# Page 29 | Omnisend Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 29 - Is Omnisend the right Campaign Management solution for you? Explore 836 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/153508/Omnisend/reviews

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Omnisend

4.7 (836)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Page 29 - Reviews of Omnisend

## Showing most helpful reviews

Showing 701-725 of 836 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

SG

Sarah G.  
Graphic designer  
Design  
Used the software for: Less than 6 months

### "Good but not much freedom "

September 20, 2019

3.0

Average. Standard for a template based email marketing system. But as a designer I find it frustrating .

Pros

This product has good templates and options to send out emails to consumers. Allowing count downs, coupons etc.

Cons

I find that I don’t have as much freedom I would like. I feel stuck unable to implement designs I want.

Review Source

AC

Andrea C.  
Digital Marketing Manager  
Apparel & Fashion  
Used the software for: I used a free trial

### "Excellent!"

October 29, 2018

5.0

Pros

I like the possibility to take products directly from my shop and the preset workflows

Cons

the fact that without paying omnisend is quite unuseful

Review Source

CS

Cass S.  
Owner  
Entertainment  
Used the software for: Less than 6 months

### "Awesome Product"

August 7, 2019

5.0

Our biggest issue for our company was to get to our prior customers and get them to come back and purchase again and again. Since we started we have increased our sales 50%

Pros

The product is easy to set up, and gets results

Cons

It took a little bit to learn the system

Reason for choosing Omnisend

Omnisend had great reviews and I totally agree with those reviews

Review Source

TW

Travis W.  
CEO  
Retail  
Used the software for: I used a free trial

### "So far, so great!"

October 5, 2018

4.0

Pros

Easy to set up. Extremely easy to set up workflow. Seamless integration with Bigcommerce.

Cons

Would be nice if the trial was 30 days instead of 14

Review Source

SP

Shay P.  
Owner  
Automotive  
Used the software for: I used a free trial

### "Worked well"

September 6, 2018

5.0

great!

Pros

Lots of features! I feel like it will add some real value.

Cons

Not 100% working with woocommerce but most features work. I was happy with it.

Review Source

SV

Sander V.  
CEO  
Automotive  
Used the software for: I used a free trial

### "Simple, effective. Just what you need"

September 18, 2018

5.0

Pros

Easy interface, it really guides you through well to setup your email marketing.

Cons

Trial too short but hey nice things end, worth upgrading.

Review Source

KM

Keenan M.  
Founder  
Automotive  
Used the software for: Less than 6 months

### "Easy to use email marketing"

August 5, 2019

4.0

Pros

The templates and series planning tools have been very helpful. I am an email marketing novice and the UI makes forming a quality email series straightforward.

Cons

It was not clear that I would have to sign up for a paid version to use the automation feature which includes the welcome series.

Review Source

MW

Markus W.  
CTO  
Computer & Network Security  
Used the software for: I used a free trial

### "Easiest to work with"

August 31, 2018

5.0

As we came from another shopping system and switched to shopify we had to import a couple thousand customers, omnisend made it very easy to do from our old mailing list or even with csv, which is very convenient. Its in general very easy to use and not as overcomplicated as mailchimp is.

Pros

\- Very easy to import customers from other systems - Great Support ( was very helpful ) - Easy to use with just drag & drop - wizard style, it leads you through the steps - very intuitive

Cons

\- some browsers have issues ( IE ) but works with chrome and opera.

Review Source

pV

petra V.  
designer  
Textiles  
Used the software for: 6-12 months

### "great app"

November 1, 2018

5.0

Pros

I like that you can write your own emails and attach as many pictures as you want.

Cons

to bad that most of emails end up in spam folder

Review Source

PK

Patty K.  
Owner  
Apparel & Fashion  
Used the software for: 6-12 months

### "Good product "

October 5, 2018

4.0

Pros

Very easy to use and the final product looks pretty good.

Cons

I wish I could customize more- like upload a font of have more elegant choices (I’m in the fashion industry).

Review Source

EA

Erika A.  
CEO  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Easy to use"

September 30, 2018

5.0

Pros

Awesome app for Shopify! It’s super easy to create content and campains.

Cons

There are no negative experiences with this app.

Review Source

SZ

Steven Z.  
GM  
Retail  
Used the software for: I used a free trial

### "Excellent!"

September 21, 2018

5.0

Pros

Very easy to configure and use and very effective up to now.

Cons

Nothing. Everything is just perfect! Highly recommended.

Review Source

AC

Aishah C.  
owner  
Consumer Goods  
Used the software for: Less than 6 months

### "A great and easy to use program"

September 8, 2018

5.0

Their email marketing campaigns are easy to use and it allows me to spend more time running my business

Pros

It is easy and straightforward. It minimizes the amount of time I need to spend creating newsletters to my customers

Cons

At the moment, I haven't found anything that I dislike about the program

Review Source

YY

Young Y.  
Director  
Cosmetics  
Used the software for: I used a free trial

### "very easy and useful. absolutely needed software!"

September 13, 2018

5.0

Pros

to compare with other similar app, this is best software I can tell. very easy to use without instruction. not complicated. clearly defined what it can do. automation function is very useful and easy to create email campaign as well. And one of best is free for starter. I will definitely keep using this software!!

Cons

would like to be able to edit scheduled campaign without cancel the schedule but it is not big deal. Actually, there isn't any cons for me

Review Source

JG

Jose G.  
President  
Retail  
Used the software for: I used a free trial

### "Fantastic Email Marketing tool"

September 23, 2018

5.0

Pros

Great for my small business and with the automation emails.

Cons

i have not find yet a cons on this software yet

Review Source

LF

Laura F.  
Ecommerce Manager  
Textiles  
Used the software for: I used a free trial

### "Still new, but pretty easy to use"

October 29, 2018

4.0

I'm still learning, but it's good value for the price so far.

Pros

Easy to use and change things. Fast to link it to the store front and Shopify accounts.

Cons

I don't like how the help searches lead to the same few articles on how to do things. Not very detailed or specific. I also didn't realize that it doesn't really integrate with the Shopify forms, so you have to adjust your storefront to accommodate an Omnisend form if you want to truly trigger without assistance.

Review Source

JT

Julie T.  
Owner  
Cosmetics  
Used the software for: I used a free trial

### "Omnisend was exactly what we were looking for!"

October 27, 2018

5.0

Pros

Omnisend makes creating a newsletter or email ad an absolute snap to do! I was worried that creating one would require learning HTML or another type of coding, and thankfully we found Omnisend and it eliminates the need for that. With just a few easy clicks we had a professional looking newsletter created and sent off to our customers. Couldn't be happier!

Cons

There is very little to dislike about Omnisend. Can't think of anything at this point!

Review Source

AF

Andrea F.  
Author and Coach  
E-Learning  
Used the software for: Less than 6 months

### "Go for it!"

August 27, 2019

5.0

Omnisend has definitely made my processes simpler and optimized. It has saved me time and obviously efforts :)

Pros

I like how the software is merged within my coaching program, simple to use, adapt, create campaign and list building.

Cons

I don't think anything is complaining in that.

Review Source

HH

Henry H.  
CBO  
Sporting Goods  
Used the software for: I used a free trial

### "Wonderful"

October 3, 2018

5.0

Pros

Easy to use and simple to integrate to shopify!

Cons

Templates for pop-ups are to fully customizable.

Review Source

AA

Alissa A.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Omnisend is AWESOME!!!"

August 6, 2019

5.0

Overall, I love Omnisend. It took some time to get used to the layout but after a few weeks, it's second nature and really amazing!

Pros

I love that I can link specific products to each email and link headers.

Cons

I don't like how I can't drag and drop images directly onto the email editor

Review Source

JM

Jordan M.  
Owner  
Cosmetics  
Used the software for: Less than 6 months

### "My Review"

August 3, 2019

5.0

I do really like it so far. I used another tool before Omnisend and I'm glad I switched over!

Pros

I like that there are workflow templates for you to follow.

Cons

Sometimes when customizing your templates, it can get a little confusing.

Review Source

PB

Patricia B.  
Owner  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Feedback"

September 14, 2018

5.0

Pros

Its a great value for money. I'll recommend it.

Cons

It was slightly cumbersome to use initially.

Review Source

MC

MARCO C.  
Buyer  
Luxury Goods & Jewelry  
Used the software for: I used a free trial

### "Good product!! satisfied"

October 25, 2018

4.0

Pros

Is a goods product and very easy to use. Approved

Cons

Nothing to say i think is a goods product

Review Source

BF

Bob F.  
Artist  
Arts and Crafts  
Used the software for: Less than 6 months

### "Works as it should!!"

August 3, 2019

4.0

I am reaching my buyers quickly, just need more of them to open the emails!

Pros

I love the product picker mostly, it is so easy to put your products in to the email

Cons

It can be a little slow going through my website to pick products

Review Source

MM

Mary M.  
Business Owner  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Omnisend is a great option for small businesses"

August 6, 2019

4.0

It has been great for my small company and has provided everything I happen to need for it.

Pros

I like that it's easy to use and learn. It's simple, gives great analytics reporting, and I haven't had any delivery issues. I also love that customers can reply directly to my emails.

Cons

I wish there were more email templates, but that is still easily worked with.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Reason for choosing Omnisend

The cost-plus benefits way outweighed the other options.

Review Source

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