# Page 2 | SmartrMail Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is SmartrMail the right Email Marketing solution for you? Explore 60 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/153403/SmartrMail/reviews --- SmartrMail 4.8 (60) [View alternatives](https://www.capterra.com/p/153403/SmartrMail/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of SmartrMail ## Showing most helpful reviews Showing 26-50 of 60 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use DT Denise T. Marketing Manager Retail Used the software for: 1-2 years ### "Top Tier Customer Service" September 11, 2020 5.0 Pros I like how Smartrmail integrates into Neto while offering a user friendly interface that still offers a load of functionality. I am particularly impressed with how attentive their customer service team is as they deliver very quick and excellent help with all the inquiries I have ever submitted. Their invitation to review my mail setup and the advice that ensued was a really nice addition to already outstanding service. Cons Creating very specific segments isn't the most straightforward process, but is invaluable once you get your head around it. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Offered better functionality at the time Review Source MB Marc B. Director Arts and Crafts Used the software for: 1-2 years ### "Smarter mail is Smarter" February 24, 2022 5.0 Excellent, the team has a great support setup they get back to you quickly to resolve any issues Pros It has great automation features and easily pulls all required product data from my ecommerce platform. Cons I would like would like to be able to customize the fields that are imported into Smartrmail Review Source Sheeraz H. VP Sales Fine Art Used the software for: 1-2 years ### "A handy tool" October 29, 2018 5.0 A pretty handy tool really. Was using mailchimp but got annoyed with their lack of support and found automations complicated. They have some sophisticated features to be played around with. The auto product emails and suggestions are quite relevant and takes care of half the work. There's room for improvement but a much needed upgrade from the old emailing tools. Pros Good sensible support, explained things properly. Cons there were a couple of bugs but were fixed on contact Review Source HH Harrison H. Marketing Assistant Automotive Used the software for: 6-12 months ### "Tools.com Smartrmail Review" February 12, 2021 4.0 As an e-commerce business, SmartrMail has helped us save a significant amount of time by utilising the workflows for emails such as the welcome and thank you emails. Pros One of the key factors of our decision to use SmartrMail as our email marketing software is the implementation with Neto. Being able to share and use data through both SmartrMail and Neto is so easy when compared to other email marketing softwares. With that, being able to create templates and designs is very user friendly which makes my time as a user a lot less stressful. The ease of syncing data such as products and other information for e-commerce is fantastic. Cons There are still some limitations with the design such as fonts but I can imagine there are reasons for this. The email composer could potential be expanded upon by adding a number of new creative techniques which can result in a greater feel and look on the emails. Review Source SA Siddhant A. Marketing Head Consumer Goods Used the software for: 1-2 years ### "Best FREE software for email marketing " December 18, 2022 5.0 It has been great. We love this software. It has added it to out top line revenues Pros This app offers almost everything in an email marketing software. Alot of features are free. A small business that is starting out must check out this app. It offers all the features that any email marketing software must have Cons There are limitations in terms of templates. The old dashboard was more user friendly Review Source Shane G. Founder & Owner Printing Used the software for: Less than 6 months ### "Great service, excellent support" January 30, 2019 5.0 Initially I wanted to look for an alternative to Infusionsoft due to cost, but then after working with the SmartrMail guys and having a chat with them I could see the tight integration with the E-Commerce side would be very helpful with segmenting our list / sales etc. Pros full integration with NETO shopping cart has enabled us to get rid of Infusionsoft. Cons Like any new software, just have to learn a few new things and ways of doing things. But it's actually been quite smooth. Review Source LL Lily L. Head of Ecommerce Medical Devices Used the software for: Less than 6 months ### "Great Customer Experience" April 29, 2020 5.0 Because of the complexity of our launch, we are so pleased with the support that the team at Smartr Mail have given us during on-boarding. This has made it easy to troubleshoot issues and map out our initial setup as easily as possible. I did not expect this level of support, thanks guys! Pros Smartr Mail allows us to reach our specific market segments with accuracy and in a timely manner. It's smart segments functionality is amazing, and the fact that we can set up automations based around detailed parameters is extremely exciting for our business as we move into the future. Cons I needed to be a little better prepared. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing SmartrMail Great integration options Review Source PM PHILIPPA M. Marketing Manager Retail Used the software for: 1-2 years ### "SmartrMail Review" November 27, 2018 4.0 We are able to stay in contact with customers through email and have created some beautiful campaigns which SmartrMail has helped us send. The customer service is always helpful and if you have any hiccups or challenges, they will help you through to find a solution. Pros Designing our own emails in InDesign, it is easy to then import GIFs and images into the emails for our weekly newsletter. For weekly emails, the system is intuitive and easy to use. With the assistance of the team from Smartrmail, we've been able to create a range of automated campaigns to target customers and upsell other products. The customer service team is great and reply to help requests very promptly. Cons Setting up automated campaigns and creating audiences with certain rules can be rather complex and easy to make errors, so it is essential you work with the Smartrmail team on this. Review Source LC LISA C. General Manager Retail Used the software for: 6-12 months ### "Excellent Customer Service" December 4, 2019 5.0 Pros What I love most about using SmartMail above anything else is their customer service. No matter what time, or what issue, or what solution I am looking for, the team at SmartrMail are only a click away and are extremely responsive to all enquiries sent. This has given me reassurance that I can have hands on support to achieved the desired campaign outcomes needed for our growing business. Special shout out to \[SENSITIVE CONTENT HIDDEN\] who from day 1 has been outstanding. I really appreciate it. :) Cons No major issues. I would just like more features and flexibility with some things, however overall I am quite happy and the support I am given gets me through any hurdles that occur. Review Source VR Verified Reviewer Digital Marketing Manager Retail Used the software for: I used a free trial ### "love the plugin ability" October 3, 2019 4.0 This has helped increase our marketing revenue by over 30% - which is oustanding for our business. Pros I love the simple fact that this email marketing automation software easily plugs into shopify stores. Cons I didn't like the UI and how it was tricky to understand flows to flows. There needed to be a way to more easily identify the customer journey. Review Source MB Megan B. Owner Food & Beverages Used the software for: 6-12 months ### "Easy, Fast & Beutiful" May 20, 2019 5.0 Very easy. I don't have a lot of time to learn a whole new way of working. Their system is easy to use and professional at the end for my customers. Pros \- First and foremost their customer service, support and online FAQs are fantastic! - Easy to use - Emails look clean & beautiful - Smart Segments - Integrates with website Cons Nothing to do with the software, more their integration capabilities with Neto. Neto don't offer automated promo codes for customers. I'd like to send promotional emails to certain segments with a discount code that is personal to them e.g. Refer a friend. There is no capability from Neto to feed this in to SmartrMail (or any email provider. I would like to see SmartrMail expand to also include SMS marketing. Review Source AH Andrew H. owner Retail Used the software for: Less than 6 months ### "Streets ahead of alternatives" March 19, 2019 5.0 I used to use Mailchimp but found creating newsletters time consuming. Because SmartrMail links directly into my Neto control panel I can add products into my newsletters simply by typing a four digit SKU. The customer segmentation enables me to very accurately target customers who have bought different items without having to email my entire list or spend hours trying to create my own customer segments. Pros The software is easy to set up and easy to use. Making a newsletter ranges from no time at all for automated emails to minutes for a manual email. It is very easy to see how your campaigns are working and the results they achieve. Subscriber segmentation function is phenomenal. Support staff are fantastic. Cons I have not encountered any things I don't like yet. Review Source AR Aida R. Director Retail Used the software for: 1-2 years ### "Great product and exceptional customer service and support" November 5, 2018 5.0 1\. Saves time 2. Emails look professional 3. Automation helps you focus on other parts of business Pros SmartrMail is so easy to use - no experience or training necessary. Plus integration with our website makes it easy to add products including products descriptions, price images etc. What used to take me an hour to do using other mail service platforms, it takes about 15 minutes now. Smartrmail saves a lot of time and emails just look so much better and professional. Couldn't go back to anything else now. Plus customer support is just exceptional - if you have any questions or need suggestions. 10/10 for software and support. Cons There is nothing that I don't like. This is a complete package. Review Source Khash R. Sales and Marketing Manager Building Materials Used the software for: Less than 6 months ### "Great Software, Great Support" May 8, 2020 5.0 Great system, Great Service by \[SENSITIVE CONTENT HIDDEN\] et al Pros SmartrMail has some cool tools and automation that add value and are a time saver Cons I'd like to see it be made available for more eCommerce platforms and also more automation (ala Infusionsoft) Review Source VR Verified Reviewer Operations manager Cosmetics Used the software for: Less than 6 months ### "Highly recommend!" August 30, 2021 5.0 Pros Very easy to use and customer service is on point and readily available. Cons Nothing to dislike! Review Source AA Andrew A. Director Consumer Goods Used the software for: 1-2 years ### "Smart R Mail - The name says it all !!" November 18, 2018 5.0 Smartrmail provides excellent customer service - they answer questions quickly and provide solutions or work arounds to most of my email problems within their software. I love the smart technology that is built into the product, that can send my clients products that suit them automatically, without me doing anything. Pros The software links in with my eCommerce program and allows me to produce emails quickly. Cons The worst part of the program as that I did not find it earlier. Review Source LK Leanne K. Business Manager Consumer Electronics Used the software for: Less than 6 months ### "SmartrMail to streamline our Marketing" January 24, 2023 4.0 Still early days, but so far it looks good. Support has also been good. Pros Clean look and feel. Ready-to-use email automations. More custom email flows. Segment the right subscribers from Big Commerce. Free email marketing plan available to get us started. Cons There are currently some issues with subscribers coming across from Big Commerce. I have been told it is being looked into. Reason for choosing SmartrMail Had a fee version to get us started and they ticked all the boxes for features we were looking for. Review Source VR Verified Reviewer CEO Sporting Goods Used the software for: 1-2 years ### "Easy to use, great value" March 6, 2019 5.0 I use Smartrmail for 2 sites from Neto. I have automated emails on and do newsletters. Very easy to set up, and saves me time to use on other parts of my businesses Pros Integrates easily with my site, email template creator is easy to use Cons Some of the help documents can be hard to find, but the support guys are great at pointing in the right direction Review Source NG Noah G. eCommerce & Digital Marketing Manager Food & Beverages Used the software for: Less than 6 months ### "Absolute essential for use with Neto eCommerce" August 5, 2020 5.0 Pros The SmartrMail system integrates flawlessly with Neto, which gives it access to all our product and customer details; making it easier for us to make it easier for our customers to order more! The instant chat support is amazing to help get set up easily and have everything working exactly how you need it. Cons The email design process is a little bit awkward to get used to, but once you're used it, it becomes very easy to make great looking campaigns. Review Source VN Vicki N. Owner Wholesale Used the software for: 1-2 years ### "Help is always available to create wonderful and simple newsletters." April 27, 2020 5.0 It is wonderful having a person who cares at the end of the phone or message, a patient person who is happy to explain basic things. Pros It is very easy to create nice newsletters, love the concept of choosing who you send it to. Cons I can't think of anything I don't like, just need more time to do it. Review Source SK Sarah K. Owner Health, Wellness and Fitness Used the software for: 6-12 months ### "Email database management that makes you money while you sleep" November 14, 2018 5.0 Pros The customer segmentation for auto emails. Reporting on actual revenue and easy of use. Cons No automatically emailed invoice each month. It’s a bit of a pain to have to go in and retrieve your invoice for accounting purposes Review Source CF Craig F. Owner Retail Used the software for: 6-12 months ### "Great Software, easy to use, professional results" February 10, 2020 5.0 A great experience and highly recommend this product, if your short on time and need something that integrates well with your other platforms, then this is the product for you Pros Ease of use, templates and professional result Cons Nothing, the software and features for price perform very well Reason for choosing SmartrMail Ease of use and professional result Review Source AT Abby T. Marketing Manager Retail Used the software for: 6-12 months ### "SmartrMail " November 8, 2018 5.0 Best customer service going around. Pros Segmentation and the easiness of getting a quick campaign together. Cons The lack of design capabilities and fonts Review Source RF Rachael F. Creator Retail Used the software for: Less than 6 months ### "A breakthrough in email campaigns" October 30, 2018 5.0 This is a simple system which saves time creating weekly email campaigns. It also seems to provide solutions to all of my queries. Very happy with SmartrMail. Pros Easy to use Very intelligent smart segments means you can target on specific subscribers. Automatically integrated to our Neto software so products can be linked at the press of a button...no more manually adding links to images and webstore which is very time consuming:) Links to subscriber sales for accurate metrics and reporting. The best thing is because SmartrMail integrates with Neto, it can distinguish between retail and wholesale customers (something Mail Chimp could never quite do for us) so we can send them dedicated campaigns without crossover confusion:)))) Cons Some restrictions with spacing in page layout. Review Source PH Paula H. Owner Retail Used the software for: I used a free trial ### "A winner for me" March 12, 2019 5.0 A big thanks to the team at SmartrMail. Very helpful and only too happy to get online and chat with you to assist with any help needed with the program. Great customer service! Pros The ease of use and automation of the program. I'm a sole trader, so this is the perfect solution for me. This brilliant email program keeps your marketing ticking over whilst doing other tasks. I also appreciate the subject lines as they provide you with ideas in creating a newsletter. Cons There are no cons about this program. You can't help but like it. Review Source Similar Products Featured