# Page 21 | Omnisend Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 21 - Is Omnisend the right Campaign Management solution for you? Explore 836 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/153508/Omnisend/reviews

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Omnisend

4.7 (836)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Page 21 - Reviews of Omnisend

## Showing most helpful reviews

Showing 501-525 of 836 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

SN

Shanna N.  
Owner / Designer  
Retail  
Used the software for: 2+ years

### "Omnisend Makes Editing Emails Easy"

November 28, 2022

5.0

Overall it is a great way to build emails and customer service is very helpful.

Pros

Omnisend is a great tool for building email campaigns that match your brands image - you can edit emails with their easy to use templates which is a great tool. YOu can change everything from fonts, to color ways - add and remove block of information and send test emails. Marketing analytics are a great way to see what informations customers are responding to - very helpful in know what works for future ad campaigns.

Cons

I wish it was a little bit cheaper to use - or if there was a feature to pause a subscription for periods when emails are not being sent.

Review Source

CG

Crystal G.  
Owner  
Apparel & Fashion  
Used the software for: 1-2 years

### "Great but want more features!"

August 5, 2019

5.0

Amazing - big part of the success of our brand.

Pros

User friendly when it comes to composing the email. Easy upload of photos and grid like style template that allows you to rearrange pics.

Cons

Not enough templates - not enough updated versions with added features. Especially for the email collection on the website.

Review Source

ML

Michael L.  
Owner  
Retail  
Used the software for: 1-2 years

### "Overall Great Service A++"

September 12, 2018

5.0

being able to see where and what products my potential buyers click on and also how many times they go back to the flyer to look over it again.

Pros

Ease of use, customer service team is very understanding, quick at responding to customer questions i will be upgrading again to paid service. Product picker is a great tool & also the automated emails are great in keeping customers in the loop.

Cons

Can't object for the price, just some improvement to the product picker widget needed, it would be easier if the product feeds off of the stores add to cart button.

Review Source

HG

Harshit G.  
Sr. Digital Marketing Manager  
Education Management  
Used the software for: Less than 6 months

### "Very good option for Email marketing software"

March 11, 2023

4.0

Pros

Had used Omnisend software for contact management and sending out email campaigns.

Cons

Nothing much as I had only used it for around 6 months only.

Review Source

VR

Verified Reviewer  
Marketing manager  
Information Technology and Services  
Used the software for: Less than 6 months

### "Awesome marekting automation platform for affordable prices!"

August 27, 2019

5.0

Email automation is awesome and communication with our customers is so much easier. It definitely improved our workflow and efficiency.

Pros

Great integration with Shopify and quick and easy data migration from Mailchimp. It is helpful tool for growing ecommerce businesses. You can so easily managed emails, forms and campaigns.

Cons

There are some features missing that I would like such as MMS. But overall I have not found anything that bothers me.

Review Source

MP

Mauren P.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Switched from Contact Contact after 5 yrs"

August 31, 2022

4.0

We have gotten back customers from 2007 and it is pretty easy to use.

Pros

It seems like our emails aren't going to spam and have gotten a lot more sales than what we usually do at 50% off the cost.

Cons

You can't add a video to the platform and it doesn't have an app where you can upload pictures from your phone like Constant contact.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Constant Contact was too pricy and we only send 1-2 emails a month, and often didn't make any sales.

Review Source

QC

Quinette C.  
Owner  
Retail  
Used the software for: 1-2 years

### "Love email marketing "

April 8, 2021

5.0

It has made email marketing super easy and consistent way to grow my business

Pros

Easy to use to create email marketing campaigns and keep track of revenue generated from all the campaigns

Cons

The only think i would like to see improved is ability to add video or gifs and the increase file size for images

Review Source

DK

David K.  
President  
Consumer Goods  
Used the software for: Less than 6 months

### "Great marketing platform!"

November 13, 2018

5.0

We were looking for an all-in-one marketing solution to use with our e-commerce store on Shopify. Omnisend provided everything that we were looking for and more!

Pros

The amount of features included even in the free plan! You can send emails, use signup forms, exit popups and even a spin-to-win email collection widget! Its a really strong email marketing platform for any e-commerce store and is super easy to use. Highly recommended.

Cons

Honestly haven't found anything that I do not like about the platform! The only thing I can think of would be to include more templates and options for designing email campaigns and popup widgets. The feature sets are great though!

Review Source

VR

Verified Reviewer  
Business owner  
Retail  
Used the software for: I used a free trial

### "Just starting out -- fits my need better than MailChimp"

December 4, 2018

4.0

Pros

Easy to use - I like the graphic map of email automations -- I'm a visual person and it shows me what I need to understand right away.

Cons

Not sure if it's a bug, but when I set automated email delayed send at 2 minutes, sometimes I didn't get the email until the next day or sometimes just never got it. When I set it as immediately after subscribing -- it works. I'm using Shopify integration.

Review Source

MR

Mickaël R.  
Entrepreneur  
Apparel & Fashion  
Used the software for: Less than 6 months

### "I simply love it"

August 2, 2019

5.0

My marketing is based 100% on email marketing and Omnisend is doing its job 10/10

Pros

I never had any problem with the app, contrary to MailChimp that i used before and let me down.

Cons

I really liked everything about Omnisend

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

They let me down for no reason

Review Source

Matt E.  
Founder  
Sports  
Used the software for: I used a free trial

### "What I Was Fearing, Made Easy"

October 19, 2018

5.0

I am starting to grow an email list now that I know what I can do with it.

Pros

Marketing should not be overcomplicated. My friend recently put it simply...You get the picture of marketing and you start to think "I am missing something". You aren't. At least not if you're using Omnisend to organize your email list and send professional email campaigns.

Cons

More templates for different biz models, please

Review Source

SC

Samantha C.  
Director  
Retail  
Used the software for: Less than 6 months

### "Getting on OK"

August 2, 2019

4.0

Good

Pros

Easiness of the swap from Mail Chimp and taking over the pop ups. Scratchcards Templates are easy to follow

Cons

Not sure about what its remit is as I havent had enough time to check it out. Think I need to speak to someone and go through it all Do not see as much of a return on emails as I did with mailchimp but not sure why that is MOre expensive than mailchimp Havent worked out how to have a template set up for the business so have to re do each time

Reason for choosing Omnisend

I liked the sound of it and it was recommended by shopify

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Shopify stopped using mailchimp

Review Source

mA

mercedes A.  
Teacher  
Apparel & Fashion  
Used the software for: 6-12 months

### "Omnisend is Great!"

January 15, 2019

5.0

Overall Omnisend has made our experience with keeping track of subscribers and sending mass emails so much easier. Coming into the software we were using another software but we were glad we made the switch to Omnisend.

Pros

The software gives your business a much more professional look and makes doing it so easy.

Cons

The software took a couple tries to get used to but once I did it was a breeze and made sending emails and other tasks much easier and effective.

Review Source

FC

Fabien C.  
webmaster  
Cosmetics  
Used the software for: 6-12 months

### "Great Email Marketing solution "

April 6, 2022

4.0

Pros

Omnisend was integrated with Shopify and it works well (client synchronization, sales...). I liked the campain editor, segmentation, automation

Cons

I would have liked a solution translated into French. It lacks a bit of customization option in popup forms

Review Source

Andrey R.  
Marketing Business Development Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Easy to use marketing automation tool"

July 29, 2019

5.0

We need automation email tool so we got it.

Pros

I like how easy is to use. I’ve tried many other marketing automation tools but Omnisend is something different. And the prepared templates are attractive. If you work with Shopify you will be amazed how easily can include shop products in the email content.

Cons

This service is excellent, it’s hard for me to find something I dislike.

Review Source

VM

Vanhdy M.  
CFO  
Sporting Goods  
Used the software for: Less than 6 months

### "Great Product!"

September 11, 2018

5.0

Overall I'm happy with the software because of it's ease of use, great data, and reasonable price.

Pros

The software has beautiful templates, provides specific dates of when the subscriber signed up, and provides live view on pages visited when people your website. It is very reasonable to let companies build up to 15,000 before being charged. I get all this on the free plan! I'll be upgrading to the next tier soon!

Cons

There are 3 things I am hoping they will offer in the future - Facebook sign up, a way to add landing pages directly to my Shopify website & a mobile app. Facebook ads connection would be great too.

Review Source

CH

Channel H.  
Business Owner  
Retail  
Used the software for: Less than 6 months

### "Ominsend Review"

August 2, 2019

4.0

So far it's been really good and I like it overall

Pros

I like how it's easy to set up and I like the workflows

Cons

I wish it was easier to customize the display of the emails

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp wasn't supported by Shopify anymore

Review Source

CH

Craig H.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Omnisend Review"

August 4, 2019

4.0

Pros

Ease of use and functionality, availability of options.

Cons

Nothing really, haven' really got any issues with this software.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Omnisend

Synced with Shopify, ease of use and recommendations from other businesses

Review Source

DL

Danic L.  
CEO  
Retail  
Used the software for: 6-12 months

### "Competitive Email Marketing Software"

September 11, 2019

4.0

Pros

Omnisend is cost-efficient and we get great value from using the product.

Cons

They've added some great additions that take email marketing to a whole new level but these additions are pricey for a startup

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

cost

Review Source

JC

Jason C.  
CEO  
Medical Devices  
Used the software for: 1-2 years

### "Small Business Marketing Software"

August 24, 2022

4.0

Pros

I love the ease of creating strong email marketing and automation messages to my clients

Cons

The templates are a little clunky and could be easier to use. Some other softwares are easier.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Features from the previous software become unusable

Review Source

CC

Carlos C.  
It Technician  
Machinery  
Used the software for: 6-12 months

### "Good software, but a little pricey"

September 1, 2022

5.0

Pros

This software has everything we need. It is easy to implement, comes with pre-built templates and is really easy to use.

Cons

The price when comparing to similar alternatives is a little but higher.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Omnisend

Was more complete and cheaper at the moment

Review Source

MB

Matthew B.  
Owner  
Consumer Goods  
Used the software for: I used a free trial

### "Great Product and Great Service"

September 14, 2018

5.0

Omnisend has allowed me to fully automate my email workflows. I have tried other email marketing platforms and they always seem to fall short of expectations. The one I have used the longest, we'll call them "mail monkey" just doesn't work the way you want it to, even for the paid account which is much higher than Omnisend.

Pros

It was extremely easy to set up on my site. Once it was up and running, operating the app was even easier. Creating an entire email campaign takes minutes and the finished product looks great.

Cons

The only complaint I have is that any media you upload has to be uploaded again if you want to reuse it. This is slightly annoying when it comes to your brand logo or other images that you use frequently. Other email platforms that I've used allow you to have several megabytes of storage for this purpose. Other than that, I cannot say anything negative about this app. Even with the issue I just mentioned, I was told that they are working on a solution so, again, great customer service.

Review Source

Heather W.  
Chief Operations Officer  
Consumer Goods  
Used the software for: I used a free trial

### "Easy mass emailing"

September 24, 2018

5.0

I have used constant contact in the past but always found it a little rigid and boxy. I thought Omnisend was much more user friendly and easier to create a professional looking email. The template provided was a good place to start but it also allowed us to make color and look changes to make it our own. Overall, I thought Omnisend made it easy to create a nice email for our customers. We're a brand new start up and I definitely felt that Omnisend made us appear much more experienced.

Pros

Omnisend made it easy to send a polished professional email out to hundreds of people on a waiting list for our product.

Cons

We were using the free trial period, which only allows for sending a certain amount of emails a day. I had to send out our email in waves. I'm pretty sure this issue goes away with a paid subscription.

Review Source

AW

Anthony W.  
Marketing  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Great, easy automation!"

August 3, 2019

5.0

Pros

Automated workflows make keeping up with customers and interactions so simple.

Cons

Easy to overlook parts with less attention to them: at one point, accidentally disabled a workflow for several days.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review Source

MW

Michelle W.  
Manager  
Environmental Services  
Used the software for: 1-2 years

### "review"

August 25, 2022

5.0

pretty good

Pros

I like creating new templates but mostly being able to create new templates with the old

Cons

sometimes it is very tricky maneuvering threw the fields

Review Source

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