--- title: "Leanplum Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Leanplum Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more." source_url: "https://www.capterra.com/p/155165/Leanplum/" page_type: "product" language: "en" publication_date: "2026-10-31" --- # Leanplum Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 31, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support) Leanplum ## What is Leanplum? Leanplum, the leading multichannel customer engagement platform helps forward-looking brands like Zynga and Tesco meet the real-time needs of their customers. By transforming data into an understanding of users' needs and wants, Leanplum's platform delivers unified experiences that are timely, tested, and relevant -- building customer loyalty that fuels business growth. ## What is Leanplum used for? [Push Notifications](https://www.capterra.com/push-notifications-software/)[Mobile Marketing](https://www.capterra.com/mobile-marketing-software/)[Mobile Analytics](https://www.capterra.com/mobile-analytics-software/) Top alternative Featured ### Starting price Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Leanplum 0.0 VS. [4.6 (6,134)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price Contact vendor Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 4.5 (58) Value For Money 0.0 (0) Value For Money 4.3 (54) Customer Service 0.0 (0) Customer Service 4.4 (57) ## Leanplum alternatives Highest Rated [4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.4 (3,046)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting price $10.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 89% of reviewers rated it above 4 stars [4.4 (157)](https://www.capterra.com/p/154791/ShortStack/reviews/) Starting price $119.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 89% of reviewers rated it above 4 stars [Madgicx](https://www.capterra.com/p/182983/Madgicx/) [4.3 (58)](https://www.capterra.com/p/182983/Madgicx/reviews/) Starting price $99.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/182983/Madgicx/) ## FAQs about Leanplum Overview ### What company size and specific industries is Leanplum built for? Leanplum is designed for marketers at companies of any size that focus on mobile engagement to build loyalty and drive revenue. It is suited to teams in consumer-facing industries where mobile messaging, app engagement, and customer retention are important goals. Features and Usability ### What are the key features of Leanplum? Leanplum offers campaign management, segmentation, and personalization for targeted messaging across mobile, web, email, and SMS. It includes push notifications, app notifications, web notifications, and mobile alerts, along with A/B testing, multivariate testing, drip campaigns, notification scheduling, funnel analysis, and ROI tracking. Getting Started and Support ### What training and onboarding options does Leanplum offer? Leanplum provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training and live online sessions support guided setup, webinars offer group learning, and documentation gives written reference material for self-paced review and feature lookup. Getting Started and Support ### What customer support options does Leanplum offer? Leanplum provides 24/7 live rep support and chat. Users can contact support at any time through these channels for help with product issues and account questions. No reviewer feedback is available here to describe response times, helpfulness, or common frustrations with support. ## Features AI summary Based on 6,612 Marketing Automation reviews Capterra data shows that buyers of Marketing Automation software rank the following features as their top priorities: - **Email Marketing** (**59%** of reviewers rated this feature as critical) - **Event Triggered Actions** (**48%**) - **Lead Capture** (**51%**) Leanplum includes **Email Marketing**, but does not offer **Event Triggered Actions** and **Lead Capture**. Its support for **Email Marketing** gives marketing teams a direct way to create, send, and manage campaigns at scale, helping businesses maintain consistent communication with audiences and drive ongoing customer outreach. Campaign Management 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Push Notifications 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Trigger clickable pop-up messages Campaign Segmentation 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Group campaigns by project, client, or campaign for better management. Mobile Alerts 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Notifications via mobile devices Multi-Channel Marketing 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Notification Scheduling 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Schedule when notifications are sent Leanplum 21 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - App Notifications: Set-up notifications and alerts for mobile apps. - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Email Marketing: Create and send email blasts/campaigns - Funnel Analysis: Method of analysis that visualizes the series of events that lead towards a defined goal. - Geotargeting: Geographic location of visitors determines behavior of the software - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Mobile Alerts: Notifications via mobile devices - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective - Notification Scheduling: Schedule when notifications are sent - Personalization: Adjust communications based on previous interactions or personal preferences - Push Notifications: Trigger clickable pop-up messages - Real-Time Data: Receive data and information in real time - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Segmentation: Group leads or contacts based on their specific characteristics - SMS Notifications: Set-up SMS-based notifications and alerts for mobile devices. - Web Notifications: Set-up notifications and alerts for web browsers and apps. --- Get Advice We can help you find the software with the features you need. ## Pricing ### Starting price Free trial available Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.