# Page 9 | Omnisend Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 9 - Is Omnisend the right Email Marketing solution for you? Explore 836 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/153508/Omnisend/reviews --- Omnisend 4.7 (836) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated June 3rd, 2026 # Page 9 - Reviews of Omnisend ## Showing most helpful reviews Showing 201-225 of 836 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use SZ Salma Z. Marketing Director Food Production Used the software for: 1-2 years ### "Very Useful for Various Needs on Run a Businesses" May 13, 2023 4.0 My experience with Omnisend has been positive, its recommend itby me even with minor issues. Pros Omnisend offers a wide range of features including email campaigns, SMS marketing, push notifications, and more. It has nicely user friendly interface, its easy to use. Drag-and-drop editor, and segmentation and automation capabilities really benefit. Cons Omnisends features can be buggy or slow to load. And its absoluetly lacks of great customer support. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Omnisend stands out for its ease of use, comprehensive feature set, and powerful segmentation and automation capabilities. Review Source WL William L. President Sporting Goods Used the software for: 6-12 months ### "Best priced email campaign service" November 28, 2022 4.0 I much prefer this over apps like Mailchimp and Constant Contact, both of which were much more expensive for the services I require Pros I switched over from Mailchimp to Omnisend because of the price. It turns out, Omnisend's UI and email designer is much more my taste and preference. Very clean and easy-to-use drag and drop method for adding content into emails. Cons I haven't been able to utilize every feature in my plan yet because automations and subsets do get a bit confusing. But that's just me in general with this stuff. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Omnisend Mainly pricing. As we got to play around with Omnisend more, it was definitely the UI as well. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Mainly, pricing. Our email list audience size has grown but we are in an awkward area where it's not enough to justify a big audience jump in plans. Omnisend has more audience size tailoring that can fit to the monthly price. This is crucial for small businesses. Review Source JJ Justin J. Founder Retail Used the software for: 2+ years ### "Not Bad... I like some of it, but they raised priced significantly this past year...." October 21, 2018 4.0 so, so... again as I have stated, I am ok with a price increase from companies as I realize companies need to improve margins and top-line sales revenue, but as a customer of theirs for nearly 2 years and glowing recommendations to my friends/ colleagues in the industry... I no longer recommend the product as you can get more value for your dollar for what they now charge. But for me at this time, their hooks are in tight at this point, so Im stuck for the moment but will be looking for a new platform to switch to soon unless they reduce their price which I know they wont AND/ OR improve the value for what I am now having to spend. Pros Not Bad... I like the product and have been using it for 2 1/2 years - and I signed up originally because the price was great, but now, I don't love the platform for the price they now charge. The company raised the price significantly this past year... when I say significantly, I mean close to 400% -- and nothing really really changed for the price increase. I would have switched platforms actually because I don't like the following features, or lack thereof for the price they now charge: - Lack of themes like pre-built Black Friday, Holiday, Cyber Monday, etc themes - You have to re-fill in your social media information each/ every time you send a new email campaign - Email templates they do have are somewhat dated, and are not fresh/ modern Cons \- Lack of themes like pre-built Black Friday, Holiday, Cyber Monday, etc themes - You have to re-fill in your social media information each/ every time you send a new email campaign - Email templates they do have are somewhat dated, and are not fresh/ modern Review Source Akande D. Marketing Communications Specialist Consumer Goods Used the software for: 1-2 years ### "Omnisend is a must have for Shopify stores" February 4, 2020 5.0 Overall, Omnisend is a great marketing solution for B2C companies that are using an e-commerce solution such as Shopify or Woocommerce. Pros Omnisend makes it incredibly easy to set up and launch marketing campaigns using email, SMS, Facebook Messenger and more. The integration with Shopify is seamless and setting up coupons, abandon cart sequences, etc. is a breeze. Cons There are some limitations around audience segmentation and their use of Tags is different from other platforms such as Mailchimp and Activecampaign which operate in a similar way. Some features which are standard on other platforms, such as domain verification, are add-on services with Omnisend. There is a slight learning curve in that regard, but overall it is a robust and streamlined platform. Review Source KH Kimberly H. Entrepreneur Apparel & Fashion Used the software for: 1-2 years ### "Omnisend - A good alternative to Mailchimp" August 3, 2019 5.0 Our small business has been a paid user of Omnisend for 2 years now and I really love how everything works well and get our mailers and abandoned cart emails delivered to customers' inboxes on time! Pros I like that the staff are very prompt and attentive to our inquiries and that the email automation actually works (not being categorised as 'spam' by email providers) with reports of opening and clicking rate. Cons I wish there was a one-click button option for us to request for installation or integration of the Omnisend mailers with our website as it is quite frustrating to have to manually request in the chat system everytime we change our site template. Apart from that, I think it would be good if the automation form could auto-generate a promo code everytime a customers registers a valid email address with us so customers do not have to wait for the email containing the discount to purchase with us. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Emails keep getting driven to the 'spam' folder. Review Source JH Judith H. Owner Apparel & Fashion Used the software for: 2+ years ### "Great email & sms marketing tools" November 28, 2022 5.0 Overall a great experience. We have tried other more 'famous' products but this outshines them by far. Pros Easy set up of campaigns for both email and SMS Cons Would like the product placement tool to work with product numbers Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Didn't feel we were offered value for money Review Source RD Ryan D. Owner Retail Used the software for: 2+ years ### "Omnisend Email" November 29, 2022 5.0 Sales have improved since using Omnisend Pros We have been using Omnisend to send emails to customers. It is easy to set up and use, and I have liked their most recent updates. I can put together quality emails in short time using their email builder tool. Cons I wish that I could use this site easier on my phone. An app would be ideal but even a site that works for it would help. Review Source DO Diana O. Owner Sporting Goods Used the software for: Less than 6 months ### "Is Omnisend right for you?" August 3, 2019 5.0 Omnisend has made my email marketing automated so I spend less time on the emails. Pros I have been using several email campaign providers for the past 10 years yet none have had the best customer service, a simple set up and amazing templates that you can customize. As a newbie to the software it can be intimidating but the youtube videos are so helpful. If you get stuck Omnisend has great customer service very polite and they respond very quickly. It was also easy to set up. I had to use an API to transfer my information to Omnisend so I just followed the directions. The Omnisend directions give you print screens so it makes it that much easier to follow. Lastly, Omnisend has easy to use templates just drag and drop. Thank you, creators, of Omnisend for taking the time to hear what the email marketers need! Cons This software is easy to use and can feel that you are doing something wrong. Also if you need major tech support they do take a day to answer and that can be stressful if you need them as soon as possible. Reason for choosing Omnisend the Owner of Omnisend was on Andre Warner podcast and it seemed a right fit. Switched from [Leadpages](https://www.capterra.com/p/203635/Leadpages/) Mailchimp was not cooperating with our shopify store and our ebay provider Review Source AP Abigail P. Assistant Wholesale Manager Pharmaceuticals Used the software for: 2+ years ### "Omnisend for the win with easy automation" August 24, 2022 5.0 Automation is my friend with how insanely busy I am . Pros It's easy to make edits and update our weekly menu to be sent out to over 500 wholesale customers every Monday morning. Customers know to expect our menu and the easy layout draws customers in. Cons Nothing, Omnisend makes it easy to save automated campaigns, emails, or test blasts. Reason for choosing Omnisend Price, Value, Automation, ease of use. Review Source LV Luciano V. CTO Retail Used the software for: 6-12 months ### "Good value for money: campaigns, automation and segmentation all in one." December 1, 2022 4.0 Pros Very simple to use. The ui is clean and intuitive, even those who have never used similar tools will quickly understand how to use the software.The automations creator is well done, even rather complex flows can be created with a simple drag-n-drop, within which it is possible to include emails, text messages or push notifications.Segmentation is also very simple to use, and allows for capillary filtering. The customer breakdown part and the prebuild segments are very useful. You can also easily sync your segments with Google Ads and Facebook. Cons The integration with custom platforms (for which there is no "connector") is quite complex, and there are some gaps in the API. All in all, with a few tricks you can get the result. What I miss the most are webhooks. Review Source VR Verified Reviewer Customer Support Representative Used the software for: 6-12 months ### "After a half of year of use I can say - Omnisend is the best tool for marketing" March 5, 2018 5.0 I save not only my money but also time. And most importantly, I generate more sales with their automation. So go and make money with Omnisend, the one and only tool for marketing automation. Pros I don't know if u can describe a tool down to earth but well Omnisend is like that :) A very non-corporate approach to marketing and love the features as well. My favourite is product picker due to lack of time. Cant rave about automation as well. Barely need my touch anymore. U just set everything up and go. Sit and make money just like that. :) I save not only my money but also time. And most importantly, I generate more sales with their automation. So go and make money with Omnisend, the one and only tool for marketing automation. Cons Took me longer than usual to get used to the tool. But I heard from other e-commerce merchants that they had no issues only me. So maybe that's just me :) Review Source Ipek Nil B. Sales Marketing Specialist Environmental Services Used the software for: Less than 6 months ### "Great SMS Tool" May 7, 2024 5.0 Pros I like especially using this for SMS marketing and it's very efficient. Cons I prefer that this tool allows Turkish character into the body of SMS text. Review Source RS Renly S. Director Marketing Marketing and Advertising Used the software for: 1-2 years ### "Why You Need Omnisend For Marketing" February 1, 2024 5.0 Pros With Omnisend, we have best lead management features It makes SMS marketing easy and also features great email marketing features The software makes online campaign management easy Cons We have used Omnisend successfully and no issues arising Review Source Lorenzo F. Ecommerce manager Sporting Goods Used the software for: 2+ years ### "Affordable and easy to use" November 28, 2022 5.0 Daily email campaigns, sms and transactional email Pros • Affordable• Easy to use• Support always available Cons • New email builder took a while to grasp• Whatsapp integration is missing Review Source AR Ashlyn R. Founder/CEO Retail Used the software for: 2+ years ### "Omnisend Review" September 2, 2022 4.0 Overall, the benefits of being able to email market my small business heavily outweigh their few cons. Pros I love that the platform has everything you need for a small business with a limited marketing budget. The company is continuously adding new features and upgrading the ease of use. Cons Audience segments can be hard to build at times, and you'll need to reach out to support to for help on those complex segments Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing Omnisend The shopify email list was not yet out when I started and is missing many key features. Klaviyo is expensive for small business and has way much more information than you'll need for a small business. Review Source JB Jorge B. Head of Digital Marketing Hospitality Used the software for: Less than 6 months ### "Omnisend the most practical automation and email marketing software" November 30, 2022 5.0 Pros Ease to use, excellent UX and amazing customer support. Covers all the feature you need for an e-commerce. Cons The automation is a limited, if you need complex automations this software is not for you. Alternatives considered [Brevo](https://www.capterra.com/p/132996/brevo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Omnisend Ease to use and best relation between price and funcionality. Switched from [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) Because the price is too high. Review Source MH Masud H. Customer Support Manager Leisure, Travel & Tourism Used the software for: 1-2 years ### "The Ideal All In-One Marketing Software " January 10, 2024 4.0 Pros I like the SMS marketing features It comes with marketing automation and analytics features too. With Omnisend, we not only enjoy email marketing but also content marketing Cons Omnisend has been an all round software that meets business needs. Review Source GR Greg R. Graphic Designer Retail Used the software for: 6-12 months ### "Omnisend for Design and Marketing" March 29, 2023 4.0 Pros Omnisned has an extensive range of features for integrating with other products. The customer service team is fantastic and responsive especially through web chat. It has an extensive range of email automation features and the customer journey monitoring is superb. Cons For Creatives and Designers omnisend can be lacking. Despite having lots of great in-built features for automation and customer journey tracking the process for creating emails in-browser is too simplistic to be useful for experienced designers - it is easier to make assets for emails in seperate design software and upload to omnisend especially if you have your own typefaces, brand colours, etc. Review Source JA Jade A. Content creator Health, Wellness and Fitness Used the software for: Less than 6 months ### "Best email service for new bloggers!" April 21, 2020 5.0 Amazing! Even the customer service is really good. Pros I love how easy it is to use this email service. I used Mailchimp for years, and struggled with the outdated features. There was nothing keeping me loyal to Mailchimp so I looked around for a new email service. I used plenty of email services (mailjet, sendinblue, Mailchimp) out there before I came across Omnisend. Mailchimp sucks - just trying to create 1 email takes forever because it’s so laggy. Mailjet is ridiculously buggy and has no brand customisation which is obviously a major aspect when creating brand loyalty and trust with your subscribers. Omnisend is by far the best. And on their free plan you get 15,000 emails FREE per month, which is a crazy amount for FREE! But the most amazing feature has to be the unlimited subscribers - now this is the biggest benefit, because most email services charge you depending on how many subscribers you have. Which for a blogger SUCKS because it’s almost as if they are punishing you as you get more and more successful! Cons Honestly, I’ve been using Omnisend for a few months now and I can’t think of anything I dislike about the service. After using so many crappy email services, I can’t believe I didn’t find Omnisend sooner. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Because Mailchimp is outdated and the customisation takes forever - very laggy! Review Source JH Joe H. Owner Health, Wellness and Fitness Used the software for: 2+ years ### "Lots of Features" August 24, 2022 5.0 Pros There are a lot of features for email marketing. Cons SMS is very expensive. Would be nice to have an email cleaning integrated. Review Source JJ JadeLeigh J. CEO Cosmetics Used the software for: 2+ years ### "Easy to use product " December 31, 2022 5.0 Easy to use Pros I like the drag and drop feature inside the email templates Cons The ability to add any amount of money for subscription vs a set price Review Source KF Kimberly F. Owner Photography Used the software for: 2+ years ### "I've used Omnisend for years and there's a reason why...." August 24, 2022 5.0 Pros Omnisend features have always been top notch, as is their customer service! I love using not only the email feature but also the automation features as they're a HUGE timesaver for me! Cons I've had a few issues with emails I am sending going to customer's junkmail but they are working on it for me. Review Source CF Christian F. CEO Retail Used the software for: 2+ years ### "Excellent email marketing" November 30, 2022 5.0 Overall it's been great. I mainly use it for email marketing and it's been working great for me. Customer service via chat has been great as well. There is always someone available to help and they are super friendly. Pros I love how easy it is to use the software. The option to save email campaigns and reuse them is great. Cons I prefer the old software instead of the new version because some features don't seem to save. For instance, it doesn't save the test email for marketing. I have to type it each time. The old version saved it. Other that that, it's been great. Review Source DZ Dovy Z. Markrting Manager Electrical/Electronic Manufacturing Used the software for: 2+ years ### "Overall happy with it." August 26, 2022 4.0 4.5 stars Pros I've been using this app for over 3 years, it works fine! And the support is fast! Cons The price could be better, and it charges monthly, not according to the customer's use frequency. Reason for choosing Omnisend It's too much job to switch to a new app Review Source RW Rob W. COO Retail Used the software for: 2+ years ### "Easy to use....easy for begginers....perfect for marketing" August 29, 2022 4.0 It has been a real help with us for email marketing Pros I love how we can track the sales and click through rate with your software. Cons Price could be better. Support is good would be nice to talk in person to someone that could save time that going back and forth with messages. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Yesware](https://www.capterra.com/p/136698/Yesware/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Omnisend seem easy to setup with shopify Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Mailchimp was not working or supported with Shopify Review Source ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.