Ceralytics

5 / 5 5 reviews

Who Uses This Software?

Content marketers who are frustrated with creating ineffective content and want insights that tell them what topics to write about and what existing content to promote.


Average Ratings

5 Reviews
  • 5 / 5
    Overall
  • 5 / 5
    Ease of Use
  • 5 / 5
    Customer Service

Product Details

  • Free Demo
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Business Hours

Vendor Details

  • Ceralytics
  • www.ceralytics.com/
  • Founded 2016
  • United States

About Ceralytics

90% of marketing content doesn't convert. Ceralytics is a content intelligence platform that identifies the most effective topics that are building awareness on your site, which topics are currently converting, and uncovers how you are positioned within your industry against your competition. It also identifies under-utilized topics that you need to write more about to be better positioned against your competition and meet your audience's needs.


Ceralytics Features

  • Audience Targeting
  • Brand Management
  • Campaign Management
  • Categorization / Grouping
  • Conversion Tracking
  • Distribution Management
  • Editorial Calendar
  • Multi-Channel Publishing
  • Publish Scheduling
  • SEO Management
  • Social Media Management
  • Video Management

Ceralytics Reviews Recently Reviewed!

Ceralytics takes the "guess" out of "guesswork" for what content you should create.

Jun 24, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
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Pros: I love that Ceralytics identifies under-utilized content on your website, so you know what content you need to create more of (both to get traffic and to convert more people to buying decisions).

The in-depth analytics are at a topic level, so you can see not only how the topic performs on your site, but how it's trending overall.

It also gives you an in-depth look at how your competitors' content performs - uncovering what topics they are currently seeing success with and where their opportunities are.

Your competitors' opportunities then become your opportunities because you're seeing a level of detail about their site that they most-likely don't have.

The industry comparisons identify the gaps in your content in comparison to the industry as a whole. High performing topics in the industry that you don't cover are called out, giving you an instant list of topics to cover moving forward.

And it's all based on real data from the real world, not guessing or opinions.

Not much experience yet, but overall it's a good idea. With a few more functions it will be great

Jun 22, 2017
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It's a unique idea, and for companies with lots of SEO info and competition, it's really valuable. If it becomes a bit more automated in terms of the reporting, it will be super helpful.

Cons: Right now it's just not super useful for us in particular...not the fault of Ceralytics necessarily, but because we are very niche and we don't have a lot of data to go off of.

Truly valuable insights & great customer service

Jun 20, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: We needed a way to identify content drivers across the industry and leverage those insights to inform a successful content strategy. The data from Ceralytics is extremely valuable in helping us do that. We opted for a report instead of using the interface and found that the insights added from our account representative were fantastic. They even presented the findings once to the broader marketing team, and once to the executive leadership team. Customer service is excellent.

Cons: Pricing is a little high, but the value returned is definitely worth it.

I needed smart intelligence to tell me where to take our content strategy - Ceralytics delivered.

Jun 20, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The team was highly engaged in helping us build and deliver a one-time report that met the needs of our very specialized market. They were extremely flexible to custom requirements and didn't add unnecessary paperwork when we needed small changes, and are still helping us "sell" the data to senior stakeholders so that I can effect change within my org. Great partner, highly recommends.

Our content performance is through the roof! Love the insights!

Jun 20, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love the performance and insights across awareness, engagement and conversion - as well as seeing the opportunities that our competitors are missing. The team is responsive and extremely helpful. They're like an extension of our marketing team.

Overall: Ability to improve blog performance - and closing rate!