# Page 3 | Kajabi Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 3 - Is Kajabi the right Email Marketing solution for you? Explore 229 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/154682/Kajabi/reviews

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Kajabi

4.4 (229)

[View alternatives](https://www.capterra.com/p/154682/Kajabi/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 3 - Reviews of Kajabi

## Showing most helpful reviews

Showing 51-75 of 229 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

IS

Isabelle S.  
Inhaberin  
Marketing and Advertising  
Used the software for: 1-2 years

### "Tolle All-in-One Lösung für Online Kurse"

January 16, 2025

5.0

Sehr positiv. Konnte alles in einem Tool verwenden von Marketing E-Mails, über die Videos, Live-Training uvm.

Pros

All-in-One Plattform, man hat alles, was man sich als Coach wünscht. Zusätzliche ist es viel günstiger geworden zu früher. Preis-Leistungs-Verhältnis stimmt

Cons

Die Benutzerfreundlichkeit hat etwas nachgelassen

Review Source

JL

Jessica L.  
Owner, Provider, Student  
Alternative Medicine  
Used the software for: 6-12 months

### "Student User"

February 23, 2025

5.0

Pros

Easy to navigate, login process is quick, lots of options for content.

Cons

Price is higher than many other options for content management

Review Source

NH

Nadine H.  
Therapist  
Hospital & Health Care  
Used the software for: Less than 6 months

### "Great software "

February 22, 2025

5.0

No complaints regarding overall use and accessibility

Pros

Simple and easy to navigate effectively and efficiently

Cons

The layout of the program itself for beginners working with the program

Review Source

JD

Jerome D.  
Director  
Sporting Goods  
Used the software for: 1-2 years

### "Kajabi review"

September 23, 2024

4.0

Overall Kajabi is easy to use and very convenient as you can do everything on the platform for your online course and memberships.

Pros

Kajabi is easy to use for course creation and email automation, which makes it an all-in-one platform.

Cons

Pricing was a bit on the expensive side of my budget.

Review Source

VR

Verified Reviewer  
Head Copywriter  
Marketing and Advertising  
Used the software for: 1-2 years

### "Recommended as an easy way to start an online business"

August 27, 2024

5.0

All in all, Kajabi is a great all-in-one tool for hosting an online business thanks to its simplicity and many integrations. You can add products, run analytics, manage email marketing, payments, funnels, and so on all in one place.

Pros

How easy it is to use - it's super intuitive and the learning library is great, so even without experience you can get up and running quickly.

Cons

The customer support team can be hard to reach and aren't as effective compared to their competitors.

Review Source

BR

Busola R.  
Finance Manager  
E-Learning  
Used the software for: 1-2 years

### "Multidimensional app"

August 10, 2024

5.0

I love the multiple functionality Kajabi offers and how it harmonizes the experience into a single app is cool

Pros

Its is able to create a beautiful community to manage people and relationships. I love that it is able to handle multiple communication. It is also able to handle learnings. I have used Kajabi for my financial modelling training and this has been great. It records your progress however you have done the training, either on your computer or on the app.

Cons

I am not sure there is more to request from Kajabi. it can handle both training and communication with other co-users

Review Source

KD

Katja D.  
Teacherpreneur  
Education Management  
Used the software for: I used a free trial

### "confusing and expensive"

October 15, 2024

3.0

I did'n like Kajabi, because it is too confusing and complicated. It is also mega expensive.

Pros

I didn't like anything about it. It is too complicated.

Cons

Too many options. Too many Kajabi tabs are open to interact with people. Very confusing.

Review Source

AH

Amanda H.  
Copywriter and Launch Strategist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Kajabi is the best all in one platform! "

June 28, 2024

5.0

The customer service is incredible I’ve been able to learn and improve things I was doing by working with chat support they are incredible and the high resolution they use in design work is unmatched

Pros

I love the ease of using this, when I first was introduced to Kajabi I had a client using it for their website and they had a designed ghost them and we had a launch for a offer then following week I was able to fully build out a sales funnel from sales page through confirmation emails and tagging. I love the ability to do everything from email marketing, podcast, blogs, courses, offers, accepting payments all in once place.

Cons

The cost can be really high for smaller businesses

Alternatives considered

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[Kartra](https://www.capterra.com/p/184946/Kartra/)

Reason for choosing Kajabi

Pricing and visual appeal honestly was a huge part, I felt like kartra was more clunky

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I was tired of trying to find loopholes to get simple functions to work on Mailchimp that were just normal within Kajabi I also love having just one platform that I need to use to focus all my projects from.

Review Source

VR

Verified Reviewer  
Owner  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "El todo en uno para tu curso online."

July 16, 2023

5.0

Muy satisfecho con la totalidad del servicio. Resulta inicialmente costosa, pero se entiende los precos por las enormes ventajas que ofrece a nivel de facturación, ventas ,marketing, e-mail, y diseño de cursos o membresías. Actualmente pienso enlazar Kajabi con otros software externos para mejorar la productividad de mi negocio.

Pros

Kajabi permite tener un "todo en uno" como herramienta de marketing y de e-learning. Si buscas una plataforma que te facilite completamente el manejo de clientes, facturación, ventas, marketing y publicación de tu curso online, Kajabi es tu mejor aliado para cubrir todos los aspectos de este tipo de negocios digitales. He usado otras plataformas y es mucha la diferencia y nivel que ofrece Kajabi con respecto a aspectos como el diseño de tus landings, el diseño y presentaicón de tus cursos, el manejo de tus usuarios, facturación y también te facilita crear enlaces con otros programas que permiten complementar mejor el negocio de tu curso.

Cons

Me resulta una súper plataforma, más sin embargo, se debe tener ya un nivel de facturación importante en el negocio para poder cubrir sus gastos anuales. Por lo demás Kajabi es la plataforma 10 del mercado.

Switched from

[Teachable](https://www.capterra.com/p/147019/Teachable/)[Thinkific](https://www.capterra.com/p/132888/Thinkific/)

Porque Kajabi cubre muchas más posibilidades y facilita mucho más la venta de un producto de enseñanza online

Review Source

MS

Mohammed S.  
Owner  
Professional Training & Coaching  
Used the software for: 2+ years

### "The Rolls Royce of Online Course Delivery"

September 20, 2023

5.0

While Kajabi will position and advertise itself as the "one and only platform you need" its expertise is what it started out with, which is online course delivery. Since it has introduced email marketing, checkouts, landing pages, website builder, membership programs and I believe in podcast hosting, but all of that is pretty basic and while it does the job, you are better served using other options. That being said, when it comes to hosting online courses, and wanting to share your expertise with your audience, no one does it better. Kajabi is more expensive feature for feature when it comes to what else is out there, but Kajabi does it the best and it's worth the premium. I have no intention of switching to anything else. It hosts my demo classes, free classes, full out programs and has helped me in growing my business. My clients love the ease of use, layouts, and of course the Kajabi Mobile App.

Pros

Kajabi hands down is the best of the best. The different templates, organization and layout of content makes for easy user consumption.

Cons

Could do better with landing pages, checkouts, and membership programs.

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)[Kartra](https://www.capterra.com/p/184946/Kartra/)

Reason for choosing Kajabi

Overall quality. I wanted the best looking, the easiest to use and the fastest.

Review Source

Keri K.  
Systems Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "All-in-One business solution for memberships and course creators"

May 1, 2022

5.0

I love Kajabi. I was able to pick up on how Kajabi works pretty quickly and found it to be an intuitive product that is easy to use.

Pros

I love that with Kajabi, you have the ability to build all the basics in one location. You can create free content and publish via podcast, email marketing, blog, and website, and also have exclusive content, trainings, etc. behind the pay wall. It is all-in-one for basic use. A new online business owner can dive into Kajabi and have pretty much all the basic tools they need. I also love the automations built in to Kajabi.

Cons

The biggest con I have heard from others is pricing prior to a new business generating steady income. However, Kajabi occasionally offers longer than normal trials that can help business owners hit the ground running. In the big picture, it is more streamlined than and comparable to linking together other platform options to achieve all of the same services as Kajabi. Kajabi makes it simple, so the price seems well justified.

Switched from

[WordPress](https://www.capterra.com/p/131687/WordPress/)

The switch was in process when I joined the team, but I'm thankful for that. Infusionsoft does a lot of great things but it's much, much more complicated. Self-hosted wordpress is the same.

Review Source

BG

Bilyana G.  
CEO  
E-Learning  
Used the software for: 6-12 months

### "Fall in love with Kajabi and all features. Brilliant for e-Learning courses"

July 28, 2021

5.0

I absolutely love Kajabi! I did a long research before I chose the Kajabi platform. I hate using multiple platforms for Landing Pages, eMail campaigns, eMail automations, CRM, video training platform, membership area, payments, affiliate programs and assessment forms. I wanted all that to be on one place so I dont lose time and money to integrate, I dont deal with too many support teams + I wanted really good support and a company that has a vision for their future and keep working on their platform. After all my researches Kajabi won as it ticked all my boxes :) And their support proved they are really good and fast in answering (asked questions on features)

Pros

It's easy to learn, setup and manage. It has all the features I could think of for my online video training courses and I love the unlimited amount of Landing Pages.

Cons

It doesnt have an option currency to be based on the country of payment; it has only PayPal and Stripe but they are changing this at the moment (June 2021) and there are no smart Quiz forms, where the outcome results depends on the answers selected on each question

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Zapier](https://www.capterra.com/p/130182/Zapier/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Reason for choosing Kajabi

It had to have all the features I listed above on one platform vs price

Switched from

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Thinkific](https://www.capterra.com/p/132888/Thinkific/)

Thinkific has super limited features compared to Kajabi

Review Source

LH

Louise H.  
Business Owner  
Professional Training & Coaching  
Used the software for: 2+ years

### "Kajabi offers alot!"

June 27, 2022

4.0

it is a really good solid software that offers a lot but takes a while to learn.

Pros

I like that it allows you to customize landing and sales page. That it has pipelines already set up so it makes using Kajabi quick and easy. It has so much functions and features such as coaching, podcast and they are always creating and improving which is great.

Cons

It takes a lot to learn how to use Kajabi and I am probably still learning. You are not able to undo a mistake which is super annoying because if I delete something by accident I have to redo it.

Reason for choosing Kajabi

Many business owners recommended it and I did the trial and really liked the set up and the ease of use

Switched from

[Ontraport](https://www.capterra.com/p/220784/Ontraport/)

Ontraport was way too much for me to learn and was not as user friendly as kajabi

Review Source

BE

Brittany E.  
Mindset Coach  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Great Platform"

July 12, 2022

5.0

Pros

This is a very good platform for the coaching industry. Between managing leads, creating emails, creating landing pages, and charging for products, it all works great.

Cons

I’m realizing I personally need less and less, so the price point can sometimes be high for me to just utilize a landing page. But that’s really a personal issue.

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)

Review Source

Katie R.  
Owner  
Education Management  
Used the software for: 6-12 months

### "It's fantastic until you need technical help"

July 26, 2022

5.0

Kajabi is a good company that offers way more services than anyone else. The Customer Service database can usually answer my questions and their agents are friendly and helpful. Unfortunately, they can't solve technical issues quickly. Overall, I'm willing to pay more to use Kajabi because they are professional, the site is easy to manage, and I have access to marketing strategies I would otherwise have to pay a lot of money for.

Pros

Kajabi looks professional, is easy to use, and has all the marketing and business tools you need in one place.

Cons

I don't need most of the marketing features right now, so I'm paying a lot more for my website than I would like. Since I can't sell physical products, I have to use Shopify - this is frustrating and time-consuming. I absolutely love the friendly customer service agents, but they can't solve technical issues quickly. It can take several days, which isn't acceptable when your customers expect your site to function seamlessly. I'm probably going to have to move to another company because I need to be able to solve problems immediately, but it looks like I won't be able to transfer my content since I built it on their site with their templates.

Switched from

[Teachable](https://www.capterra.com/p/147019/Teachable/)

Teachable has non-existent customer service.

Review Source

EC

Eliza C.  
Web designer  
Design  
Used the software for: 2+ years

### "The absolute best platform for streamlining your online business"

September 16, 2022

5.0

Overall it's been amazing. They're constantly making the platform better, they really take user feedback into consideration and even let you try out new features with their "labs" options. They make me feel like they care about me as a user 100x more than any other platform I've ever used.

Pros

I love how Kajabi is all-in-one!!! I can run my website, my funnels, my checkout pages, my lead magnets, my membership, my courses, my affiliates, my email marketing, and so much more all from one platform. I no longer have to juggle 12 different platforms and deal with integrations and things breaking like I did before. Even though it's expensive, it's actually saved me money and it's saved me SO MUCH time because of all the headaches I no longer have to deal with.

Cons

The affiliate system is clunky and not very user friendly for the admin or the affiliates. Also their customer services has gotten noticeably worse over the last six months. You used to be able to talk to someone extremely knowledgeable on the live chat service and now you talk to people who clearly don't know the platform very well and just send you help articles.

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)[Podia](https://www.capterra.com/p/37857/podia/)

Reason for choosing Kajabi

Kajabi has a certain prestige that those other companies don't. When you see that an online service provider uses Kajabi, you know they take their business seriously - like it's their full time job, not just a side gig.

Switched from

[ThriveCart](https://www.capterra.com/p/234835/ThriveCart/)[WordPress](https://www.capterra.com/p/131687/WordPress/)[Leadpages](https://www.capterra.com/p/203635/Leadpages/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I didn't want to juggle so many platforms anymore. It was time consuming and actually more expensive than Kajabi ended up being.

Review Source

KC

Kierra C.  
Director of Operations  
Real Estate  
Used the software for: 2+ years

### "Love Kajabi, but it's just expensive"

February 10, 2023

5.0

Overall, it's great! Just pricey.

Pros

I love that you can truly personalize each and every course. The course template buildouts are amazing too. Another positive is that I can hold up to 15 courses with my membership. Also, I love that I can enable quizzes between modules to make sure my students understand the information.

Cons

I never liked their sales/transaction page. It is very confusing for potential customers. It tells potential customers to input their info at the top to purchase and then all the sales information about the offer at the bottom of the page. So I stopped using it to complete transactions. Now, I just use it to hold my courses. Also, it's super pricey compared to other options on the market.

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)

Reason for choosing Kajabi

I chose Kajabi because everyone I knew was using it.

Switched from

[Podia](https://www.capterra.com/p/160788/Coach/)

Podia just didn't have the capabilities I wanted. The main thing was that I could not lock modules and put quizzes between them to make sure my students understood the information.

Review Source

MB

Maureen B.  
Executive Director  
Education Management  
Used the software for: 1-2 years

### "Better than most, but room for improvement"

May 9, 2022

4.0

I switched to Kajabi from Teachable. I was very unhappy with Teachable and did not have the time to create content on my own business website. I have created more than 10 separate products with this platform and at times it has a steep learning curve. The UI looks fantastic and very professional. I love how easy it is to add basic content to a product, but wish many of the menus talked to each other much better. The workflow is often very disjointed when creating a new product. I wish they would fix this aspect. If the flow was better and there were more in app capabilities for basic data analysis (e.g., assessment results without needed a separate download), that would be amazing.

Pros

I enjoy how easy it is to create, upload and organize content for a given product. I also like the progress monitoring capabilities.

Cons

I am incredibly frustrated by the assessment aspect of this platform. It is extremely limited. It is hard to see results from assessments and difficult to set them up. You have to create your assessment before you can add it to a course instead of creating it while you are working on a course. It is a completely different menu. It is also incredibly hard to get assessment results.

Switched from

[Teachable](https://www.capterra.com/p/147019/Teachable/)

It was very clunky to use and I could not achieve the professional look I was aiming for with Teachable.

Review Source

Beth Champion M.  
Owner  
E-Learning  
Used the software for: 1-2 years

### "Kajabi is pretty good, but pretty pricey"

September 20, 2021

5.0

Overall, I liked Kajabi pretty well. It was my first experience with selling online courses. Their customer support is amazing! They're super quick on chat, and often would just login to my account and fix my issue for me. But as a new business starting out, the level I needed for just a handful of courses (and only one website) was too pricey for me. I moved on to other tools.

Pros

I like that it was all-in-one -- I could host my courses, email clients & host my website all in one place.

Cons

While the course hosting is pretty good, and pretty intuitive to setup, it's kinda limited on how you can customize it and make things look like you want. Like for example, it gives you a place to put a video OR audio file OR picture at the top of the lesson, but you can't add a second video in the same lesson (for additional info).

Review Source

DD

Daniel D.  
Owner  
E-Learning  
Used the software for: 2+ years

### "The gold standard of e-learning online business platform"

October 20, 2022

5.0

I help customers on many online business platforms and they all have quirks but kajabi is really well designed, complete and stable. Its a charm. Very reliable.

Pros

Very complete all-in-one online business platform for e-learnig / coaching / paid podcasting / paid newslettersGreat visual builderEase of finding information on customers and their actions

Cons

Lacking gamification features. Having this would make it the perfect platform.

Alternatives considered

[Podia](https://www.capterra.com/p/160788/Coach/)[WordPress & WooCommerce Affiliate Program](https://www.capterra.com/p/234543/WordPress--WooCommerce-Affiliate-Program/)[Thinkific](https://www.capterra.com/p/132888/Thinkific/)

Reason for choosing Kajabi

Kajabi is by far the most mature and stable product out there at the moment and they keep improving it!

Switched from

[Shopify](https://www.capterra.com/p/83891/Shopify/)

Kajabi offers a much better all-in-one environment that doesn't require all those plugins to be usable.

Review Source

Paul K.  
President  
Professional Training & Coaching  
Used the software for: 1-2 years

### "Kajabi Makes Online Marketing Impactful"

March 28, 2024

5.0

I am a fan of Kajabi and despite some of their limitations, it's a very important part of my personal marketing strategy.

Pros

I love the flexibility of Kajabi. Their platform has proven to be an important part of my personal marketing and branding. Even though I own a digital marketing agency, many of my personal brand sites are built within Kajabi, due to the ease of use.

Cons

I wish they would bring back phone support. I also don't like the fact you can't edit the media library.

Review Source

NA

Nicola A.  
Therapist  
Hospital & Health Care  
Used the software for: 1-2 years

### "Great product"

December 14, 2022

5.0

My overall expert e has been great. There is a video tutorial for EVERYTHING, so it’s definitely idiots guide material. I do think kajabi should offer 24/7 customer support for every subscription though.

Pros

I love that it’s a one stop shop for course creation management as I’m a little lacking in tech confidence and this builds my confidence.

Cons

I wish the templates were more adaptable but this is a minor issue. 24/7 for all packages would be the cherry on the cake.

Review Source

Chris A.  
Marketing mangement  
Marketing and Advertising  
Used the software for: 6-12 months

### "critique de l'application Kajabi"

September 28, 2022

5.0

avec kajabi j'ai débuté avec le marketing sous intervention de mon maitre de stage

Pros

la fonctionnalité de stratégie de marketing et surtout celle de emails personnalisable avec la quelle je peux être en contacte avec tout les clients.

Cons

la plateforme est très couteux a mon gouts donc j'ai préfère

Review Source

VR

Verified Reviewer  
Co-Founder  
Financial Services  
Used the software for: 2+ years

### "Makes running an online biz a breeze"

May 18, 2020

5.0

We're so happy to host our course and membership on Kajabi and will stay with them for years to come. So beautiful and clean looking.

Pros

Years ago when we started out, my husband was trying to build our website from scratch using Wordpress plugins. He was pulling all nighters and pulling his hair out...but still was falling behind deadlines and the site looked like crap. Enter stage left, Kajabi, and all our problems were solved. INSTANT profressionalism given to us from their fresh and clean layout and look.

Cons

The ONE con I've got is that they don't have any way for the community to really engage inside Kajabi. So our course students and Academy subscription members aren't engaging inside it...and we have to use Facebook instead, which I think we all have a love/hate with these days.

Alternatives considered

[Thinkific](https://www.capterra.com/p/132888/Thinkific/)

Reason for choosing Kajabi

SOOOO much more professional looking

Switched from

[LearnDash](https://www.capterra.com/p/130248/LearnDash/)

HEADACHE, time saving, easy

Review Source

Elizabeth H.  
Owner, Founder  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Everything in one place"

May 30, 2022

5.0

Easy to set up. I used to create my own website using HTML. Kajabi makes it super easy with their templates to drag and drop things into position and all the pages connect - plus I can create pages that are not in the navigation so I love that too. Super easy to create courses too. Customer service is amazing, their Facebook group is filled with all kinds of entrepreneurs, questions asked and answered by experts and newbies.

Pros

I've used Kajabi for about 6 years for my website, course delivery, and membership. Everything I need is in one place with a seamless connection. It means I no longer need to pay for external things like landing pages and video hosting.

Cons

There are still improvements that could be made on the cart, email system, and flexibility of landing pages. Consequently, I use some other apps as add-ons. I'd also love more templates.

Review Source

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