# Page 16 | Omnisend Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 16 - Is Omnisend the right Campaign Management solution for you? Explore 836 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/153508/Omnisend/reviews

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Omnisend

4.7 (836)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Page 16 - Reviews of Omnisend

## Showing most helpful reviews

Showing 376-400 of 836 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

MC

Megan C.  
Designer  
Design  
Used the software for: Less than 6 months

### "Easy-to-use email software!"

November 28, 2022

4.0

Pros

The learning curve for Omnisend is not steep at all, especially if you have any experience with any other email software. It's user-friendly and just robust enough for my client's needs.

Cons

Some things are a little clunky visually

Review Source

MB

Morteza B.  
CEO  
Retail  
Used the software for: Less than 6 months

### "Easy ro use"

November 28, 2022

5.0

This app really helped my business to monitor customers activity and generate more sales.

Pros

I love the email campaign and automation. The Abandoned Cart option is absolutely works perfect.

Cons

I wish we have more dynamic email template.

Review Source

KL

Katrin L.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Omnisend Review"

August 2, 2019

5.0

So far it's been great, i've participated in the webinar and the staff seems nice.

Pros

Easy migrating from Mailchimp. Easy to use interface, and great customer service.

Cons

I wish I could embed video that was playable in the email. Perhaps more options for the custom HTML blocks

Alternatives considered

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Omnisend

Better price, and had more features than we had with mailchimp.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Shopify discontinued the partnership. But now i'm glad they did!

Review Source

aY

amir Y.  
Founder  
Apparel & Fashion  
Used the software for: 2+ years

### "Feedback"

August 6, 2019

4.0

My experience so far has been relatively good. For my needs it gets the job done but as I mentioned I would like it if you offered a full service option.

Pros

the emails are easy to set up and create compared to other platforms.

Cons

want more templates & the Text message aspect was easier to set up. I also which you have an internal team that I could pay to create and send out emails for me weekly.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Omnisend

It was easier to use.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

The platform was too difficult to set up.

Review Source

JK

Julie K.  
Owner  
Wholesale  
Used the software for: Less than 6 months

### "It's good for now"

November 28, 2022

3.0

It's okay so far.

Pros

I like the design of the email templates.

Cons

The ease of creating and sharing link for landing pages could be more user friendly. There is currently no way to create a link for landing pages.

Alternatives considered

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Omnisend

The design of the emails were fitting for fashion.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I wanted to use a software with a better design.

Review Source

VR

Verified Reviewer  
Sales Development Representative  
Electrical/Electronic Manufacturing  
Used the software for: Less than 6 months

### "Omnisend personal review"

March 30, 2023

5.0

Pros

Omnisend helps you engage with your prospects in different channels. You can create personalized campaigns for specific targets and this can help improve the effectiveness of your marketing approach. You can use this platform even if you are not an Ecommerce company.

Cons

the email editor has limited options and design but it's not a bad factor. It's still a very good platform to improve marketing efforts and have more sales.

Review Source

SS

Shane S.  
President  
Retail  
Used the software for: Less than 6 months

### "Much more than an email tool"

August 5, 2019

5.0

Great hustle on the front end, waiting a long time for follow up of key features I NEED.

Pros

Email design templates are clean and easy to use. Forms fit the needs of my business directly. Like the visual UI of the design features.

Cons

Omisend team was working on a function that would allow me to auto send emails 3 weeks before customers birthday reminding them of a product they wanted to be reminded of (I sell Birthday Party themed party supplies, i.e; Golden Girls and Bob Ross). They said they were working on the functionality and would let me know in 2 weeks. Thay was May 9th and still no word from the team on the status of this functionality.

Reason for choosing Omnisend

Essential form functionality and the team's willingness to customize the features to my needs.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Compatibility issues with Shopify. Custom features like the one I described above are specific and essential for engaging at the right time with my customers.

Review Source

David C.  
Head of Marketing  
Information Technology and Services  
Used the software for: Less than 6 months

### "Doesn't break the bank, yet provides extensive functionality"

August 23, 2019

5.0

Our overall experience is super positive and we've recommended it multiple times to other businesses.

Pros

Usually software with complex functionality is super hard to navigate and use but Omnisend got the idea of marketing automation just right and even the less experienced junior colleagues are able to use it with very little training.

Cons

I haven't been using Omnisend long enough to find any flaws.

Review Source

DS

Dine S.  
Etudiant  
Human Resources  
Used the software for: 6-12 months

### "omnisend est cool"

October 14, 2023

5.0

Pros

avec omnisend tout les travail devient facile . il permet d'augmenter les ventes

Cons

comme inconvénients je ne sait quoi dire il est parfait

Review Source

NS

Nicholas S.  
Owner  
Apparel & Fashion  
Used the software for: I used a free trial

### "Omnisend is wayyy better than mailchimp was!"

August 2, 2019

5.0

I love it. It's way better than my experience was at mailchimp.

Pros

The email templates are great, tons of super clean and responsive templates to work off of. It also has pretty much every automated sequence that you'd need built in. Within a day you could have your sites entire email automation flow mapped out on omnisend.

Cons

Email limits are too low. I'd like options between the base plan and the unlimited plan. With only 20k monthly emails in the base plan, I can see myself hitting it super quickly as my list passes 5k

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Because they were no longer supported by shopify

Review Source

DA

Danelle A.  
Marketing Director  
Alternative Medicine  
Used the software for: 2+ years

### "Omnisend is Omni-Important!!! Why We Love Omnisend"

August 24, 2022

5.0

Wonderful!! Love! Thank you!

Pros

Ease of use, pricing is competitive, customer service answers very quickly, always adding new features

Cons

would like more templates and ability to add videos to emails easier

Reason for choosing Omnisend

pricing and functionality

Review Source

AN

Angela N.  
Owner  
Arts and Crafts  
Used the software for: Less than 6 months

### "So easy to use!"

June 27, 2020

4.0

I fully admit that I am not using Omnisend to the full extent that I should be. My email campaigns are sporadic at best, but when I go in to create a new email campaign, it's super easy. My email list has grown, and I'm not tearing my hair out in frustration. There are loads of features that I have yet to explore, and I know I'll need to sign up for the paid version in order to do that, but for beginners, I definitely recommend Omnisend over Mailchimp.

Pros

I'm not tech-illiterate, but Mailchimp frustrated me to no end (for years!). When Shopify and Mailchimp broke up, I switched to Omnisend, and learned to use it and send out an email campaign within a couple of hours. It was so easy!

Cons

I started using the free trial, and then just stayed on the free version, so I think that some of the things I set up may not be working properly. It would have been nice to have a breakdown of which features are now turned off, but that is mostly just my own fault for not looking into it.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I found Mailchimp to be the worst software I've ever used. There were other business owners I spoke to that also had a hard time navigating Mailchimp, so when Shopify and Mailchimp broke up, I was forced to find an alternative. I did some research, and Omnisend seemed like it would be a good fit, and it was so easy to use!

Review Source

mS

mohammed S.  
mr  
Arts and Crafts  
Used the software for: 1-2 years

### "omnisend is awsome"

September 14, 2018

5.0

omnisend is very easy to use compared to other app and the customer service is bang on ... first class and always their and ready when you need them.

Pros

very easy to use , no need for long tutorial the fact it takes seconds to create your campaign and automation once you saved your layouts

Cons

facebook integration needs to be put into it . some features were missing like adding freeshipping to all collection however... the workaround is working for me and they give good pointers

Review Source

AP

Andrea P.  
CEO  
Chemicals  
Used the software for: Less than 6 months

### "Fantastic"

November 28, 2022

5.0

Great!

Pros

intuitive, easy to use, I am very satisfied

Cons

I am not able to answer this type of question, at the moment it is perfect for my use

Review Source

KV

Katherine V.  
Marketing Coordinator  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Excellent Drag and Drop Email"

February 2, 2023

5.0

Omnisend saved a lot of time for us, ranging from convenient templates and SMS integration that helped raise customer engagement significantly.

Pros

SMS and email marketing were convenient and easy to set up. Finding a software that integrated SMS / email smoothly was important and there wasn't a learning curve.

Cons

I don't have much to say about disliking this software. Their support was attentive and responsive whenever anything came up.

Review Source

SK

Shivani K.  
Founder  
Cosmetics  
Used the software for: Less than 6 months

### "Switched after trying out many other softwares! Cheapest, best option out there!"

November 29, 2022

5.0

Pros

Has all of the features I need, inexpensive compared to other options, has beautiful and easy to use templates, easy scheduling options, love the email + SMS two in one options

Cons

Their spam alerts can trigger (they only send you an email and useful ways on lowering it) at a low rate. They say to aim to keep it below 1% but a few other softwares say to aim to keep it below 1.5% which is a bit more comfortable and doesn't any confusion.

Review Source

Mavis H.  
Owner  
Cosmetics  
Used the software for: Less than 6 months

### "Perfect platform for ecommerce email marketing"

September 28, 2018

5.0

customer support is always prompt and responsive!

Pros

automated features, templates tailored to ecommerce-use, prompt customer support. already recommended it to a couple friends who are looking to start their own online store.

Cons

would love to have an automated workflow for customers to sign up for out-of-stock items and receive an email notification once it's back in stock.

Review Source

BH

Beronica H.  
CEO  
Apparel & Fashion  
Used the software for: Less than 6 months

### "My TRUE feelings"

November 29, 2022

5.0

Omnisend has helped me gain more subscribers and I've been able to reach more people. It only takes me about 5-10 mins to create an email campaign. I love this app so far.

Pros

I love how EASY it is to use. I've used previous email marketing apps and it was either TOO expensive or way to hard to learn how to use & it was super frustrating to me.

Cons

So far, there hasn't been anything I've disliked.

Switched from

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)[Postscript](https://www.capterra.com/p/199013/Postscript/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Flodesk- WAY TOO EXPENSIVEMailchimp- I hated it, couldn't get the hang of itPostscript- Only good for SMS

Review Source

PK

Pimkarn K.  
Brand owner  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Love what Omnisend is offering!"

August 25, 2022

5.0

So far it has been pretty easy and smooth.

Pros

It's so user friendly and super easy to use!

Cons

Perhaps you can add the video feature as in we can add video instead of just a photo.

Review Source

CL

Connor L.  
Digital Marketing Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Instant Social Growth"

October 19, 2018

5.0

Www.instantsocialgrowth.com collected thousands of leads and processed hundreds of purchases and sent out free purchase email sequences for all of them without spending a cent. Will upgrade to paid plan soon for better forms and abandoned cart sequence.

Pros

Easy to setup and use, multi-functionality even with the free version.

Cons

Haven't had any issues, great product, have recommended it to many clients and installed it on every shopify store I work on.

Review Source

GU

Greg U.  
Founder  
Consumer Goods  
Used the software for: 6-12 months

### "Can finally achieve marketing automation"

September 23, 2020

5.0

Overall, Omnisend is a good option for any small or medium sized business's marketing function. It probably actually does boost sales materially, and it's one of the few companies that can actually deliver on that talking point.

Pros

This is an effective platform for great execution in marketing. Setting up a multichannel campaign is quite easy and satisfying

Cons

It's very good overall, but the software is a bit weak when it comes to migration. You will have to manually create/upload all your emails, automations, audiences, photos, templates, forms, etc

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Omnisend

Omnisend is a trusted, popular solution

Review Source

VR

Verified Reviewer  
Full Stack Developer  
Computer Software  
Used the software for: I used a free trial

### "Great Product. Impressive Deliverability rates"

November 1, 2018

5.0

Pros

The free account allows you to build your list provided you stay within the monthly send limits. I was particularly impressed with the high deliverability rates. None of the mails i sent landed in the promotions tab or spam of gmail. I liked the Custom html sign up form.

Cons

No double opt in when you use custom html form No RSS feed email functionality

Review Source

AD

Alana D.  
Owner  
Retail  
Used the software for: 1-2 years

### "Email marketing"

September 2, 2022

5.0

Omnisend makes sending emails out to targeted audiences super easy

Pros

Omnisend is super quick to use and build email campaigns

Cons

I'm still getting used to the recent change - it is easier but some options I'm still having trouble finding.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Wanted more options and features

Review Source

AL

Ashley L.  
Owner & Operator  
Retail  
Used the software for: 2+ years

### "Easy to learn"

August 31, 2022

5.0

Omnisend continues to improve with time so it continues to get better and better for me!

Pros

I like that it is very easy to use and format. I also like the different types of campaigns and automations. The automations are very organized and easy to set-up.

Cons

I wish there was a way to upload short videos to my emails.

Review Source

VR

Verified Reviewer  
Partner  
Internet  
Used the software for: 1-2 years

### "Effective and easy to use email marketing solutions"

September 10, 2018

5.0

Great value for money.

Pros

The pop-up and other email campaigns are simple and easy to use. Everything is easy to modify if needed.

Cons

Would be nice if there were more designs to choose.

Review Source

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