Who Uses This Software?

Datorama powers marketing intelligence for 1000s of brands, agencies & publishers globally including IBM, Nike, Ticketmaster, Viacom & Neo@Ogilvy, helping them make smarter decisions everyday


Average Ratings

3 Reviews

  • 4.5 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Free Demo
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • Datorama
  • datorama.com
  • Founded 2012
  • United States

About Datorama

Datorama gives marketers the ability to connect all of their data sources together whether a handful or hundred to form a single source of truth for more efficient reporting, better decision making and total control over their marketing performance and impact. Datorama's end-to-end data management, AI technology, and high-performance architecture makes it simple for marketers to connect, unify, analyze, visualize and act on marketing data.


140199

Datorama Features

  • Customizable Dashboard
  • Data Source Connectors
  • Drag & Drop
  • Drill Down
  • Financial Reports
  • Forecasting
  • Marketing Reports
  • OLAP
  • Report Export
  • Sales Reports
  • Scheduled / Automated Reports
  • Collaboration
  • Data Blends
  • Data Cleansing
  • Data Mining
  • Data Visualization
  • Data Warehousing
  • High Volume Processing
  • No-Code Sandbox
  • Predictive Analytics
  • Templates
  • Data Source Integrations
  • Data Visualization
  • Functions/Calculations
  • KPI Monitoring
  • Private Dashboards
  • Public Dashboards
  • Scorecards
  • Widgets
  • Analytics
  • Content Management
  • Dashboard Creation
  • Filtered Views
  • OLAP
  • Relational Display
  • Simulation Models
  • Visual Discovery

Datorama Reviews Recently Reviewed!


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Premium Self-Service Marketing Analytics

Mar 10, 2019
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: When considering the hundreds of dashboarding tools available on the market, Datorama stood out to me because it's a database/data manipulation/data visualization tool all in one. It's taken the pain out of organizing many systems to constantly monitor all marketing data (i.e. from platforms such as Facebook Ads, Google DoubleClick and Seach Ads 360).

Cons: The price point. If you're lucky enough to work for a firm or advertiser that can afford this tool, you'll be in analytics heaven. It's clear that it's a premium price point for a premium marketing analytics tool.

Overall: Overall, my experience has been amazing with every step of the Datorama onboarding process and going forward after the initial set-up. The customer success team is very knowledgable about the product and the many use-cases that our firm was requesting. Their support team has also been very receptive to product features that I recommend while helping find solutions to hurdles that I experience.

Datorama Review for Advertising Agency

Apr 09, 2019
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 7.0/10 Not
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Pros: Ease of use, great way to see data across various clients, allows for a lot of customization.

Cons: Sometimes there can be long lag time to pull up certain data or export.

Overall: Overall this has provided a great solution for showing analytics and pulling reporting across media we run at our agency.

Best data visualization product out there! Has everything you want plus more

May 03, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Extremely
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Pros: The endless amount of features and customisations available is second to none. Support team is also amazing and helpful

Cons: The software might be too complex for beginner users who haven't used data visualization softwares before.