--- title: "SAP Sales Cloud Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about SAP Sales Cloud Software - reviews, pricing plans, popular comparisons to other CRM products and more." source_url: "https://www.capterra.com/p/153454/SPM/" page_type: "product" language: "en" publication_date: "2026-09-30" --- # SAP Sales Cloud Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 30, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) SAP Sales Cloud ## What is SAP Sales Cloud? Gives organizations the power of real-time planning and fast communication by tracking, prioritizing, and coordinating tasks. ## What is SAP Sales Cloud used for? [CRM](https://www.capterra.com/customer-relationship-management-software/)[Sales Enablement](https://www.capterra.com/sales-enablement-software/)[Sales Force Automation](https://www.capterra.com/sales-force-automation-software/) Top alternative Featured Overall rating Based on 270 user reviews Reviews sentiment Positive 83% Neutral 13% Negative 4% Starting price $57 Per User, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for SAP Sales Cloud?[Manage this product listing](https://www.g2.com/products/sap-sap-sales-cloud/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### SAP Sales Cloud 4.2 (269) VS. [4.5 (4,493)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) Starting Price $57 per user, per month Starting Price $20 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.8 (267) Ease Of Use 4.4 (4,394) Value For Money 4.0 (195) Value For Money 4.3 (3,522) Customer Service 4.1 (205) Customer Service 4.4 (3,532) ## SAP Sales Cloud alternatives [4.4 (19,024)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.3 (7,010)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars Highest Rated [4.7 (745)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) Starting price $7.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.2 (1,341)](https://www.capterra.com/p/135618/Odoo/reviews/) Starting price $31.10 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/153454/SPM/alternatives/) ## FAQs about SAP Sales Cloud Overview ### Which roles and teams benefit most from SAP Sales Cloud? SAP Sales Cloud is most used by sales representatives, account and partner managers, and sales enablement teams to manage leads, opportunities, customer relationships, and sales activity. Marketing managers coordinate campaign-related handoffs, while project managers, proposal specialists, and contract teams track commercial processes, approvals, and deal information across sales operations. Answer based on 24 reviews Overview ### What company size and industries is SAP Sales Cloud built for? SAP Sales Cloud is built primarily for enterprise organizations, which account for 55% of reviewers, especially in Information Technology and Services at 18%. It also serves small businesses, representing 36% of reviewers, and midsize firms at 9%, with Retail and Financial Services each accounting for 9%. Answer based on 25 reviews Features and Usability ### What are the key features of SAP Sales Cloud? SAP Sales Cloud offers CRM tools for contact management, lead management, deal management, and pipeline management, plus sales automation and lead qualification. It also includes forecasting, reporting/analytics, pipeline reports, sales trend analysis, role-based permissions, access controls/permissions, and third-party integrations for sales operations and data sharing. Integrations ### Which third-party tools and platforms does SAP Sales Cloud integrate with? SAP Sales Cloud connects natively to Microsoft Outlook for email and calendar integration. It supports one third-party platform from the official catalog, giving sales teams a direct link between customer records and Outlook-based communication and scheduling. Answer based on 6 reviews Getting Started and Support ### What training and onboarding options does SAP Sales Cloud offer? SAP Sales Cloud provides videos as a training option for teams getting started. Videos can support self-paced learning by showing product features, common tasks, and basic workflows in a visual format that users can review when needed. Answer based on 2 reviews Getting Started and Support ### What customer support options does SAP Sales Cloud offer? SAP Sales Cloud provides Email/Help Desk, FAQ/Forum, Knowledge Base, and Phone Support. Support feedback is mixed, with some users describing help as slow, difficult to deal with, and frustrating when issues affect transactions or payouts. Others note that the product works well when no support intervention is needed. Answer based on 1 reviews ## Features AI summary Based on 14,838 CRM reviews Capterra reviewers point to the following as the CRM features buyers care about most: - **Data Security** (**51%** of reviewers rated this feature as critical) - **Customer Database** (**52%**) - **Real-Time Data** (**56%**) SAP Sales Cloud includes other CRM capabilities that reviewers also consider important, including **Contact Database** (**47%**), **Search/Filter** (**45%**), and **Contact Management** (**44%**). Together, these features give teams a central place to store contact details, quickly find the right records, and keep customer information organized, helping businesses improve visibility and respond to sales needs more efficiently. Contact Database 4.3 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Centralized database of stakeholders and their contact information such as names, address, phone number etc. Contact Management 4.4 (24) 66.67% of 24 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Reporting/Analytics 4.7 (30) 66.67% of 30 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Lead Management 4.4 (21) 52.38% of 21 reviewers that rated this feature as important or highly important Store information about leads or contacts and track, manage and nurture them throughout the sales process Pipeline Management 4.4 (11) 63.64% of 11 reviewers that rated this feature as important or highly important Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. Data Import/Export 5.0 (8) 75.00% of 8 reviewers that rated this feature as important or highly important Import and export data to and from software applications SAP Sales Cloud 27 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Commission Management: Tracking, calculating, and paying commissions and earnings to employees - Compliance Management: Track and manage adherence to policies for any service, product, process, or supplier - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: Manage, organize, and store contact information - Contract/License Management: Track, store, and access client contracts or licenses - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Data Import/Export: Import and export data to and from software applications - Data Visualization: Graphical representation of data - Deal Management: Defines specific deal parameters to negotiate and secure deals - Forecasting: Form predictions based on past and present data/trends - Interaction Tracking: Track interaction history by documenting conversations for contacts - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems - Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. - Pipeline Reports: Visual representation of sales prospects & how many deals are in your sales funnel, the stage each deal is in, and the value of deals. - Prioritization: Arrange tasks based on the level of priority or urgency - Recommendations: Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals - Sales Automation: Automate processes to manage leads, contacts, opportunities and sales activities - Sales Forecasting: Estimate of expected sales revenue within a specific time frame, such as quarterly, monthly or yearly based on past trends and reports. - Sales Reports: Reports specific to sales analysis for trends and strategies - Sales Trend Analysis: Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Third-Party Integrations: Set up connections to third-party platforms to improve business processes --- Get Advice We can help you find the software with the features you need. Features 4.2 (266) 4.2 Based on 266 reviews ## Pricing Value for money 4.0 (195) Basic $57.00 Value for money 4.0 (195) 4.0 Based on 195 reviews ## Integrations [ Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.1 (205) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.1 (205) 4.1 Based on 205 reviews ## User reviews Overall rating 4.2 Based on 270 reviews Filter by rating Counts reflect reviews available in this feed. 5(130) 4(88) 3(40) 2(7) 1(5) Mentioned topic Recent reviews first, then most helpful RE Reviewer Marketing Manager Used the software for: 3-5 years ### "End-to-End Lead-to-Cash with SAP Sales Cloud for 24/7 ~ Marketing Manager" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 14, 2026 I am able to close the loop quickly from campaign - lead - quote - margin which leads to high returns on investment (ROI). Pros With SAP Sales Cloud, I am able to streamline customer engagement by automatically running behavior-based emails, lead scaring and segmentation. Cons The email campaign builder in SAP Sales Cloud is basic. However, I have integrated it with Emarsys which incurred additional cost. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Customer service rep Used the software for: 3-5 years ### "SAPCUSTOMERSERVICE2112" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 1, 2026 SAP Customer Service is a robust enterprise-grade customer service platform that works especially well for companies already invested in the SAP ecosystem. Pros Comprehensive service and field-service capabilities. Good for organizations needing a unified view of service, contracts, and financial data. Cons Higher implementation complexity than many SMB-focused CRM/service desk solutions. Generally more expensive than lightweight customer service platforms. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Senior Account Manager Used the software for: 3-5 years ### "What I Know about SAP Sales Cloud" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 16, 2026 Pros How I am able to gain real-time visibility into pipeline health and revenue forecasting is what I like most about SAP Sales Cloud. Cons I have been able to accomplish my lead management and email marketing automation with SAP Sales Cloud without ever experiencing issues. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Sarthak B. Sales Executive Used the software for: 1-3 years ### "Powerful CRM for Managing Complex Sales Pipelines" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 10, 2026 My overall experience with SAP Sales Cloud has been positive. The platform provides strong CRM and sales automation features, making it easier to manage leads, opportunities, and customer data in one place. The forecasting and reporting tools help improve visibility into the sales pipeline. Although the initial setup can take some time, once configured, it improves efficiency and helps streamline the sales process. Overall, it is a reliable solution for managing complex sales workflows. Pros SAP Sales Cloud provides strong CRM and sales automation capabilities. I like the centralized customer data, opportunity tracking, and forecasting features. The AI-based insights help identify opportunities and improve sales planning. It also integrates well with other systems, which makes managing the entire sales pipeline easier. Cons The platform can feel complex initially, and onboarding requires some time. Some configurations and reporting setups need technical knowledge, which may increase implementation effort. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Melissa Z. Physician Assistant Used the software for: 3-5 years ### "Very good for record keeping" 5.0 February 23, 2026 Very good. The important part was that the information entered was reviewed and i was compensated appropriately Pros It was easy to enter information in the text boxes. I appreciated how certain boxes were already checked off in advance Cons The boxes to check off were small and surfing the mouse to the exact spot to "check" off was time consuming Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ravi R. Operation Manager 5.0 November 6, 2026 AI summary based on a full review Using SAP Sales Cloud significantly reduces issues with disorganized customer data and missed follow-ups, leading to smoother sales processes. The mobile app may experience slow performance when syncing large amounts of data. Log in to unlock the full review, detailed ratings, and pros & cons RE Reviewer SAP Consultant Used the software for: 3-5 years ### "SAP CRM has everything an organization needs to deal with Customers" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 26, 2018 Pros There are a lot of back end settings that make SAP CRM one of the best CRM software out there. It can be customized and tuned whether the organization implementing it is a utilities company or an FMC i.e. it caters the needs of all kinds of organization. Cons Need highly qualified personnel to implement the CRM. The scope of implementation has to be carefully and properly defined with proper documentation at each stage of implementation. Any undocumented modification can result in a lot of garbage in the system within no time. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Sukesha W. Content Curator Used the software for: 1-3 years ### "Great CRM tool" 5.0 February 13, 2023 I had an enriching and educational experience as I got to learn a new skill using SAP CRM Pros The feature I like best about SAP is its adaptability, it can be customised very easily as per the customers needs and the relevant sector. Cons It takes some time to learn to use the software, which might seem tedious to beginners but post that it is easy to use Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Calin H. Marketing Account Manager Used the software for: Less than 1 year ### "A Powerful Tool When It Works" 3.0 Overall Rating 3.0 3.0 Ease of Use 2.0 2.0 Features 5.0 5.0 Customer Service 1.0 1.0 Likelihood to Recommend 4/10 October 3, 2018 A mix of good, bad and ugly. We're still matching our transactions with payment spreadsheets even after five months of using Callidus for sales payments, and there have been times where we couldn't pay out of Callidus and had to resort to using our manual spreadsheets. When it works it's great, if it doesn't though, then you're pretty much at the mercy of the very poor tech support that Callidus offers. It's really a love/hate relationship. Pros Callidus gives you a whole lot of flexibility in writing rules on top of rules and setting things up the way you need them to work. When things go smoothly, it works like a dream and you can manage every very complex sales management through the software. The software is able to accommodate even very complex calculations that involve pulling multiple data points into a single calculation, which is impressive. Cons It breaks pretty frequently. We also run the commission version at my company that seems to work without breaking too often, but the sales management portion of the software has a lot of bugs. Tech support is pretty incompetent and difficult to deal with. Even when you are having an issue that could cause a delay in payouts to clients or partners tech support doesn't act with any amount of haste. Trying to get support can be frustrating and discouraging, so as long as things are running well and don't need to call on support then this could be a good option. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ANEESH B. Consultant Used the software for: 3-5 years ### "An end to end solution with seamless integration capabilities" 3.5 Overall Rating 3.5 3.5 Ease of Use 4.0 4.0 Features 3.5 3.5 Customer Service 3.5 3.5 Likelihood to Recommend 9/10 June 19, 2015 Pros SAP CRM is a very robust product and SAP has done well over the past decade to cater to the CRM needs of customers across industries. The best part of SAP CRM is that it not only integrates seamlessly with other SAP softwares but also with various non-SAP softwares providing options to enterprises to keep using certain legacy systems at the same time. CRM solutions in general are very customer centric and SAP has done exceptionally well over the past few releases to come up with advanced features like Social Media Integration to capture market vibe in a more structured and organized fashion. While some of the core CRM modules keep getting better with frequent bug fixes, focus has been on adding new features to cater to industry specific needs. Another important aspect of this software is its ever improving UI. Since CRM 7.0 there has been considerable change in the UI which I should say is extremely friendly now. For customer who want to deploy SAP CRM solution faster, SAP provides them with Rapid Deployment Solution which reduces the implementation time and cost drastically. SAP CRM Best Practices are now successfully used across industries as a proven tool to successfully run business. SAP CRM on HANA platform has made data retrieval a very quick and hassle free affair. SAP also has a great community of developers and professionals who help to share ideas and answer questions when it comes to configuring and customizing their solutions. Another important thing is that for customers who do not want to invest in huge IT infrastructure , SAP CRM comes as an on demand (cloud) solution with most of the features from its on premise version. Cons SAP CRM releases newer version at a relatively slower rate than most of its competitors. Configurations in SAP CRM backend still remains pretty complex and require highly skilled and experienced professionals to do so. Though SAP CRM can be used as a standalone product but the usability is drastically reduced when SAP ERP is not implemented. Standalone SAP CRM analytics is very basic in its present form and cannot cater to customer need without complex customization.Lastly, lets face it, SAP solutions are still heavily priced compared to other vendors and quite understandably SAP CRM consultants are pretty expensive to hire. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/153454/SPM/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.