Kissmetrics

Kissmetrics

4 / 5 6 reviews

Who Uses This Software?

SaaS, E-commerce, Agencies


Average Ratings

6 Reviews
  • 4 / 5
    Overall
  • 2 / 5
    Ease of Use
  • 3 / 5
    Customer Service

Product Details

  • Starting Price
    $500.00/month
  • Free Trial
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
  • Support
    Online
    Business Hours

Vendor Details

  • Kissmetrics
  • www.kissmetrics.com
  • Founded 2008
  • United States

About Kissmetrics

Get, keep and grow more customers with Customer Engagement Automation by Kissmetrics. Behavioral analytics, segmentation and email campaign automation all in one place. Deeply understand and uniquely engage each customer from prospect to advocate. Built to help marketers and product teams increase conversions, engagement and retention.


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Kissmetrics Features

  • Campaign Management
  • Conversion Tracking
  • Goal Tracking
  • Keyword Tracking
  • Multiple Site Management
  • Pageview Tracking
  • Referral Source Tracking
  • Site Search Tracking
  • Time on Site Tracking
  • User Interaction Tracking

Kissmetrics Reviews Recently Reviewed!

Amazingly helpful, but really hard to implement and maintain

Aug 15, 2017
5/5
Overall
2 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I think it's fair to say that Kissmetrics alongside Mixpanel are the 2 best tracking and leads analysis tools right now and for us, Kissmetrics won the competition for having a more accurate tracking tools and better pricing for a B2C company. Generally these apps are made for B2B companies and therefore their pricing won't make sense for B2C since the total number of events they track easily impacts the price.

Cons: It takes a long time to implement it correctly especially if you have a complicated website with too many different events and properties. They do help you to implement it but after it's done, you pretty much need to take care of new events tracking yourself. (Though, their support team still help you if you ask them questions) There are certain limitations to it too: - AdWords' dynamic tracking can't be reach by Kissmetrics. So if someone clicks on your AdWords ad, Kissmetrics only tells you it's Google. It can't tell you which ad group or ad it is coming from. Unless of course you deactivate the dynamic tracking and manually put the old UTM trackings for each ad in place. - If you are doing Facebook Lead Ads, you should know since the lead conversion is happening outside of your main website, you can't store that information with the cookie attached to it to Kissmetrics or any other event tracking software. - Kissmetrics says they have a good Salesforce integrations but it's not as smooth as you think it is. First of all, it's like an iframe within your SF and second of all, you can't do reporting within Salesforce regarding the Kissmetrics data. Their team says Kissmetrics should be the only place for your BI team to do reporting from. All these aside, I still believe Kissmetrics is the best event tracking app out there with amazing pricing.

Improved UI, better funnel reports

Nov 08, 2016
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money

Comments: Previously when we could not drag-drop funnel step was one of the big drawbacks of Kissmetrics, but recently they upgraded their UI, which is a lot better now. I wouldn't have to remove all steps and to re-add them. Now I can rearrange the steps on the go. I also like that I can apply more attributes and filters in my reports. There are still rooms for improvement in the UI. You can also fire unlikited attributes from the app.

Funnel report too limited, they charge extra for basic features

Jul 06, 2016
2/5
Overall
1 / 5
Ease of Use
2 / 5
Features & Functionality
2 / 5
Customer Support
1 / 5
Value for Money
Likelihood to Recommend: 1.0/10 Not
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Comments: When trying to create any basic funnel report (where you DO need more than one column of properties), they will charge extra to give you basic features. It's quite limited analytics tool when trying to have aggregated data.

Pros: User path is a cool tool

Cons: Too slow, most of reports you need to export them and this takes forever (they email you once the report is ready)

When used correctly can give great insights, though it is hard to get there

Jul 04, 2016
3/5
Overall
1 / 5
Ease of Use
3 / 5
Features & Functionality
3 / 5
Customer Support
2 / 5
Value for Money
Likelihood to Recommend: 2.0/10 Not
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Comments: I started using Kissmetrics, cause I had data that I was looking for that wasn't available through Google Analytics. The initial implementation was ok, but than I realized that the data was not correct since the integration with other tools I used, such as Unbounce didn't work smoothly. I didn't have enough guidance to learn that, but only realized things in advance. Their support was ok, but it took them too much time to coordinate a talk with them to solve all issues, and there were always other issues I had to discover after the previous ones were solved.

Pros: Interesting insights

Cons: - difficult to install and require a lot of work - integration with other tools isn't complete

Recommendations to other buyers: Check it closes all loops with other products in your marketing stack.

My daily tool of choice.

Mar 07, 2013
5/5
Overall

Comments: Forget Google Analytics. Kissmetrics gives you the metrics that really matter for your business. For me the big difference is that I can see actual people that did actions on my site instead of page views. The tools is very powerful and you can create custom reports to keep a constant eye on your business progress.

Pros: Persons vs page views. The metrics dashboard. Deep analysis of your user base. Timeline of events a user did.

Cons: Learning curve.

Mar 21, 2016
4/5
Overall