--- title: "Kajabi Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Kajabi Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more." source_url: "https://www.capterra.com/p/154682/Kajabi/" page_type: "product" language: "en" --- # Kajabi Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Kajabi ## What is Kajabi? Kajabi integrates email marketing into the rest of your digital product business. Directly integrate your email marketing with your online course, membership site, coaching program, and podcast sales. It ties in with the CRM and includes automations to make running a business a breeze. Set up sales funnels, forms, a website, and payment processing all in one place. Kajabi email marketing is the best solution for digital content sellers. ## What is Kajabi used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Website Builder](https://www.capterra.com/website-builder-software/)[Course Authoring](https://www.capterra.com/course-authoring-software/) Recognitions Shortlist Top alternative Featured Overall rating Based on 230 user reviews Reviews sentiment Positive 84% Neutral 10% Negative 6% Pros & cons Streamlined course creation process Integrated marketing and community tools High cost for small businesses Starting price $89 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... - Content Marketing / 2025 - Landing Page / 2025 Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Kajabi?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://newkajabi.com&name=Kajabi) Rating Breakdown 4.4 +− Features4.2 Value for Money3.7 Ease of Use4.1 Customer Service4.1 Rating Breakdown 4.4 Features4.2 Value for Money3.7 Ease of Use4.1 Customer Service4.1 ## Kajabi Reviewers Verdict Updated August 2026 AI summary - Kajabi is a strong fit for small businesses, coaches, and creators selling online courses, memberships, and digital products from one platform. - Users most consistently value its all-in-one approach to course creation, marketing, and community management, which simplifies launching and running online programs. - It enables teams to manage content, engage audiences, and handle email marketing without juggling multiple tools. - Buyers may need to accept some trade-offs around higher pricing, especially for startups or those needing advanced integrations. - Kajabi works best for digital-first businesses prioritizing convenience, but may be less suitable for those with complex budgets or integration needs. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Kajabi 4.4 (230) VS. [4.3 (2,947)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting Price $89 Flat Rate, Per Month Starting Price $12 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.1 (230) Ease Of Use 4.3 (3,505) Value For Money 3.7 (191) Value For Money 4.1 (3,082) Customer Service 4.1 (177) Customer Service 4.2 (3,081) ## Kajabi alternatives Highest Rated [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.5 (6,254)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [4.6 (910)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/154682/Kajabi/alternatives/) ## FAQs about Kajabi Overview ### What problems does Kajabi solve? Kajabi solves the complexity of running online course and coaching businesses across disconnected tools by combining course creation, landing pages, email funnels, payments, memberships, and basic CRM in one system. Coaches, course creators, trainers, and small digital teams use it to launch faster, manage learners centrally, and avoid manual integrations. Answer based on 150 reviews Overview ### Which roles and teams benefit most from Kajabi? Kajabi is most used by business owners, founders, and executives who need one platform to sell digital products, manage websites, and track revenue. Coaches, consultants, and educators use it to deliver courses and client programs, while marketing and support teams handle email campaigns, content publishing, and customer onboarding. Answer based on 225 reviews Overview ### What company size and industries is Kajabi built for? Kajabi is built for small businesses, which make up 94% of reviewers, especially online course creators, coaches, content creators, educators, podcasters, newsletter publishers, digital product sellers, and entrepreneurs. Its strongest industry fit is tied across E-Learning, Health, Wellness and Fitness, and Marketing and Advertising, each representing 15% of reviewers. Answer based on 230 reviews Features and Usability ### What are the key features of Kajabi? Kajabi includes core course creation and course hosting tools, plus landing pages and website publishing for selling digital products. Its most-discussed differentiators are email marketing with email sequences and marketing automation, membership management with payments and checkout, CRM and tagging for lead tracking, and third-party integrations. Answer based on 79 reviews Pricing ### How much does it cost and what fees or limitations are included? Kajabi starts at $89/month for the Kickstarter plan, with Basic at 149, Growth at 199, and Pro at 399. A free trial is available. Reviewers often call the starting price steep for beginners and small businesses, and note product limits on lower plans, though some value the all-in-one setup. Answer based on 79 reviews Integrations ### Which third-party tools and platforms does Kajabi integrate with? Kajabi integrates with 12 third-party tools, including Stripe and PayPal for payments, Mailchimp, ActiveCampaign, AWeber, and Drip for email marketing, plus Zapier for app connections. Official catalog integrations also include ClickFunnels, Google Analytics 360, Keap, Kit, and Segment. Answer based on 61 reviews Getting Started and Support ### How easy is it to onboard and train a team on Kajabi? Kajabi offers live online sessions, webinars, documentation, and video tutorials, giving teams several ways to learn. Many users say basic navigation and content tasks are easy to pick up, and some learners need no training. Admins, nontechnical users, and teams setting up pipelines or automations often need more time. Answer based on 40 reviews Getting Started and Support ### What customer support options does Kajabi offer, and how do users rate the experience? Kajabi offers email/help desk, FAQ/forum, a knowledge base, phone support, and chat. Users often describe support as friendly, quick, and helpful, especially through chat and self-service resources. However, some report inconsistent agent knowledge, slow handling of technical or billing issues, long waits, and difficulty getting clear resolutions. Answer based on 54 reviews Ease of use ### How easy is Kajabi to use for beginners? Kajabi offers an easy-to-navigate interface for many course creators, coaches, and small business owners, especially for basic setup and content management. Beginners often like the guided resources, but the backend, product setup, and features like pipelines can feel confusing and require time to learn. Answer based on 72 reviews ## Who uses Kajabi? Based on Capterra reviews from the past 4 years Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Streamlined course creation process 88% positive reviews out of 60 Most reviewers report course creation tools are intuitive, versatile, and support efficient setup and management. Cameron E. Chief Operations Officer, 11 - 50 employees. "What I liked most about kajabi was the ease of set up and options to create a community that supports my course easily." High cost for small businesses 69% negative reviews out of 55 Most reviewers find pricing expensive compared to alternatives, making it difficult for new or small businesses. Integrated marketing and community tools 93% positive reviews out of 28 Most reviewers describe marketing and community features as simplifying promotion, engagement, and business management. Busola R. Finance Manager, 11 - 50 employees. "Its is able to create a beautiful community to manage people and relationships." Comprehensive online course platform 96% positive reviews out of 26 Most reviewers indicate online courses are easy to build, manage, and sell using a single platform. Tony U. Marketing Manager, 11 - 50 employees. "It is a strong all-in-one platform for building and selling online courses, memberships, coaching programmes, and digital products." ## Features AI summary Based on 20,387 Email Marketing reviews Capterra reviewers highlight these as the features buyers care about most when choosing email marketing software: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**44%**) - **Campaign Analytics** (**40%**) Kajabi supports **Email Campaign Management** and **Campaign Analytics**, so teams can create campaigns and track performance in one system. However, it does not offer **Campaign Scheduling**. Instead, it provides other important capabilities that reviewers also value, including **Lead Capture** (**45%**), **Mobile Optimization** (**42%**), and **Contact Management** (**40%**). These features help businesses grow subscriber lists, improve the email experience across devices, and keep audience data organized, allowing teams to run more targeted and measurable marketing efforts. Email Campaign Management 4.5 (13) 69.23% of 13 reviewers that rated this feature as important or highly important Plan, execute, and analyze email marketing campaigns Campaign Analytics 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track and interpret campaign performance metrics Lead Capture 4.5 (19) 57.89% of 19 reviewers that rated this feature as important or highly important Automatically identify and save contact information of potential customers Contact Management 4.5 (40) 60.00% of 40 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Customizable Branding 4.4 (42) 64.29% of 42 reviewers that rated this feature as important or highly important Add customized logos and colors to align with company branding Website Management 3.9 (37) 72.97% of 37 reviewers that rated this feature as important or highly important Built-in website builder or integration with third-party site Kajabi 103 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Application Management: Track, manage and store the applications of potential future members, customers or candidates - Assessment Management: Creation, administration, and evaluation of assessments or tests - Billing & Invoicing: Create, manage, and send invoices or bills to customers - Campaign Analytics: Track and interpret campaign performance metrics - Catalog Management: Create and manage digital catalog of products/services with their details, specifications, and price - Client Management: Manage contact details and communication with clients - Client Portal: Private online space that lets businesses securely share documents and provide information access to clients - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Commenting/Notes: Leave comments and notes on documents for others to view - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Compliance Management: Track and manage adherence to policies for any service, product, process, or supplier - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: Manage, organize, and store contact information - Content Library: Centralized repository to store content and assets - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Content Publishing Options: Facilitates online authoring and publishing of the content - Course Management: Create, organize, and assign courses to users - Course Publishing: Publish finished eLearning course in a compatible eLearning format (e.g., SCORM, xAPI). - Credit Card Processing: Accept and process credit card transactions - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer Management: Store and organize information about customers and previous interactions - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Import/Export: Import and export data to and from software applications - Design Management: Collaborate on creating a product by sharing and adjusting designs through a shared portal - Discount Management: Track products that are for sale at a reduced price or part of coupon promotions - Document Management: Store, manage, and track all electronic documents in a centralized location - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Dues Management: Track and collect membership dues - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products - Electronic Payments: Electronically collect payments for goods or services - Email Campaign Management: Plan, execute, and analyze email marketing campaigns - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Sequences: Set up automated email sequences to streamline outreach and engage leads/contacts - Email Tracking: Track delivered, received, and opened emails - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - For Small Businesses: Designed for small businesses - Form Builder: Adds a customizable form to the landing page, usually for the purposes of lead generation - Forms Management: Store, manage and track all forms in a centralized location - Hosting: Offering a platform to store, publish, and distribute podcasts. - Image Library: Store and manage images - Interaction Tracking: Track interaction history by documenting conversations for contacts - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Capture: Automatically identify and save contact information of potential customers - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Nurturing: Engage with a lead throughout the sales process by actively providing information - Learning Management: Organize and track educational activities - List Management: Manage contacts across multiple mailing lists - Live Chat: Ability to chat online in real time - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Media Import: Import various types of media (e.g., images, presentations, videos, music, etc.) to be used in eLearning courses - Member Communication: Contact members listed in the database through email, SMS, social, phone, etc. - Member Database: Add, store and access information pertaining to members - Member Directory: Comprehensive list that contains information and details of all the members associated with a particular organization or group - Member Portal: Online gateway through which members can access/update personal information - Membership Renewals: Conveniently automatically renew memberships at the end of subscriptions - Mobile Access: Access software remotely via mobile devices - Mobile App: Access the system via a mobile application - Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users - Multi-Channel Campaigns: Allows for businesses to run a variety of different campaigns across different channels - Multi-Currency: Manage and handle various international currencies - Online Store Builder: Includes functionalities for creating custom eCommerce websites - Order Management: Manage and track customer orders for goods, investments, or any other purchases - Payment Processing: Accept, record, and reconcile financial transactions - Personalization: Adjust communications based on previous interactions or personal preferences - Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. - Pre-built Templates: Pre-defined templates within a library for common cases such as contracts, websites, emails, and more - Preview Functionality: Preview materials before finalizing projects - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Real Time Editing: Preview and make real-time changes in the web content - Real-Time Analytics: Analyze and gain insights into data in real-time - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals - Scheduling: Plan availability and assign specific time slots for tasks and resources - Segmentation: Group leads or contacts based on their specific characteristics - Shopping Cart: Checkout of online store - Storyboarding: Dictate the order and pace of an eLearning course, including the logic for how different learners progress - Subscriber Management: Add or remove subscribers from mailing lists - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Templates: Sample files or documents that could be customized as needed or used as is - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Video Management: Store and manage online video content - Video Streaming: Allows users to view videos without downloading media files - Video Support: Supports various video file formats - Web Forms: Web form that allows users to enter data that is sent and processed for different reasons - Website Management: Built-in website builder or integration with third-party site - Website Publishing Options: Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain - Workflow Automation: Streamlining repetitive tasks and activities through automated and predefined workflows --- Get Advice We can help you find the software with the features you need. Features 4.2 (230) 4.2 Based on 230 reviews ## Pricing Value for money 3.7 (191) Free Trial [View pricing plan details](https://www.capterra.com/p/154682/Kajabi/pricing/) Kickstarter $89.00 Flat Rate,Per Month It includes: - 1 Product - 1 Community - 250 Contacts - 7,500 Marketing Emails - Unlimited Landing Pages Basic $149.00 Flat Rate,Per Month It includes: - 3 Products - 10,000 Contacts - Unlimited Marketing Emails - 3rd Party Integrations - Custom Domain Growth $199.00 Flat Rate,Per Month It includes: - 15 Products - 25,000 Contacts - 24/7 Support - Custom Branding - Multiple Admin Users - Webhooks Pro $399.00 Flat Rate,Per Month It includes: - 100 Products - 10000 - 100000 Contacts - Affiliate Program - Code Editor - Webinars & Events Value for money 3.7 (191) 3.7 Based on 191 reviews ## Integrations [ PayPal](https://www.capterra.com/p/207944/PayPal/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Stripe](https://www.capterra.com/p/123889/Stripe/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[ Keap](https://www.capterra.com/p/76390/Infusionsoft/)[ ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/)[ AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.1 (177) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.1 (177) 4.1 Based on 177 reviews ## User reviews Overall rating 4.4 Based on 230 reviews Filter by rating 5(140) 4(53) 3(23) 2(6) 1(8) Mentioned topic Sorted by most recent AN Anonymous User Owner Cosmetics ### "Still loving Kajabi!" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 17, 2026 Pros I really like being able to host classes and seminars with Kajabi and the flexibility on the site as well. Cons There aren’t much adjustments or updates on the platform. I would like to see some more features like replays directly on the site that customers can access instead of sharing personal links. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JC Jaylee C. Owner Health, Wellness and Fitness ### "I Keep Coming Back!" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 August 10, 2026 Overall, I have had a good experience with Kajabi. I have actually looked at leaving and using other platforms, but when I really compared everything, I realized how much Kajabi already does. I like being able to keep most of what I am doing in one place instead of piecing together a lot of different systems. There are definitely things I would improve, but overall I think it is a strong platform, especially if you are building courses, a membership, a community, and other digital resources. Pros I really like that Kajabi has so much in one place. I can have my courses, community, emails, landing pages, offers, and other resources without having to use a bunch of different platforms. I have looked at other options, but I keep coming back to Kajabi because it really does have a lot of what I need and gives me room to grow. Cons The biggest thing for me is probably the price. Kajabi has a lot of features, but it can get expensive, especially when there are still a few things you may need another platform for. I also think there are so many features that sometimes you don’t even realize everything you already have access to or how you could be using it. Switched from [TheraNest](https://www.capterra.com/p/130400/TheraNest-Mental-Health/) I needed something more catered to coaches. Alternatives considered [Thinkific](https://www.capterra.com/p/132888/Thinkific/) Reasons for choosing Kajabi Long-term, it would be robust but not pigeonhole me into an only academic space. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Tony U. Marketing Manager Information Technology and Services ### "A Powerful All-in-One Platform for Selling Digital Products" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 May 4, 2026 Overall, my experience with Kajabi has been positive. It is a strong all-in-one platform for building and selling online courses, memberships, coaching programmes, and digital products. The value really comes from having website, email, sales, payment, and product delivery tools in one system. From a marketing and sales perspective, Kajabi is very useful because it reduces the need to stitch multiple tools together. The templates are clean, the checkout flow is smooth, and the customer experience feels professional. Customer support is generally helpful, and the platform feels secure and reliable. Pros What I liked most about Kajabi is how well it brings everything into one place. You can build landing pages, host courses, manage email campaigns, create offers, and track sales without needing too many separate tools. For creators, coaches, and digital businesses, that simplicity is a major advantage. The marketing and sales features are also strong. The funnels, email sequences, checkout pages, and templates make it easier to launch and sell digital products quickly. I also liked that the platform feels premium and professional, especially when building customer-facing pages or course experiences. Cons The biggest downside is the pricing. Kajabi is powerful, but it can feel expensive, especially for beginners or smaller creators who are still validating their offer. Some features also have a learning curve, and while the platform does a lot, it can take time to fully understand how everything connects. The email management is good, but not as advanced as dedicated email marketing platforms. More flexibility around automation, segmentation, and template customisation would make it stronger. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. IA Ibrahim A. Admin Marketing and Advertising ### "Powerful All-in-One Platform" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 April 18, 2026 It’s a reliable platform that makes running an online business much simpler. I didn’t have to deal with multiple tools, which is a big plus. But the cost can be a challenge, especially when you’re just starting out.ome features feel a bit limited unless you’re on higher plans. Pros You can build courses, create landing pages, run email marketing, and manage customers without needing extra tools. It’s clean, easy to use, and saves a lot of time. Cons The biggest downside is the price it’s quite expensive compared to other platforms especially for beginners. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AA Alex A. Peer support specialist, drug and alcohol counselor Mental Health Care ### "Kajabi review " 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 April 5, 2026 Had a great overall experience with Kajabi would highly recommend it to friends and my fellow colleagues Pros Had a wonderful experience with Kajabi really liked security customer support marketing and sales email templates and inventory management was super helpful Cons I had a good experience if I had to pick one certain thing that I wasn’t a big fan of it would probably have to the email management but definitely worth it once you figure it out Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Abbey W. owner, founder Marketing and Advertising ### "Pretty good at everything so you can launch quickly" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 9, 2026 Overall, Kajabi does just about everything "ok." If your goal is to launch quickly or validate and idea, it's great. If you use more advanced features in email marketing or e-commerce, you may run into some snags. Pros Kajabi has everything you need to launch an online program quickly. More than once, I've been able to go from idea to launch in just one day. Between the email marketing, carts, and easy to use builder, it's got everything! Cons While Kajabi does everything, other than the course builder, it doesn't do anything in an excellent way. The email marketing is very basic and the shopping cart doesn't have all the features that I'd like. Alternatives considered [ThriveCart](https://www.capterra.com/p/234835/ThriveCart/) Reasons for choosing Kajabi Kajabi has features at every step of the process so i can launch and sell a course quickly. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RZ Renata Z. naturopathic doctor Alternative Medicine ### "Great all-in-one system" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 6/10 January 27, 2026 Pros Great from the perspective that it's an all-in-one-platform that integrates all the tools to run a successful online business Cons I felt the cost was so high, there are a lot of features included that I didn't utilize that was factored into the cost of the platform Switched from [Squarespace](https://www.capterra.com/p/143461/Squarespace/) I wanted to see if it would be easier to have an all-in-one platform rather than different subscriptions Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JP John P. Transport Broker Transportation/Trucking/Railroad ### "The best way to monetize my industry knowledge." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 January 15, 2026 I joined this to market my training programs on new dispatchers. It puts my products and email list with regard to the website under a single roof. It is strong where the consulting side of my business is concerned but the cost is high where you are not selling digital products on a regular basis. Pros The email marketing series are extraordinarily simple to establish in order to nurture leads who receive my free transport guides. Cons Inventory management functions are not available at all that makes it highly challenging to sell physical goods such as branded logbooks. When you have few contacts the pricing structure is extremely aggressive. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User GM Hospitality ### "Versatile platform but expensive for small businesses" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 December 10, 2025 Pros All-in-one platform that’s easy to use; great for hosting courses, emails, and automations in one place. Cons Expensive for small businesses, design flexibility is limited and backend can feel unintuitive. Could have better tutorials. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Breanna G. Program direct Health, Wellness and Fitness ### "Overall thoroughly impressed" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 8, 2025 Really enjoyed it, especially as a first time community manager online. It is user-friendly and satisfying interface. Pros Kajabi was a great platform to host our online school. I know we got some kind of discount at the beginning for being in when they updated so that was a really nice perk. Customer support was always friendly and helpful. It was great to make a website never had any issues with security. We used it for our marketing and sales funnel and further for generating lead reports. It could send out automated emails and sync well with other apps Cons Don’t really have anything to complain about. I feel like Kajabi was a high-quality product. And I’m sure it’s getting smoother every day because they updated regularly. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/154682/Kajabi/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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