# AYTM Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about AYTM Software - reviews, pricing plans, popular comparisons to other Survey products and more.

Source: https://www.capterra.com/p/155820/Market-Research-Software

---

# 

 AYTM Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

AYTM

## What is AYTM?

aytm’s full-integrated agile consumer insights platform lets you connect with verified audiences, run and analyze automated research tests, and tap into consumer voice earlier and more often. It includes: A predictive sample engine to find and segment audiences with ultimate precision from a pool of over 100 million global respondents A survey authoring tool that puts teams on the same page to design, edit, and collaborate on simple and sophisticated studies An insights dashboard that delivers real-time results—allowing you to explore and analyze in the platform, as well as easily share your findings with stakeholders But aytm is more than just a tech provider—we’re also a strategic partner that offers flexible, consultative services, thought partnership, and tech enablement for research initiatives at any stage and on any scale. So whether you’re looking to pilot new initiatives or develop programmatic research that unlocks new skills—we’re prepared to walk the path with you.

## What is AYTM used for?

[Market Research](https://www.capterra.com/market-research-software/)[Survey](https://www.capterra.com/survey-software/)

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for AYTM?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://aytm.com/&name=AYTM)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### AYTM

4.8 (4)

VS.

[4.7 (2,782)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/)

Starting Price

Contact vendor

Starting Price

$39

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (4)

Ease Of Use

4.7 (1,552)

Value For Money

4.8 (4)

Value For Money

4.5 (1,214)

Customer Service

4.5 (4)

Customer Service

4.5 (1,146)

## AYTM alternatives

[4.7 (944)](https://www.capterra.com/p/137289/Typeform/reviews/)

Starting price

$39.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.6 (963)](https://www.capterra.com/p/156752/SurveyLegend/reviews/)

Starting price

$19.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

Highest Rated

[4.8 (453)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (450)](https://www.capterra.com/p/131426/Zoho-Survey/reviews/)

Starting price

$35.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

API

Application programming interface that allows for integration with other systems/databases

Benchmarking

Compare key metrics for the business against prominent players in the industry

Customer Segmentation

Process of dividing customers into groups based on common characteristics

Customizable Branding

Add customized logos and colors to align with company branding

Customizable Questions

Tailored or customizable questions for more targeted and relevant data collection

Customizable Reports

Alter the layout and content of reports

AYTM 34 features

Application programming interface that allows for integration with other systems/databases

Compare key metrics for the business against prominent players in the industry

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Tailored or customizable questions for more targeted and relevant data collection

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Analyze survey results via statistical testing or crosstabs directly within the software

Import and export data to and from software applications

Graphical representation of data

Assemble applications and processes by dragging over and arranging pre-built components

Distribute a survey via mobile devices

Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers

Manage and support multiple languages

Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service

Conduct and manage panel discussions for the purpose of market research

Survey design technique that directs respondents to different questions based on their previous answers

Pre-written repository of questions that can be reused within a course or for assessment or interviews

Integration of respondents' answers from previous survey questions into subsequent questions or text

Randomize the displayed order of questions and answer options

Analyze and gain insights into data in real-time

Active reporting of data and metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Limit the number of participants with certain characteristics you want to complete the survey

Ensure the answer provided fits set parameters (numerical, positive number, etc.)

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Skip over or route respondents to different questions based on their previous answers

Apply statistical/mathematical models to sets of data

Allow media to be embedded in the question or answer options

Create and manage surveys

Manage sample of audience for conducting market research surveys

Modifying a website's URL to enhance readability, branding, or campaign alignment

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

4.5 (4)

4.5

Based on 4 reviews

## Pricing

Value for money

4.8 (4)

### Starting price

Contact vendor  
for pricing

Free trial  
available

Value for money

4.8 (4)

4.8

Based on 4 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.5 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (4)

4.5

Based on 4 reviews

## User reviews

Overall rating

4.8

Based on 4 reviews

Filter by rating

5(3)

4(1)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Francisco B.

retail sales

Information Technology and Services

### "organize your data in one place-"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

August 23, 2019

I like to use it because I can get updated information, send surveys to a select group of people and be able to export that data to analyze them later and make transcendent decisions for the company, it has a very simple interface and its customer service team is very well prepared

Pros

It is an excellent resource that I have been using for a while in my work. I love it because it allows me to be able to send surveys to my clients and to know their opinion first hand and to know their comments and suggestions, it is very easy to use and practical for anyone.

Cons

I really do not find anything negative, it is a good application, worthy of being shared and recommended to other people and companies that wish to implement it.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JH

Julian H.

Senior Account Director

Marketing and Advertising

### "Best Tool for Quick, Accurate Research"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

July 17, 2019

Pros

1) How easy it is to use the dashboard and survey building tools 2) The AYTM staff are always around to answer questions, turnaround targeting capabilities quickly, and they clearly love their customers 3) The dashboard creates reports that can go directly to clients; very little re-formatting needed

Cons

Since the platform is DIY, AYTM staff don't review the survey parameters in detail before a survey is launched. So make sure you check your settings before you launch the survey. If you don't, and the survey targets the wrong demographic, it's too late to change anything or get your money back.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TM

Tiffany M.

Chief Mingle Officer

Events Services

### "AYTM makes market research easy and actionable"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 17, 2019

Using Market Research Software has helped us make better business decisions in a rapidly changing event industry. Typical full-service research firms were too expensive for us to use and the time it took to get access to the data made the information no longer relevant.

Pros

Our company uses AYTM in self-service mode. We send out customer surveys post events to track insights & trends in our industry. The speed in which we can field our surveys and gain access to actionable data helps us in making better business decisions for our target customers.

Cons

I don't have any negative comments regarding the AYTM team or the platform. The client services team is extremely helpful when I get stumped and need support with the software.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MM

Matt M.

Research Strategist

### "Great value and instant estimates for an easy to use platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

September 15, 2017

Pros

It is great that you can get instant estimates for your panel surveys by using their dashboard. The costs are very reasonable and the software has all the options you could want. My preferred tool.

Cons

Still up and coming, so perhaps not as many panel options or software customization options as other providers. Still great.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)