--- title: "GoSquared Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about GoSquared Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more." source_url: "https://www.capterra.com/p/154150/GoSquared/" page_type: "product" language: "en" publication_date: "2026-10-21" --- # GoSquared Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 21, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) GoSquared ## What is GoSquared? The fully integrated platform to manage the lifecycle of the customers of your subscription businesses. Customer Engagement Software. Improve user engagement and retention with effortless, personalised, multi-channel messaging. Real-Time Web Analytics. Award-winning and market-defining real-time web analytics to understand and improve your acquisition. Live-Chat Software. Intelligent live chat software to convert more website visitors to sign-ups. ## What is GoSquared used for? [Lead Capture](https://www.capterra.com/lead-capture-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/) Top alternative Featured Overall rating Based on 27 user reviews Reviews sentiment Positive 96% Neutral 0% Negative 4% Starting price $9 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for GoSquared?[Manage this product listing](https://www.g2.com/products/gosquared/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### GoSquared 4.9 (27) VS. [4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting Price $9 Flat Rate, Per Month Starting Price $14.99 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (27) Ease Of Use 4.5 (912) Value For Money 4.7 (25) Value For Money 4.7 (831) Customer Service 4.9 (27) Customer Service 4.8 (851) ## GoSquared alternatives [4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/) Starting price $69.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 82% of reviewers rated it above 4 stars [4.3 (7,008)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [4.5 (256)](https://www.capterra.com/p/123868/Claritysoft-CRM/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.5 (178)](https://www.capterra.com/p/225762/Accelo/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars ## FAQs about GoSquared Overview ### Which roles and teams benefit most from GoSquared? GoSquared is most used by founders, CEOs, owners, and other business leaders who monitor website activity, customer behavior, and growth metrics. Marketing, sales, and digital teams track campaign performance and visitor engagement, while product managers, designers, and software specialists use live insights to inform product decisions and improve user experiences. Answer based on 26 reviews Overview ### What company size and specific industries is GoSquared built for? GoSquared is designed for subscription businesses of various sizes, especially small and mid-market teams that want to improve customer activation, retention, and revenue. It is suited to SaaS and other recurring-revenue companies that rely on customer engagement and smarter messaging to keep users active and subscribed. Features and Usability ### What are the key features of GoSquared? GoSquared offers real-time analytics and website analytics, plus a live chat system with proactive chat, canned responses, transcripts, and real-time consumer-facing chat. It also includes dashboard reporting, contact management, lead management, segmentation, goal setting and tracking, pageview tracking, and third-party integrations for campaign and interaction tracking. Pricing ### How much does it cost and what fees or limitations are included? GoSquared starts at $9 per month for Web Analytics and $29 per month for Live Chat for Sales. Web Analytics pricing varies by pageviews and projects, while Live Chat pricing varies by seats or users. A free trial is available, and both plans include the same features within each product. Answer based on 5 reviews Integrations ### Which third-party tools and platforms does GoSquared integrate with? GoSquared integrates with 4 third-party tools: Mailchimp, Slack, Zapier, and Zendesk Suite. It connects to email marketing, team communication, automation, and customer support platforms through its catalog integrations. Answer based on 6 reviews Getting Started and Support ### What training and onboarding options does GoSquared offer? GoSquared provides in person training, live online sessions, webinars, and documentation to help teams get started. In person and live online formats can support guided setup, webinars can cover product topics for groups, and documentation offers written reference material for self-paced learning and review. Getting Started and Support ### What customer support options does GoSquared offer? GoSquared provides email/help desk support, a knowledge base, phone support, and chat. User feedback on support is mixed: some customers report helpful assistance, while others complain about slow or missing replies and difficulty getting help when account changes or access issues arise. Answer based on 4 reviews ## Features AI summary Based on 20,574 Email Marketing reviews Capterra data shows that buyers of Email Marketing software rank the following features as their top priorities: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**45%**) - **Contact Management** (**40%**) GoSquared includes **Contact Management**. However, it does not offer **Email Campaign Management** or **Campaign Scheduling**. With **Contact Management**, teams can keep subscriber information organized, maintain cleaner audience records, and manage customer lists more effectively, helping businesses communicate with the right contacts and support more consistent outreach. Contact Management 1.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Email Marketing 1.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns Interaction Tracking 1.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track interaction history by documenting conversations for contacts Internal Chat Integration 1.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Incorporation of a chat or messaging system within an organization's internal communication infrastructure Lead Management 1.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Store information about leads or contacts and track, manage and nurture them throughout the sales process Lead Qualification 1.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Score a lead on their quality or likelihood to buy based on certain behaviors GoSquared 29 features ### All Features - API: Application programming interface that allows for integration with other systems/databases - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Canned Responses: Shortcuts for inputting frequently used messages - Contact Management: Manage, organize, and store contact information - Customizable Branding: Add customized logos and colors to align with company branding - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Email Marketing: Create and send email blasts/campaigns - File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more - Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time - Interaction Tracking: Track interaction history by documenting conversations for contacts - Internal Chat Integration: Incorporation of a chat or messaging system within an organization's internal communication infrastructure - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Live Chat: Ability to chat online in real time - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Mobile Access: Access software remotely via mobile devices - Offline Form: Form to collect visitor contact information when live chat isn't available - Proactive Chat: Copy on the page or chat window encouraging the user to engage with the chat option - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-time Consumer-facing Chat: Engage in direct, instant messaging with consumers - Referral Tracking: Log and store the source of contacts/leads - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Segmentation: Group leads or contacts based on their specific characteristics - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Time on Site Tracking: Track the amount of time users spend on websites - Transcripts/Chat History: View messages sent by both parties during the chat conversation - User Interaction Tracking: Monitor user activity through engagement methods - Website Analytics: Track and analyze information regarding website visitors - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies --- Get Advice We can help you find the software with the features you need. Features 4.7 (27) 4.7 Based on 27 reviews ## Pricing Value for money 4.7 (25) Free Trial [View pricing plan details](https://www.capterra.com/p/154150/GoSquared/pricing/) Engage $0.00 It includes: - Targeted Messaging - User Analytics Web Analytics $9.00 Flat Rate,Per Month It includes: - Unlimited Data Retention - Unlimited Team Sharing - UTM Campaign Tracking - Email Reports - Event Tracking - GDPR Compliant - Dashboard - Privacy Controls Live Chat for Sales $29.00 Flat Rate,Per Month It includes: - Unlimited Data Retention - Unlimited Sending Volume - Visitor Prompts - Attachments - Conversation Search - GDPR Compliant - Internal Notes - Knowledge Base Integration - Mobile Apps - Privacy Controls - Saved Replies - Team Inbox Value for money 4.7 (25) 4.7 Based on 25 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[ Zapier](https://www.capterra.com/p/130182/Zapier/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (27) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (27) 4.9 Based on 27 reviews ## User reviews Overall rating 4.9 Based on 27 reviews Filter by rating Counts reflect reviews available in this feed. 5(25) 4(1) 3(0) 2(1) 1(0) Mentioned topic Recent reviews first, then most helpful RE Reviewer Chief Product Officer Used the software for: 3-5 years ### "Great product; great team... and our customers love GoSquared too!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 18, 2017 Helps our customers understand how to get the most from the websites they create using our software and therefore makes our product work better and our customers happier. Pros That it enables you to do something with your website analytics, not just see what the stats are. Smart Groups for automated reporting and targeted messaging is an especially cool feature. The team are awesome, very friendly and helpful to us and our customers. As a software provider ourselves, we only recommend tech that we think to be great, like GoSquared. Cons It could be better geared for enterprise customers. (We provide GoSquared access to all our customers so that they can get the best from the websites they build using our tech.) Sometimes it could be easier to manage all of our customers' accounts simultaneously. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Charles T. Ceo And Co-Founder Used the software for: 3-5 years ### "GoSquared are our go to platform for realtime people analytics and integration for our clietns." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 April 24, 2018 Instead of us building a real-time analytics platform or having to customise and integrate something into our backend we have been able to use GS for a key feature-set as a value add for our clients with tight integration into Zapnito. Pros Simplicity, performance and integration services. GoSquared also provide excellent and friendly support and services. GS provide great tools for learning more about customers and a simple interface with great dashboards and plug-ins. We recommend GS as an add-on to all our accounts. Cons More white-label and multi-tenant features for enterprise clients. There are not alot of cons I can think of besides the above. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer CEO Used the software for: Less than 1 year ### "Required to contact customer service to upgrade, but customer service does not exist..." 2.0 Overall Rating 2.0 2.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 1/10 November 3, 2020 negative Pros It doesn't matter what i like, because I can't use the software. After I paid, they require me to contact customer service to use the product. Customer service does not exist. Cons The company itself builtin the greatest growth reduction they could, which is a requirement to contact their, non-existing, customer service to upgrade or even use the plan. This after you even pay, they will take away features from you until you contact their customer service, which AGAIN DOES NOT REPLY. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Digital Director Used the software for: 3-5 years ### "Product Knowledge is everything! GoSquared delivers this!!!!!!" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 December 28, 2018 I have been able to link GoSquared from my website to my email marketing system. It has been able to change our business. I can now send emails to a selected group rather than to mass. Pros The software allows SMEs and larger corporations to build relationships with particular groups of individuals. I love how this integrates with Zapier. CSR have terrific product knowledge which makes even a novice find the product easy to navigate. If you want an easy CRM system that builds relationships with your clients; get yourself GoSquared. Cons Improve its integrations with wordpress so we can link in more elements of personalisation. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Alejandro P. CEO Used the software for: 3-5 years ### "Works like a charm!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 13, 2018 We got to know a ton of information about our users use of our platform: hourly usage, peak times, geographical info, most active pages, etc. As opposed to Google Analytics you can view a lot of detailed info in real time. If you enable and use the "People Analytics" you can pinpoint the behavior of specific users. Extremely useful! Pros GoSquared provides us with real time visitor analytics of our SaaS platform's usage. Setting it up is a breeze and you're able to view the results right away. We mostly use it for analytics but they have other great features that we have not explored yet. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Founder Used the software for: Less than 1 year ### "A great tool, that we couldn't live without! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 7, 2018 Pros The dashboard is incredible. Everything I want to know about my analytics is there. The chat tool is also invaluable for us in converting leads and ensuring current customers are managed extremely well. Cons It could be a tiny bit cheaper, but then they have to make money somehow! They've been kind enough to offer our community a deal on their subscription to help startups to get started with them. We think that's pretty cool! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Digital Marketing Executive Used the software for: Less than 1 year ### "Great Product!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 1, 2019 Overall, it worked for our company in the early stages of our user numbers, but at some point we outgrew it and had to look to other solutions. However, every new project that starts internally launches with Gsquared as their go-to tool for user insight. Pros \- First off, ease of integration with 3rd-party tools such as Zapier is a big plus - Setup is not a big headache - Great for real-time analytics on site visitor activity - The live-chat feature works like a charm too Cons \- I would say it is most ideal for small-to-medium scale operations and not so much for enterprise applications, so control expectations when adopting as you consider your scale of operations That's about it really, as long as you don't apply for the wrong scale of operations, you'll have a great time. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer Owner Used the software for: 3-5 years ### "Finally! Website analytics that make sense!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 3, 2018 I actually enjoy monitoring my website analytics thanks to GoSquared! Pros GoSquared provides historical and real-time website analytics that are easy to understand and filter through. Their support team is super responsive and great to work with. Cons Pricing can get a bit expensive, especially when you start turning on some of their newer features. While their quality of service is better than competitors, their pricing is much higher. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Jose Asdrubal L. Upworker Used the software for: Less than 1 year ### "All in one system" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 September 26, 2018 Pros As a chat system, it works great, it allows you to contact clients back, once chat is closed, also allows supervisors to jump into the chat if help needed. Cons None, that I can think, probably it is a little bit expensive. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Louise S. Marketing and Sales Director Used the software for: 1-3 years ### "Easy to use and easy to master" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 23, 2018 Pros The live chat (and app) and analytics that are easy to understand. I also like how you can drill down to the individual level for website visitors and see their user journey and profile information Cons You can also track twitter followers at this stage but gosquared are super receptive to changes and updates base don user requirement Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/154150/GoSquared/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.