# Page 5 | Kajabi Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 5 - Is Kajabi the right Email Marketing solution for you? Explore 229 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/154682/Kajabi/reviews

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Kajabi

4.4 (229)

[View alternatives](https://www.capterra.com/p/154682/Kajabi/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 5 - Reviews of Kajabi

## Showing most helpful reviews

Showing 101-125 of 229 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

GM

Giacomo M.  
Communications Manager  
Facilities Services  
Used the software for: 1-2 years

### "Kajabi Has an Effective Email Marketing Tool"

April 17, 2024

5.0

Pros

Kajabi has brilliant and super amazing features. The reliability of Kajabi makes it an incredible solution.

Cons

Kajabi has flawless features. Kajabi is so amazing.

Review Source

MC

Madison C.  
Founder  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Kajabi is great if you already have a great community and you can hire someone to do your website"

July 18, 2023

3.0

I've had it for more than 11 months and I don't think Kajabi is for people who are trying to build community, it's great if you currently have one, but not great for beginners. There is no customer service unless you pay the top tier monthly subscription

Pros

Building a community instead of using a private Facebook group

Cons

Kajabi is great if you already have a thriving community, and a website builder, but if you are fairly new to building a community with no website designer this isn't the app to start with. FitBudd has been a better option for me instead of Kajabi.

Switched from

[Teachable](https://www.capterra.com/p/147019/Teachable/)

The Community instead of Facebook private group

Review Source

Angela V.  
Owner  
Retail  
Used the software for: I used a free trial

### "Great for entrepreneurs just starting out"

May 26, 2024

4.0

My overall experience was okay I can honestly say I learned a thing or two and I am looking forward to Future interactions with kajabi.

Pros

But I like most is that is for entrepreneurs that don't have much experience in the business. It helps you build and market your own online courses as well as doing classes that might be beneficial to you

Cons

I believe the price was ridiculous honestly it was a little too expensive for what they were delivering

Review Source

VR

Verified Reviewer  
President  
E-Learning  
Used the software for: Less than 6 months

### "Overpromises and underdelivers"

December 29, 2020

4.0

Based on my previous comments -- and to be fair to Kajabi -- I think it is a great platform if you don't care much about contact management (beyond the very basic) and your audience is English-speaking ONLY. It is more robust than other alternatives such as Podia; it doesn't require add-on software like Thinkific. Just know that you will pay a premium.

Pros

I liked that it is an all-in-one solution. Once you figure out how to navigate around the platform, you begin to see that you really don't need other software solutions in order to offer basic, elegant, online courses.

Cons

For the cost (which is nothing t sneeze at), I was left expecting more. When you buy a Lexus you expect higher quality components than when you buy a Toyota...and there's nothing wrong with a Toyota; I had one for close to 20 years! Specifically to Kajabi, I felt that the contact management module (called "People" in Kajabi) was weak. Most all free versions of marketing software (think MailChimp) do more than Kajabi. Another glitch I didn't like about Kajabi was that it didn't always allow you to customize the email verbiage in your email sequence. What do I mean by this? Most of my target audience speaks Spanish...I was able to create forms in Spanish to capture emails, but the double opt-in confirmation email was in English and non-customizable. Readers of this review may not appreciate the importance of this but just imagine opting-in in English (and you only speak English) but then getting a confirmation email with Chinese characters or in Russian. Just doesn't make sense!

Review Source

VR

Verified Reviewer  
Virtual Assistant  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Kajabi makes keeping my website and content up todate. "

September 10, 2022

5.0

My overall experience with Kajabi is that I enjoy this website builder, and campaigns are easy to build .

Pros

The feature that I like most is that it provides websites and email campaigns. It has helped automate marketing easily.

Cons

What I like least about this is sometimes it can be a little bit confusing when applying code.

Reason for choosing Kajabi

I like the fact that this product is easier to use.

Review Source

VM

Valamere M.  
Instructional Technology & Design Consultant  
E-Learning  
Used the software for: 6-12 months

### "Total Package for Content Marketing"

August 11, 2021

4.0

I really love Kajabi because it allows the courses to be gamified with customizable marketing campaigns for each course.

Pros

Kajabi offers many course creation tools to design online classes or trainings from scratch. For example, there's a course creation tool that allows you to create classes, videos, and other digital tools for content. Here's the best part - once your class or training is created, there's lead generation, product launch tools, and webinar funnels to use for marketing it. What is great about Kajabi is the seamless automation to build your product, sell, and manage purchases. It is truly an all in one tool!

Cons

Unfortunately, there is no free subscription plan. So, you may not benefit from purchasing a plan if you will not use Kajabi on a regular basis. Although, there's a 14-day free trial available to test drive the product to see if it's a good fit for you.

Alternatives considered

[LearnDash](https://www.capterra.com/p/130248/LearnDash/)[Udemy Business](https://www.capterra.com/p/209689/Udemy-for-Business/)

Review Source

MB

Michael B.  
Owner  
Mental Health Care  
Used the software for: 2+ years

### "Good product and people but not “easy” to build on. Hi "

April 27, 2022

4.0

I was so optimistic. It’s great for people who know how to do design and build landing pages already.

Pros

If you are able to “build” on Kajabi, you could be set for life being you can do everything you need to do inside to build online courses

Cons

The checkout page. Also I couldn’t get my website to look sharp. It’s harder to build pages than you think until you get in there and try.

Review Source

DS

David S.  
Owner  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Awesome Software for Course Management"

February 10, 2023

5.0

Bullet proof solution for our courses to go along with our yoga studio

Pros

Loved the ease of use and the easy build landing pages. Customization is out of this world for all forms, pages and more.

Cons

Would love to see a class scheduling option. Then we'd have an all in one solution

Review Source

SF

Sam F.  
Owner  
Professional Training & Coaching  
Used the software for: 2+ years

### "All-in-one solution for coaches and course creators"

November 20, 2022

5.0

Great. Product + KnowledgeBase + customer service

Pros

Out-of-the-box website. You're up and running in an hour or two.

Cons

Wishing assessments were more robust. The communities feature has been lackluster, but they just acquired Vibely!

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)[Podia](https://www.capterra.com/p/160788/Coach/)

Reason for choosing Kajabi

Comprehensive solution and years of experience. It keeps getting better with every update.

Review Source

AP

Alfio P.  
IT Consultant  
Hospital & Health Care  
Used the software for: 1-2 years

### "Kajabi Is Perfect for Email Marketing"

April 24, 2024

5.0

Pros

For email marketing, Kajabi is so amazing. I do recommend Kajabi.

Cons

Kajabi works so well. Kajabi does not have flaws at all.

Review Source

hugo V.  
Gerente  
Logistics and Supply Chain  
Used the software for: I used a free trial

### "Kajabi, para marketing de contenidos"

April 26, 2023

3.0

Pros

Uno de los puntos más altos de Kajabi es su capacidad para crear y gestionar cursos en línea, posee una amplia gama de herramientas de venta y crea interesantes páginas de aterrizaje

Cons

Lo primero que no me gustó es que para probar la plataforma tenga que dejar los datos de una tarjeta de crédito, lo segundo es el precio, me parece alto en comparación con otras similares.

Review Source

CC

Chuck C.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Overhyped. I really didn't like it"

May 15, 2023

3.0

I was extremely disapointed. I built a website for a coaching client who bought into the kajabi hype but when I got under the hood, I found it to be a lesser product that charged way more because it markets really well to a specific niche. Least favorite tool on the market, after wordpress.

Pros

I thought that the website that guides you to buy kajabi was really polished and professional

Cons

I have used every website and funnel builder out there. Kajabi charges so much and still limits your ability to input custom code. the editor is really unintuitive and clunky. Hard to update your brand colors and fonts across the whole site.

Alternatives considered

[ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/)

Switched from

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

My client wanted the funnel and course creation functionality. Because they knew kajabi was specifically for coaches they thought it would be better than squarespace. while it had the features we wanted, it's vastly inferior to competitors

Review Source

VR

Verified Reviewer  
Entrepreneur  
Retail  
Used the software for: Less than 6 months

### "Currently testing/attempting to migrate/deploy all-in-one website + online education platform. 2/5"

September 20, 2022

2.0

Kajabi overpromises and under delivers.

Pros

It claims to have all the features to deploy an all-inclusive solution that encompasses online pressence, marketing, and online education.

Cons

The website builder is absolutely horrendous. The entire platform in general is very finicky and incredibly difficult to work with. I've worked in the space for over 10 years and it's by far the worst platform to work with. Even simple things like moving text blocks or uploading images in their wysiwyg builder are an abomination. I cannot recommend to anyone, especially at the price point they are asking.

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)[Thinkific](https://www.capterra.com/p/132888/Thinkific/)

Reason for choosing Kajabi

It markets as the most wholistic platform approach. It's incredibly difficult to work with and support is subpar.

Switched from

[Wix Studio](https://www.capterra.com/p/264956/Wix-Enterprise/)

Needed an all-in-one solution.

Review Source

AG

Alysa G.  
Social Media Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Great platform "

April 1, 2024

5.0

Pros

Kajabi is a platform that is easy to use and I find it to be visually appealing as well. From a user perspective and client perspective, it is easy to navigate.

Cons

I have not had any negative experiences with the platform.

Review Source

Margie (Margaret R.) K.  
Consultant  
Information Technology and Services  
Used the software for: 6-12 months

### "All-in-One for courses, website, marketing pages, payment receipts"

July 4, 2019

4.0

Overall experience is very good - huge timesavers in the long run by having everything connected.

Pros

Once you get things set up the first time it is really easy to copy and reuse for the next set of courses. I really like all the built-in templates for the webpages and offers. It makes it very easy to optimize for mobile viewing! Love that customer support is always available. If I forget that I started a chat (I'm a multitasker) they will email me to make sure I get my questions answered.

Cons

The learning curve is a bit steep, we needed to hire a web developer to get us started. Once you understand the terms and processes it becomes much easier. (and there is always chats with support to help)

Review Source

Emmanuel K.  
GSM  
Computer & Network Security  
Used the software for: 1-2 years

### "Kajabi marketing"

October 13, 2023

4.0

Pros

C'est une application géniale, facile à utiliser pour créer des pages et une conception simple

Cons

Bien qu'il soit bon je pense que l'application est très coûteux

Review Source

IF

Ilenia F.  
Accounting Officer  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "A Great Solution For Business "

April 25, 2024

5.0

Pros

It is a great email marketing solution and has amazing features.

Cons

No bad experience and Kajabi is very great.

Review Source

EG

Entin G.  
Fashion designer  
Apparel & Fashion  
Used the software for: 6-12 months

### "I abandon my kajabi account"

April 3, 2022

3.0

It’s too expensive for beginner and don’t have course yet plus if you not tech savy, I end up spend morethan 4 month paying expensive suscription and buy 600$ custom template and I give up after that, because I need more time to build my course but desperate paying expensive bill every month. I was about to cancel my kajabi but I will losing my 600$ customs template there. So i pay 20$ to post-phone my account. Because i found new course builder cheaper and robust. I still want to comeback in kajabi one day when My courses growing.

Pros

One stop platform Good for advance course creator

Cons

Difficult for beginner and not tech savy Template Not much option, and the one provide is not eye catching. For first launch course not recommended.

Switched from

[Teachable](https://www.capterra.com/p/147019/Teachable/)[Podia](https://www.capterra.com/p/160788/Coach/)

Kajabi look promising

Review Source

SA

Shandra A.  
Self Empowerment Coach & Massage Therapist  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "I really wanted to love it"

September 22, 2022

5.0

Pros

I loved the course templates that made it easy to see (at a glance) what I was covering and the logical order. The built-in marketing and sales funnel templates were also great and customer support fantastic. Those were easy to use. The website templates were fairly editable but ran into some problems on trying to get it to look the way I wanted.

Cons

For me, the Coaching aspect did not work for my business and I was SO excited for that feature to roll out. The templates were too masculine and I didn't feel had enough variety of styles. If my style was big and bold then maybe it would have saved me money. As it was, I purchase very expensive Kajabi templates from an external source but because the price vs the usability didn't match up, I ended up spending way more than I wanted to and eventually cancelling my account.

Review Source

OE

Oliver E.  
CEO  
E-Learning  
Used the software for: 1-2 years

### "Very good but missing a couple of features"

August 4, 2022

5.0

Pros

Content delivery is easy with streamlined layout

Cons

Lack of customizability for layout unless you pay $399/month for the highest tier plan. Even something as simple as having dropdown boxes

Switched from

[Teachable](https://www.capterra.com/p/147019/Teachable/)

Teachable was useless and was witholding money from me

Review Source

VR

Verified Reviewer  
Owner Operator  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Love it but very expensive "

January 1, 2023

4.0

Really good

Pros

I love that it's a one stop shop with everything I need in one place and it's easy to use

Cons

The price and a lot of my emails seemed to go to spam

Switched from

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/)

I didn't want to manage multiple platforms

Review Source

AG

Alexandra G.  
Graphic Designer  
Design  
Used the software for: 1-2 years

### "Expensive but worth it"

April 13, 2022

5.0

Overall the software is easy to use and is very streamlined.

Pros

Everything is in one place. Host your website, course portal and manage your email list all from the same platform. Their template builder is easy to use and has enough options to make sure the look and feel is on brand. There are also so many automations that once you get everything set up your business basically runs itself.

Cons

The price. It’s definitely one of the more expensive options out there which can be hard for small businesses or people just starting out.

Review Source

Lisa S.  
Owner/Founder  
Consumer Services  
Used the software for: 6-12 months

### "Kajabi is a Great All in One for Today's Enrepreneur"

March 29, 2022

5.0

Gives the online entrepreneur a way to get it (almost) all done in on place. Pipelines, Courses, Coaching, Marketing, etc - all in one place!

Pros

Loved the ability to create website, landing pages, lead forms, etc all in one platform and initiate drip campaigns and email sequences. Great for someone that may be tech challenged and need an all in one solution.

Cons

Frustration in the beginning to learn what was possible for site and landing page creations. Not as customizable as something like wordpress. A little limiting

Review Source

RL

Rutman L.  
Operations Manager  
Automotive  
Used the software for: 1-2 years

### "Muy buena app"

April 23, 2023

5.0

Mi experiencia es excelente, administrará varios entrenamientos a la vez en fácil y sencillo

Pros

La facilidad para acceder al contenido y se mantiene loggeado aún cuando se pase tiempo sin usar la app

Cons

No se me ocurre nada por el momento, siempre me ha funcionado muy bien

Switched from

[Hotmart](https://www.capterra.com/p/219169/Hotmart/)

Es más sencillo, amigable e intuitivo

Review Source

Gordon F.  
Entertainment Attorney  
E-Learning  
Used the software for: 6-12 months

### "My go-to choice for creating online courses and products"

August 22, 2018

5.0

This tool has been a game-changer... It takes much of the design and construction of online courses and products out of the equation, so you can focus on the content, and on selling. I especially like that everything is integrated.. No need for separate shopping cart, landing pages, etc.

Pros

Great user interface and ease of use. The team behind the product is enthusiastic and their customer-onboarding and retention is excellent

Cons

Price is a barrier to entry, and their tiers are oddly configured. I'd like to see a one-product, one-site option for a lower cost. Email tool is not quite ready for prime-time.

Review Source

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