail?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://smartrmail.com&name=SmartrMail)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### SmartrMail

4.8 (60)

VS.

[4.5 (6,234)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting Price

$19

Usage Based, Per Month

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (60)

Ease Of Use

4.3 (6,115)

Value For Money

4.7 (55)

Value For Money

4.2 (5,076)

Customer Service

4.9 (60)

Customer Service

4.4 (5,241)

## SmartrMail alternatives

[4.3 (2,925)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (908)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.6 (3,472)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/153403/SmartrMail/alternatives/)

## FAQs about SmartrMail

Overview

### What problems does SmartrMail solve?

SmartrMail solves time-consuming ecommerce email creation, blunt list-wide sending, and manual product insertion by syncing store data, product catalogs, and customer purchase history into campaigns and automations. Ecommerce marketers, online retailers, and solo store owners use it to target segments accurately, recover repeat sales, improve deliverability, and troubleshoot setup issues quickly.

Answer based on 45 reviews

Overview

### Which roles and teams benefit most from SmartrMail?

SmartrMail is most used by ecommerce leaders, business owners, and marketing teams that need to automate email campaigns and drive repeat sales. Directors, CEOs, and general managers use it to oversee customer engagement and revenue performance, while marketing managers and assistants handle segmentation, promotions, abandoned cart flows, and campaign optimization.

Answer based on 60 reviews

Overview

### What company size and industries is SmartrMail built for?

SmartrMail is built for small businesses in e-commerce, with 100% of reviewers from small companies and Retail the top industry at 38%. It also serves Automotive at 10% and Consumer Goods at 7%, aligning with online retailers on Shopify and similar platforms for email marketing.

Answer based on 60 reviews

Features and Usability

### What are the key features of SmartrMail?

SmartrMail includes core email marketing features like segmentation, autoresponders, drip campaigns, and campaign analytics. Its differentiators are product recommendations, ecommerce integrations with platforms like Shopify and Neto, and event-triggered automation for welcome emails, abandoned cart emails, and thank-you flows. Email templates and a WYSIWYG editor support faster campaign creation.

Answer based on 45 reviews

Pricing

### How much does it cost and what fees or limitations are included?

SmartrMail starts at A$19/month for the Essentials plan, with Pro at 99/month and SMS credits at 10/month. A free version and free trial are available. Reviewers say it can be cheaper than some competitors and save time, but costs may rise for businesses with many clients or very small budgets.

Answer based on 10 reviews

Integrations

### Which third-party tools and platforms does SmartrMail integrate with?

SmartrMail integrates with Maropost Commerce Cloud, BigCommerce, Zapier, Shopify, and WooCommerce. Reviewer mentions confirm Maropost Commerce Cloud, BigCommerce, and Zapier for moving data between ecommerce and other platforms, while the official catalog adds Shopify and WooCommerce for direct store connectivity.

Answer based on 14 reviews

Getting Started and Support

### How easy is it to onboard and train a team on SmartrMail?

SmartrMail is generally quick to onboard, with live online sessions, webinars, videos, and documentation available for training. Reviewers say nontechnical users can set up campaigns and newsletters fast, often within minutes. Admins handling flows, navigation changes, or customer journeys may need more time, but responsive support helps teams get up to speed.

Answer based on 16 reviews

Getting Started and Support

### What customer support options does SmartrMail offer, and how do users rate the experience?

SmartrMail offers email/help desk, a knowledge base, phone support, and chat. Users generally describe support as fast, attentive, and helpful during setup, onboarding, and troubleshooting. Reviewers often mention quick replies and clear guidance, though some say help documents can be hard to find and certain setup tasks have a learning curve.

Answer based on 45 reviews

Email

### How well does SmartrMail handle email marketing for online stores?

SmartrMail makes email marketing fast and manageable for online stores, especially Shopify, Neto, BigCommerce, and PrestaShop users. Marketing teams and small e-commerce businesses like the product import, test sends, and automated campaigns, though some users want more template customization, better segmentation accuracy, and fewer occasional sending glitches.

Answer based on 17 reviews

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

List Management

4.9 (8)

62.50% of 8 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Template Management

4.9 (7)

42.86% of 7 reviewers that rated this feature as important or highly important

Create, save, and re-purpose templates for emails, forms, etc.

Click Tracking

4.8 (6)

50.00% of 6 reviewers that rated this feature as important or highly important

Track the amount of clicks on individual products to measure campaign results

Contact Management

4.8 (6)

66.67% of 6 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Mobile Optimization

4.8 (6)

50.00% of 6 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

Subscriber Management

5.0 (6)

50.00% of 6 reviewers that rated this feature as important or highly important

Add or remove subscribers from mailing lists

SmartrMail 19 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Create and automatically send premade copy in response to customer messages

Track and interpret campaign performance metrics

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Track the amount of clicks on individual products to measure campaign results

Manage, organize, and store contact information

Process of dividing customers into groups based on common characteristics

Customize data fields to support various needs and use cases

Send automated marketing emails based on user actions over a predetermined period

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Track delivered, received, and opened emails

Predefined actions automatically performed on the occurance of specific events

Manage contacts across multiple mailing lists

Optimize content to ensure it is easily accessible for mobile users

Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history

View and track pertinent metrics to find patterns and gain insights from data

Add or remove subscribers from mailing lists

Create, save, and re-purpose templates for emails, forms, etc.

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Get Advice

We can help you find the software with the features you need.

Features

4.6 (60)

4.6

Based on 60 reviews

## Pricing

Value for money

4.7 (55)

Free Trial

Free Version

Hybrid

$19.00

Usage Based,Per Month

It includes:

-   Abandoned Cart Emails
-   A/B Testing
-   Automated Flow Builder
-   Automations
-   Email Composer
-   Email Newsletters
-   Popup
-   Segmentation
-   Sending

Value for money

4.7 (55)

4.7

Based on 55 reviews

## Integrations

[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[

BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (60)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (60)

4.9

Based on 60 reviews

## User reviews

Overall rating

4.8

Based on 60 reviews

Filter by rating

5(51)

4(9)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AB

Ari B.

Manager

Retail

### "Awesome, thanks"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

October 30, 2025

Positive and smooth, good assistance from the support team that helped save money and set up the account properly.

Pros

Easy to use and good support from the Smartermail team, they helped me setup the account properly, cheers.

Cons

Can be expensive if you have many clients, however i did reduce my non active users and this helped reduce the costs.

Alternatives considered

[SAP Marketing Cloud](https://www.capterra.com/p/227339/SAP-Marketing-Cloud/)

Reasons for choosing SmartrMail

Linked well with Maropost with Products.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

GW

Gary W.

Sales and Marketing

Automotive

### "Fantastic speedy customer support from \[sensitive content hidden\] "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 5, 2025

Overall in customer service / support I cannot fault them, really fast and solid support all round. Team member talked me through all processes etc.

Pros

Reached out with an inquiry and \[sensitive content hidden\] a customer support agent setup a call within 24 hours to go through it with me. Really great service.

Cons

I can't say there is anything I least like about them, all round good service. Everything was great from start to finish.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SC

Slawomir C.

CEO

Chemicals

### "Sending newsletters"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 26, 2024

The shop is based on Prestashop. It is small, therefore the use is free of charge. I send out a newsletter every two months. This is what it is particularly good for. A big nod to the email editor and send a test email.

Pros

Sending newsletters.

Cons

Nothing special. I will not comment on the other options available in SmartrMail as I do not use it.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MB

Marshall B.

Web Marketing Coordinator

Wholesale

### "Great way to start marketing to your customers"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

May 22, 2024

Overall has been great, and support is good. But would like to get extra guidance to set up a proper business model for our customers.

Pros

Easy to use interface that allows me to drop in custom EDM code.

Cons

When I'm sending a test EDM to myself or colleagues, it would be nice to have a "\[TEST\]" tag at the start of the subject title automatically so receivers are aware it's just a test EDM.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SS

Somi S.

Operations Team

Cosmetics

### "Best EMail Software"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 27, 2023

We have been using it for a couple of years and have never looked back since.

Pros

It is super easy and super affordable. It offers tons of Free automation with a fantastic open rate. It also helps with conversions.

Cons

There is a limited number of free email campaigns we can send in a month. However, the paid plan is super affordable.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LK

Leanne K.

Business Manager

Consumer Electronics

### "SmartrMail to streamline our Marketing"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 24, 2023

Still early days, but so far it looks good. Support has also been good.

Pros

Clean look and feel. Ready-to-use email automations. More custom email flows. Segment the right subscribers from Big Commerce. Free email marketing plan available to get us started.

Cons

There are currently some issues with subscribers coming across from Big Commerce. I have been told it is being looked into.

Reasons for choosing SmartrMail

Had a fee version to get us started and they ticked all the boxes for features we were looking for.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SA

Siddhant A.

Marketing Head

Consumer Goods

### "Best FREE software for email marketing "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 18, 2022

It has been great. We love this software. It has added it to out top line revenues

Pros

This app offers almost everything in an email marketing software. Alot of features are free. A small business that is starting out must check out this app. It offers all the features that any email marketing software must have

Cons

There are limitations in terms of templates. The old dashboard was more user friendly

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

PK

Phillip K.

Owner

Furniture

### "Amazing marketing softwares"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 25, 2022

Amazing in all aspects.

Pros

Ease of use. Great customer support. Easy integration

Cons

It's all good. We don't feel that we have any requirements for further improvements

Reasons for choosing SmartrMail

Neto integration

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LK

Lily K.

Head of Ecommerce

Medical Devices

### "SmartrMail Performs so Many Functions for our Business"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 14, 2022

We have had a few issues with onboarding due to specific requirements that relate to other automated functions, however the SmartrMail team have taken the time at all levels of their organisation to refine our workflow and we really appreciate the extra mile they have gone to help us as their customer.

Pros

We are able to communicate with our subscribers easily and segment in so many different ways.

Cons

It would be great if it could read more custom fields from Maropost.

Alternatives considered

[Zoho Mail](https://www.capterra.com/p/174694/Zoho-Mail/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing SmartrMail

SmartrMail offered an excellent integration with Maropost and Zapier that were not available with other platforms

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JR

John R.

director

Retail

### "Neto Compatable"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

April 25, 2022

good

Pros

easy to create wonderful and simple newsletters.

Cons

new look is hard to navigate, looks very good tho

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/153403/SmartrMail/reviews/)

## Top-rated software of 2026

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.