# Page 12 | Omnisend Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 12 - Is Omnisend the right Campaign Management solution for you? Explore 836 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/153508/Omnisend/reviews

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Omnisend

4.7 (836)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Page 12 - Reviews of Omnisend

## Showing most helpful reviews

Showing 276-300 of 836 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

PD

Paride D.  
Customer Service Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Why Omnisend is My Favorite "

March 26, 2024

5.0

Pros

With Omnisend, we have an easy time handling email marketing campaigns. The tool has great marketing automation features

Cons

With Omnisend, it has made email marketing successful and no issues.

Review Source

Hamza B.  
Gérant principal  
Internet  
Used the software for: 6-12 months

### "Omnisend is great but..."

September 11, 2018

4.0

Pros

Omnisend is awesome because it's really affordable and the deliverability is pretty good. You'll be able to set up the main important automated emails sequences for ecommerce like: Cart Recovery, New Buyer Sequence, Winback Sequence, New Subscriber Sequence.. And broadcasts too obviously. The interface is pretty easy to use.

Cons

It doesn't have an html editor. And the actual email editor is kind of limited. But considering the price it's still good software.

Review Source

MK

Meridith K.  
Marketing Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Omnisend Makes My Life Easier"

November 28, 2022

5.0

Omnisends automation and workflow features have taken a lot of the human error aspect out of making sure that emails get sent.

Pros

Omnisends analytics help me see what is working and what isn't. I love the A/B testing capabilities and the actual campaign creator is very easy to use.

Cons

I would love the ability to have an image as the background instead of just a color... but that's just nitpicking.

Reason for choosing Omnisend

Features, Shopify Integration and pricing

Switched from

[Brevo](https://www.capterra.com/p/132996/brevo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Features, Shopify Integration and pricing.

Review Source

VR

Verified Reviewer  
Customer Service Team Lead  
  
Used the software for: 6-12 months

### "Helped me to increase my sales which is most important for online store"

March 6, 2018

5.0

Pros

Email flows are super professional and easy to set up. I am no genius with programs and when it comes to complicated softwares. But with Omnisend it is very easy and simple. Plus I really enjoy their customer retention approach. Their tools are oriented mostly to that. Helped me to increase my sales.

Cons

I don't dislike anything. Maybe they could introduce facebook ads at some point. But I think they are working on that. So will be waiting for the feature.

Review Source

YY

Yuriy Y.  
Manager  
Financial Services  
Used the software for: 2+ years

### "Solid Email Automation"

August 24, 2022

5.0

Pros

\+ Easy email construction and customization + Flexible contact management + Reasonable pricing

Cons

Didn't encounter any problems for a long time

Review Source

VR

Verified Reviewer  
CEO  
Computer Software  
Used the software for: I used a free trial

### "Amazing!"

March 17, 2022

5.0

Pros

I liked almost everything about this software.

Cons

More social media interactions with ease of use

Review Source

PD

Plamena D.  
Owner  
Retail  
Used the software for: 2+ years

### "Love Omnisend!"

August 24, 2022

5.0

Pros

My favorite feature is the "live view" where you can see what is happening on the site in real time. That is absolutely the most valuable feature to me!

Cons

The new version of the e-mail builder! I'm not liking it and having a hard time getting used to it!! The original version was much easier to use and more aesthetically appealing in my opinion!!!

Reason for choosing Omnisend

Can't remember! Made the switch awhile ago!!

Review Source

TS

Taylor S.  
Marketing Specialist  
Food & Beverages  
Used the software for: Less than 6 months

### "Omnisend HELPED our online revenue"

August 2, 2019

5.0

Our overall online revenue has really skyrocketed since using Omnisend. Before we were just relying on social media posts when it came to online marketing. With Omnisend we are now GURANTEED to hit the inbox of everyone who has purchased from us and wants updates. This is the exact audience who will purchase from us again all due to our Omnisend e-blasts!

Pros

I find that Omnisend works really great for our small company! I love that we can track our sales from our campaigns and show that the cost of Omnisend is really paying for itself from the revenue we receive from our e-blasts! Overall it is a pretty simple interface and we choose to use it over other larger email marketing programs.

Cons

I'm not extremely knowledgeable about coding. I find that when I use the "Featured Items" template on mobile devices it stacks the items rather than keeping them in a row as displayed on desktop. I would really like if this feature kept my elements in a row because otherwise it makes my email very lengthy.

Alternatives considered

[Remarkety](https://www.capterra.com/p/173484/Remarkety/)

Reason for choosing Omnisend

Their interface was quite confusing and after the trial period we decided not to move forward with them.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

The price and some of the features. We find Omnisend suits us better.

Review Source

MM

Monalisa M.  
Digital marketer  
Apparel & Fashion  
Used the software for: Less than 6 months

### "I highly recommend Omnisend because its easy to set up, follow through and track. I have been using for markerting strategies, was new user friendly. "

March 29, 2024

5.0

Has been amazing using omnisend, easier to use and there are video tutorials, also customer service great response, overall it's new user friendly

Pros

Very much new user friendly and easy to follow through

Cons

Has been a little slow maybe its my PC, will have to check it up

Review Source

Carlo C.  
Co-Founder  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Tough to set up, run and use. Requires lots of interaction with Cust Srvc."

November 29, 2022

3.0

Getting used to it.

Pros

I liked that it was less expensive than Klayvio but just as complicated. This is why partners are so expensive with Omnisend.

Cons

The way cust srve constantly email me back asking if i want more help n the matter at hand adding to an ever enlarging thread that gets one completely lost on an iPhone. They need to not repeat the entire thread each time they reply to my replies. It's a mess to scroll through looking for old answers.I also dislike 5 reps responding to my same issue - let one or two take ownership but to let anyone avail reply is overwhelming. The Push notifications are very simplistic and not nearly robust enough others.

Reason for choosing Omnisend

recommended

Review Source

ML

Marie L.  
Marketing associate  
Electrical/Electronic Manufacturing  
Used the software for: 1-2 years

### "Very good and complete marketing tool"

November 28, 2022

5.0

I have been using Omnisend for 1.5 years and it has allowed me to measure my impact on sales. The tool is very user-friendly and easy to learn.

Pros

The different possibilities of campaign parameters, the follow-up of automations and campaigns and their success (or not)

Cons

Maybe the possibility to customize (design) even more my marketing emails and also to adapt the mobile version (because not always optimized)

Review Source

VR

Verified Reviewer  
Senior Marketer  
Hospitality  
Used the software for: 1-2 years

### "Great tool to drive more sales"

August 16, 2018

5.0

We're easily driving more revenue with existing customer base, mainly because of using Omnisend and the right strategy.

Pros

Easy to get started and full stack functionalities for ecommerce business

Cons

The design is very intuitive and easy to use, however the graphic design might be better.

Review Source

GD

Gina D.  
owner  
Apparel & Fashion  
Used the software for: 1-2 years

### "Omnisend makes my life easier!"

August 6, 2019

5.0

I use active campaign for my online courses and have tried 2x to use other saas that I use for other business but always go back to ominsend you just cannot beat the ease of use with shopify in my opinion. It may not be as robust as some other services but it gets the job done and the simplicity ensures I will actually send out emails and not procrastinate because I know it is going to be a pain!

Pros

Omnisend is so seamless. I love how easily it integrates with shopify and how easy it is to create and send email blasts with special offers!

Cons

I wish I could exclude certain people that already bought a product when sending and things like that. Like if I put it on sale and they already bought it I'd like them not to see the message or that part of the email. Or if I want to target people that bought item A with item B I'd like to be able to filter like that easily.

Reason for choosing Omnisend

much easier to use and requires less brain power for me to hammer out an email and get it sent. It integrates nicely and emails are very easy to build!

Review Source

MA

Mitusha A.  
Conversational AI Developer  
Information Technology and Services  
Used the software for: 6-12 months

### "Super useful for SMS Campaign in affordable price!"

November 22, 2023

5.0

Pros

I had incorporated Omnisend into my marketing strategy and what stands out is its focus on omnichannel marketing. It provides personalized campaigns across communication channels for bulk SMS campaigns. It's a super valuable tool for businesses looking for and integrated marketing solutions

Cons

Nothing as such as it provides top services at a decent price!

Review Source

VR

Verified Reviewer  
HR Manager  
Retail  
Used the software for: 2+ years

### "Communicate with Customers Effectively"

May 23, 2021

5.0

My experience with Omnisend, as well as my team's, has been very good. The interface is very intuitive, and the help features were there in the rare occasions we needed them. We've never felt more in touch with our customers.

Pros

Creating an email campaign is a lot less work and frustration with Omnisend. The directions are easy, the templates are fantastic and it's so much better than a generic email platform.

Cons

The price is pretty good, and the only thing I would have preferred differently was the option of training by webinar.

Review Source

Cody N.  
Founder  
Marketing and Advertising  
Used the software for: 1-2 years

### "I own 150+ Shopify stores and it is the Only Email Marketing Platform I will USE!"

October 5, 2018

5.0

No complaints! I switched all my stores from Mailchimp or klaviyo to Omnisend and it is the only thing I will use!

Pros

The functionality and automation sequences are amazing!

Cons

Segmenting the lists and setting resends to unopens automatically, but that function is coming I hope!

Review Source

AL

Amy L.  
Customer Service / Marketing  
Luxury Goods & Jewelry  
Used the software for: 2+ years

### "Happy with Omnisend"

August 24, 2022

5.0

Pros

Relatively easy to use. Easy access for multiple users. Nice reports. integration with our e-commerce platform is perfect.

Cons

I'd appreciate an easier way to search the lists

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

we needed more functionality.

Review Source

TK

Talal K.  
Co-Founder  
Apparel & Fashion  
Used the software for: 2+ years

### "Its a great platform and reasonably Priced"

November 28, 2022

5.0

Great!

Pros

Speed and Deliverability of the emails

Cons

Segmentation of the customers

Review Source

JS

Jamie S.  
Marketing Manager  
Apparel & Fashion  
Used the software for: 2+ years

### "Awesome Automated Marketing Features"

August 25, 2022

5.0

We are optimizing possible lost sales with the abandoned cart feature.

Pros

We love the automated marketing campaigns to capture additional sales.

Cons

The new content creator is missing the crop editing function so we can't manipulate the artwork as easily. Would love to have that added back in.

Review Source

dF

dsf F.  
DSF  
Luxury Goods & Jewelry  
Used the software for: 2+ years

### "Omnisend is the Best "

August 31, 2022

5.0

The staff is friendly and helpful.

Pros

Easy to work with overall. It has very helpful features.

Cons

I don’t know. I think all is good. I don’t remember anything not to like.

Review Source

VW

Vanessa W.  
Owner/CEO  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Great email platform "

August 24, 2022

5.0

Love it!

Pros

We’ve been using for 3 years now. We have a small e-commerce business and have grown our email list substantially with this platform. Easy to use. Although, I don’t love the new email builder.

Cons

SMS messaging needs improvement. Also wish we could do it al la cart

Review Source

EM

Elizabeth M.  
Creative Director  
Retail  
Used the software for: Less than 6 months

### "Good, could be better."

November 28, 2022

5.0

It's good, but could be better.

Pros

ITs the easiest to use of all other software like it, and makes automation easy as well. Boosting a campaign is especially helpful.

Cons

There aren't enough templates; they advertise like they have a lot for you to work with, but its less than 50 designs, all that are extremely similar.

Review Source

Karen C.  
Owner  
Marketing and Advertising  
Used the software for: 6-12 months

### "Love Omnisend"

May 11, 2021

5.0

Pros

Better deal for email marketing than most companies. Very easy to use

Cons

Expensive to upgrade :( Each time we have to go up in plans, it costs a fortune. Seems to be the case with most though.

Review Source

IT

Irina T.  
CEO  
Consumer Services  
Used the software for: 1-2 years

### "The best alternative to all the higher priced softwares"

May 6, 2021

5.0

I swear to my queen Omnisend. 😝🤣 but really, I would recommend this to anyone in the e-commerce space. It’s even better than klaviyo and I thought klaviyo was ALL THAT.

Pros

THE PRICE! Are you kidding me?! Compared to mailchimp this is pennies. I couldn’t belive I had been spending so much. Such a great team, reply quickly etc.

Cons

The send limits in the beginning but it’s not the worst thing in the world and it actually does your account very good to ensure you don’t go to spam. It’s just annoying

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Omnisend

Initially Price, but now I love all the features, ease of their UI and support team.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

PRIIIIIIICE!

Review Source

KC

Kel C.  
MD  
Cosmetics  
Used the software for: 2+ years

### "Great but Pricey"

August 24, 2022

4.0

Great although pricey

Pros

They have a complete suite for a small ecommerce outfit like us. I hope they can make this service more affordable as I am sure may will adopt if they lower the cost down. Otherwise, they are a great platform which helps ecommerce SMB.

Cons

Email marketing and contact AI management

Reason for choosing Omnisend

Set once and too busy to revisit. May do so if situaton rewuires a review

Review Source

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