# GoSquared Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about GoSquared Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more.

Source: https://www.capterra.com/p/154150/GoSquared

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# 

 GoSquared Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

GoSquared

## What is GoSquared?

The fully integrated platform to manage the lifecycle of the customers of your subscription businesses. Customer Engagement Software. Improve user engagement and retention with effortless, personalised, multi-channel messaging. Real-Time Web Analytics. Award-winning and market-defining real-time web analytics to understand and improve your acquisition. Live-Chat Software. Intelligent live chat software to convert more website visitors to sign-ups.

## What is GoSquared used for?

[Customer Engagement](https://www.capterra.com/customer-engagement-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)[Live Chat](https://www.capterra.com/live-chat-software/)

Top alternative

Featured

Overall rating

Based on 27 user reviews

Reviews sentiment

Positive

96%

Neutral

0%

Negative

4%

Starting price

$9

Flat Rate, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for GoSquared?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.gosquared.com&name=GoSquared)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### GoSquared

4.9 (27)

VS.

[4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting Price

$9

Flat Rate, Per Month

Starting Price

$14.99

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (27)

Ease Of Use

4.5 (907)

Value For Money

4.7 (25)

Value For Money

4.7 (826)

Customer Service

4.9 (27)

Customer Service

4.8 (846)

## GoSquared alternatives

[4.2 (989)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[4.3 (6,970)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Starting price

$14.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[4.5 (243)](https://www.capterra.com/p/123868/Claritysoft-CRM/reviews/)

Starting price

$49.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)

[4.4 (5,818)](https://www.capterra.com/p/157279/Dynamics-365/reviews/)

Starting price

$50.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/157279/Dynamics-365/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Contact Management

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Email Marketing

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Create and send email blasts/campaigns

Interaction Tracking

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Track interaction history by documenting conversations for contacts

Internal Chat Integration

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Incorporation of a chat or messaging system within an organization's internal communication infrastructure

Lead Management

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Lead Qualification

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Score a lead on their quality or likelihood to buy based on certain behaviors

GoSquared 29 features

Application programming interface that allows for integration with other systems/databases

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Shortcuts for inputting frequently used messages

Manage, organize, and store contact information

Add customized logos and colors to align with company branding

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Create and send email blasts/campaigns

Public or private sharing of digital files such as documents, audio/video, images, and more

Establish measurable goals and objectives and track their progress over a specific period of time

Track interaction history by documenting conversations for contacts

Incorporation of a chat or messaging system within an organization's internal communication infrastructure

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Score a lead on their quality or likelihood to buy based on certain behaviors

Ability to chat online in real time

Automate workflows and trigger campaigns based on customer actions

Access software remotely via mobile devices

Form to collect visitor contact information when live chat isn't available

Copy on the page or chat window encouraging the user to engage with the chat option

Analyze and gain insights into data in real-time

Engage in direct, instant messaging with consumers

Log and store the source of contacts/leads

View and track pertinent metrics to find patterns and gain insights from data

Group leads or contacts based on their specific characteristics

Set up connections to third-party platforms to improve business processes

Track the amount of time users spend on websites

View messages sent by both parties during the chat conversation

Monitor user activity through engagement methods

Track and analyze information regarding website visitors

Monitor activity of individuals who visit your website using cookies

Get Advice

We can help you find the software with the features you need.

Features

4.7 (27)

4.7

Based on 27 reviews

## Pricing

Value for money

4.7 (25)

Free Trial

[View pricing plan details](https://www.capterra.com/p/154150/GoSquared/pricing/)

Engage

$0.00

It includes:

-   Targeted Messaging
-   User Analytics

Web Analytics

$9.00

Flat Rate,Per Month

It includes:

-   Dashboard
-   Email Reports
-   Event Tracking
-   GDPR Compliant
-   Privacy Controls
-   Unlimited Data Retention
-   Unlimited Team Sharing
-   UTM Campaign Tracking

Live Chat for Sales

$29.00

Flat Rate,Per Month

It includes:

-   Attachments
-   Conversation Search
-   GDPR Compliant
-   Internal Notes
-   Knowledge Base Integration
-   Mobile Apps
-   Privacy Controls
-   Saved Replies
-   Team Inbox
-   Unlimited Data Retention
-   Unlimited Sending Volume
-   Visitor Prompts

Value for money

4.7 (25)

4.7

Based on 25 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (27)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (27)

4.9

Based on 27 reviews

## User reviews

Overall rating

4.9

Based on 27 reviews

Filter by rating

5(25)

4(1)

3(0)

2(1)

1(0)

Mentioned topic

Sorted by most recent

AE

Asger E.

CEO

Education Management

### "Required to contact customer service to upgrade, but customer service does not exist..."

2.0

Overall Rating

2.0

2.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

November 2, 2020

negative

Pros

It doesn't matter what i like, because I can't use the software. After I paid, they require me to contact customer service to use the product. Customer service does not exist.

Cons

The company itself builtin the greatest growth reduction they could, which is a requirement to contact their, non-existing, customer service to upgrade or even use the plan. This after you even pay, they will take away features from you until you contact their customer service, which AGAIN DOES NOT REPLY.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ESEOSA I.

Digital Marketing Executive

Information Technology and Services

### "Great Product!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 25, 2019

Overall, it worked for our company in the early stages of our user numbers, but at some point we outgrew it and had to look to other solutions. However, every new project that starts internally launches with Gsquared as their go-to tool for user insight.

Pros

\- First off, ease of integration with 3rd-party tools such as Zapier is a big plus - Setup is not a big headache - Great for real-time analytics on site visitor activity - The live-chat feature works like a charm too

Cons

\- I would say it is most ideal for small-to-medium scale operations and not so much for enterprise applications, so control expectations when adopting as you consider your scale of operations That's about it really, as long as you don't apply for the wrong scale of operations, you'll have a great time.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Sunil C.

Digital Director

Publishing

### "Product Knowledge is everything! GoSquared delivers this!!!!!!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 27, 2018

I have been able to link GoSquared from my website to my email marketing system. It has been able to change our business. I can now send emails to a selected group rather than to mass.

Pros

The software allows SMEs and larger corporations to build relationships with particular groups of individuals. I love how this integrates with Zapier. CSR have terrific product knowledge which makes even a novice find the product easy to navigate. If you want an easy CRM system that builds relationships with your clients; get yourself GoSquared.

Cons

Improve its integrations with wordpress so we can link in more elements of personalisation.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Jose Asdrubal M.

Upworker

Internet

### "All in one system"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

September 25, 2018

Pros

As a chat system, it works great, it allows you to contact clients back, once chat is closed, also allows supervisors to jump into the chat if help needed.

Cons

None, that I can think, probably it is a little bit expensive.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CB

Charlotte B.

Training Co-ordinator

Education Management

### "Chat with ease"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 17, 2018

From the first week of using GoSquared we have had an increase in customer contact, the ease of use means that I don't have to spend hours teaching my colleagues how to use it I can just add them to a project and 5 minutes later they are answering chat messages. I would highly recommend adding GoSquared chat feature to any sales website.

Pros

Really easy to install and great interface which is fully customisable

Cons

Could link to a database so it can be used as a forensics tool

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JS

Jonathan S.

Head of Product Design

Computer Networking

### "GoSquared is a powerful, simple-to-set-up alternative to Google Analytics."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 10, 2018

GoSquared is a powerful, high-quality analytics suite that is well worth spending the money on.

Pros

GoSquared is powerful and very easy to set up. It allows you to drill in an analyze website traffic by source, region, pages, and social content in a summarized dashboard that provides value not just for marketing teams but for key stakeholders throughout the organization.

Cons

While GoSquared is powerful and simple there were some strange data discrepancies between total visitors and Google Analytics that we could never properly reconcile. That aside, it is a great premium product for getting answers quickly.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Aleksei T.

Independent Software Specialist

### "lightweight web crm solution with smart groups and nice interface"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 16, 2018

support for smart groups and easy management contacts in automated way

Pros

cheap price and feature-reach solution simple integration and support for universal segment.io tool

Cons

missed companies entities in data structure integration with only some essential external services instead of built-in support for this features

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Charles T.

Ceo And Co-Founder

Internet

### "GoSquared are our go to platform for realtime people analytics and integration for our clietns."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 22, 2018

Instead of us building a real-time analytics platform or having to customise and integrate something into our backend we have been able to use GS for a key feature-set as a value add for our clients with tight integration into Zapnito.

Pros

Simplicity, performance and integration services. GoSquared also provide excellent and friendly support and services. GS provide great tools for learning more about customers and a simple interface with great dashboards and plug-ins. We recommend GS as an add-on to all our accounts.

Cons

More white-label and multi-tenant features for enterprise clients. There are not alot of cons I can think of besides the above.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Owner

### "Finally! Website analytics that make sense!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 31, 2018

I actually enjoy monitoring my website analytics thanks to GoSquared!

Pros

GoSquared provides historical and real-time website analytics that are easy to understand and filter through. Their support team is super responsive and great to work with.

Cons

Pricing can get a bit expensive, especially when you start turning on some of their newer features. While their quality of service is better than competitors, their pricing is much higher.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Scott W.

Owner

Sports

### "From initial review to implementation has been amazing. Customer support outstanding."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

March 13, 2018

It's far too addictive. Just trying to understand all of the data has been our biggest hurdle.

Pros

The analytics are the best I have ever seen. We are able to get information about our website activity in real-time and has allowed us to tailor our activity. The chat feature has also helped us generate new customers easily.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/154150/GoSquared/reviews/)

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)