# Instiller Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Instiller Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more. Source: https://www.capterra.com/p/155049/Instiller --- # Instiller Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Instiller ## What is Instiller? The email marketing solution for agencies with dynamic content, image hosting, and email testing. ## What is Instiller used for? [Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Email Marketing](https://www.capterra.com/email-marketing-software/) Top alternative Featured Overall rating Based on 17 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price £325 Usage Based, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Instiller?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://instiller.co.uk&name=Instiller) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Instiller 4.9 (17) VS. [4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price £325 Usage Based, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (8) Ease Of Use 4.3 (6,109) Value For Money 4.9 (8) Value For Money 4.2 (5,070) Customer Service 5.0 (8) Customer Service 4.4 (5,237) ## Instiller alternatives [4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars Highest Rated [Gmail](https://www.capterra.com/p/202338/Gmail/) [4.8 (13,398)](https://www.capterra.com/p/202338/Gmail/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/202338/Gmail/) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) [4.5 (17,600)](https://www.capterra.com/p/110228/MailChimp/reviews/) Starting price $13.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/110228/MailChimp/) [View all alternatives](https://www.capterra.com/p/155049/Instiller/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities API Application programming interface that allows for integration with other systems/databases Autoresponders Create and automatically send premade copy in response to customer messages Campaign Analytics Track and interpret campaign performance metrics Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Instiller 32 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Dashboard to view the status of ongoing processes, identify current incidents and track past activities Application programming interface that allows for integration with other systems/databases Create and automatically send premade copy in response to customer messages Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Set campaign schedules by selecting start, pause, and end dates Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act Track the amount of clicks on individual products to measure campaign results Manage, organize, and store contact information Process of dividing customers into groups based on common characteristics Add customized logos and colors to align with company branding Customize data fields to support various needs and use cases Customize contracts and forms to collect specific information Assemble applications and processes by dragging over and arranging pre-built components Send automated marketing emails based on user actions over a predetermined period Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Create and send email blasts/campaigns Track delivered, received, and opened emails Tracks metrics that provide insight into how a user interacts with any interface or product Predefined actions automatically performed on the occurance of specific events Create landing pages or online forms designed to capture new leads and prospects Automatically identify and save contact information of potential customers Manage contacts across multiple mailing lists Automate workflows and trigger campaigns based on customer actions Analyze and gain insights into data in real-time View and track pertinent metrics to find patterns and gain insights from data Add or remove subscribers from mailing lists Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Create, design and manage workflows for repetitive tasks What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface Get Advice We can help you find the software with the features you need. Features 4.9 (7) 4.9 Based on 7 reviews ## Pricing Value for money 4.9 (8) Free Trial Monthly costing £325.00 Usage Based,Per Month It includes: - Cost Effective - Expert Support - Free 14 Day Trial - No Limits - No Setup Fees Value for money 4.9 (8) 4.9 Based on 8 reviews ## Integrations [ Google Docs](https://www.capterra.com/p/160756/Google-Docs/)[ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)[ Meta for Business](https://www.capterra.com/p/213257/Facebook/)[ Twitter/X](https://www.capterra.com/p/214056/Twitter/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (8) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (8) 5.0 Based on 8 reviews ## User reviews Overall rating 4.9 Based on 17 reviews Filter by rating 5(15) 4(2) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent AU Anonymous User Managing Director Marketing and Advertising ### "Fantastic software...even better support" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 5, 2019 Pros Instiller has been great for the marketing side of our business and offers us a solution to give to clients that is fully controlled by us and not limited on features. The system is easy to use and the support when you do need something is great, the team are there on hand to support you and listen to what you need...they also actively involve their users in helping to develop the new features or improvements to the existing platform. Reports are extensive and easy to explain so you can easily hand them over to clients to show them how well their emails are doing. Big thumbs up all round. Cons The front end can look a little dated in some areas but from speaking to the team this is in process for being redeveloped very soon. The only other element we had was getting our head around jumping from client accounts and knowing when you are in the main overall Solution account...we have fed this back to the Instiller head honcho and it is going to be looked at. Apart from that the only other thing we think could be slightly improved is the web builder for when it is given to clients to construct their own templates but this is a minor thing. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Marketing and Business Development Manager Marketing and Advertising ### "Instiller is great" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 15, 2019 Much easier to manage multiple client email campaigns from within one system; much better value than other systems, too. Pros My favourite things are the ease of use and lack of red tape regarding data imports. Cons I honestly don't really have any cons at all - Instiller is great. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AJ Andy J. Director Marketing and Advertising ### "Great time saving app - and I've tried a lot of them!" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 15, 2019 It's the support that does it - I've tried a lot of tools like this, but whenever I have an issue, the guys are there and ready to help. Top marks! Pros The reporting is great, and the ease of sending campaigns is second to none. Cons Some of the features/functions can be hard to find, but luckily their support team are always on hand to help Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MN Matthew N. IT manager Publishing ### "Instiller a perfect solution for media publishers" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 21, 2018 As a long-standing user it’s been a invaluable tool that’s always performed for us and met our changing needs. Perfect tool for white labeld solution for publishing bureaus Pros Instiller is a flexible fast and powerful tool with an outstanding API and a support teams that’s second to none Cons Not much really it’s a great system I can’t thibk of much I don’t like Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. BB Ben B. Manager Information Technology and Services ### "Powerful Agency Email Marketing" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 28, 2018 We'd been looking for a solution for a while. Instiller fits really well with our own products and their team have been really helpful and friendly in all our interactions. If you're looking for an email marketing provider for your agency definitely check them out. Pros Instiller is easy to use, and full of amazing features. The automation panel is particularly impressive. Workflows are easy to build and manage. Useful for your own marketing campaigns as well as a great feature for clients. Their API is very impressive as well, and simple to integrate into. And with the automation carrying a lot of the heavy lifting there's much more control over what can be done by users without needing additional development time. Cons Not much control over account limits at the moment. Although some basic limit features have recently been introduced, and am sure will be improved over time. For example there doesn't seem to be an option to adjust a limit on an account without removing the limit and history associated with that limit. Not a big problem though, just need to ensure contracts with clients are clear around overages on unrestricted accounts. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Natalie C. Operations Manager Information Technology and Services ### "Couldn't ask for a better solution" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 3, 2017 Pros Instiller provides us with a scalable platform for our customers. With seamless integrations and fantastic customer support, our email marketing has accelerated across the business with great thanks to instiller. Their pricing structure suits us fantastically and as a company they always open to our feedback to improve their software. They supported through our recent move and we greatly appreciate all the support they provide Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Stephen B. Head of Development Information Technology and Services ### "Best Software We've Used Yet" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 13, 2016 We've been using Instiller for a short while now, and we have never had better quality results from our email campaigns. The system shows us when we get something wrong, delivers high quality reports to give to our customers, and gives our clients the best results they've had from email marketing. The support is the quickest i've received and the answers they send back are detailed and in depth. Pros Easy to use interface on the most part, great reporting, delivers great results and happy clients Cons Only gripe would be that when you use the interface for email replies, this could be improved by allowing an export of email replies, or a better interface for viewing them that isn't so 'jumpy' - but this is only a very small element of the system. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KR Karl R. Marketing and Advertising ### "Superb Customer Service" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 0.0 0.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 August 24, 2015 We've just started using Instiller. The platform was easy to integrate and understand and I am blown away with the level of customer service. When we need our hand holding it's never a problem, even amazingly at weekends on one occasion. Fran and her team have been a joy to work with and even though not the cheapest system out there, they are by miles the most efficient, friendly and reliable bunch. Glad I chose them. You will be too! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Head of Marketing and Communications ### "Fantastic easy-to-use system" 5.0 Overall Rating 5.0 5.0 Ease of Use 0.0 0.0 Features 0.0 0.0 Customer Service 0.0 0.0 Likelihood to Recommend 0/10 February 5, 2015 We have been using Instiller for a couple of months now and have been really impressed with the system and with the company as a whole. It was important to us to be able to provide a UK-based data centre option for our clients and Instiller gave us the security that we needed. Adi, Fran and the whole team have been fantastic to work with and extremely knowledgeable of their product, answering many highly-technical questions with clear, working examples. Would highly recommend them to any agency looking for a clever, easy-to-manage email system. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Adam B. Marketing and Advertising ### "Awesome service / fantastic system" 5.0 Overall Rating 5.0 5.0 Ease of Use 0.0 0.0 Features 0.0 0.0 Customer Service 0.0 0.0 Likelihood to Recommend 0/10 November 19, 2014 I have been using Instiller for just over a month. The system is perfect for agency needs and gives great control over what clients are allowed, or not, to do. Processes from setup through to deployment are easy to understand and implement, and there are some great touches in the system such as the ability to test send emails to clients for approval. The service and support provided by Adi and the team is fantastic. Response is always fast, and always helpful. I would highly recommend Instiller to any agency. adam baetu | director email marketing now Pros ease of use powerful tools litmus integration great pricing amazing customer service Cons erm..... none :) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/155049/Instiller/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)